1) Nearly infinite levels of personalization 2) An opportunity to learn SQL (must know it to get the most juice from the squeeze) 3) Simon contacts are great to work with and offer help if needed in a timely manner 4) One of the only data platforms that offers multivariate and rule-based branching testing 5) All data syncs to postgress and BigQ every meaningful performance metric can be viewed in Looker

Pricing: It was great to be able to get the functions we were looking for for one price, without a bunch of add-on costs! Function: Simon's functionality works like a dream and has increased our productivity in being able to launch campaign tenfold. The insights are incredibly helpful, and the UI is really clean and straightforward. Customer Support: The support team is fantastic! We have a shared slack channel and weekly calls with dedicated team members, and they have quick response times for anything we need. They're incredibly receptive to our feedback about the tool, and we consider them to be an extension of our own team with the way they are invested in our success and innovation.

Simon gives our marketing team a lot of independence to be able to create data segments and filtering without engineering or analyst help. It saves time on both ends.