Que soy capaz de eliminar duplicados. Yay

I love that I can create templates to shorten my importing process.

The merging, magic import and data transformation have been vital to us. We have around 250 000 contacts in Hubspot and it was a mess before Insycle. Due to how we acquire contact data, we end up with a fair number of duplicates. The Merge feature has let us deal with these in very specific ways for different scenarios that otherwise would leave with us a ton of duplicates or incorrectly merged contacts. Data transformation allows normalizing many data in properties that have the same information but in different configurations. I.e. REMAX, RE/MAX, Remax, Re/Max etc. This way when we run reports, we get one total for RE/MAX. Instead of all the variations, making the reporting pointless. The Magic Import is amazing if you are working with spreadsheets or CSVs from other software. It takes care of merging, deduping, and updating properties formatting etc in one swoop. So much better than importing into Hubspot and using workflows to do these things. Their support is top-notch as well.