Custom SQL transformations, infinitely customizable delivery timelines, a wide range of connectors, and custom alerts are the most usable tools for me. Rather than having to customize the tables I’m delivering to Hightouch for each output or client, the custom transformation layer within HT can handle that. The customizable delivery timelines also mean it can check repeatedly, in sync with my systems’ schedule, for when to push updates instead of only doing it “once a day.” The variety of connectors means I basically don’t have to use any other service just to get data where it needs to go. And with customized alerts (including connections to Slack), I can get pinged when something goes wrong.
Customer Studio es una excelente opción para que los expertos en datos configuren una sólida herramienta de autoservicio para nuestros colegas, de modo que puedan crear audiencias y sincronizarlas en muchas herramientas diferentes.
Hightouch is the leading Composable CDP that empowers companies to activate their data warehouse to power personalized marketing and business operations.
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