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Branch

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427 reseñas
  • Perfiles de 2
  • Categorías de 4
Calificación promedio de estrellas
4.4
Atendiendo a clientes desde
2014
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Therese S.
12/01/2022
Revisor validado
Usuario actual verificado
Fuente de la revisión: Invitación de G2 en nombre del vendedor
Revisión incentivada

Good tool, but digital ad industry is changing

Mobile App tracking and deep links! Ability to slice and dice standard campaign data by various campaign attributes.
Kusum B.
KB
Kusum B.
Experienced affiliate Executive with a history of working with advertising and marketing industry. Highly motivated and hardworking toward my work and goals. Strong in networking and building relationship in work.
11/30/2022
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Usuario actual verificado
Fuente de la revisión: Invitación de G2
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Traducido Usando IA

Experiencia en general buena.

Es fácil integrar campañas en Branch. Puedes optimizar tu campaña a través de estadísticas diarias proporcionadas por Branch. También puedes prevenir el fraude a través de la herramienta interna de fraude de Branch.
Arish O.
AO
Arish O.
Product Manager, Data Security & Privacy
11/30/2022
Revisor validado
Usuario actual verificado
Fuente de la revisión: Invitación de G2
Revisión incentivada

Allows your to make the most out of your marketing strategy

There are several things that Branch does well. Firstly, Branch allows us to track the source of our app traffic and attribute this traffic to specific marketing campaigns. This attribution plays a critical role in quantifying the performance of our marketing campaigns and optimizing them over time. Moreover, Branch also provides insights into this traffic and helps slice data on various dimensions like demographics, app activity, etc. Lastly, Branch is immensely useful in tracking our customer's activity across platforms. Given the cross-platform nature of our product, many customers start their journey on one platform like mweb and then switch to a different platform like App later within the same session. Being able to thread together a meaningful journey for such customers plays a vital role in understanding their behavior.

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HQ Location:
Palo Alto, California

Social

@branchmetrics

What is Branch?

At Branch, we’re transforming how brands and users interact across digital platforms. Our mobile marketing and deep linking solutions are trusted to deliver seamless experiences that increase ROI, decrease wasted spend, and eliminate siloed attribution. By integrating Branch technology into core marketing channels including apps, web, email, social media, search, and paid ads, leading brands are driving higher-value conversions than ever before.

Details

Año de fundación
2014
Website
branch.io