Reseñas y detalles del producto de Sugar Market

Me gusta la facilidad de Sugar CRM para el mercado. Reseña recopilada por y alojada en G2.com.

La función de informe es un poco complicada y desearía que cuando alguien abra un correo electrónico, se integre automáticamente en SugarCRM. Reseña recopilada por y alojada en G2.com.

We can send automated emails. We can run nurture campaigns. Reseña recopilada por y alojada en G2.com.

A huge problem is lack of connectivity to popular lead generation software Zoominfo and Apollo for example.

Many of the features of within Market are not natively connected to the CRM and require many levels of extra work. For example, I cannot create marketing campaign reports that pull data into the CRM with the same functionality as the CRM reporting. So it's very difficult to bridge the gap between marketing effort and opportunity/dollar outcomes in teh CRM without having to erect a KPI framework from scratch that somehow can pull marketing interaction data through to the CRM. Even then, it's speculative.

I also do not like how marketing activities are not a native subpanel on the CRM except for form and landing page interactions. Every email that the lead or contact opens should display within the lead or contact profile. It should not take having to click into the Sugar Market tab to see marketing activity. This is just another layer of separation from being able to pull marketing metrics from with in the CRM. When we had Salesforce, I could setup campaigns within the CRM and then attribute multiple emails, forms, landing pages to those campaigns and then pull interaction data from those campaigns and attribute that to Opportunity value. This is maybe possible in SugarMarket, but it would take development work that's outside my perview and it not naturally part of the integration.

I also do not like the the lack of a general automation rules within SugarMarket. In Salesforce, I could setup an automation that if "lead UTM Source Field = Google, then Lead Source=Google" for example. These automation shortcuts gave us much more flexibility to control how we organize and track leads.

There have also been multiple cases of leads statuses changing in the Market side, then a step in the engagment is to push that profile change to the CRM, then it doesn't happened. A complete mystery that even our wonderful Sugar Market account manager could not figure out why is was happening.

Our UTM forms fields do not ingest URL parameteres unless they are from a SuygarMarket Landing page. They cannot be pulled from the form when embedded in our website.

One of the nuture items is "Create a CRM Task" but there's no ability to specifically create a scheduled call. So I have to create a task to tell a user to call someone so now our inside sales person is doing double admin work.

The list of logical dead ends that need multiple hours of workaround to achieve what we need and what we used to have in Pardot/Salesforce goes on and on. At this point, we've start using Zapier to get around many automation deadends in SugarMarket and simply use SugarMarket to send emails.

Basically, Sugar Market misses the mark on many things that are necessary to require coehesion between our sales side and marketing side activities. I am regretting moving from Salesforce to Sugar every single day. Reseña recopilada por y alojada en G2.com.

Se sincroniza perfectamente con el CRM central: una excelente manera de rastrear y gestionar clientes potenciales. Reseña recopilada por y alojada en G2.com.

Las integraciones con otras plataformas pueden ser difíciles a veces. Reseña recopilada por y alojada en G2.com.

Campañas, correos electrónicos, comunicación, contactos Reseña recopilada por y alojada en G2.com.

Demasiadas ventanas emergentes, frecuentes, ventanas emergentes, que consumen tiempo. Reseña recopilada por y alojada en G2.com.

Merge tags have been a game changer for us. Being able to not only add a custom footer by contact owner, but also customize the "from" address and "reply to" address have enabled us to send emails that have the personalization of our sales reps but reply to a shared inbox monitored by Marketing, so we can weed out auto-replies and bounceback and our reps can focus on meaningful connections with their customers.

Nurtures have also been a great tool for us. There's definitely a learning curve with them and we continue to discover new ways we can utilize them, but it has really streamlined our process of sending reminders about upcoming events and important updates. Reseña recopilada por y alojada en G2.com.

Sometimes I wish there was greater ability to customize email layout. (For example, there seems to be a limit to the number of columns you can add). But overall it is still much more functional that what we were using previously.

Also, when building Pages, the background image is very difficult to resize and the preview is different than what shows in the building (it is not WYSIWYG), which can result in some time-consuming trial and error to figure out what will fit/show correctly on the final page. Reseña recopilada por y alojada en G2.com.

Clear deep process with lots of online and in-application help. Reseña recopilada por y alojada en G2.com.

Nothing so far. It seems well designed and ready to tailor to each users' needs. Reseña recopilada por y alojada en G2.com.

We love Sugar Market because of its wide array of services such as email capabilities and the page/form feature. The system is well thought out and after a few training sessions is quite easy to use. Reseña recopilada por y alojada en G2.com.

The least helpful aspect of Sugar Market is ensuring it integrates with Netsuite. Reseña recopilada por y alojada en G2.com.

Fácil de iniciar sesión

El panel de resumen ofrece la mayor parte de lo que necesito

Fácil de moverse

Fácil de usar incluso si no eres un experto Reseña recopilada por y alojada en G2.com.

Dado que somos una empresa global y cada país tiene su propio marketing, puede ser difícil con diferentes correos electrónicos. Sugar conoce nuestro problema. Reseña recopilada por y alojada en G2.com.

Ideal para configurar una variedad de correos electrónicos para enviar a grandes grupos de destinatarios. Bastante detallado con lo que se puede lograr utilizando el software. Reseña recopilada por y alojada en G2.com.

Muchas pequeñas sutilezas con la interfaz de usuario y la experiencia, especialmente en el creador de correos electrónicos. Toma mucho más tiempo crear correos electrónicos con problemas de formato. Reseña recopilada por y alojada en G2.com.

El seguimiento y la analítica son increíbles y excelentes para los informes. Reseña recopilada por y alojada en G2.com.

Como la persona que codifica los correos electrónicos, odio no poder ver el correo electrónico y el código uno al lado del otro. Reseña recopilada por y alojada en G2.com.