Reseñas y detalles del producto de Epsilon Retail Media Network

The platform system displays campaigns so they receive solid viewing opportunities because it positions ads directly in front of relevant customers. Everything from ad group setup to performance evaluation can now effortlessly fit under one simplified interface for smooth operations. Powered by genuine customer purchasing experiences along with store traffic behavior monitoring, it provides precise targeting insights to eliminate guessing your audience's profile. You can adjust your ads in near real time through the analytics features for instant modifications of your marketing performance. Organizations benefit from a single dashboard that reduces time wasted when moving between different marketing platforms. Reseña recopilada por y alojada en G2.com.

Custom reports sometimes take longer to load than average. The situation does not create significant problems because the system automatically fixes itself before causing performance disruptions. Reseña recopilada por y alojada en G2.com.

I really loved the capabilities of the ERP netwrok for target focused marketing and also it is east to integrate from other marketing tools and campaign maangement capability is quite useful Reseña recopilada por y alojada en G2.com.

The current reporting capabilities needs to be improved and made easier to use. Also the onboarding training of the tool takes significant time Reseña recopilada por y alojada en G2.com.

Epsilon, as a part of Publicis group has a massive omnichannel network to provide a plethora of retail platform. It's targeting is very unique with over 75% hit rate.

Excellent for CPL campaign and sales leads. Reseña recopilada por y alojada en G2.com.

It doesn't have 100% protected exclusion filter. Specially for age restricted campaigns like alcohol or tobacco, you need to use 3PL network to keep your brand safe. Need to be 100% safe for all brands. Reseña recopilada por y alojada en G2.com.

Good personalization: the platform use data of consumers and help to improving conversion rates. Reseña recopilada por y alojada en G2.com.

High cost: it's hard to small companies with limited budgets. Reseña recopilada por y alojada en G2.com.

From my perspective, Epsilon offers some pretty cool features. I've learned to love their data analytics capabilities, which have helped tailor our marketing strategies. Their integration options are also a fantastic, allowing us to seamlessly connect various internal and external marketing tools and channels. Additionally, their personalized email marketing solutions have significantly improved our customer engagement rates, which has been a huge plus for our business outreach efforts. Reseña recopilada por y alojada en G2.com.

Despite its robust data capabilities and integration features, Epsilon can be quite challenging to navigate at first. This steep learning curve is a significant barrier, especially when onboarding new employees. Furthermore, I've found that their customer support sometimes lags, which can be frustrating when immediate issues arise that need prompt resolution, like crisis management. These factors can hinder the overall effectiveness of using their service for streamlined marketing efforts but once comfortable, a lot of people seem to be proficient at it (or at least from my perspective). Reseña recopilada por y alojada en G2.com.

Mi método favorito para mantener los datos de los clientes es ver los datos para tomar decisiones comerciales fácilmente desde un punto de vista de desarrollo. Reseña recopilada por y alojada en G2.com.

Estoy descontento con el método de informes que comúnmente hace que la plataforma sea difícil de usar y compleja, lo que obstaculiza el crecimiento y desarrollo de mi empresa. Reseña recopilada por y alojada en G2.com.

Epsilon utiliza su software para extraer todos nuestros datos de servicio y enviar actualizaciones relevantes a nuestros clientes de servicios minoristas para recordarles los próximos servicios de vehículos o promociones de servicio. Una vez que se ha completado la configuración inicial, es un servicio llave en mano. Reseña recopilada por y alojada en G2.com.

Con la reciente reducción en los hábitos de conducción de las personas, Epsilon no cambió su software para reflejar el menor kilometraje que se está conduciendo, y a menudo sobreestima el kilometraje en los vehículos de nuestros clientes. Reseña recopilada por y alojada en G2.com.

I like being able to manage campaigns in one user friendly platform and be able to control bids in almost real time. Reseña recopilada por y alojada en G2.com.

I dislike the reporting/attribution structure as it can be sometimes confusing and hard to navigate in the platform Reseña recopilada por y alojada en G2.com.

Ability to target specific types of customers for display Reseña recopilada por y alojada en G2.com.

Pressure to scale up budget, which is normal Reseña recopilada por y alojada en G2.com.

The ease of the program very simple to use Reseña recopilada por y alojada en G2.com.

I had a hard time finding a contact number for help Reseña recopilada por y alojada en G2.com.