119 Web Hosting Statistics to Understand the Industry

The internet has helped us connect many dots and get things done more efficiently. 

Businesses and individuals can now build their brand with web hosting services that help users publish their website on the World Wide Web (WWW) for greater visibility and reach. 

Web hosting is a service that every website owner subscribes to. It has a lot to offer, including reliability, scalability, performance, bandwidth, control, security, reputation, and pricing. 

A hosting service is the core requirement of websites to go on the internet. Every user can subscribe to a customized hosting plan depending on the size and nature of their business These plans deliver great performance in different price ranges based on the type of website you’re building. 

Simply put, web hosting providers allocate users a certain amount of storage space on the webserver according to the hosting package they choose. You get the disk space you need to place your website on the internet.  

Web hosting is a massive industry that is constantly changing, uncovering new insights and exciting trends. We’ve put together an exhaustive list of web hosting statistics to help you understand this booming industry, its potential, and future growth.

Web hosting statistics

The web hosting industry has consistently outperformed analysts' predictions and has successfully maintained the pace in recent years.

The benefits of web hosting include better site performance, technical support, uptime guarantee, domain-associated email address, powerful security, and more. 

Let’s take a look at some compelling web hosting statistics that’ll explain why web hosting has become a hot topic and what’s next.  

• There are 200 million active websites out of 1.5 billion websites on the World Wide Web (WWW) in 2021.
• An 18% compounded annual growth rate is expected in the web hosting services market by 2028.
• In 2021, revenue from hosting services is expected to grow from $83.99 billion to $267 billion.
• 37.64% revenue share in the market was held by the shared hosting plans and segment in 2019.

• 52.48% revenue share in the market was held by the public website segment in 2019.
• Due to Covid-19, many people have switched to Cloud hosting for online solutions. It is expected that by 2020, there would be a 100% growth in the managed cloud hosting solution.
• 35.28% was the market share value of North America in 2019. 
• The U.S. market has the largest number of websites available on the internet.
• Europe held a 16% market share in 2019.
• $171.4 billion market size growth in the web hosting industry is forecasted by the year 2027.
• According to a survey in June 2021, a loss of 5.15 million sites, a gain of 513,000 domains, and 47,100 web-facing computers were reported.

• 16.2% of compounded annual growth is expected in the sub-sector of the virtual private server (VPS) from 2019 to 2026, and its market size is expected to reach $8.2 billion by this time period.
• Out of all sub-sectors, managed VPS is expected to expand by the highest CAGR of 16.5% from 2019 to 2026.
• 95.77% of all certificates on the internet are issued by just nine authorities.
• 76.3% of the top 10 million websites using TLS/SSL certificates use domain validation certificates specifically.
• 50% of the top 10 million websites using TLS/SSL certificates have certificates with 90-day validity periods. 
• 10% use digital certificates with 365-day validity, and 8% use 396-day validity.
• 10.18% annual growth is expected from the Certificate Authority market by 2024 despite the emergence of free SSL certificate authorities.
• 44% is the market share held by WordPress in content management systems (CMS).
• 5th among the popular CMSs, Joomla holds 2.5% of the market share.

• WordPress has grown in popularity in e-commerce and other industries. It's not just used for blogging anymore. 39% of the websites on the internet today are powered by WordPress.
• 19.7% of all WordPress sites are using WooCommerce.
• A 7% increase in the value of the website builder market is expected by 2025. 
• The website builders market was worth $1.65 billion in 2019. Projections tell us that this market will reach $2.16 billion in value by 2025.

• 0% fluctuation in distribution is marked inside the site builders market in the last couple of years.
• 31.05% market share is dominated by Wix, followed by Squarespace and Shopify, with an 18.92% and 13.34% market share, respectively.
• Asia is the continent with the most internet users, but the majority of providers are in North America (almost 5000). 

• Europe is the second-largest web host, followed by Asia with just over 1500 web hosts.
• 58.08% of website hosting providers are from the US when seen country-wise.
• 8.33% of web hosting providers are from Germany, the direct competitor of the US in web hosting.
• 34.4% of the Indian population uses the internet, which is around 462 million.
• The global web hosting market share is expected to grow to $76.2 billion by 2023. It had a $32.12 billion valuation in 2017.
• An 8% increase in e-commerce was seen in 2018, reaching 1.8 billion online shoppers.
• 17.6% of massive year-over-year (YoY) growth was seen in the public cloud market alone, making cloud computing or cloud hosting the fastest-growing tech service. 
• AWS registers at least 40% of year-on-year growth since 2014.
• 75.08% of Amazon's Web Service (AWS) servers run on Windows.
• Unix and CentOS are other popular system configurations that use AWS; 7.31% and 6.65%, respectively.
• A2 Hosting is the highest-rated web hosting in the world.

• AWS hosts over 100,000 customers in 190 countries.
• 49% of the world’s data will reside in the public cloud by 2025.
• 25 geographic regions around the world are made available with AWS cloud infrastructure, equipped with 81 Availability Zones in 2021.
• 7 more AWS Regions are being planned, including Australia, India, Indonesia, Israel, Spain, Switzerland, and United Arab Emirates (UAE).

Web hosting platform statistics

The hosting services and web servers maintain customer trust through optimization and uptime guarantee. GoDaddy, Hostgator, Bluehost, Hostinger, Dreamhost, and Siteground,  are continuously improving their services to create the best customer experience. 

A hosting provider needs to be locally available and have a good customer support team that can provide support for multiple types of control panel software, web frameworks, and content management systems. 

• Amazon Web Services (AWS) hosts more than 100,000 users spread across 190 countries in 2020
• 23.64% of the total market share was held by Squarespace, becoming the leading site builder of 2020.
• 777069 companies around the world use Squarespace. 
• 22.85% website building market share is held by Wix, a tight competition with Squarespace.

• Top website builders holding market share after Squarespace and Wix are GoCentral (13.31%), Weebly (10.70%), and Duda (4.79%).
• As of March 2021, the top content management systems (CMS) include WordPress (17.67%), Wix (3.11%), Shopify (0.66%), Drupal (0.56%), and Sitefinity (0.56%). 
• In January 2021, the five most used programming languages were PHP (28.62%), Microsoft ASP.NET (11.25%), Lua (4.36%), Java (0.67%), and Ruby (0.48%).
• 30% of e-commerce technology usage in the global market is controlled by WooCommerce.
• 1,608,527 websites use WooCommerce and its plugins in the U.S., making it the leading platform user.
• The UK is the second-largest WooCommerce user with 146,667 websites.
• 18% of the e-commerce websites globally are built on Shopify, making it the second-largest market shareholder in e-commerce. 
• 9% of the e-commerce website building market share goes to Magento and others (43%).
• 66% of customers say that a bad online experience influences how they perceive a business overall. 
• 84% are less likely to buy if their online experience is poor.
• 76% of users have a negative impression of a business offering a poor online experience.
• 9.4% CAGR is expected from the global website builder market by 2027. Around $13605 million, it was $6525 million in 2018.
• 80+ hosting brands are owned by Endurance International Group (EIG), capturing approximately 4.8 million subscribers in 2018.
• 47.8% of the public cloud services are owned by Amazon, making them the No.1 IaaS provider in the market.
• C2 VMs are found to be ~200% faster than GCP’s lower-tier machines. C2 compute-optimized VMs (GCP’s fastest servers) are used by Kinsta in supported locations. 
• Top 5 email hosting providers are GoDaddy email (4.66%), Rackspace email hosting (1.12%), Namecheap (0.56%), 1&1 (0.55%), Dreamhost (0.49%).
• 2.72% of self-hosted platforms are built on Shopify.
• Top self-hosted platforms after Shopify are Squarespace with 1.16% market share, Wix (0.75%), BigCommerce (0.44%), Weebly (0.31%).
• 2.72% of the WordPress’ website hosting provider market is held by WP Engine.
• Less than 1% market share is held by other top WordPress hosting providers, InMotion Hosting (0.76%), Kinsta (0.21%).
• 10.3% of the hosting market is held by virtual private servers (VPS Hosting).
• 90.46% of the website hosting market revenue-wise was accounted for by enterprise clients in 2019.
• More than 70% of the global population will have mobile connectivity by 2023.
• 52.1% mobile market share was accounted for in the year 2020.
• 44.2% was the total market share for desktop in 2020, as reviewed in 2021.
• $22 billion was the projection made for the shared hosting market size for 2020 in the year 2017, which was seen at $23.8 billion. 
• The global shared hosting market size has grown steadily over the last five years; 2015 ($14.05 billion), 2016 ($15.53 billion), 2017 ($17.07 billion), 2018 ($18.67 billion), and 2019 ($20.29 billion).
• 98.67% of new clients gained by Wix are from the Google Cloud Platform. 
• 65.38% of new clients for OVH were from In2net. 
• 57.98% of clients for Google Cloud Platform were from the largest hosting provider GoDaddy. 
• 53.85% of new customers on HostGator were received from BlueHost. 
• 50% of new BlueHost customers in 2021 were acquired from HostGator.
• 41.30% of all available websites use Apache hosting servers. 
• 26.46% of websites use the Nginx hosting server.

Web hosting load time statistics

It doesn’t matter how big your brand or business is or how good your services or products are. If the page load time of your business website is slow, trends show that you’ll generate a huge loss in revenue.

• Around $500 million is the loss marked on the US economy every year because of slow websites.
• A 7% reduction in the conversion rate is seen with a single-second delay in loading a website.

• 9% is the average bounce rate seen in website pages that load within 2 seconds.
• 5 seconds delay in website page load has seen a bounce rate of 38%.
• The BBC loses an additional 10% of users for every extra second it takes for its site to load. A 9% increase in traffic was seen when Yahoo! reduced its page load time by just 0.4 seconds.
• In the third quarter of 2020, domain name registrations have increased annually by 3% or by 10.8 million compared to the same period in 2019.
• 0.324 seconds is the website loading speed of the fastest e-commerce website.
• 2.67 seconds is the average e-commerce page load speed at present.
• The average downtime costs per minute for small businesses range from $137 to $427 per minute.

Domain name statistics

Domain names are a business’ unique identifier, and no business will risk compromising its identity. The naming trend starts with your preferred domain name, the country you are in, the audience you target, the image you want to build, and so on. It’s interesting to know that generic TLDs are being experimented by startups and other similar websites in 2021.

• Web users around the globe registered nearly 362.3 million domain names. This was approximately a 0.7% increase compared to the third quarter of 2019.
• Cars.com is the most expensive domain name that was ever sold, which was worth $872 million.
• 43.59% of domains in the world use .com in their web address.
• At the beginning of the web (.com, .net, .org, co.uk, .us, .gov, .edu, .mil, .co.il, and .co.us) were the only nine domain suffixes to choose from. 
• 1200 domain suffixes are available as of now, and new ones are added frequently.
• 7.4% of the popularity goes to .tk (Tokelau) as it is the only free domain name available.
• 24% of the best web hosting solutions in the market are controlled by the top 10 hosting companies.
• 25.3 million new gTLDs are registered as of July 2021.

• January 2021, the top 10 new gTLDs included other (38.6%), .icu (15.4%), .xyz (11%), .top (7.5%), .online (6%), .site (5. 5%), .wang (4.2%), .club (3.6%), .vip (3.3%), .shop (2.6%), and .app (2.4%). 
• In terms of domain distribution by Top Level Domain type, generic TLDs lead the way at 43%, followed by country-specific TLDs (41%), and new generic TLDs (16%). 
• 1.69% is held by .info, which is the lowest among the number of the registered domains in the top-level domain distribution.
• 0.96% is held by OVH SAS, which is the lowest among the number of registered domains in the registrar's distribution.
• 5.4% YoY growth is seen in domain name registrations across all TLDs.
• 4.4% YoY combined growth is registered on both .com and .net, and 6.5 million domain registrations.

Web hosting revenue statistics

It is quite challenging for web hosting providers to function in such a competitive environment. Their revenue depends on many parameters; taking care of billions of websites and data requires a lot of effort. Cybersecurity and malware detection is also a factor helping the web hosting industry generate revenue.

• A 15.5% steady increase in revenue is expected from web hosting.
• 18.7% profit in revenue is expected only from managed hosting.
• 10.4% revenue generation is expected from shared hosting alone.
• $236 billion is the predicted market growth in public cloud services.
• Plesk (84.39%) and cPanel (13.84%) are the top control panel for the best web hosting in the Alexa top 1 million sites.

• Cybercrime will cost the world $6 trillion annually by 2021, up from $3 trillion in 2015.
• A significant increase in both the quantity and quality of DDoS attacks is recorded in Q1 2020.
• $7 billion was the total worth of the United States domain name industry in 2020.
• 12% more annual revenue was accumulated by Amazon Web Services in 2020 compared to the previous year.

Secure your assets with web hosting

In addition to the primary benefit of getting your website online, web hosting offers many other benefits that are crucial for keeping your assets secure.

Useful stats and insights help with a better understanding of how the industry performs and the stories behind this groundbreaking industry.

All set for getting started with a website? Here are some web design tips to help your website perform well.