# What Mixmax feature do you find most useful for maintaining good relationships with leads?

I love personalization when doing lead outreach, but I'm a team of one and can only spread myself so thin. Where can I get the biggest bang for my buck?

##### Post Metadata
- Posted at: over 6 years ago
- Author title: Copywriter | Strategist | Helping value-driven health & wellness businesses build trust & get more paying customers
- Net upvotes: 2


## Comments
### Comment 1

Depending on your customers level of engagement, sequences can be quite useful. Particularly if you are trying to start engagement and are gone for a weekend or a few days, it keeps the touches on the lead consistent and on the radar for the prospect.

##### Comment Metadata
- Posted at: over 6 years ago
- Author title: Senior Business Development Representative at AppFolio, Inc.



### Comment 2

Personally , i would say that the templates feature is a very useful tool for maintaining the leads. In fact , you can establish many templates (Forms of emails). Each Templates could include many variables , such as names ; any time you choose a template an empty box appears so that you could change name . You can do this also  with dates , tittles , companies names ,... 
Good luck 

##### Comment Metadata
- Posted at: over 6 years ago



### Comment 3

Being able to see if they opened the email is helpful.

##### Comment Metadata
- Posted at: over 6 years ago




## Related Product
[Mixmax](https://www.g2.com/products/mixmax/reviews)

## Related Category
[Sales Engagement](https://www.g2.com/categories/sales-engagement)

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