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What is Tray io?

What is Tray io?
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Niels F.
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Hi there! Tray.io is a low-code integration and automation platform that's used to connect SaaS systems together when out of the box integration is not available or does not meet the immediate needs of a given use case. In fact, I've used it to replace entire software systems all together (e.g, we don't buy lead routing software, we built it on Tray). As a power user, my opinion is that the platform strikes the perfect balance of power, flexibility, scalability, and speed to build that other platforms simply cannot match. They're either too difficult to use (e.g., Boomi/Mulesoft) or too constrained (e.g., Zapier/Workato) to solve sophisticated production integration needs. One of the strongest aspects of Tray is the breadth of connectivity we have in getting data in and out - which is the core of what an iPaaS platform is meant to do. There's tons of out of the box API connectors, methods for ingesting data files (e.g., CSVs, XML), real time triggers via webhooks...the list really goes on and on. When you couple this incredibly flexible ability to get data in and out with an extremely large set of helpers to handle whatever business logic is required for your use case, there's just about nothing this platform cannot do. All this on top of an extremely scalable serverless architecture makes the whole thing really sing. I was a former customer who came on board w/ the company b/c all I ever want to do is build on Tray and I can promise you you'll be the same after a week or so w/ the product.
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