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What is lotame?

What is lotame?
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Alan Yung S.
AS
Programmatic director
0
Lotame provide a data management platform (DMP), which is a software platform used for collecting and managing data. They allow businesses to identify audience segments, which can be used to analyze and target specific users and contexts in online advertising campaigns.
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Dave D.
DD
Head of Campaign Measurement
0
Lotame is a Data Management Platform DMP (or a hybrid of DMP + Consumer Data Platform (CDP)).
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About Lotame Spherical Platform

Spherical is Lotame’s end-to-end data collaboration platform and helps digital marketers and media owners drive growth and revenue with actionable customer intelligence, data informed audiences, and i
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