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What is direct mail software?

What is direct mail software?
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VB
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Mac-friendly emailing system that lets you create formatted emails and send to a managed list. I was able to upload my list from my Mac, and now people can sign up, change, and unsubscribe without me having to intervene!
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About Direct Mail for Mac

Email marketing application exclusively for macOS. Smooth and intuitive user interface makes email marketing faster and easier than browser based systems. Trusted by new Mac users and Apple aficionado
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