# How self-service is your platform?

Usability

##### Post Metadata
- Posted at: over 7 years ago
- Net upvotes: 1


## Comments
### Comment 1

The Invoca platform was built for marketers who want to manage their own call tracking and analytics tools- without relying on technical resources for number procurement and management. When you change a number on your site or want to adjust how you measure conversions, would you rather do it yourself or email someone and wait for them to do it for you? 

Potential pitfalls to look out for when evaluating call tracking vendors:
Some call tracking solutions offer nice reporting platforms but very little by the way of actual self-service. Depending on your service level, you might be waiting a while for your measurement partner to get set up in order to launch that new campaign, and who wants that?


##### Comment Metadata
- Posted at: over 7 years ago
- Author title: Director, Marketing Operations  |  Marketo User Group Leader  |  Marketer of the Year Revvie Award Nominee




## Related Product
[Invoca](https://www.g2.com/products/invoca/reviews)

## Related Category
[Inbound Call Tracking](https://www.g2.com/categories/inbound-call-tracking)

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