How do you use traction tools?

It's really an internal operations tool. If you are following the EOS methodology in your business, TractionTools is a great resource to go hand-in-hand with the methodology and streamline tasks, "rocks," and your scorecards (KPIs). You can read more about what the EOS system is and how it works here: https://www.eosworldwide.com/ While EOS is great, if you're not following that platform, I'm not sure Traction Tools would make sense as a business tool, since it's designed to be the companion software to the methodology you're already implementing.