How do we better tap into people who aren't your typical influencers - e.g runners / athletes

Hi Kathleen! Thanks for the great question. The best way to attract the right influencers on TRIBE is to ensure that your brief details who you're looking for, and what type of followers they have. The influencers in our network will then submit content upfront, which you can review along with their profiles. You can also specify the follower range you'd like, if you're looking to work specifically with micro/mid-tier/macro influencers. If you have any questions on how to set this up, please feel free to get in touch with us, either via our G2 Crowd page or on this page here: https://www.tribegroup.co/contact-us