How do you determine some of the best questions to use?

When I start to build a survey, I start by thinking about my end goal. What do I want to be do / share once I've collected the results? That helps determine what type of question I will ask. For instance, if I want to know what % of customers agree with a certain statement, I'll use a likert scale question and total the % of respondents that respond in a certain way. If I am interested in getting feedback and generating new ideas about a topic, I may use an open-ended question.

Hi Michelle, Asking good questions is the foundation of a great survey. In the tutorial below, we share leading practice considerations for constructing survey questions. Following these tips will help you to collect meaningful, actionable data. Because SurveyGizmo is easy to use, with a little bit of guidance, you will be able to create surveys that help you collect the best data. Leading Practices: Asking Good Questions: https://help.surveygizmo.com/help/asking-good-questions Best of luck with your surveys!