# How do you use personas to better serve your clients?

Just looking to see how everyone else is using personas to their clients advantages. Have you built any automation around the personas? Just getting started integrating personas and would love to hear how other agencies have had success with them and what value it brought to their customer.

##### Post Metadata
- Posted at: about 7 years ago
- Author title: From Prospect Journey to Customer Advocate, we Partner with Your Business to Challenge the Status Quo and Power Up your Business Growth Engine. 
- Net upvotes: 2


## Comments
### Comment 1

After segmenting &quot;either by persona&#39;s or leadfields&quot; you can easily personalise e-mails, landingpages, flows, remarketingcampaigns. In that way it&#39;s a visible way to building the right public for potential sales.
It also gives advice for your content marketing team in how to write the right message to the right persona.

##### Comment Metadata
- Posted at: over 6 years ago
- Author title: Zaakvoerder &amp; Strateeg bij Phobos &amp; Actor
- Net upvotes: 1


### Comment 2

To segment prospects and use to send them different kind of content. Or to show them dynamic content depending on their preferences. If you want we can help you to do it in SharpSpring.

##### Comment Metadata
- Posted at: over 6 years ago
- Net upvotes: 1



## Related Product
[Constant Contact Advanced Automation](https://www.g2.com/products/constant-contact-advanced-automation/reviews)

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