Ease of use, quick UI, multitude of options for customization

It's a tool that is user friendly and intuitive

DubBot makes accessibility testing and ongoing governance a breeze. The user interface is extremely intuitive when compared with any other automated accessibility crawler that I have used - and I believe that I have used every reputable option in this space. The customer support has been absolutely incredible, it is rare to find a team that truly cares about there customers and I have felt valued and respected every step of the way with DubBot. DubBot is one of only a few services I would consider for accessibility governance, and I have ultimate chosen them based on value (very fair pricing for a complete accessibility governance tool) and its ability to seamlessly fit into our development team's workflow. Accessibility can be a daunting undertaking for developer, quality assurance, website administrators, and content creators, and especially so on large websites (good luck manually auditing 100,000 pages, let alone 100 pages). Our teams have been able to log in to DubBot and hit the ground running with little to no guidance. In my opinion, DubBot absolutely must be considered for any organization looking to add a layer of accessibility governance.