Half the software is relatively standard sales CRM features. It has email, has pipelines, etc. But then it has a few things that most dont have, and then a few things that I dont think anyone has. On the email side your typical sales CRM does not have sender rotation. This is huge to be able to send decent email volume without burning your domain and emails. A few tools have this but it is rare, and I havent seen it in another CRM. But what really sets Breakcold apart is that you can engage with your prospective clients on Twitter and LinkedIn from within the App. So you can make a list of people you want to watch and engage with and just see it in the feed and engage with it, all without leaving the CRM. Really slick and useful.

Breakcold serves as my single source of truth for all lead/opportunity data. The integrated CRM and sales pipeline dashboard provide full visibility into prospects' journeys. It not only allows you to warm up prospects on social media, it also allows you to set up cold email sequences and set up icebreakers (intro lines) for each email.

It's great for bringing together multiple sources of leads into one app. It saves having to jump around and makes it easier to keep track of people and companies as well as contact them.