User-friendly interface and the ability to send personalised comms (email & sms) to users based on their behaviour and preferences. I also like the integrations it has with Tealium, Meta and other social platforms.

I love Braze because it allows me to customize the messages in my own way, it is an ideal and easy to use platform, it allows me to optimize my time and boost our growth and communication in high volume.

I have been using Braze for 4 years now and it has exponentially evolved the connection with my clients. It is easy to use and intuitive, it allows me to collect data about my clients and send messages in masses. It's one of the best platform I've found, I love it.