The fact that it takes you thru the steps to guide the prospect from current state to desired state all while focusing on the problem which is what they really care about.

Gap selling sales training complete reversed the current approach to the sales process. Made one realize that one must understand the prospects' current situation, the root causes, the impact to the business based on the current situation along with their emotional state. Based on the above information, is there a GAP large enough wherein the customer understands the value of your product and the business problem its going to help resolve to meet the needs of the customers' future state. Prospect/Customer has to be willing to go on a journey with you. Every sale is made up of many mini sales. You have to earn the right to engage with the customer at every single stage of the sale. Continually educate your customer. By providing and establishing value, pricing becomes non-negotiable and justified and ensure the sales cycle is smooth coming to a fruition with an executed contract.

Was mir dieses Training klargemacht hat, ist, dass die Gap-Selling-Methode in jeder Art von Situation oder bei jedem potenziellen Kunden eingesetzt werden kann. Es geht nicht nur um ein paar Tipps, die Ihnen helfen können, sich zu verbessern, sondern darum, eine neue Denkweise in jeder Phase des Verkaufsprozesses zu übernehmen.