Top-bewertete AppNexus Marketplace Alternativen
I really like the way that the app makes it easy to make deals and to manage inventory. Bewertung gesammelt von und auf G2.com gehostet.
I would rather have the design of the app changed in a way that is easier to understand. Bewertung gesammelt von und auf G2.com gehostet.
13 von 14 Gesamtbewertungen für AppNexus Marketplace
The main use that I get out of APN is pixel creation and monitoring. I find the process of creating a pixel extremely smooth and simple. All pixels are easy to find with the search function and having the columns for "loads last 12 hours", "last load" and "created" make tracking the pixels extremely simple. Bewertung gesammelt von und auf G2.com gehostet.
The one issue I have run into many times is finding advertisers with short names or that are created with abbreviations. I find sometimes the search suggestions will minimize and I cannot select the correct advertiser. Bewertung gesammelt von und auf G2.com gehostet.
Pixel creation in AppNexus is extremely useful and versatile. We would mainly use the Appnexus platform to utilize the pixel suite, which managed over 1000 pixels for our company. It was incredible easy to search for the pixel in the suite and the pixels could then be applied for a number of different uses. Bewertung gesammelt von und auf G2.com gehostet.
As an SSP, the lack of transparency in the buying process was rather frustrating. I found that compared to other SSPs the pricing and bidding process was a bit confusing in AppNexus. It's also a complicated platform for utilizing PMPs in other DSPs. I've had a number of campaigns run into issues do to the setup process in AppNexus. Bewertung gesammelt von und auf G2.com gehostet.
I love the three levels built into the campaign. Compared to other SSPs, this provides a level of security in spend and impression counts, which provides a sense of safety and peace of mind when leaving the campaign to run. Bewertung gesammelt von und auf G2.com gehostet.
I dislike the fact that a few small changes/additions could be made to improve overall efficiency. Examples include allowing us to edit LI cap spends from the LI page, allowing a search under Inventory Targeting lists. Bewertung gesammelt von und auf G2.com gehostet.
benutzerfreundlich und bietet die beste Lösung für die Rückgabe Bewertung gesammelt von und auf G2.com gehostet.
AppNexus DSP ist nicht so verbreitet, daher ist es schwierig, einige Agenturen zu integrieren. Bewertung gesammelt von und auf G2.com gehostet.
We have been able to find the appropriate advertisers and eliminate quite a few we’ve found to be unfavorable. Bewertung gesammelt von und auf G2.com gehostet.
A handful of our deals weren’t seen before our cutoff; however, in fairness, the error was likely on our side. Bewertung gesammelt von und auf G2.com gehostet.
It offers great tools for publishers to access additional budgets via programmatic. You can blacklist, set floorprices, and get reportings as you wish. Bewertung gesammelt von und auf G2.com gehostet.
It could offer more transparency in who is buying and for which price. Obviously, they want to get their share, but more insights into bid price and paid price as well as lost opportunities would be great. Bewertung gesammelt von und auf G2.com gehostet.
Einfach zu verwenden, gute Verbindung mit anderen DSP. Gute Zielgruppenansprache wie Dell. Bewertung gesammelt von und auf G2.com gehostet.
Probleme mit der DSGVO und Google, großer Einfluss auf die Einnahmen. Bewertung gesammelt von und auf G2.com gehostet.
cost-efficient media buying solution, gives our team the ability to make smart media buying decisions, very customizable platform Bewertung gesammelt von und auf G2.com gehostet.
lack of inventory targeting, sometimes long creative approval process butt this could also be due to our media agency Bewertung gesammelt von und auf G2.com gehostet.
