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At a Glance
SE Ranking
SE Ranking
Star Rating
(1,360)4.8 out of 5
Market Segments
Small-Business (89.9% of reviews)
Information
Entry-Level Pricing
Starting at $65.00
Free Trial is available
Browse all 3 pricing plans
Semrush
Semrush
Star Rating
(2,441)4.5 out of 5
Market Segments
Small-Business (66.5% of reviews)
Information
Entry-Level Pricing
$0.00 Per Month
Free Trial is available
Browse all 5 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Semrush excels in its SEO Auditing capabilities, with a score of 9.2, while SE Ranking closely follows with a score of 9.3. Reviewers mention that Semrush provides comprehensive insights into technical SEO issues, making it a preferred choice for in-depth analysis.
  • Reviewers mention that SE Ranking shines in Ease of Use, scoring 9.3 compared to Semrush's 8.4. Users on G2 appreciate SE Ranking's intuitive interface, which simplifies navigation and makes it easier for beginners to get started with SEO tools.
  • G2 users highlight that Semrush offers superior Keyword Research tools, scoring 9.1, while SE Ranking scores 8.8. Users say that Semrush's extensive database and advanced filtering options allow for more effective keyword targeting strategies.
  • Users report that SE Ranking's Customer Support is highly rated at 9.4, surpassing Semrush's score of 8.6. Reviewers mention that SE Ranking provides prompt and helpful responses, which is crucial for users needing immediate assistance.
  • Reviewers mention that Semrush's Competitor Analysis features are robust, scoring 9.0, while SE Ranking scores slightly higher at 9.0. Users say that Semrush's detailed competitor insights help them understand market positioning better.
  • Users on G2 report that SE Ranking's Reporting and Dashboards are user-friendly, scoring 9.1, compared to Semrush's 8.8. Reviewers mention that SE Ranking's customizable dashboards make it easier to visualize data and track performance metrics effectively.
Featured Products
Pricing
Entry-Level Pricing
SE Ranking
ESSENTIAL
Starting at $65.00
Browse all 3 pricing plans
Semrush
Free
$0.00
Per Month
Browse all 5 pricing plans
Free Trial
SE Ranking
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
9.3
1,033
8.9
1,935
Ease of Use
9.3
1,040
8.4
1,949
Ease of Setup
9.3
743
8.6
1,167
Ease of Admin
9.2
720
8.6
1,000
Quality of Support
9.4
988
8.6
1,672
Has the product been a good partner in doing business?
9.4
702
8.8
983
Product Direction (% positive)
9.5
976
8.9
1,845
Features by Category
Not enough data
7.8
7,287
Metrics
Not enough data
8.3
310
Not enough data
8.2
305
Not enough data
7.9
292
Not enough data
7.7
266
Not enough data
7.4
255
Not enough data
7.6
253
Not enough data
7.5
254
Not enough data
7.6
264
Not enough data
7.1
248
Reporting
Not enough data
8.1
303
Not enough data
8.2
291
Not enough data
7.9
276
Not enough data
7.8
279
Not enough data
7.8
275
Not enough data
7.7
255
Not enough data
8.2
291
Other
Not enough data
7.9
267
Not enough data
8.1
281
Not enough data
7.8
271
Not enough data
8.1
273
Not enough data
7.6
242
Not enough data
7.2
224
Not enough data
7.7
242
Administration
Not enough data
7.7
250
Not enough data
7.5
242
Not enough data
8.5
293
Not enough data
8.3
285
Social Media AnalyticsHide 11 FeaturesShow 11 Features
Not enough data
8.5
2,072
Social Analytics
Not enough data
8.9
242
Not enough data
8.5
224
Not enough data
8.8
229
Not enough data
8.2
198
Not enough data
Feature Not Available
Not enough data
8.1
168
Not enough data
8.1
165
Reports & Dashboards
Not enough data
8.4
228
Not enough data
8.9
235
Not enough data
8.7
222
Not enough data
8.0
161
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.3
900
Grammar
Not enough data
8.8
85
Not enough data
8.5
86
Not enough data
8.7
84
Formatting
Not enough data
8.4
84
Not enough data
8.2
79
Not enough data
8.0
76
Content
Not enough data
8.6
93
Not enough data
8.4
85
Not enough data
7.7
71
Product Type
Not enough data
8.5
79
Not enough data
8.0
78
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Local Listing ManagementHide 6 FeaturesShow 6 Features
Not enough data
8.4
1,082
Listing Management
Not enough data
8.6
173
|
Verified
Not enough data
8.2
169
|
Verified
Not enough data
8.3
172
|
Verified
Not enough data
8.5
184
|
Verified
Performance
Not enough data
8.2
190
|
Verified
Not enough data
8.8
194
|
Verified
8.7
1,140
8.5
2,341
Local Search Optimization
9.4
317
|
Verified
8.9
428
|
Verified
8.7
147
8.4
392
|
Verified
8.5
155
8.5
363
|
Verified
Feature Not Available
8.4
374
|
Verified
7.9
211
|
Verified
8.1
364
|
Verified
9.1
310
|
Verified
8.9
420
|
Verified
Competitive IntelligenceHide 8 FeaturesShow 8 Features
8.5
419
8.3
2,236
Platform Basics
9.0
115
8.5
390
9.0
113
8.7
406
Platform Data
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.2
365
Platform Content
7.9
88
7.5
309
Platform Reporting
8.2
103
8.1
378
Feature Not Available
8.5
388
Not enough data
8.5
789
Platform Basics
Not enough data
8.7
86
Not enough data
8.2
83
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
75
Not enough data
8.5
86
Content Planning
Not enough data
Feature Not Available
Not enough data
8.3
79
Not enough data
8.8
90
Marketing Campaign Performance
Not enough data
8.4
64
Not enough data
8.7
66
Other Features
Not enough data
8.5
87
Not enough data
8.9
73
8.7
5,911
8.7
9,820
SEO Auditing & Monitoring
8.7
367
8.8
667
9.3
289
9.2
518
9.3
270
9.0
504
9.0
284
9.0
505
SEO Content & Rankings
8.2
649
8.2
1137
8.8
733
9.1
1236
9.4
722
8.8
1163
8.7
358
8.4
586
8.4
242
8.6
496
SEO Reporting
9.0
706
8.9
1213
9.0
419
8.7
666
8.7
374
8.4
622
8.9
300
8.0
507
Generative AI
7.7
100
Feature Not Available
7.8
98
Feature Not Available
Social Media ManagementHide 13 FeaturesShow 13 Features
Not enough data
8.3
1,424
Content & Collaboration
Not enough data
8.8
163
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
150
Not enough data
Feature Not Available
Not enough data
8.3
132
Social Management
Not enough data
8.8
195
Not enough data
8.8
189
Not enough data
Feature Not Available
Not enough data
8.5
186
Not enough data
7.9
163
Not enough data
8.0
137
Not enough data
7.6
109
Not enough data
8.7
572
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
95
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.3
81
Not enough data
8.2
73
Reporting
Not enough data
9.0
112
Not enough data
Feature Not Available
Not enough data
9.0
101
Not enough data
9.2
110
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Social Media AdvertisingHide 28 FeaturesShow 28 Features
Not enough data
8.6
2,097
Platform Interoperability
Not enough data
8.5
68
Social Functionality
Not enough data
8.8
80
Campaign Management
Not enough data
9.1
79
Not enough data
8.8
78
Not enough data
8.7
79
Not enough data
8.6
72
Not enough data
8.6
73
Not enough data
8.5
74
Not enough data
8.5
72
Not enough data
8.4
74
Not enough data
8.3
73
Not enough data
8.6
77
Not enough data
8.4
73
Not enough data
8.1
71
Not enough data
8.3
74
Targeting
Not enough data
8.6
76
Not enough data
8.4
73
Not enough data
8.5
71
Not enough data
8.7
71
Platform
Not enough data
8.4
74
Not enough data
8.7
81
Not enough data
9.0
80
Not enough data
9.0
81
Not enough data
8.7
77
Not enough data
8.6
76
Not enough data
8.4
71
Not enough data
8.5
73
Not enough data
8.5
76
Not enough data
7.9
159
Grammar Tools
Not enough data
8.4
16
Not enough data
9.1
18
Not enough data
8.0
15
Writing Support
Not enough data
7.1
16
Not enough data
8.1
15
Not enough data
7.1
16
Not enough data
7.5
16
Software Availability
Not enough data
8.4
16
Not enough data
8.1
15
Not enough data
7.0
16
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
2,986
Data collection
Not enough data
7.8
138
Not enough data
8.3
165
|
Verified
Not enough data
8.4
156
|
Verified
Not enough data
7.7
138
|
Verified
Not enough data
8.2
156
Segment Trending
Not enough data
8.8
186
|
Verified
Not enough data
8.2
176
|
Verified
Not enough data
8.4
181
|
Verified
Not enough data
7.6
144
Analysis
Not enough data
8.4
176
Not enough data
8.7
198
|
Verified
Not enough data
8.3
159
|
Verified
Platform
Not enough data
8.8
199
|
Verified
Not enough data
8.4
179
|
Verified
Not enough data
7.7
155
|
Verified
Not enough data
8.4
178
|
Verified
Not enough data
8.1
153
|
Verified
Not enough data
8.3
149
Paid Search IntelligenceHide 7 FeaturesShow 7 Features
8.5
268
8.4
691
Not enough data
Not enough data
Audio
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Video
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Image
Not enough data
Not enough data
Not enough data
Not enough data
Text
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.8
696
Planning
Not enough data
7.8
142
Publishing
Not enough data
7.7
145
Social Media
Not enough data
7.7
145
Planning
Not enough data
8.0
264
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
9.0
198
8.3
3,039
Tools
Feature Not Available
Feature Not Available
Feature Not Available
8.2
529
Feature Not Available
Feature Not Available
Metrics
Feature Not Available
Feature Not Available
8.8
92
8.2
521
Feature Not Available
8.3
509
Feature Not Available
8.1
451
Feature Not Available
7.9
447
9.2
106
9.0
582
Not enough data
8.3
2,660
Marketing Operations
Not enough data
7.9
264
|
Verified
Not enough data
8.5
281
|
Verified
Not enough data
8.2
276
|
Verified
Not enough data
8.0
253
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.5
267
|
Verified
Not enough data
8.8
303
|
Verified
Not enough data
8.0
244
|
Verified
Not enough data
8.3
258
|
Verified
Not enough data
8.4
280
|
Verified
Not enough data
8.1
234
|
Verified
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reviews
Reviewers' Company Size
SE Ranking
SE Ranking
Small-Business(50 or fewer emp.)
89.9%
Mid-Market(51-1000 emp.)
9.1%
Enterprise(> 1000 emp.)
1.0%
Semrush
Semrush
Small-Business(50 or fewer emp.)
66.5%
Mid-Market(51-1000 emp.)
28.2%
Enterprise(> 1000 emp.)
5.4%
Reviewers' Industry
SE Ranking
SE Ranking
Marketing and Advertising
40.9%
Internet
8.0%
Information Technology and Services
5.7%
Computer Software
4.6%
Retail
2.5%
Other
38.3%
Semrush
Semrush
Marketing and Advertising
30.4%
Information Technology and Services
8.7%
Computer Software
8.0%
Internet
4.6%
Retail
3.5%
Other
44.8%
Most Helpful Reviews
SE Ranking
SE Ranking
Most Helpful Favorable Review
Michael K.
MK
Michael K.
Verified User in Transportation/Trucking/Railroad

I have been using SE Ranking for 4 months when I signed up via AppSumo. -I love the holistic dashboards that provide exactly what I need to know in a user-friendly interface. -Whether I want to take a look at my competition's keywords, pull in Google...

Most Helpful Critical Review
Verified User in Music
GM
Verified User in Music

You can only use google data from limited countries. Some functions are limited and you can only use if you pay extra.

Semrush
Semrush
Most Helpful Favorable Review
Paul B.
PB
Paul B.
Verified User in Education Management

What I enjoy the most about this tool is how the dashboard is constructed. It's put together in a logical sequence of how you would most likely use the tool. Just like someone searching the web, you start with a broad term to see what results you get....

Most Helpful Critical Review
MacKenzie B.
MB
MacKenzie B.
Verified User in Mechanical or Industrial Engineering

In my years of using SEO tools, I've seen various changes and adaptations to platforms, but SEMrush's latest move to increase fees by 110% in one month left me highly disappointed. SEMrush's UI is cluttered and feels like it was designed in the 1990's....

Alternatives
SE Ranking
SE Ranking Alternatives
Serpstat
Serpstat
Add Serpstat
Seobility
Seobility
Add Seobility
Similarweb
Similarweb
Add Similarweb
Ahrefs
Ahrefs
Add Ahrefs
Semrush
Semrush Alternatives
Ahrefs
Ahrefs
Add Ahrefs
Serpstat
Serpstat
Add Serpstat
Similarweb
Similarweb
Add Similarweb
Reputation
Reputation
Add Reputation
Discussions
SE Ranking
SE Ranking Discussions
How do I get assistance in fixing errors I cant fix.
2 comments
Official Response from SE Ranking
Thanks Al, we are available via live-chat, e-mails and we can have a call too. We will contact you directly to know more details. Read more
How to use SEranking for finding and tracking link building prospects?
2 comments
Official Response from SE Ranking
Hi Karthika, and thanks for a nice question, we have 2 Tools for this process - Backlink Monitor and Backlink Checker. So you can first analyze any domain,...Read more
Are there tutorials for fixing technical SEO issues?
2 comments
Elena D.
ED
Hello. We create all sorts of educational content: how-tos, webinars, expert talks on YouTube https://www.youtube.com/c/SerankingCom, in-depth articles on...Read more
Semrush
Semrush Discussions
Nuclear Power & Lighting Electrical Engineers Ltd
3 comments
Hillary  M.
HM
Nuclear Power Lighting Electrical EngineeringRead more
What can SEMrush do?
3 comments
Sayed Sayeedur R.
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
Does SEMrush have a free plan?
3 comments
Bhabishya B.
BB
Yes they have a free plan where you can add 1 website.Read more