# Criteo Commerce Max (Retail Media) vs Mabaya Comparison | | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Star Rating** | 4.0 out of 5 | 4.4 out of 5 | | **Total Reviews** | 18 | 10 | | **Largest Market Segment** | Small-Business (41.2% of reviews) | Small-Business (50.0% of reviews) | | **Entry Level Price** | No pricing available | No pricing available | --- ## Ratings Comparison | Rating | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Meets Requirements** | 8.2 (11 reviews) | 9.5 (7 reviews) | | **Ease of Use** | 9.0 (10 reviews) | 9.8 (7 reviews) | | **Ease of Setup** | Not enough data | Not enough data | | **Ease of Admin** | Not enough data | Not enough data | | **Quality of Support** | 8.3 (11 reviews) | 8.1 (6 reviews) | | **Has the product been a good partner in doing business?** | 6.7 (5 reviews) | Not enough data | | **Product Direction (% positive)** | 6.8 (11 reviews) | 10.0 (8 reviews) | --- ## Pricing ### Criteo Commerce Max (Retail Media) #### Entry-Level Pricing No pricing available #### Free Trial No information available ### Mabaya #### Entry-Level Pricing No pricing available #### Free Trial No information available --- ## Features Comparison By Category ### Display Advertising | Product | Score | Reviews | |---|---|---| | **Criteo Commerce Max (Retail Media)** | N/A | N/A | | **Mabaya** | N/A | N/A | #### Channel Functionality | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Display Functionality** | Not enough data | Not enough data | #### Platform Interoperability | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Close Ecosystem API** | Not enough data | Not enough data | #### Agentic AI - Display Advertising | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Campaign Management | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Campaign Dashboard** | Not enough data | Not enough data | | **Campaign Optimization** | Not enough data | Not enough data | | **Reach** | Not enough data | Not enough data | | **Bulk Editing** | Not enough data | Not enough data | | **Batch Uploading** | Not enough data | Not enough data | | **Brand Safety** | Not enough data | Not enough data | | **Fraud Protection** | Not enough data | Not enough data | | **Frequency Capping** | Not enough data | Not enough data | | **Budget Pacing** | Not enough data | Not enough data | | **Creative Optimization** | Not enough data | Not enough data | | **Rich Media Capabilties** | Not enough data | Not enough data | | **In-App Ads** | Not enough data | Not enough data | | **Mobile Rich Media Capabilities** | Not enough data | Not enough data | #### Targeting | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Targeting** | Not enough data | Not enough data | | **Retargeting** | Not enough data | Not enough data | | **Geo-Targeting** | Not enough data | Not enough data | | **Contextual Targeting** | Not enough data | Not enough data | #### Platform | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **API / Integrations** | Not enough data | Not enough data | | **Custom Reports** | Not enough data | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | | **Performance and Reliability** | Not enough data | Not enough data | | **Enterprise Scalability** | Not enough data | Not enough data | | **Customization** | Not enough data | Not enough data | | **Workflow Capability** | Not enough data | Not enough data | | **Internationalization** | Not enough data | Not enough data | | **Notifications** | Not enough data | Not enough data | ### Mobile Advertising | Product | Score | Reviews | |---|---|---| | **Criteo Commerce Max (Retail Media)** | N/A | N/A | | **Mabaya** | N/A | N/A | #### Platform Interoperability | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Close Ecosystem API** | Not enough data | Not enough data | #### Mobile Functionality | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Mobile Functionality** | Not enough data | Not enough data | #### Agentic AI - Mobile Advertising | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Campaign Management | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Campaign Dashboard** | Not enough data | Not enough data | | **Campaign Optimization** | Not enough data | Not enough data | | **Reach** | Not enough data | Not enough data | | **Bulk Editing** | Not enough data | Not enough data | | **Batch Uploading** | Not enough data | Not enough data | | **Brand Safety** | Not enough data | Not enough data | | **Fraud Protection** | Not enough data | Not enough data | | **Frequency Capping** | Not enough data | Not enough data | | **Budget Pacing** | Not enough data | Not enough data | | **Creative Optimization** | Not enough data | Not enough data | | **Rich Media Capabilties** | Not enough data | Not enough data | | **In-App Ads** | Not enough data | Not enough data | | **Mobile Rich Media Capabilities** | Not enough data | Not enough data | #### Targeting | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Targeting** | Not enough data | Not enough data | | **Retargeting** | Not enough data | Not enough data | | **Geo-Targeting** | Not enough data | Not enough data | | **Contextual Targeting** | Not enough data | Not enough data | #### Mobile | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Mobile Tracking** | Not enough data | Not enough data | | **In-App Ads** | Not enough data | Not enough data | | **Mobile Rich Media Capabilities** | Not enough data | Not enough data | #### Platform | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **API / Integrations** | Not enough data | Not enough data | | **Custom Reports** | Not enough data | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | | **Performance and Reliability** | Not enough data | Not enough data | | **Enterprise Scalability** | Not enough data | Not enough data | | **Customization** | Not enough data | Not enough data | | **Workflow Capability** | Not enough data | Not enough data | | **Internationalization** | Not enough data | Not enough data | | **Notifications** | Not enough data | Not enough data | ### Audience Intelligence Platforms | Product | Score | Reviews | |---|---|---| | **Criteo Commerce Max (Retail Media)** | N/A | N/A | | **Mabaya** | N/A | N/A | #### Audiences | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Audience Insights** | Not enough data | Not enough data | | **Influencer Identification** | Not enough data | Not enough data | | **Buyer Personas** | Not enough data | Not enough data | | **Segmentation** | Not enough data | Not enough data | #### Data Analysis | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Network Analysis** | Not enough data | Not enough data | | **Dashboards** | Not enough data | Not enough data | | **Visualizations** | Not enough data | Not enough data | | **Advanced Filtering** | Not enough data | Not enough data | #### Administration | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Marketing Integrations** | Not enough data | Not enough data | | **Ad Integrations** | Not enough data | Not enough data | | **Data Exporting** | Not enough data | Not enough data | #### Agentic AI - Audience Intelligence Platforms | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | ### Retail Media Advertising Platforms | Product | Score | Reviews | |---|---|---| | **Criteo Commerce Max (Retail Media)** | 7.9/10 | 8 | | **Mabaya** | 9.0/10 | 7 | #### Platform Basics | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Ad Serving Rules** | 7.7 (8 reviews) | 8.8 (7 reviews) | | **Sponsored Product Listing Ads** | 7.5 (8 reviews) | 8.8 (7 reviews) | | **Banner Ads** | 7.7 (8 reviews) | 9.4 (6 reviews) | | **Display Ads** | 7.7 (8 reviews) | 9.2 (6 reviews) | #### Platform Data | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Reporting Performance Metrics** | 8.1 (8 reviews) | 9.3 (7 reviews) | | **Data Filtering** | 8.8 (7 reviews) | 8.8 (7 reviews) | | **Reporting Dashboards** | 8.1 (7 reviews) | 9.3 (7 reviews) | #### Platform Additional Functionality | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Offline Ads** | Not enough data | 9.3 (5 reviews) | | **Video Ads** | Not enough data | 8.9 (6 reviews) | | **Team Collaboration** | Not enough data | 8.9 (6 reviews) | | **Integrations** | 7.7 (5 reviews) | 8.7 (5 reviews) | #### Agentic AI - Retail Media Advertising Platforms | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Demand Side Platform (DSP) | Product | Score | Reviews | |---|---|---| | **Criteo Commerce Max (Retail Media)** | N/A | N/A | | **Mabaya** | N/A | N/A | #### Demand Side Platforms | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Cross Channel Capabilities ** | Not enough data | Not enough data | #### Agentic AI - Demand Side Platform (DSP) | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | #### Campaign Management | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Campaign Dashboard** | Not enough data | Not enough data | | **Campaign Optimization** | Not enough data | Not enough data | | **Reach** | Not enough data | Not enough data | | **Bulk Editing** | Not enough data | Not enough data | | **Batch Uploading** | Not enough data | Not enough data | | **Brand Safety** | Not enough data | Not enough data | | **Fraud Protection** | Not enough data | Not enough data | | **Frequency Capping** | Not enough data | Not enough data | | **Budget Pacing** | Not enough data | Not enough data | | **Creative Optimization** | Not enough data | Not enough data | | **Rich Media Capabilties** | Not enough data | Not enough data | | **In-App Ads** | Not enough data | Not enough data | | **Mobile Rich Media Capabilities** | Not enough data | Not enough data | #### Targeting | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Targeting** | Not enough data | Not enough data | | **Retargeting** | Not enough data | Not enough data | | **Geo-Targeting** | Not enough data | Not enough data | | **Contextual Targeting** | Not enough data | Not enough data | #### Demand Side Platforms | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Machine Learning Optimization** | Not enough data | Not enough data | | **Estimate and Projections** | Not enough data | Not enough data | | **Cross-Device Capabilities** | Not enough data | Not enough data | #### Platform | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **API / Integrations** | Not enough data | Not enough data | | **Custom Reports** | Not enough data | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | | **Performance and Reliability** | Not enough data | Not enough data | | **Enterprise Scalability** | Not enough data | Not enough data | | **Customization** | Not enough data | Not enough data | | **Workflow Capability** | Not enough data | Not enough data | | **Internationalization** | Not enough data | Not enough data | | **Notifications** | Not enough data | Not enough data | ### Identity Resolution | Product | Score | Reviews | |---|---|---| | **Criteo Commerce Max (Retail Media)** | N/A | N/A | | **Mabaya** | N/A | N/A | #### Agentic AI - Firewall Software | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | ### Cross-Channel Advertising | Product | Score | Reviews | |---|---|---| | **Criteo Commerce Max (Retail Media)** | N/A | N/A | | **Mabaya** | N/A | N/A | #### Agentic AI - Cross-Channel Advertising | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Native Advertising | Product | Score | Reviews | |---|---|---| | **Criteo Commerce Max (Retail Media)** | N/A | N/A | | **Mabaya** | N/A | N/A | #### Agentic AI - Native Advertising | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Marketing Analytics | Product | Score | Reviews | |---|---|---| | **Criteo Commerce Max (Retail Media)** | N/A | N/A | | **Mabaya** | N/A | N/A | #### Marketing Operations | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **ROI Tracking** | Not enough data | Not enough data | | **Data Collection** | Not enough data | Not enough data | | **Customer Insights** | Not enough data | Not enough data | | **Multi-User Access** | Not enough data | Not enough data | | **Spend Management** | Not enough data | Not enough data | | **White Label** | Not enough data | Not enough data | #### Campaign Activity | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Campaign Insights** | Not enough data | Not enough data | | **Reports and Dashboards** | Not enough data | Not enough data | | **Campaign Stickiness** | Not enough data | Not enough data | | **Multichannel Tracking** | Not enough data | Not enough data | | **Brand Optimization** | Not enough data | Not enough data | | **Predictive Analytics** | Not enough data | Not enough data | #### Agentic AI - Marketing Analytics | Feature | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [Retail Media Advertising Platforms ](https://www.g2.com/categories/retail-media-advertising-platforms) **Unique to Criteo Commerce Max (Retail Media) (8):** [Audience Intelligence Platforms ](https://www.g2.com/categories/audience-intelligence-platforms), [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising), [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp), [Display Advertising Software](https://www.g2.com/categories/display-advertising), [Identity Resolution Software](https://www.g2.com/categories/identity-resolution), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising), [Native Advertising Software](https://www.g2.com/categories/native-advertising) --- ## Reviewer Demographics ### By Company Size | Segment | Criteo Commerce Max (Retail Media) | Mabaya | |---|---|---| | **Small-Business** | 41.2% | 50.0% | | **Mid-Market** | 35.3% | 20.0% | | **Enterprise** | 23.5% | 30.0% | ### By Industry #### Criteo Commerce Max (Retail Media) - **Marketing and Advertising:** 29.4% - **Retail:** 11.8% - **Consumer Goods:** 11.8% - **Apparel & Fashion:** 11.8% - **Printing:** 5.9% - **Photography:** 5.9% - **Online Media:** 5.9% - **Leisure, Travel & Tourism:** 5.9% - **Hospitality:** 5.9% - **Education Management:** 5.9% #### Mabaya - **Marketing and Advertising:** 20.0% - **Retail:** 10.0% - **Information Technology and Services:** 10.0% - **Health, Wellness and Fitness:** 10.0% - **Financial Services:** 10.0% - **Broadcast Media:** 10.0% - **Banking:** 10.0% - **Architecture & Planning:** 10.0% - **Apparel & Fashion:** 10.0% --- ## Alternatives ### Alternatives to Criteo Commerce Max (Retail Media) - [AdRoll](https://www.g2.com/products/adroll/reviews) — 4.1/5 stars (775 reviews) - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) — 4.2/5 stars (1456 reviews) - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1989 reviews) - [StackAdapt](https://www.g2.com/products/stackadapt/reviews) — 4.7/5 stars (870 reviews) - [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) — 4.3/5 stars (649 reviews) - [LocaliQ](https://www.g2.com/products/localiq/reviews) — 4.5/5 stars (1071 reviews) - [Celtra](https://www.g2.com/products/celtra/reviews) — 4.4/5 stars (409 reviews) - [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews) — 4.1/5 stars (375 reviews) - [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) — 4.5/5 stars (532 reviews) - [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) — 4.0/5 stars (437 reviews) ### Alternatives to Mabaya - [Skai](https://www.g2.com/products/skai/reviews) — 4.0/5 stars (297 reviews) - [Stackline](https://www.g2.com/products/stackline/reviews) — 4.4/5 stars (245 reviews) - [Quartile](https://www.g2.com/products/quartile-quartile/reviews) — 4.6/5 stars (214 reviews) - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) — 4.4/5 stars (182 reviews) - [Teikametrics](https://www.g2.com/products/teikametrics/reviews) — 4.5/5 stars (125 reviews) - [Intentwise](https://www.g2.com/products/intentwise/reviews) — 4.8/5 stars (100 reviews) - [Perpetua](https://www.g2.com/products/perpetua/reviews) — 4.4/5 stars (79 reviews) - [FCC Ads Manager](https://www.g2.com/products/fcc-ads-manager/reviews) — 4.3/5 stars (69 reviews) - [AdButler](https://www.g2.com/products/adbutler/reviews) — 4.5/5 stars (64 reviews) - [Xneeti OneOS](https://www.g2.com/products/xneeti-oneos/reviews) — 4.8/5 stars (48 reviews) --- ## Top Discussions ### Criteo Commerce Max (Retail Media) No discussions available for this product. ### Mabaya No discussions available for this product. --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/criteo-commerce-max-retail-media-vs-mabaya)