Compare HubSpot Sales Hub and Zoho CRM 
At a Glance
Market Segments
Small-Business (62.0% of reviews)
Small-Business (61.8% of reviews)
Entry-Level Pricing
$0.00
Free
HubSpot Sales Hub
Star Rating
(12,290)4.4 out of 5
Market Segments
Small-Business (62.0% of reviews)
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansZoho CRM
Star Rating
(2,744)4.1 out of 5
Market Segments
Small-Business (61.8% of reviews)
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Zoho CRM's Contact & Account Management feature scores 8.5, which is slightly lower than HubSpot Sales Hub's score of 8.7. Reviewers mention that HubSpot's interface is more intuitive, making it easier to manage contacts effectively.
- Reviewers mention that HubSpot Sales Hub excels in Email Marketing with a score of 8.8 compared to Zoho CRM's 8.0. Users say that HubSpot's email automation tools are more robust, allowing for better segmentation and targeting of leads.
- G2 users highlight that HubSpot's Lead Management feature is superior, scoring 8.8 against Zoho's 8.3. Users report that HubSpot provides better insights and analytics for tracking lead engagement and conversion rates.
- Users on G2 mention that HubSpot's Ease of Use is rated at 8.7, while Zoho CRM's is 8.2. Reviewers say that HubSpot's user-friendly design and streamlined setup process make it easier for teams to adopt and utilize the software quickly.
- Reviewers say that Zoho CRM's Quality of Support is rated at 7.6, which is notably lower than HubSpot's 8.6. Users report that HubSpot offers more responsive customer service and a more comprehensive knowledge base, making it easier to resolve issues.
- Users report that HubSpot's Marketing ROI Analytics feature scores 8.2, while Zoho CRM's is at 7.9. Reviewers mention that HubSpot provides more detailed reporting and insights into marketing performance, helping businesses make data-driven decisions.
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Pricing
Entry-Level Pricing
HubSpot Sales Hub
Free HubSpot CRM
$0.00
A foundational CRM that helps businesses organize their interactions, and create great experiences for their customers.
- Contact management
- Contact website activity
- Companies
Zoho CRM
Free Edition
Free
With three free users and essentials like leads, documents and mobile apps, it’s a perfect fit
for your home business.
- Leads, Contacts, Accounts
- Tasks, Events, Call log, and Notes
- Opportunities
Free Trial
HubSpot Sales Hub
Free Trial is available
Zoho CRM
Free Trial is available
Ratings
Meets Requirements
8.6
9,259
8.4
2,327
Ease of Use
8.7
9,683
8.3
2,337
Ease of Setup
8.4
3,730
7.8
1,065
Ease of Admin
8.6
2,956
8.0
974
Quality of Support
8.6
8,348
7.6
2,127
Has the product been a good partner in doing business?
8.8
2,912
8.0
952
Product Direction (% positive)
8.7
8,842
7.9
2,263
Features by Category
Sales Force Automation
8.7
5700
|
Verified
8.5
1508
|
Verified
Feature Not Available
8.2
767
|
Verified
8.5
5551
|
Verified
8.1
1432
|
Verified
8.5
5750
|
Verified
8.1
1515
|
Verified
7.8
3873
|
Verified
7.8
1083
|
Verified
8.5
4723
|
Verified
8.3
564
|
Verified
7.8
2935
|
Verified
7.9
1112
|
Verified
7.9
2843
|
Verified
7.9
1099
|
Verified
8.2
2137
8.2
1214
|
Verified
Marketing Automation
8.7
5063
|
Verified
8.0
1233
|
Verified
8.5
4737
|
Verified
7.9
1196
|
Verified
8.8
4868
|
Verified
8.3
1409
|
Verified
8.2
4133
|
Verified
7.9
1026
|
Verified
Customer Support
8.3
3327
|
Verified
8.0
1096
|
Verified
8.2
2161
7.8
1099
|
Verified
8.5
2992
|
Verified
7.9
1133
|
Verified
8.1
2983
|
Verified
7.7
971
|
Verified
8.3
3220
|
Verified
8.0
1012
|
Verified
Reporting & Analytics
8.2
5451
|
Verified
8.1
1392
|
Verified
8.4
5808
|
Verified
8.1
1449
|
Verified
8.0
3992
|
Verified
8.0
950
|
Verified
Mobile & Social
8.0
3522
|
Verified
8.0
982
|
Verified
8.2
2178
|
Verified
8.0
994
|
Verified
7.7
3841
|
Verified
7.9
1098
|
Verified
Platform
8.1
2607
|
Verified
8.0
741
|
Verified
8.3
2221
|
Verified
8.1
717
|
Verified
8.5
2683
|
Verified
8.4
747
|
Verified
8.2
1999
|
Verified
8.0
541
|
Verified
7.6
1699
7.7
444
|
Verified
8.0
2297
|
Verified
8.0
615
|
Verified
8.7
2691
|
Verified
8.3
733
|
Verified
8.1
1395
8.0
563
|
Verified
Integration
8.4
2029
|
Verified
8.3
557
|
Verified
8.2
2135
|
Verified
8.0
540
|
Verified
8.2
2001
|
Verified
7.9
509
|
Verified
Generative AI
Feature Not Available
Feature Not Available
Configuration - cpq
9.2
64
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
8.2
42
9.1
65
8.2
39
9.1
65
8.4
43
Pricing
8.9
60
8.1
44
8.7
63
7.7
39
Feature Not Available
8.0
38
9.0
61
8.3
41
9.0
67
8.5
41
Feature Not Available
8.6
39
Quoting
Feature Not Available
8.3
41
Feature Not Available
8.2
36
9.2
64
8.1
37
9.1
62
8.0
40
9.2
64
8.4
37
Admin
Feature Not Available
8.1
68
7.8
199
7.5
63
8.5
267
8.0
66
8.3
239
8.1
63
Channels
8.8
63
8.0
42
Feature Not Available
7.4
38
Feature Not Available
8.0
35
Platform
8.6
285
8.3
68
8.3
228
7.9
63
8.4
200
7.6
57
8.6
275
8.4
68
Feature Not Available
8.3
70
Not enough data
Not enough data
Generative AI - cpq
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Competition
Not enough data
8.7
57
|
Verified
Not enough data
8.7
56
|
Verified
Not enough data
8.7
56
|
Verified
Not enough data
8.5
52
|
Verified
Not enough data
8.5
54
|
Verified
Not enough data
7.9
17
Integrations
Not enough data
8.9
60
|
Verified
Not enough data
8.7
58
Not enough data
8.7
44
Platform
Not enough data
8.8
64
|
Verified
Not enough data
8.9
63
|
Verified
Not enough data
8.8
57
|
Verified
Not enough data
8.8
62
|
Verified
Not enough data
8.8
62
|
Verified
Employee Features
Not enough data
8.9
65
|
Verified
Not enough data
8.8
67
|
Verified
Not enough data
8.9
67
|
Verified
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.4
496
8.4
65
8.6
592
8.8
66
8.9
620
8.7
66
8.9
627
8.9
66
Organization
9.0
649
8.6
67
8.8
635
8.4
66
8.6
573
8.5
66
Performance Analysis
8.3
527
Feature Not Available
8.8
636
8.6
68
Sales Analysis
8.5
532
8.4
62
8.7
588
8.5
66
Generative AI
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Integrated Workflows
8.9
1387
8.7
114
9.0
1428
8.8
112
8.3
1203
8.2
102
8.2
1107
8.1
97
8.8
1278
8.9
110
8.7
1141
8.8
110
8.6
1070
8.4
105
Repeatability and Reportability
8.6
1242
8.4
102
8.8
1306
8.5
106
8.6
1283
8.6
100
8.2
1160
8.1
96
Feature Not Available
8.0
79
AI and Automation
8.3
1016
8.5
104
8.2
984
8.6
103
8.3
974
8.4
99
7.9
855
8.2
91
7.8
803
8.0
85
Generative AI
Feature Not Available
Feature Not Available
Call Analytics
8.3
270
Not enough data
8.0
238
Not enough data
8.1
248
Not enough data
Feature Not Available
Not enough data
Agent Performance Management
Feature Not Available
Not enough data
7.6
213
Not enough data
7.8
223
Not enough data
Generative AI
Feature Not Available
Not enough data
Customer Requirements
8.7
186
8.1
36
8.8
177
8.1
35
8.5
178
8.2
37
Contracts
8.7
164
8.1
35
Feature Not Available
7.9
32
Feature Not Available
8.1
35
Revenue
Feature Not Available
8.5
36
Feature Not Available
8.3
35
Feature Not Available
8.4
33
Platform Basics
Not enough data
8.5
79
Not enough data
8.6
74
Not enough data
8.6
78
Not enough data
8.5
70
Not enough data
8.8
37
Content
Not enough data
8.9
67
Not enough data
8.6
64
Not enough data
8.5
64
Not enough data
8.6
65
Not enough data
8.6
63
Collaboration
Not enough data
8.7
64
Not enough data
8.5
66
Not enough data
9.0
68
Not enough data
8.9
71
Not enough data
8.6
65
Not enough data
8.7
63
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
8.3
458
Not enough data
9.1
652
Not enough data
8.4
521
Not enough data
8.5
509
Not enough data
7.8
423
Not enough data
Branding & Customizatio
8.6
562
Not enough data
8.8
582
Not enough data
8.4
506
Not enough data
Automatic Rules & Configurations
8.7
558
Not enough data
8.9
566
Not enough data
8.5
524
Not enough data
Generative AI
Feature Not Available
Not enough data
Data Sourcing
8.4
1196
8.1
105
8.5
1267
8.3
109
8.2
1138
8.2
103
8.7
1392
8.5
114
8.4
1232
8.4
105
Predictive Analytics
8.2
1192
8.5
106
8.2
1153
8.2
99
7.8
984
8.0
86
8.0
1114
8.1
92
Sales Management
8.8
1407
8.3
112
8.0
1098
8.2
91
8.5
1258
8.4
105
8.9
1470
8.6
112
Content Management
8.4
700
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
713
Not enough data
8.4
699
Not enough data
Analytics
8.5
778
Not enough data
8.5
781
Not enough data
8.5
725
Not enough data
8.3
702
Not enough data
Presentation
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Calling
8.6
1105
Not enough data
8.2
899
Not enough data
8.6
1067
Not enough data
8.7
1097
Not enough data
Contacts
8.7
1172
Not enough data
8.5
1016
Not enough data
8.7
1076
Not enough data
Insights
9.1
1262
Not enough data
8.7
1104
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
1009
Not enough data
Analytics
8.7
1929
8.3
99
8.8
1922
8.3
105
Feature Not Available
8.3
106
Customizations
8.8
1971
8.7
110
8.9
1972
8.7
108
8.8
2064
8.7
108
Feature Not Available
8.7
104
8.9
2049
8.5
109
Generative AI
Feature Not Available
Feature Not Available
Incentives
8.0
660
8.2
123
|
Verified
8.2
737
|
Verified
8.3
130
|
Verified
7.7
608
|
Verified
8.0
122
|
Verified
8.5
831
8.3
131
|
Verified
Personalization
8.5
854
8.5
147
|
Verified
8.5
982
|
Verified
8.5
148
|
Verified
8.9
1081
|
Verified
8.5
154
|
Verified
8.5
877
|
Verified
8.3
141
|
Verified
Administrative
8.7
911
|
Verified
8.4
140
|
Verified
8.5
791
|
Verified
8.4
143
|
Verified
8.4
750
8.3
132
Categories
Categories
Shared Categories
HubSpot Sales Hub and Zoho CRM are categorized as Sales Platforms, Quote-to-Cash, Sales Engagement, AI Sales Assistant, Sales Enablement, Sales Analytics, Email Tracking, Sales Performance Management, CRM, and CPQ
Unique Categories
HubSpot Sales Hub is categorized as Sales Acceleration Platforms, Conversation Intelligence, Outbound Call Tracking, Visitor Identification, and Business Scheduling
Zoho CRM is categorized as Client Portal, Customer Journey Mapping, Quote Management, Sales Gamification, Lead Capture, and Lead Scoring
Reviews
Reviewers' Company Size
HubSpot Sales Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho CRM
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
16.1%
Information Technology and Services
12.1%
Marketing and Advertising
10.0%
Financial Services
4.3%
Education Management
3.2%
Other
54.4%
Information Technology and Services
16.7%
Computer Software
9.9%
Marketing and Advertising
9.1%
Real Estate
3.6%
Financial Services
3.5%
Other
57.3%
Most Helpful Reviews
HubSpot Sales Hub
Most Helpful Favorable Review
Calandria A.
Verified User in Insurance
HubSpot CRM is one of the best CRM tools of market and serve any kinds of sales business perfectly. It work as single place where user can keep product information and contact lists of customers. User can stay in touch with customer and contact with anytime...
Most Helpful Critical Review
Verified User in Events Services
The manner in which you interact with this crm is confusing, and it seems like a giant upsell to Hubspot's other services. During the set up process and when using it, you are bombarded with upgrade suggestions. Further, it also seems like it is solely for...
Zoho CRM
Most Helpful Favorable Review
Danealle M.
Verified User in Insurance
1. Ease of importing contacts from Outlook. 2. Leaving a client appointment and typing in my notes and follow up tasks while I'm in my car. Ideas and meeting takeaways are freshest in my mind immediately after appointment. 3. MS Outlook plugin. Since...
Most Helpful Critical Review
Verified User in Real Estate
Where do I begin? There were so many features that were so buggy, I simply could not use them. Macros, Zoho Docs, Custom Field Mapping are just a few of the features that were so buggy, I had to report them to support. And their support is their...
Calandria A.
Verified User in Insurance
HubSpot CRM is one of the best CRM tools of market and serve any kinds of sales business perfectly. It work as single place where user can keep product information and contact lists of customers. User can stay in touch with customer and contact with anytime...
Danealle M.
Verified User in Insurance
1. Ease of importing contacts from Outlook. 2. Leaving a client appointment and typing in my notes and follow up tasks while I'm in my car. Ideas and meeting takeaways are freshest in my mind immediately after appointment. 3. MS Outlook plugin. Since...
Verified User in Events Services
The manner in which you interact with this crm is confusing, and it seems like a giant upsell to Hubspot's other services. During the set up process and when using it, you are bombarded with upgrade suggestions. Further, it also seems like it is solely for...
Verified User in Real Estate
Where do I begin? There were so many features that were so buggy, I simply could not use them. Macros, Zoho Docs, Custom Field Mapping are just a few of the features that were so buggy, I had to report them to support. And their support is their...
Alternatives
Discussions
Can I automate multiple scheduled sales email sends based on the suggested optimized send times?
6 comments
JF
Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences.Read more
Will Hubspot connect well with variety of accounting softwares?
5 comments
CM
There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant...Read more
Is there any way to email and add a call task on the same day in sequences?
4 comments
KH
yes you can use sequences for email and then make a workflow for adding task same day .Read more
What have you found better than ZOHO
5 comments
PC
Zoho One, with over 45 business applications, all centrally managed and synchronized, is the leader in breadth of application and breadth of security versus...Read more
Is Zoho CRM really free?
4 comments
AP
Zoho CRM offers a free version, but it also provides various paid plans with additional features and capabilities. The free version typically has...Read more
can we create segmentation in this
3 comments
Official Response from Zoho CRM
Yes Lavanya,
Zoho CRM supports segmentation. Segment your prospects/customers into buckets based on a pre-defined criteria, to identify cross-sell/up-sell...Read more
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