Link copied to clipboard # HubSpot Sales Hub vs Zoho CRM Comparison - What are their main differences? Share [ Export ](/compare/hubspot-sales-hub/zoho-crm/export.csv) HubSpot Sales HubZoho[+ Add Product](#) Pricing **HubSpot Sales Hub** Free Trial **$0.00** · Free HubSpot CRM **Zoho CRM** Free Trial **Free** · Free Edition **Pricing Insights** from reviews Time to Implement **HubSpot Sales Hub** 2 months Based on 2011 responses **Zoho CRM** 2 months Based on 583 responses Return on Investment **HubSpot Sales Hub** 11 months Based on 1651 responses **Zoho CRM** 11 months Based on 486 responses Perceived Cost **HubSpot Sales Hub** $$$$$ **Zoho CRM** $$$$$ Average Discount **HubSpot Sales Hub** 16%6% more **Zoho CRM** 10% ![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub") ![Zoho CRM](https://images.g2crowd.com/uploads/product/hd_favicon/27ab543b51f7ec2623c5b2613dcf73e2/zoho-crm.svg "Zoho CRM") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **HubSpot Sales Hub** [ Ease of Use (1430) ](https://www.g2.com/products/hubspot-sales-hub/reviews?filters%5Bsentiment_snippet%5D=1250020&qs=pros-and-cons#reviews)[ Features (831) ](https://www.g2.com/products/hubspot-sales-hub/reviews?filters%5Bsentiment_snippet%5D=1253932&qs=pros-and-cons#reviews)[ Missing Features (500) ](https://www.g2.com/products/hubspot-sales-hub/reviews?filters%5Bsentiment_snippet%5D=1252638&qs=pros-and-cons#reviews)[ Limited Features (472) ](https://www.g2.com/products/hubspot-sales-hub/reviews?filters%5Bsentiment_snippet%5D=1253709&qs=pros-and-cons#reviews) **Zoho CRM** [ Ease of Use (271) ](https://www.g2.com/products/zoho-crm/reviews?filters%5Bsentiment_snippet%5D=1033869&qs=pros-and-cons#reviews)[ Features (172) ](https://www.g2.com/products/zoho-crm/reviews?filters%5Bsentiment_snippet%5D=1035441&qs=pros-and-cons#reviews)[ Learning Curve (112) ](https://www.g2.com/products/zoho-crm/reviews?filters%5Bsentiment_snippet%5D=1038939&qs=pros-and-cons#reviews)[ Limited Features (71) ](https://www.g2.com/products/zoho-crm/reviews?filters%5Bsentiment_snippet%5D=1035234&qs=pros-and-cons#reviews) Integrations **HubSpot Sales Hub** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f701c2bc8e8128a9090458644727a7a4/3cx.jpg "Product Avatar Image") 3CX ](https://www.g2.com/products/3cx/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5fef15936627dac55873302a7b11add3/absorb-software-absorb-lms.png "Product Avatar Image") Absorb LMS ](https://www.g2.com/products/absorb-software-absorb-lms/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d6b6650425eafc5c72f230cad744ad29/adobe-commerce-formerly-magento-commerce.png "Product Avatar Image") Adobe Commerce (formerly... ](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_da24ab8969ae1c7989ab7867d0dd2142/aircall.png "Product Avatar Image") Aircall ](https://www.g2.com/products/aircall/reviews)[ View all ](https://www.g2.com/products/hubspot-sales-hub/integrations) **Zoho CRM** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f701c2bc8e8128a9090458644727a7a4/3cx.jpg "Product Avatar Image") 3CX ](https://www.g2.com/products/3cx/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d06214a78a4c42bbd28cfa5c5d8b7b38/acuity-scheduling.png "Product Avatar Image") Acuity Scheduling ](https://www.g2.com/products/acuity-scheduling/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b3390b4cc3d92e87d570895f7358c003/aws-lambda.jpg "Product Avatar Image") AWS Lambda ](https://www.g2.com/products/aws-lambda/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3a9f46b15d804a2abbb8138a7bf78b88/calendly%282%29.png "Product Avatar Image") Calendly Sales ](https://www.g2.com/products/calendly/reviews)[ View all ](https://www.g2.com/products/zoho-crm/integrations) Screenshots **HubSpot Sales Hub** ![HubSpot Sales Hub screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1478161/conversation-intelligence-en.png) **Zoho CRM** ![Zoho CRM screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/53683/Predictive-Sales.jpg) **Ratings** from reviews Meets Requirements **HubSpot Sales Hub** 8.6 8.610,171 **Zoho CRM** 8.4 8.42,503 Ease of Use **HubSpot Sales Hub** 8.7 8.711,343 **Zoho CRM** 8.3 8.32,526 Ease of Setup **HubSpot Sales Hub** 8.3 8.35,299 **Zoho CRM** 8.0 8.01,296 Ease of Admin **HubSpot Sales Hub** 8.6 8.63,220 **Zoho CRM** 8.0 8.01,032 Quality of Support **HubSpot Sales Hub** 8.6 8.69,162 **Zoho CRM** 7.7 7.72,294 Has the product been a good partner in doing business? **HubSpot Sales Hub** 8.7 8.73,170 **Zoho CRM** 8.0 8.01,007 Product Direction (% positive) **HubSpot Sales Hub** 8.7 8.79,696 **Zoho CRM** 8.0 8.02,424 **Features** ratings from reviews CRM 8.3 8,049 8.1 1,991 Email Tracking 7.8 2,528 8.0 161 Sales Analytics 8.0 1,870 8.1 174 Sales Enablement 7.7 1,027 7.8 12 Sales Performance Management 8.0 1,391 8.3 198 Sales Engagement 8.0 1,906 8.2 170 AI Sales Assistant 8.4 840 8.5 80 Lead Capture Not enough data 8.5 44 Lead Scoring Not enough data 7.9 23 Outbound Call Tracking 8.3 1,508 Not enough data Visitor Identification 6.1 17 Not enough data AI Agents For Business Operations 8.4 11 Not enough data Conversation Intelligence 7.6 386 Not enough data Sales Gamification Not enough data 8.7 75 CPQ Not enough data 7.7 121 Client Portal Not enough data 8.7 89 Quote-to-Cash Not enough data 8.4 56 Business Scheduling 8.4 771 Not enough data Customer Journey Mapping Not enough data 8.4 106 User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 60.5% Mid-Market(51-1000 emp.) 35.5% Enterprise(\> 1000 emp.) 4.0% Small-Business(50 or fewer emp.) 60.5% Mid-Market(51-1000 emp.) 35.5% Enterprise(\> 1000 emp.) 4.0% Small-Business(50 or fewer emp.) 61.5% Mid-Market(51-1000 emp.) 32.4% Enterprise(\> 1000 emp.) 6.0% Small-Business(50 or fewer emp.) 61.5% Mid-Market(51-1000 emp.) 32.4% Enterprise(\> 1000 emp.) 6.0% **Reviewers' Industry** [![HubSpot Sales Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-sales-hub.svg "HubSpot Sales Hub")](https://www.g2.com/products/hubspot-sales-hub/reviews) HubSpot Sales Hub Computer Software 15.7% Information Technology and Services 12.2% Marketing and Advertising 9.8% Financial Services 4.3% Education Management 3.2% Other 54.7% [![Zoho CRM](https://images.g2crowd.com/uploads/product/hd_favicon/27ab543b51f7ec2623c5b2613dcf73e2/zoho-crm.svg "Zoho CRM")](https://www.g2.com/products/zoho-crm/reviews) Zoho CRM Information Technology and Services 16.1% Computer Software 10.0% Marketing and Advertising 8.9% Financial Services 3.6% Real Estate 3.4% Other 58.1% Alternatives **HubSpot Sales Hub Alternatives** ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud") [ Salesforce Sales Cloud ](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) ![Salesloft](https://images.g2crowd.com/uploads/product/hd_favicon/133ac8908c1967e2913674b8ad18ab5f/salesloft.svg "Salesloft") [ Salesloft ](/products/salesloft/reviews) ![Freshsales](https://images.g2crowd.com/uploads/product/hd_favicon/020ad5e0a844bc41d785abdf657d7623/freshsales.svg "Freshsales") [ Freshsales ](/products/freshsales/reviews) ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io") [ Apollo.io ](/products/apollo-io/reviews) **Zoho CRM Alternatives** ![Freshsales](https://images.g2crowd.com/uploads/product/hd_favicon/020ad5e0a844bc41d785abdf657d7623/freshsales.svg "Freshsales") [ Freshsales ](/products/freshsales/reviews) ![Salesforce Sales Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-sales-formerly-salesforce-sales-cloud.svg "Salesforce Sales Cloud") [ Salesforce Sales Cloud ](/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) ![Apollo.io](https://images.g2crowd.com/uploads/product/hd_favicon/774372bf572eb33280b101482ce703b9/apollo-io.svg "Apollo.io") [ Apollo.io ](/products/apollo-io/reviews) ![Nutshell](https://images.g2crowd.com/uploads/product/hd_favicon/38cd2eb3a561ea666543f91c17b2079c/nutshell.svg "Nutshell") [ Nutshell ](/products/nutshell/reviews) ## HubSpot Sales Hub vs Zoho FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between Zoho vs HubSpot Sales Hub? HubSpot Sales Hub stands out for higher reviewer satisfaction on support, setup, and ease of use, while Zoho is noted for its customizability and affordability. | | [Zoho](https://www.g2.com/products/zoho-crm/reviews) | [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) | | --- | --- | --- | | G2 Rating (reviews) | 4.1/5 (2,947 reviews) | 4.4/5 (13,909 reviews) | | Largest Segment | Small-Business | Small-Business | | Ease of Setup score | 8.0 | 8.3 | | Quality of Support score | 7.7 | 8.6 | | Top Reviewer-Cited Strength | Customizability (99 all-time mentions) | Ease of Use (1,216 all-time mentions) | ### How do the pricing models of Zoho and HubSpot Sales Hub compare? HubSpot Sales Hub is rated higher for value, with reviewers expressing greater satisfaction with its pricing and cost-to-value ratio. - **Zoho:** Reviewers frequently highlight Zoho's affordability and value for money, especially for small businesses, but note that some advanced features require higher-tier plans. - **HubSpot Sales Hub:** Reviewers describe HubSpot Sales Hub as an investment, with higher satisfaction on value, but mention that advanced features and additional seats can increase costs quickly. - **Switching Reason:** Several reviewers mention switching from HubSpot to Zoho for cost-effectiveness and from Zoho to HubSpot for more intuitive workflows and support. ### What are the best alternatives to Zoho and HubSpot Sales Hub? The top three alternatives to Zoho and HubSpot Sales Hub are Agentforce Sales, Apollo.io, and Freshsales. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Zoho](https://www.g2.com/products/zoho-crm/reviews) | 4.1/5 (2,947 reviews) | Small-Business | Affordable and budget-friendly for small business | Customizability (99 all-time mentions) | | [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) | 4.4/5 (13,909 reviews) | Small-Business | Higher satisfaction on value, but advanced features can be costly | Ease of Use (1,216 all-time mentions) | | [Agentforce Sales](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) | 4.4/5 (25,875 reviews) | Mid-Market | — | Scalability and robust feature set | | [Apollo.io](https://www.g2.com/products/apollo-io/reviews) | 4.7/5 (9,778 reviews) | Small-Business | — | Lead generation and data enrichment | | [Freshsales](https://www.g2.com/products/freshsales/reviews) | 4.5/5 (1,236 reviews) | Small-Business | — | Ease of use and automation | ### Which CRM features should I prioritize when comparing Zoho and HubSpot Sales Hub? Buyers comparing Zoho and HubSpot Sales Hub should prioritize reporting, automation, integrations, customization, and support quality. - **Reporting:** Zoho (86 all-time mentions), HubSpot Sales Hub (reporting cited as a key feature in recent reviews) - **Automation:** Zoho (74 all-time mentions), HubSpot Sales Hub (453 all-time mentions) - **Integrations:** Zoho (140 all-time mentions), HubSpot Sales Hub (511 all-time mentions) - **Customization:** Zoho (99 all-time mentions), HubSpot Sales Hub (298 all-time mentions) - **Support Quality:** Zoho (83 all-time mentions), HubSpot Sales Hub (higher Quality of Support score at 8.6 vs 7.7) ### What are the pros and cons of Zoho vs HubSpot Sales Hub? HubSpot Sales Hub's headline strength is ease of use, while Zoho's is customizability and affordability. - **Zoho strengths:** Customizability (99 all-time mentions), affordable pricing (68 all-time mentions), integrations (140 all-time mentions), automation features (74 all-time mentions), and reporting (86 all-time mentions). - **Zoho trade-offs:** Learning curve (112 all-time mentions), complexity (68 all-time mentions), and occasional slow performance (59 all-time mentions). - **HubSpot Sales Hub strengths:** Ease of use (1,216 all-time mentions), integrations (511 all-time mentions), automation (453 all-time mentions), intuitive interface (538 all-time mentions), and lead management (571 all-time mentions). - **HubSpot Sales Hub trade-offs:** Learning curve (384 all-time mentions), complexity (223 all-time mentions), and higher cost for advanced features. ### Is Zoho or HubSpot Sales Hub better for small businesses? Zoho is the stronger fit for small businesses, with a larger share of small-business reviewers and frequent praise for affordability and ease of onboarding. - **Zoho:** Small-Business is the largest segment, with reviewers highlighting its budget-friendly pricing and suitability for startups and small teams. - **HubSpot Sales Hub:** Also primarily used by small businesses, with reviewers noting its intuitive interface and strong onboarding, but cost is cited as a consideration for growing teams. ### Which CRM platform has better integrations? HubSpot Sales Hub is favored for integrations, with more than 500 reviews mentioning its integration capabilities. - **Zoho:** Slack (8 all-time mentions), Zoho Social (8 all-time mentions), Google Workspace (6 all-time mentions) are cited in recent reviews for integration, with 140 all-time mentions of integrations overall. - **HubSpot Sales Hub:** Integrations are cited in 511 all-time reviews, with frequent mentions of Google Workspace, WhatsApp, and CRM integration tools. ### How do Zoho and HubSpot Sales Hub compare on customer support? HubSpot Sales Hub is rated higher for Quality of Support, with a 0.9-point advantage over Zoho (8.6 vs 7.7). - **Zoho:** Reviewers describe support as generally helpful, though some note slower response times and variability in technical depth. - **HubSpot Sales Hub:** Reviewers consistently praise support responsiveness, onboarding assistance, and training resources, with many citing positive experiences in recent reviews. ### Which is easier to implement, Zoho or HubSpot Sales Hub? HubSpot Sales Hub scores higher on Ease of Setup (8.3 vs 8.0), with reviewers noting a smoother onboarding experience. - **Zoho:** Reviewers describe setup as straightforward for basic use, but note that advanced customization and integrations can increase complexity and require more time. - **HubSpot Sales Hub:** Reviewers highlight easy onboarding, intuitive templates, and fast initial setup, with positive feedback on training and support during implementation. ### Which product has better Reporting? HubSpot Sales Hub is favored for Reporting, with more reviewers citing its reporting and dashboard capabilities as a core strength. - **Zoho:** Reporting is cited in 86 all-time reviews, with reviewers noting customizable dashboards and analytics, though some request more out-of-the-box reports. - **HubSpot Sales Hub:** Reporting and dashboards are frequently highlighted in recent reviews, with reviewers praising real-time tracking, KPI monitoring, and ease of access to sales data.