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Compare HubSpot Marketing Hub and Zoho One

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HubSpot Marketing Hub
HubSpot Marketing Hub
(12,344)
4.4 out of 5
HubSpot Marketing Hub
By HubSpot
Optimized for quick response
Zoho One
Zoho One
(21,023)
4.4 out of 5
Zoho One
By Zoho
At a Glance
HubSpot Marketing Hub
HubSpot Marketing Hub
Star Rating
(12,344)4.4 out of 5
Market Segments
Small-Business (52.5% of reviews)
Information
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plans
Zoho One
Zoho One
Star Rating
(21,023)4.4 out of 5
Market Segments
Small-Business (71.7% of reviews)
Information
Entry-Level Pricing
$45.00 1 Users Per Month
Browse all 2 pricing plans
Featured Products
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HubSpot Marketing Hub vs Zoho One

When assessing the two solutions, reviewers found Zoho One easier to use and set up. However, reviewers felt that administration of both products was equally easy, and preferred doing business with HubSpot Marketing Hub overall.

  • Reviewers felt that Zoho One meets the needs of their business better than HubSpot Marketing Hub.
  • When comparing quality of ongoing product support, reviewers felt that HubSpot Marketing Hub is the preferred option.
  • When assessing product direction, HubSpot Marketing Hub and Zoho One received similar ratings from our reviewers.
Pricing
Entry-Level Pricing
HubSpot Marketing Hub
Marketing Hub Free
$0.00
Browse all 4 pricing plans
Zoho One
ALL EMPLOYEE PRICING
$45.00
1 Users Per Month
Browse all 2 pricing plans
Free Trial
HubSpot Marketing Hub
Free Trial is available
Zoho One
Free Trial is available
Ratings
Meets Requirements
8.5
8,637
8.7
16,824
Ease of Use
8.6
9,463
8.7
16,964
Ease of Setup
8.1
5,352
8.4
10,952
Ease of Admin
8.5
4,500
8.5
10,439
Quality of Support
8.7
8,184
8.3
14,860
Has the product been a good partner in doing business?
8.8
4,421
8.6
9,734
Product Direction (% positive)
8.8
8,296
8.8
16,221
Features by Category
Marketing AutomationHide 41 FeaturesShow 41 Features
8.2
144,952
Not enough data
Email Marketing
8.8
4894
|
Verified
Not enough data
8.9
4764
|
Verified
Not enough data
8.6
4767
|
Verified
Not enough data
8.8
4477
|
Verified
Not enough data
Online Marketing
8.5
4633
|
Verified
Not enough data
8.3
3978
|
Verified
Not enough data
8.1
3698
|
Verified
Not enough data
8.2
4231
|
Verified
Not enough data
8.1
3891
|
Verified
Not enough data
Lead Management
8.6
4419
|
Verified
Not enough data
8.2
4166
|
Verified
Not enough data
8.4
4270
|
Verified
Not enough data
8.0
3785
|
Verified
Not enough data
8.5
4211
|
Verified
Not enough data
8.3
3955
|
Verified
Not enough data
8.4
3934
|
Verified
Not enough data
8.4
3936
|
Verified
Not enough data
Campaign Management
8.2
3544
|
Verified
Not enough data
8.0
3143
|
Verified
Not enough data
8.0
3101
|
Verified
Not enough data
7.3
2259
|
Verified
Not enough data
Social
7.8
3217
|
Verified
Not enough data
8.3
3617
|
Verified
Not enough data
8.2
3586
|
Verified
Not enough data
8.1
3464
|
Verified
Not enough data
7.8
2694
|
Verified
Not enough data
Reporting & Analytics
8.3
4597
|
Verified
Not enough data
8.1
4276
|
Verified
Not enough data
7.6
3441
|
Verified
Not enough data
7.6
3126
|
Verified
Not enough data
7.7
3558
|
Verified
Not enough data
Platform
8.0
2923
|
Verified
Not enough data
8.5
2957
|
Verified
Not enough data
8.7
2923
|
Verified
Not enough data
8.0
1934
|
Verified
Not enough data
7.5
1827
|
Verified
Not enough data
8.6
2761
|
Verified
Not enough data
8.0
2008
|
Verified
Not enough data
Integration
8.4
2934
|
Verified
Not enough data
8.1
2631
|
Verified
Not enough data
8.1
2422
|
Verified
Not enough data
Account Data ManagementHide 15 FeaturesShow 15 Features
8.0
14,445
Not enough data
Lead Intelligence
7.8
938
|
Verified
Not enough data
8.0
972
Not enough data
8.1
1017
Not enough data
Lead Management
8.3
1106
Not enough data
7.6
936
Not enough data
8.1
996
Not enough data
Marketing Campaigns
7.9
956
Not enough data
7.4
847
Not enough data
7.6
902
Not enough data
7.9
894
|
Verified
Not enough data
8.2
1052
Not enough data
Campaign Execution
7.9
941
Not enough data
7.9
876
Not enough data
7.8
823
Not enough data
8.8
1189
Not enough data
Conversational MarketingHide 14 FeaturesShow 14 Features
7.9
15,487
Not enough data
Messenger
8.1
1065
|
Verified
Not enough data
7.5
893
|
Verified
Not enough data
8.0
1107
|
Verified
Not enough data
7.8
1032
|
Verified
Not enough data
Channels
8.1
1293
|
Verified
Not enough data
8.2
1272
|
Verified
Not enough data
7.2
696
|
Verified
Not enough data
7.0
596
|
Verified
Not enough data
7.6
658
|
Verified
Not enough data
Customers
8.2
1337
|
Verified
Not enough data
8.3
1322
|
Verified
Not enough data
8.3
1470
|
Verified
Not enough data
8.4
1419
|
Verified
Not enough data
8.2
1327
|
Verified
Not enough data
Pop-Up BuilderHide 13 FeaturesShow 13 Features
7.5
245
Not enough data
Design and Customization
6.6
21
Not enough data
8.2
20
Not enough data
7.6
20
Not enough data
7.8
21
Not enough data
Campaigns
8.0
19
Not enough data
7.9
19
Not enough data
7.6
18
Not enough data
7.7
18
Not enough data
Integrations
8.3
19
Not enough data
7.3
17
Not enough data
7.1
15
Not enough data
7.1
18
Not enough data
Generative AI
6.2
20
Not enough data
AttributionHide 13 FeaturesShow 13 Features
8.0
2,500
Not enough data
Attribution Modeling
8.2
201
Not enough data
8.0
196
Not enough data
7.7
181
Not enough data
7.6
174
Not enough data
7.1
172
Not enough data
7.7
185
Not enough data
Marketing
7.9
173
Not enough data
7.5
160
Not enough data
8.4
199
Not enough data
8.6
204
Not enough data
Reporting
8.5
225
Not enough data
8.3
212
Not enough data
8.2
218
Not enough data
Account-Based Orchestration PlatformsHide 6 FeaturesShow 6 Features
8.5
1,200
Not enough data
Platform Basics
8.6
197
Not enough data
8.6
200
Not enough data
8.6
200
Not enough data
Platform Data
8.4
196
Not enough data
8.0
191
Not enough data
Platform Additional Functionality
8.5
216
Not enough data
Account-Based Web and Content ExperiencesHide 4 FeaturesShow 4 Features
8.5
2,200
Not enough data
Platform Basics
8.3
469
Not enough data
8.6
552
Not enough data
Platform Reporting
8.5
568
Not enough data
8.6
611
Not enough data
Social Media ManagementHide 13 FeaturesShow 13 Features
8.3
16,898
Not enough data
Content & Collaboration
8.4
1126
Not enough data
8.4
1181
Not enough data
8.2
875
Not enough data
8.4
948
Not enough data
8.8
1253
Not enough data
8.3
815
Not enough data
Social Management
8.2
2021
Not enough data
8.7
2197
Not enough data
8.4
1938
Not enough data
8.4
2085
Not enough data
8.1
1511
Not enough data
8.3
787
Not enough data
7.4
161
Not enough data
Customer Journey AnalyticsHide 9 FeaturesShow 9 Features
8.3
2,613
Not enough data
Platform Basics
8.3
276
Not enough data
8.2
290
Not enough data
Platform Data
8.1
283
Not enough data
8.1
285
Not enough data
8.7
328
Not enough data
8.3
291
Not enough data
Platform Additional Functionality
8.2
275
Not enough data
8.4
295
Not enough data
8.4
290
Not enough data
Social Media AdvertisingHide 28 FeaturesShow 28 Features
8.3
21,723
Not enough data
Platform Interoperability
8.1
479
Not enough data
Social Functionality
8.2
1170
Not enough data
Campaign Management
8.4
1184
Not enough data
8.2
1125
Not enough data
8.2
1052
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
946
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
980
Not enough data
8.1
929
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.4
1057
Not enough data
8.2
974
Not enough data
8.0
872
Not enough data
8.0
850
Not enough data
Platform
8.4
1029
Not enough data
8.2
1175
Not enough data
8.8
1199
Not enough data
8.8
1225
Not enough data
8.6
1049
Not enough data
8.4
1170
Not enough data
8.7
1214
Not enough data
8.4
926
Not enough data
8.4
1118
Not enough data
Landing Page BuildersHide 12 FeaturesShow 12 Features
8.2
11,856
Not enough data
Page Customization
8.5
1186
|
Verified
Not enough data
8.0
1225
|
Verified
Not enough data
7.9
1115
|
Verified
Not enough data
8.2
1156
|
Verified
Not enough data
Page Optimization
8.2
1021
|
Verified
Not enough data
8.1
1133
|
Verified
Not enough data
8.2
1173
|
Verified
Not enough data
7.9
1060
|
Verified
Not enough data
Integrations
7.5
608
|
Verified
Not enough data
8.8
1092
|
Verified
Not enough data
8.6
1087
|
Verified
Not enough data
Generative AI
Feature Not Available
Not enough data
Account-Based AnalyticsHide 12 FeaturesShow 12 Features
8.2
7,954
Not enough data
Lead Intelligence
8.1
636
Not enough data
8.3
667
Not enough data
8.4
685
Not enough data
Lead Management
8.5
751
Not enough data
7.8
629
Not enough data
8.3
700
Not enough data
Marketing Campaigns
8.1
655
Not enough data
7.7
567
Not enough data
8.0
627
Not enough data
8.2
626
Not enough data
8.3
733
Not enough data
8.2
678
Not enough data
Account-Based ExecutionHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing AnalyticsHide 12 FeaturesShow 12 Features
8.2
20,413
Not enough data
Marketing Operations
7.8
1930
|
Verified
Not enough data
8.3
2364
|
Verified
Not enough data
8.1
2139
|
Verified
Not enough data
8.5
2169
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.3
2569
|
Verified
Not enough data
8.4
2807
|
Verified
Not enough data
7.9
2073
|
Verified
Not enough data
8.2
2262
|
Verified
Not enough data
8.1
2100
|
Verified
Not enough data
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
HubSpot Marketing Hub
HubSpot Marketing Hub
Zoho One
Zoho One
HubSpot Marketing Hub and Zoho One share no categories
Unique Categories
HubSpot Marketing Hub
Zoho One
Zoho One is categorized as Other Product Suites
Reviews
Reviewers' Company Size
HubSpot Marketing Hub
HubSpot Marketing Hub
Small-Business(50 or fewer emp.)
52.5%
Mid-Market(51-1000 emp.)
41.4%
Enterprise(> 1000 emp.)
6.1%
Zoho One
Zoho One
Small-Business(50 or fewer emp.)
71.7%
Mid-Market(51-1000 emp.)
22.8%
Enterprise(> 1000 emp.)
5.5%
Reviewers' Industry
HubSpot Marketing Hub
HubSpot Marketing Hub
Computer Software
16.0%
Marketing and Advertising
13.1%
Information Technology and Services
11.7%
Financial Services
4.7%
Education Management
2.5%
Other
51.9%
Zoho One
Zoho One
Information Technology and Services
14.5%
Computer Software
8.1%
Marketing and Advertising
6.5%
Staffing and Recruiting
3.5%
Financial Services
3.0%
Other
64.4%
Most Helpful Reviews
HubSpot Marketing Hub
HubSpot Marketing Hub
Most Helpful Favorable Review
Sandra A.
SA
Sandra A.
Verified User in Information Technology and Services

In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...

Most Helpful Critical Review
Jeremy F.
JF
Jeremy F.
Verified User in Information Technology and Services

Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...

Zoho One
Zoho One
Most Helpful Favorable Review
Verified User
G
Verified User in Consumer Electronics

Zoho Books, Zoho CRM, Zoho Projects, Zoho People

Most Helpful Critical Review
Verified User
G
Verified User in Computer & Network Security

Nothing all good Paswd expire in 180 days for normal user

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HubSpot Marketing Hub
HubSpot Marketing Hub Alternatives
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ActiveCampaign
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Intuit Mailchimp All-in-One Marketing Platform
Intuit Mailchimp All-in-One Marketing Platform
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Zoho One
Zoho One Alternatives
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Add Adobe Creative Cloud
Webex
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Communications & Collaboration
Communications & Collaboration
Add Communications & Collaboration
Discussions
HubSpot Marketing Hub
HubSpot Marketing Hub Discussions
What is HubSpot marketing hub?
6 comments
Jose M B.
JB
Thorough , user-friendly CRM platform that helps businesses to introduce and implement automation , sales , social media and website management methods in...Read more
How do I easily remove all duplicated contacts?
5 comments
Vladimir Alexander R.
VR
It is also possible to incorporate Google Contacts into your HubSpot ecosystem. By implementing this, you can then utilize mobile applications such as...Read more
What is the best way to use the workflow tool?
4 comments
Jen S.
JS
Workflows are the most powerful (and underutilized) tool in the HubSpot marketing platform! I have so many awesome resources to share with you. Here's a...Read more
See all discussions
Zoho One
Zoho One Discussions
What is the best way to explore new features
1 comment
vijay b.
VB
The best way to first learn how to add basic functionality in the module using api.Read more
Monty the Mongoose crying
Zoho One has no more discussions with answers
See all discussions
Ask HubSpot Marketing Hub a QuestionContact HubSpot Marketing Hub
Ask Zoho One a QuestionContact Zoho One

Spotlight Categories

Add Product
HubSpot Marketing Hub
HubSpot Marketing Hub
Optimized for quick response
Zoho One
Zoho One