Best Software for 2025 is now live!

Compare Facebook and Pinterest

Save
    Log in to your account
    to save comparisons,
    products and more.
At a Glance
Facebook
Facebook
Star Rating
(706)4.2 out of 5
Market Segments
Small-Business (61.3% of reviews)
Information
Entry-Level Pricing
No pricing available
Learn more about Facebook
Pinterest
Pinterest
Star Rating
(234)4.6 out of 5
Market Segments
Small-Business (67.0% of reviews)
Information
Entry-Level Pricing
No pricing available
Learn more about Pinterest
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Facebook's "Ad Manager" offers robust targeting options, but reviewers mention that the interface can be overwhelming for new users, leading to a steeper learning curve compared to Pinterest's more intuitive "Promoted Pins" feature.
  • Reviewers say that Facebook excels in community engagement through its "Groups" feature, which allows businesses to foster a loyal customer base, while users on G2 highlight Pinterest's "Visual Search" tool as a standout for driving traffic through visually appealing content.
  • G2 users mention that Facebook's "Insights" provides detailed analytics, but users report that the data can be complex to interpret, whereas Pinterest's analytics are praised for being straightforward and user-friendly, making it easier for small businesses to track performance.
  • Users say that Facebook's "Business Suite" allows for seamless management of multiple accounts, but reviewers mention that it can be cumbersome, while Pinterest's "Scheduling" feature is noted for its simplicity and effectiveness in planning content ahead of time.
  • Reviewers mention that Facebook's "Customer Support" is often slow to respond, with a quality rating of 7.2, while users report that Pinterest's support is more responsive and helpful, reflected in its higher rating of 8.5.
  • Users on G2 highlight that Facebook's "Product Catalog" integration is powerful for e-commerce, but reviewers say it requires more setup time, whereas Pinterest's "Shop the Look" feature is noted for its ease of use and quick implementation for driving sales.
Pricing
Entry-Level Pricing
Facebook
No pricing available
Pinterest
No pricing available
Free Trial
Facebook
No trial information available
Pinterest
No trial information available
Ratings
Meets Requirements
8.6
563
9.2
202
Ease of Use
8.8
570
9.2
206
Ease of Setup
8.4
197
8.8
40
Ease of Admin
7.7
169
8.8
34
Quality of Support
7.2
505
8.5
141
Has the product been a good partner in doing business?
7.3
147
8.7
28
Product Direction (% positive)
6.3
566
8.5
213
Categories
Categories
Shared Categories
Facebook
Facebook
Pinterest
Pinterest
Facebook and Pinterest are categorized as Social Networks
Unique Categories
Facebook
Facebook has no unique categories
Pinterest
Pinterest has no unique categories
Reviews
Reviewers' Company Size
Facebook
Facebook
Small-Business(50 or fewer emp.)
61.3%
Mid-Market(51-1000 emp.)
23.2%
Enterprise(> 1000 emp.)
15.5%
Pinterest
Pinterest
Small-Business(50 or fewer emp.)
67.0%
Mid-Market(51-1000 emp.)
25.2%
Enterprise(> 1000 emp.)
7.8%
Reviewers' Industry
Facebook
Facebook
Marketing and Advertising
9.8%
Computer Software
8.0%
Information Technology and Services
7.1%
Internet
3.7%
Education Management
3.4%
Other
68.0%
Pinterest
Pinterest
Marketing and Advertising
9.1%
Retail
4.8%
Higher Education
4.3%
Arts and Crafts
4.3%
Graphic Design
3.9%
Other
73.6%
Most Helpful Reviews
Facebook
Facebook
Most Helpful Favorable Review
Eugene C.
EC
Eugene C.
Verified User in Venture Capital & Private Equity

900 million users WW/global reach Viral support Can be leveraged for campaigns / coupons, esp for consumers

Most Helpful Critical Review
Kevin M.
KM
Kevin M.
Verified User in Computer Software

Hate the timeline view and not a fan of being forced to use it. Very difficult using some apps and am somewhat apprehensive of using them for privacy reasons. Not really sure of FB's policy for screening application providers. Have also noticed recently...

Pinterest
Pinterest
Most Helpful Favorable Review
Vrena R.
VR
Vrena R.
Verified User in Computer Software

Everything, I love pinning! It helped me plan my wedding, learn how to sew, and do fun DIY projects for after work or Saturdays. There was so many uses and it is so easy to organize.

Most Helpful Critical Review
Isabel H.
IH
Isabel H.
Verified User in Professional Training & Coaching

It feels too overwhelming to me. Also, when finding things I like, its often difficult to find the link for the actual instructions of whatever people posted. I, personally have trouble keeping up with it.

Alternatives
Facebook
Facebook Alternatives
X (Twitter)
X (Twitter)
Add X (Twitter)
Meetup Pro
Meetup Pro
Add Meetup Pro
Snapchat
Snapchat
Add Snapchat
Tumblr
Tumblr
Add Tumblr
Pinterest
Pinterest Alternatives
Snapchat
Snapchat
Add Snapchat
X (Twitter)
X (Twitter)
Add X (Twitter)
Reddit for business
Reddit for business
Add Reddit for business
SlideShare
SlideShare
Add SlideShare
Discussions
Facebook
Facebook Discussions
What products does Facebook have?
3 comments
Asirah A.
AA
Other products such as Meta View, Messenger and Instagram.Read more
What is Facebook and its features?
3 comments
SAQIB A.
SA
It is the world's best social and business networking platform. It provides the more opportunities for business and marketing purposes.Read more
What is Facebook used for?
3 comments
maryam j.
MJ
one of the best platform for connect with different people and also best for marketing your product as wellRead more
Pinterest
Pinterest Discussions
What is Pinterest used for?
2 comments
sumit k.
SK
Pinterest is used for marketing and selling the product and learning via generating beautiful pins Read more
What are the most popular topics on Pinterest?
2 comments
Sachin K.
SK
Home decor: Inspiration for DIY projects, interior design, and creating dream living spaces. DIY and crafts: Tutorials, ideas, and inspiration for handmade...Read more
How can I take off the filters so that the Pinterest posts are random?
1 comment
Mohammad Khurram  H.
MH
To remove filters from your Pinterest feed so that you see a more random selection of pins, you can try the following steps: Go to your Pinterest profile...Read more