# Dash Social vs Sprout Social Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Sprout Social excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Dash Social. Users appreciate its comprehensive analytics and content programming features, which streamline social media management across various platforms.
- **Users say** that Dash Social shines in its community management capabilities, particularly its ability to capture mentions effectively. Reviewers highlight the intuitive interface that makes it easy to pull insights from platforms like TikTok and Instagram, making it a strong choice for those focused on analytics.
- **According to verified reviews** , Sprout Social is praised for its clean interface and solid team management features, including post approvals and permission settings. This makes it a preferred option for teams looking for a collaborative social media management tool.
- **Reviewers mention** that while Dash Social offers a user-friendly experience, it faces challenges in areas like campaign optimization and social analytics compared to Sprout Social. Users have noted that they find Sprout Social's analytics more robust, which can be crucial for data-driven decision-making.
- **G2 reviewers highlight** that Sprout Social's implementation process is quick and intuitive, which is a significant advantage for teams needing to get up and running without extensive training. In contrast, some users of Dash Social have expressed a desire for more streamlined onboarding experiences.
- **Users report** that while both platforms have strong support teams, Dash Social's support is often noted as being particularly responsive and in tune with user needs. This can be a deciding factor for businesses that prioritize customer service in their software choices.



| | Dash Social | Sprout Social | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 410 | 6,431 | 
| **Largest Market Segment** | Small-Business (40.6% of reviews) | Small-Business (44.7% of reviews) | 
| **Entry Level Price** | $999.00 1 Social Set Per Brand Per Month | Starting at $79.00 1 user/per month (billed annually) | 

---
## Top Pros & Cons

### Dash Social

Pros:
- Ease of Use (17 reviews)
- Social Listening (15 reviews)

Cons:
- Lack of Features (17 reviews)
- Feature Issues (8 reviews)

### Sprout Social

Pros:
- Ease of Use (1874 reviews)
- Post Scheduling (1232 reviews)

Cons:
- Missing Features (749 reviews)
- Limited Features (548 reviews)

---
## Ratings Comparison
| Rating | Dash Social | Sprout Social | 
|---|---|---|
  | **Meets Requirements** | 8.5 (314 reviews) | 8.5 (5441 reviews) | 
  | **Ease of Use** | 9.2 (319 reviews) | 8.8 (5502 reviews) | 
  | **Ease of Setup** | 9.0 (154 reviews) | 8.7 (3857 reviews) | 
  | **Ease of Admin** | 9.4 (89 reviews) | 8.8 (2248 reviews) | 
  | **Quality of Support** | 9.6 (318 reviews) | 8.6 (4856 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.7 (90 reviews) | 8.7 (2214 reviews) | 
  | **Product Direction (% positive)** | 9.7 (297 reviews) | 8.9 (5324 reviews) | 

---
## Pricing

### Dash Social

#### Entry-Level Pricing

Plan: Engage

Price: $999.00 1 Social Set Per Brand Per Month

Description: Built for growing brands to master social and build momentum. Includes unlimited users.

Key Features:
- Social Planning and Publishing Calendar
- Cross-Channel Analytics
- Community Management

[Browse all 3 editions](https://www.g2.com/products/dash-social/pricing)

#### Free Trial

Yes

### Sprout Social

#### Entry-Level Pricing

Plan: Essentials

Price: Starting at $79.00 1 user/per month (billed annually)

Description: Created for social media professionals focused on simplifying publishing workflows.

Key Features:
- Connect up to 5 social profiles
- Increase your visibility with optimal send times
- Track performance with profile and post-level reporting

[Browse all 5 editions](https://www.g2.com/products/sprout-social/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Dash Social** | 8.1/10 | 223 |
| **Sprout Social** | 7.3/10 | 3638 |

#### Social Analytics

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Competitor Analysis** | 8.1 (197 reviews) | 7.7 (2978 reviews) | 
| **Follower Analysis** | 8.3 (199 reviews) | 7.8 (3155 reviews) | 
| **Post Performance** | 9.0 (212 reviews) | 8.8 (3376 reviews) | 
| **Paid Campaign Tracking** | 6.4 (113 reviews) | 7.2 (2602 reviews) | 
| **Attribution** | Feature Not Available | 7.0 (2606 reviews) | 
| **Hashtag Analytics** | 7.4 (131 reviews) | 7.3 (2369 reviews) | 
| **Sentiment Analysis** | 7.5 (112 reviews) | 7.1 (2306 reviews) | 

#### Reports & Dashboards

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Report Customizability** | 8.5 (193 reviews) | 8.1 (3227 reviews) | 
| **Report Exporting** | 8.8 (198 reviews) | 8.5 (3271 reviews) | 
| **Scalability** | 8.5 (158 reviews) | 8.5 (3127 reviews) | 

#### Agentic AI - Social Media Analytics

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.2 (891 reviews) | 
| **Cross-system Integration** | Not enough data | 6.3 (890 reviews) | 
| **Adaptive Learning** | Not enough data | 6.2 (878 reviews) | 
| **Proactive Assistance** | Not enough data | 6.3 (886 reviews) | 
| **Decision Making** | Not enough data | 6.3 (890 reviews) | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Dash Social** | 8.1/10 | 259 |
| **Sprout Social** | 7.5/10 | 4663 |

#### Content & Collaboration

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Content Calendar** | 9.1 (200 reviews) | 8.9 (3219 reviews) | 
| **Content Library** | 8.9 (194 reviews) | 7.9 (2927 reviews) | 
| **Shared Inbox** | 7.3 (46 reviews) | 8.2 (3024 reviews) | 
| **Approval Workflows** | 7.1 (45 reviews) | 8.0 (2908 reviews) | 
| **Users and Permissions** | 9.0 (169 reviews) | 8.3 (3010 reviews) | 
| **Content Creation** | 7.6 (127 reviews) | Feature Not Available | 

#### Social Management

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Social Analytics** | 9.0 (239 reviews) | 8.6 (4380 reviews) | 
| **Social Publishing** | 8.9 (225 reviews) | 8.9 (4417 reviews) | 
| **Campaign Optimization** | 8.4 (176 reviews) | 8.1 (3826 reviews) | 
| **Social Engagement** | 8.6 (185 reviews) | 8.5 (4240 reviews) | 
| **Social Ads** | 6.4 (104 reviews) | Feature Not Available | 
| **Campaign Planning** | 8.2 (137 reviews) | 7.9 (2911 reviews) | 
| **Hashtag Capabilites** | 8.0 (31 reviews) | 7.5 (2495 reviews) | 

#### Agentic AI - Social Media Management

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.2 (1062 reviews) | 
| **Multi-step Planning** | Not enough data | 6.4 (1053 reviews) | 
| **Cross-system Integration** | 7.0 (5 reviews) | 6.6 (1070 reviews) | 
| **Adaptive Learning** | Not enough data | 6.5 (1044 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.4 (1035 reviews) | 
| **Proactive Assistance** | Not enough data | 6.4 (1036 reviews) | 
| **Decision Making** | Not enough data | 6.5 (1036 reviews) | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **Dash Social** | N/A | N/A |
| **Sprout Social** | 7.4/10 | 2209 |

#### Monitoring & Listening

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Social Measurement** | Not enough data | 8.5 (1910 reviews) | 
| **Influencer Identification** | Not enough data | 7.0 (1432 reviews) | 
| **Brand Monitoring** | Not enough data | 8.1 (1235 reviews) | 
| **Keyword Tracking** | Not enough data | 7.9 (1196 reviews) | 
| **Trend Analysis** | Not enough data | 7.7 (1169 reviews) | 
| **Competitor Analysis** | Not enough data | 7.8 (1194 reviews) | 

#### Agentic AI - Social Media Listening Tools

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.4 (385 reviews) | 
| **Cross-system Integration** | Not enough data | 6.5 (397 reviews) | 
| **Adaptive Learning** | Not enough data | 6.4 (385 reviews) | 
| **Proactive Assistance** | Not enough data | 6.4 (387 reviews) | 
| **Decision Making** | Not enough data | 6.5 (387 reviews) | 

#### Data Management & Analysis

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Sentiment Analysis** | Not enough data | 7.5 (1215 reviews) | 
| **Social Reporting** | Not enough data | 8.6 (2005 reviews) | 
| **Alerts and Notifications** | Not enough data | 8.1 (1231 reviews) | 
| **Advanced Data Filtering** | Not enough data | 7.8 (1130 reviews) | 

### Social Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Dash Social** | 8.6/10 | 61 |
| **Sprout Social** | N/A | N/A |

#### Content

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Types** | 8.9 (44 reviews) | Not enough data | 
| **Migration** | 8.8 (36 reviews) | Not enough data | 
| **Publishing** | 8.9 (55 reviews) | Not enough data | 
| **UGC** | 8.7 (52 reviews) | Not enough data | 

#### Engagement

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Live Streaming** | Feature Not Available | Not enough data | 
| **Omnichannel** | Feature Not Available | Not enough data | 
| **Personalization** | 8.1 (39 reviews) | Not enough data | 
| **Conversational Commerce** | Feature Not Available | Not enough data | 
| **Moderation** | 8.1 (34 reviews) | Not enough data | 

#### Social Shopping

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Promotions** | Feature Not Available | Not enough data | 
| **Shoppable Media** | 8.7 (46 reviews) | Not enough data | 
| **AR/VR** | Feature Not Available | Not enough data | 
| **Social Store** | 8.3 (44 reviews) | Not enough data | 

#### Analytics

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Product Insights** | 8.6 (41 reviews) | Not enough data | 
| **Social Listening** | 8.3 (40 reviews) | Not enough data | 
| **Campaigns** | 8.8 (46 reviews) | Not enough data | 

### User-Generated Content

| Product | Score | Reviews |
|---|---|---|
| **Dash Social** | 8.2/10 | 52 |
| **Sprout Social** | N/A | N/A |

#### Visual UGC

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Campaign Customization** | Feature Not Available | Not enough data | 
| **Widget Customization** | 7.3 (40 reviews) | Not enough data | 
| **Widget** | 7.6 (40 reviews) | Not enough data | 
| **Media Library** | 8.9 (47 reviews) | Not enough data | 

#### Integrations

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Social Media** | 9.4 (50 reviews) | Not enough data | 
| **Content Creation** | 7.6 (46 reviews) | Not enough data | 
| **Marketing Automation** | 7.4 (43 reviews) | Not enough data | 
| **Rights Management** | 7.2 (44 reviews) | Not enough data | 

#### Support

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Onboarding** | 9.2 (46 reviews) | Not enough data | 
| **24/7 Client Support** | 9.4 (46 reviews) | Not enough data | 

#### Performance

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **UGC Analytics** | 8.9 (46 reviews) | Not enough data | 
| **Lazy-Loading** | 6.8 (35 reviews) | Not enough data | 

### Influencer Marketing Platforms

| Product | Score | Reviews |
|---|---|---|
| **Dash Social** | N/A | N/A |
| **Sprout Social** | N/A | N/A |

#### Influencer Marketing

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Influencer Recruitment** | Not enough data | Not enough data | 
| **Influencer Scoring** | Not enough data | Not enough data | 
| **Audience Analysis** | Not enough data | Not enough data | 
| **Influencer Segmentation** | Not enough data | Not enough data | 
| **Influencer Collaboration** | Not enough data | Not enough data | 
| **User-Generated Content (UGC) Management** | Not enough data | Not enough data | 
| **Content Approval** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Reporting and Dashboards** | Not enough data | Not enough data | 
| **Data Importing and Exporting Tools** | Not enough data | Not enough data | 
| **Influencer Whitelisting** | Not enough data | Not enough data | 
| **Influencer Compensation** | Not enough data | Not enough data | 
| **Social Commerce** | Not enough data | Not enough data | 
| **E-Commerce Integration** | Not enough data | Not enough data | 

#### Agentic AI - Influencer Marketing Platforms

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Social Customer Service

| Product | Score | Reviews |
|---|---|---|
| **Dash Social** | N/A | N/A |
| **Sprout Social** | 7.8/10 | 1632 |

#### Generative AI

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.1 (865 reviews) | 
| **AI Text Summarization** | Not enough data | 7.0 (850 reviews) | 

#### Process

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Mentions** | Not enough data | 8.4 (1469 reviews) | 
| **Tickets** | Not enough data | 7.9 (1248 reviews) | 
| **Macros** | Not enough data | 7.7 (1009 reviews) | 

#### Channels

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Email** | Not enough data | Feature Not Available | 
| **Social** | Not enough data | 8.8 (1523 reviews) | 
| **Live Chat** | Not enough data | Feature Not Available | 
| **Phone** | Not enough data | Feature Not Available | 
| **Text** | Not enough data | Feature Not Available | 

#### Insight

| Feature | Dash Social | Sprout Social | 
|---|---|---|
| **Surveys** | Not enough data | 7.4 (1126 reviews) | 
| **Reporting** | Not enough data | 8.4 (1434 reviews) | 
| **Visitor Activity** | Not enough data | Feature Not Available | 
| **Help Desk** | Not enough data | Feature Not Available | 

---
## Categories
**Shared Categories (4):** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)

**Unique to Dash Social (3):** [Social Commerce Platforms](https://www.g2.com/categories/social-commerce-platforms), [User-Generated Content Platforms](https://www.g2.com/categories/user-generated-content-platforms), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)

**Unique to Sprout Social (1):** [Social Customer Service Software](https://www.g2.com/categories/social-customer-service)


---
## Reviewer Demographics

### By Company Size

| Segment | Dash Social | Sprout Social | 
|---|---|---|
| **Small-Business** | 40.6% | 44.7% | 
| **Mid-Market** | 40.6% | 37.7% | 
| **Enterprise** | 18.7% | 17.6% | 

### By Industry

#### Dash Social

- **Apparel & Fashion:** 18.0%
- **Cosmetics:** 14.6%
- **Retail:** 11.6%
- **Consumer Goods:** 11.4%
- **Marketing and Advertising:** 9.8%
- **Health, Wellness and Fitness:** 7.1%
- **Online Media:** 4.8%
- **Entertainment:** 3.7%
- **Publishing:** 2.1%
- **Luxury Goods & Jewelry:** 2.1%
- **Other:** 14.8%

#### Sprout Social

- **Marketing and Advertising:** 20.5%
- **Non-Profit Organization Management:** 6.2%
- **Higher Education:** 5.5%
- **Information Technology and Services:** 3.8%
- **Computer Software:** 3.2%
- **Financial Services:** 3.2%
- **Hospital & Health Care:** 2.9%
- **Public Relations and Communications:** 2.4%
- **Retail:** 2.4%
- **Health, Wellness and Fitness:** 2.2%
- **Other:** 47.7%

---
## Alternatives

### Alternatives to Dash Social

- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7277 reviews)
- [Later Social](https://www.g2.com/products/later-social/reviews) — 4.5/5 stars (384 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1209 reviews)
- [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews)
- [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews) — 4.2/5 stars (809 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2656 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews)
- [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2925 reviews)
- [Loomly](https://www.g2.com/products/loomly/reviews) — 4.6/5 stars (1796 reviews)

### Alternatives to Sprout Social

- [Reputation](https://www.g2.com/products/reputation/reviews) — 4.5/5 stars (2469 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1209 reviews)
- [Eclincher](https://www.g2.com/products/eclincher/reviews) — 4.6/5 stars (442 reviews)
- [Statusbrew](https://www.g2.com/products/statusbrew-inc/reviews) — 4.8/5 stars (251 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7277 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2656 reviews)
- [Vista Social](https://www.g2.com/products/vista-social/reviews) — 4.8/5 stars (1101 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews)

---
## Top Discussions

### Dash Social

No discussions available for this product.

### Sprout Social

- Title: [Is there a place of education for users?](https://www.g2.com/discussions/15585-is-there-a-place-of-education-for-users) — 7 comments, 1 upvote
  > **Top comment:** "General education: https://sproutsocial.com/insights/webinars/ and overall intro webinar:..."
- Title: [Is Sprout Social legit?](https://www.g2.com/discussions/is-sprout-social-legit) — 4 comments, 1 upvote
  > **Top comment:** "Yes!"
- Title: [Does Sprout Social have a free plan?](https://www.g2.com/discussions/does-sprout-social-have-a-free-plan) — 3 comments
  > **Top comment:** "No"
- Title: [How can I access a more affordable reasonably priced membership with Sprout Social](https://www.g2.com/discussions/how-can-i-access-a-more-affordable-reasonably-priced-membership-with-sprout-social) — 3 comments, 1 upvote
  > **Top comment:** "The best option? Get directly in contact with a sales rep. They'll be able to offer you a custom-made offer that suits your needs and budget. 
"
- Title: [What can sprout social do?](https://www.g2.com/discussions/what-can-sprout-social-do) — 2 comments
  > **Top comment:** "It’s a great tool for social listening "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/dash-social-vs-sprout-social)