# Buffer, Sprout Social, Sprinklr Social vs Loomly Comparison | | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Star Rating** | 4.3 out of 5 | 4.4 out of 5 | 4.1 out of 5 | 4.6 out of 5 | | **Total Reviews** | 1,039 | 6,604 | 1,215 | 1,795 | | **Largest Market Segment** | Small-Business (71.1% of reviews) | Small-Business (44.8% of reviews) | Enterprise (48.5% of reviews) | Small-Business (84.1% of reviews) | | **Entry Level Price** | Free | Starting at $79.00 1 user/per month (billed annually) | $2,800.00 1 User Per Year | Starting at $32.00 Per Month | --- ## Top Pros & Cons ### Buffer Pros: - Ease of Use (13 reviews) - Post Scheduling (10 reviews) Cons: - Lack of Analytics (5 reviews) - High Pricing (3 reviews) ### Sprout Social Pros: - Ease of Use (1875 reviews) - Post Scheduling (1233 reviews) Cons: - Missing Features (749 reviews) - Limited Features (548 reviews) ### Sprinklr Social Pros: - Ease of Use (95 reviews) - Centralized Management (74 reviews) Cons: - Complex Usage (54 reviews) - Learning Curve (48 reviews) ### Loomly Pros: - Ease of Use (54 reviews) - Post Scheduling (38 reviews) Cons: - Instagram Limitations (20 reviews) - Limited Analytics (18 reviews) --- ## Ratings Comparison | Rating | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Meets Requirements** | 8.6 (910 reviews) | 8.5 (5587 reviews) | 8.1 (990 reviews) | 8.8 (1446 reviews) | | **Ease of Use** | 9.2 (918 reviews) | 8.8 (5652 reviews) | 7.5 (1019 reviews) | 9.2 (1462 reviews) | | **Ease of Setup** | 9.2 (337 reviews) | 8.7 (3996 reviews) | 7.0 (612 reviews) | 9.3 (953 reviews) | | **Ease of Admin** | 9.1 (311 reviews) | 8.8 (2322 reviews) | 7.3 (436 reviews) | 9.3 (850 reviews) | | **Quality of Support** | 8.5 (651 reviews) | 8.6 (4991 reviews) | 7.7 (941 reviews) | 9.3 (1208 reviews) | | **Has the product been a good partner in doing business?** | 8.8 (271 reviews) | 8.7 (2286 reviews) | 8.0 (421 reviews) | 9.4 (817 reviews) | | **Product Direction (% positive)** | 8.2 (890 reviews) | 8.9 (5454 reviews) | 7.9 (967 reviews) | 9.4 (1361 reviews) | --- ## Pricing ### Buffer #### Entry-Level Pricing Plan: Free Price: Free Description: For individuals and businesses getting started with social media. Key Features: - 3 social accounts - Publish to Facebook, Instagram, X, LinkedIn, Google Business Profiles, Mastodon, Pinterest and Bluesky - 10 scheduled posts per social account [Browse all 4 editions](https://www.g2.com/products/buffer/pricing) #### Free Trial Yes ### Sprout Social #### Entry-Level Pricing Plan: Essentials Price: Starting at $79.00 1 user/per month (billed annually) Description: Created for social media professionals focused on simplifying publishing workflows. Key Features: - Connect up to 5 social profiles - Increase your visibility with optimal send times - Track performance with profile and post-level reporting [Browse all 5 editions](https://www.g2.com/products/sprout-social/pricing) #### Free Trial Yes ### Sprinklr Social #### Entry-Level Pricing Plan: Essentials- Growth Package Price: $2,800.00 1 User Per Year Description: The Standard Plan offers essential social media management features tailored for smaller teams, focusing on basic listening, publishing, engagement, and reporting. Powered by AI-driven capabilities, it enables teams to monitor online conversations, schedule and distribute content, manage audience interactions, and track performance efficiently. Designed for those handling fundamental social media operations, this plan helps streamline workflows and enhance strategy with simple yet effective tools. Ideal for businesses seeking a solid foundation in scalable, AIenhanced social media management Key Features: - Cross Module - Social Publishing and Engagement - Social Listening [Browse all 2 editions](https://www.g2.com/products/sprinklr-social/pricing) #### Free Trial Yes ### Loomly #### Entry-Level Pricing Plan: Base Price: Starting at $32.00 Per Month Key Features: - 2 Users - 10 Social Accounts - Unlimited Content [Browse all 5 editions](https://www.g2.com/products/loomly/pricing) #### Free Trial Yes --- ## Features Comparison By Category ### Social Media Analytics | Product | Score | Reviews | |---|---|---| | **Buffer** | N/A | N/A | | **Sprout Social** | 7.3/10 | 3728 | | **Sprinklr Social** | 7.1/10 | 567 | | **Loomly** | 7.7/10 | 168 | #### Social Analytics | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Competitor Analysis** | Not enough data | 7.7 (2989 reviews) | 7.1 (365 reviews) | Feature Not Available | | **Follower Analysis** | Not enough data | 7.8 (3159 reviews) | Feature Not Available | 7.7 (133 reviews) | | **Post Performance** | Not enough data | 8.8 (3416 reviews) | 8.2 (443 reviews) | 8.4 (155 reviews) | | **Paid Campaign Tracking** | Not enough data | 7.2 (2604 reviews) | Feature Not Available | 7.3 (108 reviews) | | **Attribution** | Not enough data | 7.0 (2607 reviews) | Feature Not Available | Feature Not Available | | **Hashtag Analytics** | Not enough data | 7.3 (2369 reviews) | 7.1 (223 reviews) | 7.6 (134 reviews) | | **Sentiment Analysis** | Not enough data | 7.1 (2310 reviews) | 7.1 (235 reviews) | Feature Not Available | #### Reports & Dashboards | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Report Customizability** | Not enough data | 8.1 (3252 reviews) | 8.1 (448 reviews) | 7.2 (134 reviews) | | **Report Exporting** | Not enough data | 8.5 (3282 reviews) | 8.0 (445 reviews) | 8.1 (138 reviews) | | **Scalability** | Not enough data | 8.5 (3173 reviews) | 8.2 (437 reviews) | 8.4 (134 reviews) | | **White Label** | Not enough data | Feature Not Available | Feature Not Available | 7.2 (107 reviews) | #### Agentic AI - Social Media Analytics | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Autonomous Task Execution** | Not enough data | 6.2 (891 reviews) | 6.4 (39 reviews) | Not enough data | | **Cross-system Integration** | Not enough data | 6.3 (891 reviews) | 6.5 (39 reviews) | Not enough data | | **Adaptive Learning** | Not enough data | 6.2 (878 reviews) | 6.2 (38 reviews) | Not enough data | | **Proactive Assistance** | Not enough data | 6.3 (886 reviews) | 6.0 (38 reviews) | Not enough data | | **Decision Making** | Not enough data | 6.3 (889 reviews) | 6.5 (38 reviews) | Not enough data | ### Social Media Management | Product | Score | Reviews | |---|---|---| | **Buffer** | 8.0/10 | 830 | | **Sprout Social** | 7.5/10 | 4798 | | **Sprinklr Social** | 7.4/10 | 712 | | **Loomly** | 8.4/10 | 1247 | #### Content & Collaboration | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Content Calendar** | 9.1 (145 reviews) | 8.9 (3250 reviews) | 8.5 (347 reviews) | 9.3 (965 reviews) | | **Content Library** | 8.6 (124 reviews) | 7.9 (2932 reviews) | 8.0 (333 reviews) | 8.4 (816 reviews) | | **Shared Inbox** | 8.2 (103 reviews) | 8.2 (3043 reviews) | 7.6 (312 reviews) | 7.8 (660 reviews) | | **Approval Workflows** | 8.5 (104 reviews) | 8.0 (2924 reviews) | 7.9 (336 reviews) | 8.6 (733 reviews) | | **Users and Permissions** | 8.7 (113 reviews) | 8.3 (3021 reviews) | 7.9 (344 reviews) | 8.8 (799 reviews) | | **Content Creation** | 8.5 (97 reviews) | Feature Not Available | 7.3 (237 reviews) | 8.3 (656 reviews) | #### Social Management | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Social Analytics** | 7.8 (668 reviews) | 8.6 (4470 reviews) | 8.2 (583 reviews) | 7.8 (966 reviews) | | **Social Publishing** | 9.3 (798 reviews) | 8.9 (4528 reviews) | 8.6 (555 reviews) | 9.1 (1203 reviews) | | **Campaign Optimization** | 8.4 (641 reviews) | 8.1 (3846 reviews) | Feature Not Available | 8.4 (946 reviews) | | **Social Engagement** | 8.3 (693 reviews) | 8.5 (4291 reviews) | 8.3 (581 reviews) | 8.3 (1033 reviews) | | **Social Ads** | Feature Not Available | Feature Not Available | 7.3 (420 reviews) | 7.3 (657 reviews) | | **Campaign Planning** | 8.6 (99 reviews) | 8.0 (2925 reviews) | 7.4 (243 reviews) | 8.5 (619 reviews) | | **Hashtag Capabilites** | 8.3 (25 reviews) | 7.5 (2506 reviews) | 7.3 (202 reviews) | 8.1 (247 reviews) | #### Agentic AI - Social Media Management | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Autonomous Task Execution** | 6.9 (12 reviews) | 6.2 (1062 reviews) | 6.5 (58 reviews) | Not enough data | | **Multi-step Planning** | 7.4 (12 reviews) | 6.4 (1053 reviews) | 6.6 (55 reviews) | Not enough data | | **Cross-system Integration** | 6.7 (11 reviews) | 6.6 (1073 reviews) | 6.7 (63 reviews) | Not enough data | | **Adaptive Learning** | 7.1 (11 reviews) | 6.5 (1046 reviews) | 6.3 (55 reviews) | Not enough data | | **Natural Language Interaction** | 7.0 (11 reviews) | 6.4 (1035 reviews) | 6.5 (57 reviews) | Not enough data | | **Proactive Assistance** | 7.3 (11 reviews) | 6.4 (1036 reviews) | 6.4 (53 reviews) | Not enough data | | **Decision Making** | 7.0 (11 reviews) | 6.5 (1035 reviews) | 6.5 (53 reviews) | Not enough data | ### Review Management | Product | Score | Reviews | |---|---|---| | **Buffer** | N/A | N/A | | **Sprout Social** | N/A | N/A | | **Sprinklr Social** | 7.7/10 | 65 | | **Loomly** | N/A | N/A | #### Collection | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Authentication** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **Review Forms** | Not enough data | Not enough data | 7.4 (47 reviews) ✓ Verified | Not enough data | | **Personalization** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **Engagement** | Not enough data | Not enough data | 8.4 (56 reviews) ✓ Verified | Not enough data | | **Community Q&A** | Not enough data | Not enough data | Feature Not Available | Not enough data | #### Agentic AI - Review Management | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Adaptive Learning** | Not enough data | Not enough data | 7.2 (10 reviews) | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | 7.3 (10 reviews) | Not enough data | #### Moderation | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Reviewer Validation** | Not enough data | Not enough data | 7.8 (48 reviews) ✓ Verified | Not enough data | | **Response Types** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **Legal Agreements** | Not enough data | Not enough data | 8.2 (46 reviews) ✓ Verified | Not enough data | #### Use Cases | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **E-commerce** | Not enough data | Not enough data | 7.5 (46 reviews) ✓ Verified | Not enough data | | **Retail** | Not enough data | Not enough data | 7.6 (45 reviews) ✓ Verified | Not enough data | | **Customer Service** | Not enough data | Not enough data | 8.1 (52 reviews) ✓ Verified | Not enough data | #### Administration | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Incentives** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **Syndication** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **Insights** | Not enough data | Not enough data | 8.2 (55 reviews) ✓ Verified | Not enough data | | **Content** | Not enough data | Not enough data | 8.3 (54 reviews) ✓ Verified | Not enough data | | **Sampling** | Not enough data | Not enough data | 7.3 (45 reviews) ✓ Verified | Not enough data | #### Display Options | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Badges** | Not enough data | Not enough data | 7.1 (44 reviews) ✓ Verified | Not enough data | | **Widgets** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **Integration & APIs** | Not enough data | Not enough data | 7.2 (52 reviews) ✓ Verified | Not enough data | | **Marketing** | Not enough data | Not enough data | Feature Not Available | Not enough data | #### Generative AI | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **AI Text Generation** | Not enough data | Not enough data | Feature Not Available | Not enough data | ### Employee Advocacy | Product | Score | Reviews | |---|---|---| | **Buffer** | N/A | N/A | | **Sprout Social** | N/A | N/A | | **Sprinklr Social** | 7.2/10 | 31 | | **Loomly** | N/A | N/A | #### Content Sharing | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Social sharing** | Not enough data | Not enough data | 7.4 (30 reviews) | Not enough data | | **Content scheduling** | Not enough data | Not enough data | 7.9 (30 reviews) | Not enough data | | **Content optimization** | Not enough data | Not enough data | 7.5 (29 reviews) | Not enough data | | **Content templates** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **AI Content Generation** | Not enough data | Not enough data | Not enough data | Not enough data | | **Content Settings** | Not enough data | Not enough data | Not enough data | Not enough data | #### Content Dashboard | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Company news** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **Coworker content** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **Brand content sharing** | Not enough data | Not enough data | Feature Not Available | Not enough data | #### Analytics | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Engagement tracking** | Not enough data | Not enough data | 7.8 (29 reviews) | Not enough data | | **KPI Tracking** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **Trends** | Not enough data | Not enough data | 6.9 (28 reviews) | Not enough data | | **Gamification** | Not enough data | Not enough data | Feature Not Available | Not enough data | #### Platform | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Integrations** | Not enough data | Not enough data | 6.6 (27 reviews) | Not enough data | | **Mobile** | Not enough data | Not enough data | 6.3 (29 reviews) | Not enough data | | **Adoption Insight** | Not enough data | Not enough data | 7.3 (28 reviews) | Not enough data | | **Auto-translation & multiple language management** | Not enough data | Not enough data | 7.2 (27 reviews) | Not enough data | #### Agentic AI - Employee Advocacy | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | 6.3 (5 reviews) | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | 7.0 (5 reviews) | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | 7.7 (5 reviews) | Not enough data | ### Social Media Listening Tools | Product | Score | Reviews | |---|---|---| | **Buffer** | N/A | N/A | | **Sprout Social** | 7.4/10 | 2246 | | **Sprinklr Social** | 7.4/10 | 492 | | **Loomly** | N/A | N/A | #### Monitoring & Listening | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Social Measurement** | Not enough data | 8.5 (1919 reviews) | 8.2 (407 reviews) | Not enough data | | **Influencer Identification** | Not enough data | 7.0 (1433 reviews) | 7.0 (334 reviews) | Not enough data | | **Brand Monitoring** | Not enough data | 8.1 (1246 reviews) | 8.3 (158 reviews) | Not enough data | | **Keyword Tracking** | Not enough data | 7.9 (1203 reviews) | 8.2 (160 reviews) | Not enough data | | **Trend Analysis** | Not enough data | 7.7 (1174 reviews) | 7.5 (156 reviews) | Not enough data | | **Competitor Analysis** | Not enough data | 7.8 (1197 reviews) | 7.5 (147 reviews) | Not enough data | #### Agentic AI - Social Media Listening Tools | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Autonomous Task Execution** | Not enough data | 6.4 (386 reviews) | 6.9 (30 reviews) | Not enough data | | **Cross-system Integration** | Not enough data | 6.5 (401 reviews) | 6.7 (30 reviews) | Not enough data | | **Adaptive Learning** | Not enough data | 6.4 (385 reviews) | 6.7 (30 reviews) | Not enough data | | **Proactive Assistance** | Not enough data | 6.4 (388 reviews) | 6.7 (32 reviews) | Not enough data | | **Decision Making** | Not enough data | 6.5 (388 reviews) | 7.2 (32 reviews) | Not enough data | #### Data Management & Analysis | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Sentiment Analysis** | Not enough data | 7.5 (1219 reviews) | 7.1 (367 reviews) | Not enough data | | **Social Reporting** | Not enough data | 8.6 (2022 reviews) | 8.3 (406 reviews) | Not enough data | | **Alerts and Notifications** | Not enough data | 8.1 (1235 reviews) | 7.9 (159 reviews) | Not enough data | | **Advanced Data Filtering** | Not enough data | 7.8 (1137 reviews) | 7.7 (149 reviews) | Not enough data | ### Social Commerce Platforms | Product | Score | Reviews | |---|---|---| | **Buffer** | N/A | N/A | | **Sprout Social** | N/A | N/A | | **Sprinklr Social** | 7.6/10 | 59 | | **Loomly** | N/A | N/A | #### Content | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Types** | Not enough data | Not enough data | 8.0 (57 reviews) | Not enough data | | **Migration** | Not enough data | Not enough data | 7.7 (55 reviews) | Not enough data | | **Publishing** | Not enough data | Not enough data | 8.2 (56 reviews) | Not enough data | | **UGC** | Not enough data | Not enough data | 7.5 (54 reviews) | Not enough data | #### Engagement | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Live Streaming** | Not enough data | Not enough data | 6.9 (53 reviews) | Not enough data | | **Omnichannel** | Not enough data | Not enough data | 7.2 (52 reviews) | Not enough data | | **Personalization** | Not enough data | Not enough data | 7.9 (53 reviews) | Not enough data | | **Conversational Commerce** | Not enough data | Not enough data | 7.1 (50 reviews) | Not enough data | | **Moderation** | Not enough data | Not enough data | 7.8 (52 reviews) | Not enough data | #### Social Shopping | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Promotions** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **Shoppable Media** | Not enough data | Not enough data | 6.9 (50 reviews) | Not enough data | | **AR/VR** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **Social Store** | Not enough data | Not enough data | 7.3 (51 reviews) | Not enough data | #### Analytics | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Product Insights** | Not enough data | Not enough data | Feature Not Available | Not enough data | | **Social Listening** | Not enough data | Not enough data | 8.3 (53 reviews) | Not enough data | | **Campaigns** | Not enough data | Not enough data | 7.9 (51 reviews) | Not enough data | ### Social Customer Service | Product | Score | Reviews | |---|---|---| | **Buffer** | N/A | N/A | | **Sprout Social** | 7.8/10 | 1644 | | **Sprinklr Social** | 7.7/10 | 350 | | **Loomly** | N/A | N/A | #### Generative AI | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **AI Text Generation** | Not enough data | 7.1 (867 reviews) | 6.9 (133 reviews) | Not enough data | | **AI Text Summarization** | Not enough data | 7.0 (851 reviews) | Feature Not Available | Not enough data | #### Process | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Mentions** | Not enough data | 8.4 (1476 reviews) | 8.2 (266 reviews) | Not enough data | | **Tickets** | Not enough data | 7.9 (1250 reviews) | 7.7 (243 reviews) | Not enough data | | **Macros** | Not enough data | 7.7 (1012 reviews) | 8.2 (250 reviews) | Not enough data | #### Channels | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Email** | Not enough data | Feature Not Available | 7.5 (198 reviews) | Not enough data | | **Social** | Not enough data | 8.9 (1528 reviews) | 8.7 (281 reviews) | Not enough data | | **Live Chat** | Not enough data | Feature Not Available | 7.5 (191 reviews) | Not enough data | | **Phone** | Not enough data | Feature Not Available | 6.8 (178 reviews) | Not enough data | | **Text** | Not enough data | Feature Not Available | 7.3 (185 reviews) | Not enough data | #### Insight | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Surveys** | Not enough data | 7.4 (1128 reviews) | 7.6 (200 reviews) | Not enough data | | **Reporting** | Not enough data | 8.4 (1442 reviews) | 8.4 (277 reviews) | Not enough data | | **Visitor Activity** | Not enough data | Feature Not Available | 7.9 (223 reviews) | Not enough data | | **Help Desk** | Not enough data | Feature Not Available | 7.7 (233 reviews) | Not enough data | ### Conversational Commerce Platforms | Product | Score | Reviews | |---|---|---| | **Buffer** | N/A | N/A | | **Sprout Social** | N/A | N/A | | **Sprinklr Social** | N/A | N/A | | **Loomly** | N/A | N/A | #### Conversational AI - Conversational Commerce Platforms | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **AI chatbots** | Not enough data | Not enough data | Not enough data | Not enough data | | **Messaging and Notifications** | Not enough data | Not enough data | Not enough data | Not enough data | | **AI agents ** | Not enough data | Not enough data | Not enough data | Not enough data | | **Voice assistants** | Not enough data | Not enough data | Not enough data | Not enough data | | **Communication apps** | Not enough data | Not enough data | Not enough data | Not enough data | #### Platform integration - Conversational Commerce Platforms | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Ecommerce stores** | Not enough data | Not enough data | Not enough data | Not enough data | | **Sales channels** | Not enough data | Not enough data | Not enough data | Not enough data | | **Payment Platform** | Not enough data | Not enough data | Not enough data | Not enough data | | **Internal tools** | Not enough data | Not enough data | Not enough data | Not enough data | #### Analytics and Reporting - Conversational Commerce Platforms | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Conversational analytics** | Not enough data | Not enough data | Not enough data | Not enough data | | **Advance reporting** | Not enough data | Not enough data | Not enough data | Not enough data | ### SAP Store | Product | Score | Reviews | |---|---|---| | **Buffer** | N/A | N/A | | **Sprout Social** | N/A | N/A | | **Sprinklr Social** | N/A | N/A | | **Loomly** | N/A | N/A | #### Agentic AI - SAP Store | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | Not enough data | ### Brand Advocacy | Product | Score | Reviews | |---|---|---| | **Buffer** | N/A | N/A | | **Sprout Social** | N/A | N/A | | **Sprinklr Social** | N/A | N/A | | **Loomly** | N/A | N/A | #### Discovery | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Referral Program** | Not enough data | Not enough data | Not enough data | Not enough data | | **Incentives** | Not enough data | Not enough data | Not enough data | Not enough data | | **3rd-Party Trends** | Not enough data | Not enough data | Not enough data | Not enough data | #### Insight | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Monitoring** | Not enough data | Not enough data | Not enough data | Not enough data | | **Adoption Insight** | Not enough data | Not enough data | Not enough data | Not enough data | | **Engagement Analysis** | Not enough data | Not enough data | Not enough data | Not enough data | #### Mobile | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Mobile Optimization** | Not enough data | Not enough data | Not enough data | Not enough data | #### Platform | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Multichannel Sharing** | Not enough data | Not enough data | Not enough data | Not enough data | | **Forum** | Not enough data | Not enough data | Not enough data | Not enough data | | **Integration** | Not enough data | Not enough data | Not enough data | Not enough data | | **Content Distribution** | Not enough data | Not enough data | Not enough data | Not enough data | ### AI Customer Support Agents | Product | Score | Reviews | |---|---|---| | **Buffer** | N/A | N/A | | **Sprout Social** | N/A | N/A | | **Sprinklr Social** | N/A | N/A | | **Loomly** | N/A | N/A | #### Customer Query Resolution - AI Customer Support Agents | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Automated Ticket Resolution** | Not enough data | Not enough data | Not enough data | Not enough data | | **Contextual Response Generation** | Not enough data | Not enough data | Not enough data | Not enough data | | **Sentiment Analysis** | Not enough data | Not enough data | Not enough data | Not enough data | | **Knowledge Base Utilization** | Not enough data | Not enough data | Not enough data | Not enough data | | **Multilingual Support** | Not enough data | Not enough data | Not enough data | Not enough data | #### Customer Interaction Automation - AI Customer Support Agents | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Proactive Customer Outreach** | Not enough data | Not enough data | Not enough data | Not enough data | | **Feedback Collection** | Not enough data | Not enough data | Not enough data | Not enough data | | **Escalation Handling** | Not enough data | Not enough data | Not enough data | Not enough data | | **Workflow Optimization** | Not enough data | Not enough data | Not enough data | Not enough data | #### Automation | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Customer Interaction Automation** | Not enough data | Not enough data | Not enough data | Not enough data | | **Feedback Collection** | Not enough data | Not enough data | Not enough data | Not enough data | | **Document Processing** | Not enough data | Not enough data | Not enough data | Not enough data | #### Autonomy | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Independent Decision Making** | Not enough data | Not enough data | Not enough data | Not enough data | | **Adaptive Responses** | Not enough data | Not enough data | Not enough data | Not enough data | | **Task Execution** | Not enough data | Not enough data | Not enough data | Not enough data | | **Problem Solving** | Not enough data | Not enough data | Not enough data | Not enough data | ### AI Agents | Product | Score | Reviews | |---|---|---| | **Buffer** | N/A | N/A | | **Sprout Social** | N/A | N/A | | **Sprinklr Social** | N/A | N/A | | **Loomly** | N/A | N/A | #### Agentic AI - AI Agents | Feature | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt) **Unique to Sprout Social (4):** [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Customer Service Software](https://www.g2.com/categories/social-customer-service) **Unique to Sprinklr Social (10):** [Conversational Commerce Platforms](https://www.g2.com/categories/conversational-commerce-platforms), [Social Commerce Platforms](https://www.g2.com/categories/social-commerce-platforms), [SAP Store Software](https://www.g2.com/categories/sap-store), [Employee Advocacy Software](https://www.g2.com/categories/employee-advocacy), [Social Customer Service Software](https://www.g2.com/categories/social-customer-service), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools), [Review Management Software](https://www.g2.com/categories/review-management-software), [AI Customer Support Agents Software](https://www.g2.com/categories/ai-customer-support-agents) **Unique to Loomly (2):** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Suites](https://www.g2.com/categories/social-media-suites) --- ## Reviewer Demographics ### By Company Size | Segment | Buffer | Sprout Social | Sprinklr Social | Loomly | |---|---|---|---|---| | **Small-Business** | 71.1% | 44.8% | 22.4% | 84.1% | | **Mid-Market** | 22.5% | 37.7% | 29.1% | 13.7% | | **Enterprise** | 6.4% | 17.5% | 48.5% | 2.2% | ### By Industry #### Buffer - **Marketing and Advertising:** 23.0% - **Computer Software:** 7.3% - **Information Technology and Services:** 6.6% - **Internet:** 5.2% - **Non-Profit Organization Management:** 4.2% - **Writing and Editing:** 2.5% - **Higher Education:** 2.5% - **Real Estate:** 2.3% - **Design:** 2.3% - **Education Management:** 2.0% - **Other:** 42.4% #### Sprout Social - **Marketing and Advertising:** 20.4% - **Non-Profit Organization Management:** 6.3% - **Higher Education:** 5.5% - **Information Technology and Services:** 3.8% - **Financial Services:** 3.2% - **Computer Software:** 3.2% - **Hospital & Health Care:** 2.9% - **Retail:** 2.4% - **Public Relations and Communications:** 2.4% - **Health, Wellness and Fitness:** 2.2% - **Other:** 47.8% #### Sprinklr Social - **Marketing and Advertising:** 14.7% - **Information Technology and Services:** 6.1% - **Retail:** 4.6% - **Financial Services:** 4.5% - **Consumer Services:** 4.3% - **Computer Software:** 4.0% - **Consumer Goods:** 3.9% - **Entertainment:** 3.6% - **Hospital & Health Care:** 3.3% - **Automotive:** 2.6% - **Other:** 48.4% #### Loomly - **Marketing and Advertising:** 26.5% - **Non-Profit Organization Management:** 7.7% - **Real Estate:** 4.0% - **Health, Wellness and Fitness:** 2.8% - **Retail:** 2.4% - **Construction:** 2.2% - **Higher Education:** 2.0% - **Entertainment:** 2.0% - **Information Technology and Services:** 2.0% - **Food & Beverages:** 1.9% - **Other:** 46.5% --- ## Alternatives ### Alternatives to Buffer - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14863 reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7345 reviews) - [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (4016 reviews) - [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2942 reviews) - [Facebook Pages Manager](https://www.g2.com/products/facebook-pages-manager/reviews) — 4.2/5 stars (1614 reviews) - [Planable](https://www.g2.com/products/planable/reviews) — 4.6/5 stars (1071 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) - [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (973 reviews) - [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (905 reviews) - [SocialPilot](https://www.g2.com/products/socialpilot/reviews) — 4.5/5 stars (846 reviews) ### Alternatives to Sprout Social - [Reputation](https://www.g2.com/products/reputation/reviews) — 4.5/5 stars (2469 reviews) - [Eclincher](https://www.g2.com/products/eclincher/reviews) — 4.6/5 stars (442 reviews) - [Statusbrew](https://www.g2.com/products/statusbrew-inc/reviews) — 4.8/5 stars (250 reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7345 reviews) - [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2658 reviews) - [Vista Social](https://www.g2.com/products/vista-social/reviews) — 4.8/5 stars (1112 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) - [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (973 reviews) - [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (905 reviews) - [Dash Social](https://www.g2.com/products/dash-social/reviews) — 4.7/5 stars (410 reviews) ### Alternatives to Sprinklr Social - [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7345 reviews) - [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2658 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) - [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (973 reviews) - [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (905 reviews) - [Oktopost](https://www.g2.com/products/oktopost/reviews) — 4.4/5 stars (203 reviews) - [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2942 reviews) - [Dash Social](https://www.g2.com/products/dash-social/reviews) — 4.7/5 stars (410 reviews) - [Quid](https://www.g2.com/products/quid-2023-10-05/reviews) — 4.3/5 stars (305 reviews) ### Alternatives to Loomly - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7345 reviews) - [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2942 reviews) - [Vista Social](https://www.g2.com/products/vista-social/reviews) — 4.8/5 stars (1112 reviews) - [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (973 reviews) - [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (905 reviews) - [SocialPilot](https://www.g2.com/products/socialpilot/reviews) — 4.5/5 stars (846 reviews) - [Eclincher](https://www.g2.com/products/eclincher/reviews) — 4.6/5 stars (442 reviews) - [Later Social](https://www.g2.com/products/later-social/reviews) — 4.5/5 stars (384 reviews) - [metricool](https://www.g2.com/products/metricool/reviews) — 4.5/5 stars (98 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) --- ## Top Discussions ### Buffer - Title: [Can I have tabs open for multiple companies at a time?](https://www.g2.com/discussions/10663-can-i-have-tabs-open-for-multiple-companies-at-a-time) — 4 comments > **Top comment:** "If you own the account, you can add multiple businesses/companies to your account. If you're logging in to each business / company (they own the account and..." - Title: [What is Buffer used for?](https://www.g2.com/discussions/what-is-buffer-used-for) — 2 comments, 2 upvotes > **Top comment:** "In simple its a social media management tool specifically used to connect many social media platforms at once. " - Title: [LinkedIn workarounds](https://www.g2.com/discussions/linkedin-workarounds) — 2 comments, 1 upvote > **Top comment:** "When a data source like Facebook or LinkedIn removes an API (the way the data is shared from their warehouse to someone else’s, like Buffer’s, and the way..." - Title: [Which platforms are next on the Buffer integration roadmap?](https://www.g2.com/discussions/which-platforms-are-next-on-the-buffer-integration-roadmap) — 2 comments, 1 upvote > **Top comment:** "I don't think Buffer will be rolling out any major platform integrations other than possibly Snap Chat (depending on API functionality and user access). It..." - Title: [Keep simple step](https://www.g2.com/discussions/43718-keep-simple-step) — 1 comment, 1 upvote > **Top comment:** "Improve performance in content sharing features and keep steps simple" ### Sprout Social - Title: [Is there a place of education for users?](https://www.g2.com/discussions/15585-is-there-a-place-of-education-for-users) — 7 comments, 1 upvote > **Top comment:** "General education: https://sproutsocial.com/insights/webinars/ and overall intro webinar:..." - Title: [Is Sprout Social legit?](https://www.g2.com/discussions/is-sprout-social-legit) — 4 comments, 1 upvote > **Top comment:** "Yes!" - Title: [Does Sprout Social have a free plan?](https://www.g2.com/discussions/does-sprout-social-have-a-free-plan) — 3 comments > **Top comment:** "No" - Title: [How can I access a more affordable reasonably priced membership with Sprout Social](https://www.g2.com/discussions/how-can-i-access-a-more-affordable-reasonably-priced-membership-with-sprout-social) — 3 comments, 1 upvote > **Top comment:** "The best option? Get directly in contact with a sales rep. They'll be able to offer you a custom-made offer that suits your needs and budget. " - Title: [What can sprout social do?](https://www.g2.com/discussions/what-can-sprout-social-do) — 2 comments > **Top comment:** "It’s a great tool for social listening " ### Sprinklr Social - Title: [What is the best way to find hashtags that are getting traffic.](https://www.g2.com/discussions/34161-what-is-the-best-way-to-find-hashtags-that-are-getting-traffic) — 1 comment, 1 upvote > **Top comment:** "semrush.com is Great! You pay for what ya get if ya get me" - Title: [Can I use this for my personal accounts?](https://www.g2.com/discussions/33990-can-i-use-this-for-my-personal-accounts) — 1 comment, 1 upvote > **Top comment:** "Hello everyone , here’s your opportunity for you to achieve your dreams of being a multi million dollar rich through trading , I once loss all I got through..." ### Loomly - Title: [How long before we can publish directly to Instagram?](https://www.g2.com/discussions/25904-how-long-before-we-can-publish-directly-to-instagram) — 6 comments, 2 upvotes > **Top comment:** "Only Loomly can answer that, I'm considering posting my Instagram to Buffer while they figure it out.I have recently discovered that i must publish my own..." - Title: [Is Loomly free?](https://www.g2.com/discussions/is-loomly-free) — 5 comments > **Top comment:** "I don't know, I use the paid version" - Title: [Which other social media manager platform would you recommend please?](https://www.g2.com/discussions/26161-which-other-social-media-manager-platform-would-you-recommend-please) — 5 comments, 1 upvote > **Top comment:** "Comment deleted by user." - Title: [Can Loomly post to Instagram?](https://www.g2.com/discussions/can-loomly-post-to-instagram) — 4 comments > **Top comment:** "Yes. But for Story posts you get push notification and have to finish by manually posting through the Instagram app but it is really just a few clicks as..." - Title: [What are all the available social media platforms capable of integrating on Loomly?](https://www.g2.com/discussions/24662-what-are-all-the-available-social-media-platforms-capable-of-integrating-on-loomly) — 2 comments, 1 upvote > **Top comment:** "You can do Facebook, Linkedin, Twitter, Instagram (indirectly), Google, and Pinterest." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/buffer-vs-sprout-social-vs-sprinklr-social-vs-loomly)