# Brandwatch Social Media Management vs Meltwater Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Meltwater excels in providing comprehensive content discovery tools, with users highlighting its new AI feature that simplifies the process of finding relevant content for social media posts and newsletters.
- **Users say** Brandwatch Social Media Management stands out for its integration capabilities, allowing users to consolidate various social tools into one platform, which significantly streamlines their workflow and saves time.
- **Reviewers mention** that Meltwater's ability to monitor media coverage, particularly in niche markets like Canadian media, is a significant advantage, helping users stay informed about mentions and competitor news effortlessly.
- **According to verified reviews** , Brandwatch's Engage section is praised for drastically reducing social media monitoring time, enabling users to manage feedback and interactions more efficiently without switching between multiple platforms.
- **G2 reviewers highlight** that while Meltwater has a slightly lower ease of use rating, it still provides valuable features like daily digest reports and alerts, which users find beneficial for staying updated on important mentions.
- **Users report** that both platforms offer robust support, but Meltwater's quality of support is noted for being particularly responsive, which can be crucial for users needing quick assistance with their social media strategies.



| | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Star Rating** | 4.0 out of 5 | 4.1 out of 5 | 
| **Total Reviews** | 983 | 2,666 | 
| **Largest Market Segment** | Mid-Market (39.5% of reviews) | Small-Business (41.4% of reviews) | 
| **Entry Level Price** | Contact Us | No pricing available | 

---
## Top Pros & Cons

### Brandwatch Social Media Management

Pros:
- Ease of Use (70 reviews)
- Post Scheduling (45 reviews)

Cons:
- Improvement Needed (31 reviews)
- Publishing Limitations (27 reviews)

### Meltwater

Pros:
- Ease of Use (190 reviews)
- Features (156 reviews)

Cons:
- Improvement Needed (90 reviews)
- Learning Curve (63 reviews)

---
## Ratings Comparison
| Rating | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
  | **Meets Requirements** | 8.0 (840 reviews) | 7.9 (2181 reviews) | 
  | **Ease of Use** | 8.3 (847 reviews) | 7.9 (2286 reviews) | 
  | **Ease of Setup** | 8.2 (565 reviews) | 7.9 (1254 reviews) | 
  | **Ease of Admin** | 8.4 (500 reviews) | 8.1 (939 reviews) | 
  | **Quality of Support** | 8.6 (795 reviews) | 8.6 (2104 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.5 (489 reviews) | 8.4 (945 reviews) | 
  | **Product Direction (% positive)** | 8.5 (828 reviews) | 8.0 (2154 reviews) | 

---
## Pricing

### Brandwatch Social Media Management

#### Entry-Level Pricing

Plan: Full Suite

Price: Contact Us

Description: All-in-one social media management platform including everything you need to discover, attract and engage customers on social, across teams and regions. Perfect for larger teams collaborating on social.

Key Features:
- Manage all your social media channels in one place
- Collaborate on content creation with one social calendar, including both organic and paid posts
- Engage with your community in one centralized social CRM

[Learn more about Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews)

#### Free Trial

No

### Meltwater

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Brandwatch Social Media Management** | 6.4/10 | 529 |
| **Meltwater** | 7.6/10 | 659 |

#### Social Analytics

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Competitor Analysis** | 7.1 (355 reviews) | 7.8 (530 reviews) | 
| **Follower Analysis** | 7.4 (411 reviews) | 7.7 (514 reviews) | 
| **Post Performance** | 8.0 (439 reviews) | 8.0 (520 reviews) | 
| **Paid Campaign Tracking** | 6.8 (294 reviews) | 6.8 (376 reviews) | 
| **Attribution** | 6.7 (296 reviews) | Feature Not Available | 
| **Hashtag Analytics** | 6.9 (152 reviews) | 7.5 (393 reviews) | 
| **Sentiment Analysis** | 6.7 (158 reviews) | 7.1 (427 reviews) | 

#### Reports & Dashboards

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Report Customizability** | 7.4 (434 reviews) | 7.7 (550 reviews) | 
| **Report Exporting** | 7.6 (431 reviews) | 8.0 (568 reviews) | 
| **Scalability** | 8.1 (428 reviews) | 7.9 (482 reviews) | 
| **White Label** | 6.5 (143 reviews) | Feature Not Available | 

#### Agentic AI - Social Media Analytics

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | 4.8 (45 reviews) | Feature Not Available | 
| **Cross-system Integration** | 4.8 (43 reviews) | Feature Not Available | 
| **Adaptive Learning** | 4.7 (43 reviews) | Feature Not Available | 
| **Proactive Assistance** | 4.7 (44 reviews) | Feature Not Available | 
| **Decision Making** | 4.9 (44 reviews) | Feature Not Available | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Brandwatch Social Media Management** | 6.7/10 | 721 |
| **Meltwater** | 7.3/10 | 311 |

#### Content & Collaboration

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Content Calendar** | 8.4 (288 reviews) | 8.1 (239 reviews) | 
| **Content Library** | 7.4 (266 reviews) | 7.3 (211 reviews) | 
| **Shared Inbox** | 7.5 (260 reviews) | 7.3 (202 reviews) | 
| **Approval Workflows** | 7.9 (271 reviews) | 7.5 (204 reviews) | 
| **Users and Permissions** | 8.1 (277 reviews) | 8.0 (229 reviews) | 
| **Content Creation** | 7.6 (210 reviews) | 7.6 (211 reviews) | 

#### Social Management

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Social Analytics** | 7.6 (597 reviews) | 8.3 (285 reviews) | 
| **Social Publishing** | 8.3 (631 reviews) | 7.8 (272 reviews) | 
| **Campaign Optimization** | 7.7 (552 reviews) | 7.4 (237 reviews) | 
| **Social Engagement** | 8.2 (626 reviews) | 7.9 (276 reviews) | 
| **Social Ads** | 6.6 (409 reviews) | 6.5 (208 reviews) | 
| **Campaign Planning** | 7.0 (200 reviews) | 7.1 (208 reviews) | 
| **Hashtag Capabilites** | 6.7 (142 reviews) | 7.3 (100 reviews) | 

#### Agentic AI - Social Media Management

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | 5.0 (58 reviews) | 5.8 (24 reviews) | 
| **Multi-step Planning** | 5.0 (55 reviews) | 6.0 (24 reviews) | 
| **Cross-system Integration** | 5.0 (55 reviews) | Feature Not Available | 
| **Adaptive Learning** | 4.9 (56 reviews) | Feature Not Available | 
| **Natural Language Interaction** | 5.0 (56 reviews) | Feature Not Available | 
| **Proactive Assistance** | 5.1 (56 reviews) | Feature Not Available | 
| **Decision Making** | 5.1 (57 reviews) | 6.2 (23 reviews) | 

### Media Monitoring

| Product | Score | Reviews |
|---|---|---|
| **Brandwatch Social Media Management** | N/A | N/A |
| **Meltwater** | 7.3/10 | 821 |

#### Media Channels

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Broadcast Media** | Not enough data | 7.3 (645 reviews) | 
| **Print Media** | Not enough data | 7.2 (667 reviews) | 
| **Online Media** | Not enough data | 8.5 (746 reviews) | 

#### Geographic Coverage

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Local Media** | Not enough data | 7.8 (711 reviews) | 
| **National Media** | Not enough data | 8.3 (720 reviews) | 
| **International Media** | Not enough data | 7.6 (644 reviews) | 

#### Reporting

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Keyword Targeting** | Not enough data | 8.2 (724 reviews) | 
| **Custom Feeds and Alerts** | Not enough data | 8.1 (705 reviews) | 
| **Custom Reports** | Not enough data | 7.9 (712 reviews) | 
| **Dashboards** | Not enough data | 8.0 (739 reviews) | 

#### Agentic AI - Media Monitoring

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 6.3 (83 reviews) | 
| **Cross-system Integration** | Not enough data | 6.3 (82 reviews) | 
| **Adaptive Learning** | Not enough data | 6.2 (80 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.3 (81 reviews) | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 

#### Generative AI

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.6 (291 reviews) | 
| **AI Text Summarization** | Not enough data | 6.6 (284 reviews) | 

### Audience Intelligence Platforms

| Product | Score | Reviews |
|---|---|---|
| **Brandwatch Social Media Management** | N/A | N/A |
| **Meltwater** | 7.7/10 | 53 |

#### Audiences

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Audience Insights** | Not enough data | 8.0 (46 reviews) | 
| **Influencer Identification** | Not enough data | 7.3 (44 reviews) | 
| **Buyer Personas** | Not enough data | 7.0 (42 reviews) | 
| **Segmentation** | Not enough data | 7.4 (42 reviews) | 

#### Data Analysis

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Network Analysis** | Not enough data | 7.5 (42 reviews) | 
| **Dashboards** | Not enough data | 8.2 (47 reviews) | 
| **Visualizations** | Not enough data | 8.1 (43 reviews) | 
| **Advanced Filtering** | Not enough data | 8.0 (45 reviews) | 

#### Administration

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Marketing Integrations** | Not enough data | Feature Not Available | 
| **Ad Integrations** | Not enough data | Feature Not Available | 
| **Data Exporting** | Not enough data | 7.9 (44 reviews) | 

#### Agentic AI - Audience Intelligence Platforms

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | Feature Not Available | 
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | Feature Not Available | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **Brandwatch Social Media Management** | 6.6/10 | 514 |
| **Meltwater** | 7.5/10 | 983 |

#### Monitoring & Listening

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Social Measurement** | 7.9 (431 reviews) | 8.1 (822 reviews) | 
| **Influencer Identification** | 6.8 (334 reviews) | 7.3 (707 reviews) | 
| **Brand Monitoring** | 8.1 (125 reviews) | 8.2 (547 reviews) | 
| **Keyword Tracking** | 7.9 (116 reviews) | 8.3 (536 reviews) | 
| **Trend Analysis** | 7.6 (110 reviews) | 7.8 (502 reviews) | 
| **Competitor Analysis** | 7.5 (110 reviews) | 7.9 (485 reviews) | 

#### Agentic AI - Social Media Listening Tools

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | 4.4 (24 reviews) | 6.6 (85 reviews) | 
| **Cross-system Integration** | 4.9 (24 reviews) | 6.5 (88 reviews) | 
| **Adaptive Learning** | 5.0 (24 reviews) | 6.2 (84 reviews) | 
| **Proactive Assistance** | 5.1 (24 reviews) | Feature Not Available | 
| **Decision Making** | 4.9 (24 reviews) | Feature Not Available | 

#### Data Management & Analysis

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Sentiment Analysis** | 7.1 (388 reviews) | 6.9 (793 reviews) | 
| **Social Reporting** | 7.7 (443 reviews) | 8.0 (819 reviews) | 
| **Alerts and Notifications** | 7.6 (115 reviews) | 8.1 (492 reviews) | 
| **Advanced Data Filtering** | 7.1 (112 reviews) | 7.8 (485 reviews) | 

### Influencer Marketing Platforms

| Product | Score | Reviews |
|---|---|---|
| **Brandwatch Social Media Management** | N/A | N/A |
| **Meltwater** | 7.2/10 | 222 |

#### Influencer Marketing

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Influencer Recruitment** | Not enough data | 7.8 (206 reviews) | 
| **Influencer Scoring** | Not enough data | 7.8 (206 reviews) | 
| **Audience Analysis** | Not enough data | 8.0 (211 reviews) | 
| **Influencer Segmentation** | Not enough data | 7.7 (199 reviews) | 
| **Influencer Collaboration** | Not enough data | 7.4 (197 reviews) | 
| **User-Generated Content (UGC) Management** | Not enough data | 6.9 (162 reviews) | 
| **Content Approval** | Not enough data | 7.4 (170 reviews) | 
| **Campaign Analytics** | Not enough data | 8.0 (199 reviews) | 
| **Reporting and Dashboards** | Not enough data | 7.9 (200 reviews) | 
| **Data Importing and Exporting Tools** | Not enough data | 7.7 (185 reviews) | 
| **Influencer Whitelisting** | Not enough data | Feature Not Available | 
| **Influencer Compensation** | Not enough data | 6.7 (148 reviews) | 
| **Social Commerce** | Not enough data | 6.7 (135 reviews) | 
| **E-Commerce Integration** | Not enough data | 6.3 (115 reviews) | 

#### Agentic AI - Influencer Marketing Platforms

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Feature Not Available | 
| **Multi-step Planning** | Not enough data | Feature Not Available | 
| **Cross-system Integration** | Not enough data | 5.5 (7 reviews) | 
| **Adaptive Learning** | Not enough data | Feature Not Available | 
| **Proactive Assistance** | Not enough data | 6.0 (7 reviews) | 
| **Decision Making** | Not enough data | Feature Not Available | 

### PR Analytics

| Product | Score | Reviews |
|---|---|---|
| **Brandwatch Social Media Management** | N/A | N/A |
| **Meltwater** | 6.7/10 | 159 |

#### Generative AI

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.6 (155 reviews) | 
| **AI Text Summarization** | Not enough data | 6.7 (154 reviews) | 

### Answer Engine Optimization (AEO)

| Product | Score | Reviews |
|---|---|---|
| **Brandwatch Social Media Management** | N/A | N/A |
| **Meltwater** | N/A | N/A |

#### AI Visibility & Tracking

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **AI Mention Tracking** | Not enough data | Not enough data | 
| **AI Search Ranking Insights** | Not enough data | Not enough data | 

#### Sentiment & Brand Analysis

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **AI Sentiment Monitoring** | Not enough data | Not enough data | 
| **AI Hallucination Detection** | Not enough data | Not enough data | 

#### Competitive Benchmarking

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Industry AI Sentiment Benchmarking** | Not enough data | Not enough data | 
| **Competitor AI Presence Comparison** | Not enough data | Not enough data | 

#### AI Content Optimization

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Semantic Optimization for AI Models** | Not enough data | Feature Not Available | 
| **AI-Driven Content Recommendations** | Not enough data | Not enough data | 

#### Reporting & Alerts

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Real-Time AI Mention Alerts** | Not enough data | Feature Not Available | 
| **AI Visibility Reporting** | Not enough data | Not enough data | 

### Media and Influencer Targeting

| Product | Score | Reviews |
|---|---|---|
| **Brandwatch Social Media Management** | N/A | N/A |
| **Meltwater** | 7.4/10 | 530 |

#### Database

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Media Database** | Not enough data | 7.9 (490 reviews) | 
| **Contact/Campaign Management** | Not enough data | 7.9 (416 reviews) | 
| **Newsroom** | Not enough data | 8.0 (390 reviews) | 

#### Outreach

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Media Distribution** | Not enough data | 8.1 (433 reviews) | 
| **PR Planner** | Not enough data | 7.5 (146 reviews) | 
| **Social Media Services** | Not enough data | 7.7 (349 reviews) | 

#### Reporting

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Monitoring** | Not enough data | 8.5 (486 reviews) | 
| **Response Desk** | Not enough data | 8.3 (362 reviews) | 
| **Impact Measurement** | Not enough data | 8.1 (413 reviews) | 

#### Agentic AI - Media and Influencer Targeting

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 5.8 (20 reviews) | 
| **Cross-system Integration** | Not enough data | 6.0 (19 reviews) | 
| **Adaptive Learning** | Not enough data | 6.0 (19 reviews) | 
| **Natural Language Interaction** | Not enough data | 6.0 (19 reviews) | 
| **Proactive Assistance** | Not enough data | 6.0 (19 reviews) | 

#### User Rights/Roles

| Feature | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Version Control** | Not enough data | 7.7 (305 reviews) | 
| **Team Collaboration** | Not enough data | 8.0 (327 reviews) | 

---
## Categories
**Shared Categories (4):** [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools), [Social Media Suites](https://www.g2.com/categories/social-media-suites)


**Unique to Meltwater (6):** [Audience Intelligence Platforms ](https://www.g2.com/categories/audience-intelligence-platforms), [Answer Engine Optimization (AEO) Tools](https://www.g2.com/categories/answer-engine-optimization-aeo), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms), [Media Monitoring Software](https://www.g2.com/categories/media-monitoring), [Media and Influencer Targeting Software](https://www.g2.com/categories/media-and-influencer-targeting), [PR Analytics Software](https://www.g2.com/categories/pr-analytics)


---
## Reviewer Demographics

### By Company Size

| Segment | Brandwatch Social Media Management | Meltwater | 
|---|---|---|
| **Small-Business** | 33.1% | 41.4% | 
| **Mid-Market** | 39.5% | 38.0% | 
| **Enterprise** | 27.4% | 20.6% | 

### By Industry

#### Brandwatch Social Media Management

- **Marketing and Advertising:** 21.2%
- **Higher Education:** 5.3%
- **Automotive:** 4.1%
- **Non-Profit Organization Management:** 3.7%
- **Retail:** 3.4%
- **Food & Beverages:** 3.0%
- **Public Relations and Communications:** 2.7%
- **Consumer Goods:** 2.6%
- **Hospital & Health Care:** 2.2%
- **Health, Wellness and Fitness:** 2.1%
- **Other:** 49.7%

#### Meltwater

- **Marketing and Advertising:** 15.3%
- **Public Relations and Communications:** 14.7%
- **Non-Profit Organization Management:** 6.9%
- **Higher Education:** 5.4%
- **Information Technology and Services:** 3.1%
- **Financial Services:** 2.5%
- **Hospital & Health Care:** 2.3%
- **Consumer Goods:** 2.1%
- **Computer Software:** 1.9%
- **Education Management:** 1.7%
- **Other:** 44.2%

---
## Alternatives

### Alternatives to Brandwatch Social Media Management

- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7383 reviews)
- [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6862 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1217 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (973 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (905 reviews)
- [Eclincher](https://www.g2.com/products/eclincher/reviews) — 4.6/5 stars (442 reviews)
- [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews)
- [Oktopost](https://www.g2.com/products/oktopost/reviews) — 4.4/5 stars (203 reviews)
- [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2946 reviews)
- [Quid](https://www.g2.com/products/quid-2023-10-05/reviews) — 4.3/5 stars (305 reviews)

### Alternatives to Meltwater

- [Onclusive](https://www.g2.com/products/onclusive/reviews) — 4.3/5 stars (207 reviews)
- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (4024 reviews)
- [CisionOne](https://www.g2.com/products/cisionone/reviews) — 3.9/5 stars (1344 reviews)
- [Muck Rack](https://www.g2.com/products/muck-rack/reviews) — 4.5/5 stars (490 reviews)
- [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7383 reviews)
- [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6862 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1217 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (973 reviews)
- [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (728 reviews)

---
## Top Discussions

### Brandwatch Social Media Management

- Title: [Does Falcon has been used by any of gambling operators?](https://www.g2.com/discussions/does-falcon-has-been-used-by-any-of-gambling-operators) — 7 comments, 1 upvote
  > **Top comment:** "Hi Valentina! We do have a few gambling brands as customers and a few of them we're allowed to mention. Betsson https://www.betssonab.com/ in Sweden, they..."
- Title: [How is Falcon implemented?](https://www.g2.com/discussions/5804-platform) — 3 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Falcon is a SaaS platform, all you need to do is log in, connect your channels and you're ready to use the platform. No software or complex installation is..."
- Title: [What is Falcon io?](https://www.g2.com/discussions/what-is-falcon-io) — 2 comments
  > **Top comment:** "A full social media platform containing components for content scheduling, analytics, advertising and even influencer research and outreach "
- Title: [What is Falcon.io (now Brandwatch Social Media Management) used for?](https://www.g2.com/discussions/what-is-falcon-io-now-brandwatch-social-media-management-used-for) — 1 comment
  > **Top comment:** "Falcon.io? It's like a handy toolbox for businesses on social media. It helps me schedule posts, chat with customers, and see how I'm doing on platforms like..."
- Title: [How to post the same post to several channels?](https://www.g2.com/discussions/41437-how-to-post-the-same-post-to-several-channels) — 1 comment
  > **Top comment:** "Create for one channel, copy content to next channel."

### Meltwater

- Title: [How do I make Meltwater work for our organization?](https://www.g2.com/discussions/how-do-i-make-meltwater-work-for-our-organization) — 3 comments, 1 upvote
  > **Top comment:** "I find it helpful to make customized reporter/influencer lists (based on geography, issue, etc). Makes it easy to do rapid-response outreach."
- Title: [How much does meltwater cost?](https://www.g2.com/discussions/how-much-does-meltwater-cost) — 2 comments
  > **Top comment:** "Depends on the exact tools within the platform you want to use and size of organization.  We are a very small marketing team of a public library, so our cost..."
- Title: [How soon will sysomos and meltwater fully be integrated?](https://www.g2.com/discussions/how-soon-will-sysomos-and-meltwater-fully-be-integrated) — 2 comments, 1 upvote
  > **Top comment:** "Hi Janay. Sorry I don't know the answer to that question. Hopefully a Meltwater rep or someone else can answer it. I suggest simply contacting Meltwater..."
- Title: [Meltwater vs CisionOne for a PR team that needs solid media monitoring and reporting without a complex setup or a per-outlet pricing model that makes costs unpredictable?](https://www.g2.com/discussions/meltwater-vs-cisionone-for-a-pr-team-that-needs-solid-media-monitoring-and-reporting-without-a-complex-setup-or-a-per-outlet-pricing-model-that-makes-costs-unpredictable) — 1 comment, 1 upvote
  > **Top comment:** "<p>My split would be Meltwater for stronger all-around monitoring and analytics, CisionOne for teams that will genuinely use the wider Cision media-relations..."
- Title: [How many influencers are on Klear?](https://www.g2.com/discussions/how-many-influencers-are-on-klear) — 1 comment, 1 upvote
  > **Top comment:** "Comment deleted by user."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/brandwatch-social-media-management-vs-meltwater)