# Bazaarvoice vs Sprout Social Influencer Marketing Comparison --- ## AI Generated Summary - **G2 reviewers report** that Sprout Social Influencer Marketing excels in user engagement, with its "wonderful search tools for creators" allowing users to find specific influencers tailored to their campaigns. This feature is particularly praised for enhancing the influencer discovery process, making it easier for brands to connect with the right creators. - **Users say** that Bazaarvoice offers a very valuable service for eCommerce channels, highlighting its "good account support" and a "very large retailer network." This makes it a strong choice for businesses looking to leverage influencer marketing within retail environments. - **Reviewers mention** that Sprout Social provides highly customizable reporting features, which users find beneficial for tracking campaign performance. This flexibility in reporting is a significant advantage for brands that need to analyze data in ways that align with their specific goals. - **According to verified reviews** , Bazaarvoice is noted for its ease of implementation, with users appreciating the "fantastic" support from the implementation team. This aspect can be crucial for businesses that want a smooth onboarding experience without extensive downtime. - **G2 reviewers highlight** that while both platforms perform well in influencer recruitment, Bazaarvoice stands out with its user-generated content management capabilities, receiving positive feedback for its effectiveness in managing and utilizing UGC within campaigns. - **Users report** that Sprout Social's overall user experience is slightly more polished, with higher scores in ease of setup and administration. This can make a significant difference for teams looking to quickly adopt and integrate influencer marketing tools into their daily operations. | | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Star Rating** | 4.2 out of 5 | 4.3 out of 5 | | **Total Reviews** | 809 | 413 | | **Largest Market Segment** | Mid-Market (40.0% of reviews) | Mid-Market (46.1% of reviews) | | **Entry Level Price** | No pricing available | No pricing available | --- ## Top Pros & Cons ### Bazaarvoice Pros: - Customer Support (6 reviews) - Review Management (6 reviews) Cons: - Difficult Learning (6 reviews) - Expensive (6 reviews) ### Sprout Social Influencer Marketing Pros: - Influencer Management (53 reviews) - Influencer Discovery (52 reviews) Cons: - Influencer Management (18 reviews) - Inaccuracy (16 reviews) --- ## Ratings Comparison | Rating | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Meets Requirements** | 8.5 (668 reviews) | 8.1 (293 reviews) | | **Ease of Use** | 8.1 (681 reviews) | 8.3 (297 reviews) | | **Ease of Setup** | 7.4 (381 reviews) | 8.3 (235 reviews) | | **Ease of Admin** | 8.0 (371 reviews) | 8.5 (163 reviews) | | **Quality of Support** | 8.5 (659 reviews) | 8.5 (274 reviews) | | **Has the product been a good partner in doing business?** | 8.3 (371 reviews) | 8.8 (159 reviews) | | **Product Direction (% positive)** | 7.9 (650 reviews) | 8.9 (288 reviews) | --- ## Pricing ### Bazaarvoice #### Entry-Level Pricing No pricing available #### Free Trial No information available ### Sprout Social Influencer Marketing #### Entry-Level Pricing No pricing available #### Free Trial Yes --- ## Features Comparison By Category ### Social Media Analytics | Product | Score | Reviews | |---|---|---| | **Bazaarvoice** | 7.9/10 | 80 | | **Sprout Social Influencer Marketing** | N/A | N/A | #### Social Analytics | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Competitor Analysis** | 7.6 (56 reviews) | Not enough data | | **Follower Analysis** | 8.0 (70 reviews) | Not enough data | | **Post Performance** | 8.3 (72 reviews) | Not enough data | | **Paid Campaign Tracking** | Feature Not Available | Not enough data | | **Attribution** | 8.1 (43 reviews) | Not enough data | | **Hashtag Analytics** | 8.1 (51 reviews) | Not enough data | | **Sentiment Analysis** | Feature Not Available | Not enough data | #### Reports & Dashboards | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Report Customizability** | 7.4 (66 reviews) | Not enough data | | **Report Exporting** | 8.2 (70 reviews) | Not enough data | | **Scalability** | 8.0 (51 reviews) | Not enough data | | **White Label** | 7.5 (27 reviews) | Not enough data | #### Agentic AI - Social Media Analytics | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Blogger Outreach | Product | Score | Reviews | |---|---|---| | **Bazaarvoice** | N/A | N/A | | **Sprout Social Influencer Marketing** | 7.4/10 | 27 | #### Identify | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Blogger Database** | Not enough data | 7.7 (23 reviews) | | **Blogger Search Engine** | Not enough data | 7.9 (24 reviews) | | **Selection Criteria** | Not enough data | 7.8 (24 reviews) | #### Manage | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Import/Export** | Not enough data | 7.9 (25 reviews) | | **Automatic Follow-up** | Not enough data | 7.4 (21 reviews) | | **Multichannel Outreach** | Not enough data | 7.5 (22 reviews) | | **Product Tracking** | Not enough data | 6.7 (21 reviews) | | **Content Scheduling** | Not enough data | 6.7 (19 reviews) | #### Results | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Curation** | Not enough data | 7.2 (20 reviews) | | **Reports and Visualization** | Not enough data | 7.3 (20 reviews) | | **Campaign Analytics** | Not enough data | 7.2 (21 reviews) | ### Social Media Management | Product | Score | Reviews | |---|---|---| | **Bazaarvoice** | 8.0/10 | 36 | | **Sprout Social Influencer Marketing** | N/A | N/A | #### Content & Collaboration | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Content Calendar** | 8.5 (24 reviews) | Not enough data | | **Content Library** | 7.9 (26 reviews) | Not enough data | | **Shared Inbox** | Feature Not Available | Not enough data | | **Approval Workflows** | 7.8 (20 reviews) | Not enough data | | **Users and Permissions** | 8.7 (25 reviews) | Not enough data | | **Content Creation** | 7.3 (22 reviews) | Not enough data | #### Social Management | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Social Analytics** | 7.8 (31 reviews) | Not enough data | | **Social Publishing** | 8.4 (31 reviews) | Not enough data | | **Campaign Optimization** | 7.7 (26 reviews) | Not enough data | | **Social Engagement** | 7.9 (28 reviews) | Not enough data | | **Social Ads** | Feature Not Available | Not enough data | | **Campaign Planning** | 7.4 (19 reviews) | Not enough data | | **Hashtag Capabilites** | 7.4 (9 reviews) | Not enough data | #### Agentic AI - Social Media Management | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | ### Review Management | Product | Score | Reviews | |---|---|---| | **Bazaarvoice** | 7.2/10 | 272 | | **Sprout Social Influencer Marketing** | N/A | N/A | #### Collection | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Authentication** | 7.7 (216 reviews) ✓ Verified | Not enough data | | **Review Forms** | 7.8 (239 reviews) ✓ Verified | Not enough data | | **Personalization** | 6.9 (224 reviews) ✓ Verified | Not enough data | | **Engagement** | 7.4 (222 reviews) ✓ Verified | Not enough data | | **Community Q&A** | 7.1 (222 reviews) ✓ Verified | Not enough data | #### Agentic AI - Review Management | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Adaptive Learning** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | #### Moderation | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Reviewer Validation** | 7.9 (244 reviews) ✓ Verified | Not enough data | | **Response Types** | 7.6 (230 reviews) ✓ Verified | Not enough data | | **Legal Agreements** | 7.3 (205 reviews) ✓ Verified | Not enough data | #### Use Cases | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **E-commerce** | 7.8 (221 reviews) ✓ Verified | Not enough data | | **Retail** | 7.9 (211 reviews) ✓ Verified | Not enough data | | **Customer Service** | 7.6 (225 reviews) ✓ Verified | Not enough data | #### Administration | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Incentives** | 6.4 (188 reviews) ✓ Verified | Not enough data | | **Syndication** | 8.0 (240 reviews) ✓ Verified | Not enough data | | **Insights** | 7.3 (230 reviews) ✓ Verified | Not enough data | | **Content** | 7.4 (225 reviews) ✓ Verified | Not enough data | | **Sampling** | 7.2 (202 reviews) ✓ Verified | Not enough data | #### Display Options | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Badges** | 6.6 (194 reviews) ✓ Verified | Not enough data | | **Widgets** | 6.3 (191 reviews) ✓ Verified | Not enough data | | **Integration & APIs** | 6.8 (211 reviews) ✓ Verified | Not enough data | | **Marketing** | 7.0 (202 reviews) ✓ Verified | Not enough data | #### Generative AI | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **AI Text Generation** | 5.8 (99 reviews) | Not enough data | ### Social Commerce Platforms | Product | Score | Reviews | |---|---|---| | **Bazaarvoice** | 7.2/10 | 43 | | **Sprout Social Influencer Marketing** | N/A | N/A | #### Content | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Types** | 7.7 (31 reviews) | Not enough data | | **Migration** | 7.7 (32 reviews) | Not enough data | | **Publishing** | 7.5 (37 reviews) | Not enough data | | **UGC** | 8.0 (37 reviews) | Not enough data | #### Engagement | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Live Streaming** | Feature Not Available | Not enough data | | **Omnichannel** | 6.7 (27 reviews) | Not enough data | | **Personalization** | 6.9 (30 reviews) | Not enough data | | **Conversational Commerce** | Feature Not Available | Not enough data | | **Moderation** | 7.3 (29 reviews) | Not enough data | #### Social Shopping | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Promotions** | Feature Not Available | Not enough data | | **Shoppable Media** | 7.1 (33 reviews) | Not enough data | | **AR/VR** | Feature Not Available | Not enough data | | **Social Store** | 6.8 (33 reviews) | Not enough data | #### Analytics | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Product Insights** | 7.2 (35 reviews) | Not enough data | | **Social Listening** | 6.9 (24 reviews) | Not enough data | | **Campaigns** | 7.7 (28 reviews) | Not enough data | ### User-Generated Content | Product | Score | Reviews | |---|---|---| | **Bazaarvoice** | 6.7/10 | 64 | | **Sprout Social Influencer Marketing** | N/A | N/A | #### Visual UGC | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Campaign Customization** | 6.3 (49 reviews) | Not enough data | | **Widget Customization** | 6.0 (46 reviews) | Not enough data | | **Widget** | 6.8 (45 reviews) | Not enough data | | **Media Library** | 6.4 (48 reviews) | Not enough data | #### Integrations | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Social Media** | 7.0 (47 reviews) | Not enough data | | **Content Creation** | 6.8 (46 reviews) | Not enough data | | **Marketing Automation** | 6.6 (45 reviews) | Not enough data | | **Rights Management** | 7.2 (46 reviews) | Not enough data | #### Support | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Onboarding** | 7.1 (47 reviews) | Not enough data | | **24/7 Client Support** | 7.5 (55 reviews) | Not enough data | #### Performance | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **UGC Analytics** | 6.6 (50 reviews) | Not enough data | | **Lazy-Loading** | 6.0 (45 reviews) | Not enough data | ### Influencer Marketing Platforms | Product | Score | Reviews | |---|---|---| | **Bazaarvoice** | 8.1/10 | 136 | | **Sprout Social Influencer Marketing** | 6.9/10 | 239 | #### Influencer Marketing | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Influencer Recruitment** | 8.3 (99 reviews) ✓ Verified | 8.3 (222 reviews) ✓ Verified | | **Influencer Scoring** | 8.3 (99 reviews) ✓ Verified | 8.0 (190 reviews) ✓ Verified | | **Audience Analysis** | 8.4 (112 reviews) ✓ Verified | 8.4 (207 reviews) ✓ Verified | | **Influencer Segmentation** | 8.1 (104 reviews) ✓ Verified | 8.0 (191 reviews) ✓ Verified | | **Influencer Collaboration** | 8.0 (90 reviews) ✓ Verified | 7.5 (186 reviews) ✓ Verified | | **User-Generated Content (UGC) Management** | 8.4 (63 reviews) ✓ Verified | 6.9 (163 reviews) ✓ Verified | | **Content Approval** | 8.2 (78 reviews) ✓ Verified | 7.0 (161 reviews) ✓ Verified | | **Campaign Analytics** | 8.5 (105 reviews) ✓ Verified | 7.8 (199 reviews) ✓ Verified | | **Reporting and Dashboards** | 8.4 (99 reviews) ✓ Verified | 7.9 (200 reviews) ✓ Verified | | **Data Importing and Exporting Tools** | 8.3 (96 reviews) ✓ Verified | 7.3 (173 reviews) ✓ Verified | | **Influencer Whitelisting** | 7.9 (47 reviews) | 6.8 (153 reviews) ✓ Verified | | **Influencer Compensation** | 7.8 (50 reviews) | 6.3 (159 reviews) ✓ Verified | | **Social Commerce** | 7.3 (39 reviews) ✓ Verified | 6.2 (149 reviews) | | **E-Commerce Integration** | Feature Not Available | 7.4 (42 reviews) | #### Agentic AI - Influencer Marketing Platforms | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Autonomous Task Execution** | Not enough data | 5.0 (52 reviews) | | **Multi-step Planning** | Not enough data | 5.5 (51 reviews) | | **Cross-system Integration** | Not enough data | 5.6 (53 reviews) | | **Adaptive Learning** | Not enough data | 5.7 (51 reviews) | | **Proactive Assistance** | Not enough data | 5.7 (50 reviews) | | **Decision Making** | Not enough data | 6.1 (53 reviews) | ### Digital Product Sampling | Product | Score | Reviews | |---|---|---| | **Bazaarvoice** | N/A | N/A | | **Sprout Social Influencer Marketing** | N/A | N/A | #### Reporting & Analytics - Digital Product Sampling | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Enables businesses to segment and target customers based on demographics, behavior, and location.** | Not enough data | Not enough data | | **Provides dashboards to track marketing campaign insights and product performance metrics.** | Not enough data | Not enough data | | **Delivers detailed reports and insights on sample distribution and consumer engagement.** | Not enough data | Not enough data | | **Evaluates how sample recipients convert into paying customers.** | Not enough data | Not enough data | | **Measures the return on investment of sampling campaigns through detailed analytics.** | Not enough data | Not enough data | #### Feedback - Digital Product Sampling | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Facilitates the collection of consumer reviews, ratings, testimonials, and feedback for sampled products.** | Not enough data | Not enough data | | **Provides tools to manage and showcase user-generated content for marketing purposes.** | Not enough data | Not enough data | #### AI - Digital Product Sampling | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Utilizes AI algorithms to identify and segment the most relevant audience based on behavior and preferences.** | Not enough data | Not enough data | | **Personalizes sampling campaigns based on user behavior and historical data using AI.** | Not enough data | Not enough data | ### Media and Influencer Targeting | Product | Score | Reviews | |---|---|---| | **Bazaarvoice** | N/A | N/A | | **Sprout Social Influencer Marketing** | 7.0/10 | 115 | #### Database | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Media Database** | Not enough data | 8.1 (95 reviews) | | **Contact/Campaign Management** | Not enough data | 7.8 (101 reviews) | | **Newsroom** | Not enough data | 6.7 (80 reviews) | #### Outreach | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Media Distribution** | Not enough data | 7.6 (84 reviews) | | **PR Planner** | Not enough data | Feature Not Available | | **Social Media Services** | Not enough data | 8.0 (90 reviews) | #### Reporting | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Monitoring** | Not enough data | 8.3 (100 reviews) | | **Response Desk** | Not enough data | 7.7 (86 reviews) | | **Impact Measurement** | Not enough data | 8.1 (95 reviews) | #### Agentic AI - Media and Influencer Targeting | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Autonomous Task Execution** | Not enough data | 5.3 (13 reviews) | | **Cross-system Integration** | Not enough data | 5.1 (12 reviews) | | **Adaptive Learning** | Not enough data | 5.6 (12 reviews) | | **Natural Language Interaction** | Not enough data | 5.3 (12 reviews) | | **Proactive Assistance** | Not enough data | 5.3 (12 reviews) | #### User Rights/Roles | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Version Control** | Not enough data | 8.0 (86 reviews) | | **Team Collaboration** | Not enough data | 8.1 (98 reviews) | ### Online Reputation Management | Product | Score | Reviews | |---|---|---| | **Bazaarvoice** | 6.9/10 | 76 | | **Sprout Social Influencer Marketing** | N/A | N/A | #### Consumer Intelligence | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Customer Feedback** | 8.3 (70 reviews) | Not enough data | | **Competitive Intelligence** | 7.4 (58 reviews) | Not enough data | | **Sentiment Analysis** | Feature Not Available | Not enough data | #### Reporting | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Revenue Reporting** | 6.4 (53 reviews) | Not enough data | | **Corporate Reporting** | 6.9 (63 reviews) | Not enough data | | **Dashboard** | 7.7 (69 reviews) | Not enough data | #### Media Monitoring | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Social Networks Monitoring** | 6.6 (55 reviews) | Not enough data | | **Social Media Management** | 6.8 (58 reviews) | Not enough data | | **Digital Media Monitoring** | Feature Not Available | Not enough data | #### In-House Management | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Employee Performance** | Feature Not Available | Not enough data | | **Team Workflow** | Feature Not Available | Not enough data | #### Generative AI | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **AI Text Generation** | 5.2 (26 reviews) | Not enough data | #### Agentic AI - Online Reputation Management | Feature | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Multi-step Planning** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Decision Making** | Not enough data | Not enough data | --- ## Categories **Shared Categories (1):** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Unique to Bazaarvoice (7):** [User-Generated Content Platforms](https://www.g2.com/categories/user-generated-content-platforms), [Review Management Software](https://www.g2.com/categories/review-management-software), [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management), [Digital Product Sampling Software](https://www.g2.com/categories/digital-product-sampling), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Commerce Platforms](https://www.g2.com/categories/social-commerce-platforms) **Unique to Sprout Social Influencer Marketing (2):** [Blogger Outreach Software](https://www.g2.com/categories/blogger-outreach), [Media and Influencer Targeting Software](https://www.g2.com/categories/media-and-influencer-targeting) --- ## Reviewer Demographics ### By Company Size | Segment | Bazaarvoice | Sprout Social Influencer Marketing | |---|---|---| | **Small-Business** | 37.4% | 38.8% | | **Mid-Market** | 40.0% | 46.1% | | **Enterprise** | 22.6% | 15.0% | ### By Industry #### Bazaarvoice - **Consumer Goods:** 18.7% - **Retail:** 16.6% - **Marketing and Advertising:** 11.9% - **Apparel & Fashion:** 7.3% - **Consumer Electronics:** 5.3% - **Public Relations and Communications:** 3.8% - **Cosmetics:** 3.3% - **Manufacturing:** 2.7% - **Health, Wellness and Fitness:** 2.7% - **Food & Beverages:** 2.1% - **Other:** 25.7% #### Sprout Social Influencer Marketing - **Marketing and Advertising:** 48.5% - **Public Relations and Communications:** 10.1% - **Food & Beverages:** 4.5% - **Consumer Goods:** 3.3% - **Retail:** 2.4% - **Automotive:** 2.1% - **Sports:** 2.1% - **Entertainment:** 1.8% - **Higher Education:** 1.5% - **Information Technology and Services:** 1.5% - **Other:** 22.3% --- ## Alternatives ### Alternatives to Bazaarvoice - [Yotpo](https://www.g2.com/products/yotpo/reviews) — 4.3/5 stars (265 reviews) - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1215 reviews) - [Reviews.io](https://www.g2.com/products/reviews-io/reviews) — 4.8/5 stars (649 reviews) - [PowerReviews](https://www.g2.com/products/powerreviews/reviews) — 4.4/5 stars (196 reviews) - [Trustpilot](https://www.g2.com/products/trustpilot/reviews) — 3.4/5 stars (260 reviews) - [Dash Social](https://www.g2.com/products/dash-social/reviews) — 4.7/5 stars (410 reviews) - [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4159 reviews) - [Feefo](https://www.g2.com/products/feefo/reviews) — 4.6/5 stars (146 reviews) - [Reputation](https://www.g2.com/products/reputation/reviews) — 4.5/5 stars (2469 reviews) - [Later Social](https://www.g2.com/products/later-social/reviews) — 4.5/5 stars (384 reviews) ### Alternatives to Sprout Social Influencer Marketing - [Upfluence](https://www.g2.com/products/upfluence/reviews) — 4.5/5 stars (141 reviews) - [GRIN](https://www.g2.com/products/grin/reviews) — 4.5/5 stars (483 reviews) - [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) — 4.6/5 stars (572 reviews) - [Influential powered by Captiv8](https://www.g2.com/products/influential-powered-by-captiv8/reviews) — 4.7/5 stars (505 reviews) - [Traackr](https://www.g2.com/products/traackr/reviews) — 4.3/5 stars (377 reviews) - [Later Influence](https://www.g2.com/products/later-influence/reviews) — 4.5/5 stars (468 reviews) - [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2657 reviews) - [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2380 reviews) - [CisionOne](https://www.g2.com/products/cisionone/reviews) — 3.9/5 stars (1342 reviews) - [Muck Rack](https://www.g2.com/products/muck-rack/reviews) — 4.5/5 stars (476 reviews) --- ## Top Discussions ### Bazaarvoice - Title: [What is Bazaarvoice used for?](https://www.g2.com/discussions/what-is-bazaarvoice-used-for) — 2 comments > **Top comment:** "Bazaarvoice is a software platform designed to facilitate and manage customer-generated content for businesses. It allows companies to collect, moderate, and..." - Title: [Is there a way to work with the platform AskNicely for our NPS score?](https://www.g2.com/discussions/27687-is-there-a-way-to-work-with-the-platform-asknicely-for-our-nps-score) — 1 comment > **Top comment:** "the short answer is yes. You own the BV data and it's verified. You likely own ANly data and it's also verifed. The trick is to ensure your data..." ### Sprout Social Influencer Marketing - Title: [What kind of benchmarks is your team using to access the quality of your influencers?](https://www.g2.com/discussions/what-kind-of-benchmarks-is-your-team-using-to-access-the-quality-of-your-influencers) — 1 comment, 1 upvote *(includes official response)* > **Top comment:** "Tagger provides users with multiple opportunities to see and compare benchmarks; you can view category benchmarks for audience authenticity, content..." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/bazaarvoice-vs-sprout-social-influencer-marketing)