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# Avalara vs TaxJar Comparison - What are their main differences?

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Pricing

**Avalara**
Free Trial

**$79.00** Flat Rate Per Month · Core Compliance

**$69.00** Flat Rate Per Month · Core Compliance + SST Services

**Contact Avalara for details** Other Per Year · Custom

**TaxJar**
Free Trial

**$39.00** Flat Rate Per Month · Starter 200

**$99.00** Flat Rate Per Month · Professional 200

**Pricing Insights**
from reviews

Perceived Cost

**Avalara**
$$$$$

**TaxJar**
$$$$$

Average Discount

**Avalara**
7%1% more

**TaxJar**
6%

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Time to Implement

**Avalara** 6 months
Based on 100 responses

**TaxJar** 6 months
Based on 100 responses

Return on Investment

**Avalara** 6 months
Based on 100 responses

**TaxJar** 6 months
Based on 100 responses

**Pros & Cons**
from reviews

**Avalara**

Ease of Use (109)

Tax Automation (84)

Poor Customer Support (92)

Improvement Needed (66)

**TaxJar**

Tax Automation (5)

Ease of Filing (4)

Tax Issues (3)

Complex Customization (1)

Integrations

**Avalara**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9fee325af54b7164fb0726a552801492/acumatica.png "Product Avatar Image")

Acumatica

](https://www.g2.com/products/acumatica/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d6b6650425eafc5c72f230cad744ad29/adobe-commerce-formerly-magento-commerce.png "Product Avatar Image")

Adobe Commerce (formerly...

](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4b28e3cdd2631bee0e36ddcf3ebd77c3/bigcommerce.png "Product Avatar Image")

BigCommerce

](https://www.g2.com/products/bigcommerce/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f1f021f562c5b50a25ecb2d7147b89c3/drupal.jpeg "Product Avatar Image")

Drupal

](https://www.g2.com/products/drupal/reviews)[
View all
](https://www.g2.com/products/avalara/integrations)

**TaxJar**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4b28e3cdd2631bee0e36ddcf3ebd77c3/bigcommerce.png "Product Avatar Image")

BigCommerce

](https://www.g2.com/products/bigcommerce/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_779ab122a7021ed8ec462259678a1752/fishbowl-inventory-fishbowl.png "Product Avatar Image")

Fishbowl

](https://www.g2.com/products/fishbowl-inventory-fishbowl/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_6b0135578182be9b7a3554a808a64d72/quickbooks-commerce.png "Product Avatar Image")

QuickBooks Commerce

](https://www.g2.com/products/quickbooks-commerce/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_84fd5bd582809f20ff5682d2746ffa82/shopify.png "Product Avatar Image")

Shopify

](https://www.g2.com/products/shopify/reviews)[
View all
](https://www.g2.com/products/taxjar/integrations)

Screenshots

**Avalara**
 ![Avalara screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1559796/image-_77_.png)

**TaxJar**
 ![TaxJar screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/92577/Hero-Image-final-final.png)

**Ratings**
from reviews

Meets Requirements

**Avalara**

**8.1** /10

Based on 510 responses

**TaxJar**

**9.2** /10

Based on 182 responses

Ease of Use

**Avalara**

**8.1** /10

Based on 751 responses

**TaxJar**

**9.1** /10

Based on 190 responses

Ease of Setup

**Avalara**

**7.3** /10

Based on 567 responses

**TaxJar**

**8.5** /10

Based on 99 responses

Ease of Admin

**Avalara**

**7.5** /10

Based on 299 responses

**TaxJar**

**9.0** /10

Based on 88 responses

Quality of Support

**Avalara**

**6.8** /10

Based on 508 responses

**TaxJar**

**8.8** /10

Based on 179 responses

Has the product been a good partner in doing business?

**Avalara**

**7.0** /10

Based on 305 responses

**TaxJar**

**9.0** /10

Based on 86 responses

Product Direction (% positive)

**Avalara**

**7.6** /10

Based on 500 responses

**TaxJar**

**8.3** /10

Based on 169 responses

**Features**
ratings from reviews

Sales Tax and VAT Compliance

**8.0** /10

Based on 355 responses

**8.3** /10

Based on 27 responses

Cross Border E-Commerce

**6.8** /10

Based on 17 responses

Not enough data

Corporate Tax

**8.9** /10

Based on 21 responses

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
38.4%

Mid-Market(51-1000 emp.)
48.7%

Enterprise(\> 1000 emp.)
12.9%

Small-Business(50 or fewer emp.)
38.4%

Mid-Market(51-1000 emp.)
48.7%

Enterprise(\> 1000 emp.)
12.9%

Small-Business(50 or fewer emp.)
88.3%

Mid-Market(51-1000 emp.)
10.9%

Enterprise(\> 1000 emp.)
0.8%

Small-Business(50 or fewer emp.)
88.3%

Mid-Market(51-1000 emp.)
10.9%

Enterprise(\> 1000 emp.)
0.8%

**Reviewers' Industry**

[![Avalara](https://images.g2crowd.com/uploads/product/hd_favicon/1539724680/avalara.svg "Avalara")](https://www.g2.com/products/avalara/reviews)
Avalara

Computer Software
11.4%

Retail
11.3%

Accounting
10.4%

Manufacturing
9.6%

Wholesale
6.6%

Other
50.9%

[![TaxJar](https://images.g2crowd.com/uploads/product/hd_favicon/8ad7af63514577b4ceec27b8fe42b410/taxjar.svg "TaxJar")](https://www.g2.com/products/taxjar/reviews)
TaxJar

Retail
33.1%

Consumer Goods
10.2%

Apparel & Fashion
7.9%

Health, Wellness and Fitness
3.5%

Wholesale
3.1%

Other
42.1%

Alternatives

**Avalara Alternatives**

 ![Vertex](https://images.g2crowd.com/uploads/product/hd_favicon/433bf410bfcdb2219d4a2e8ad316d989/vertex-inc-vertex.jpg "Vertex")

[
Vertex
](/products/vertex-inc-vertex/reviews)

 ![Sovos](https://images.g2crowd.com/uploads/product/hd_favicon/031838797412ae9f46969ca94b3ffeac/sovos.svg "Sovos")

[
Sovos
](/products/sovos/reviews)

 ![Anrok](https://images.g2crowd.com/uploads/product/hd_favicon/4df954122daa717c8b80f9602082ef45/anrok.svg "Anrok")

[
Anrok
](/products/anrok/reviews)

 ![Webgility](https://images.g2crowd.com/uploads/product/hd_favicon/e6867640bfc72eb6fd54bfb9dcf9378f/webgility.svg "Webgility")

[
Webgility
](/products/webgility/reviews)

**TaxJar Alternatives**

 ![Vertex](https://images.g2crowd.com/uploads/product/hd_favicon/433bf410bfcdb2219d4a2e8ad316d989/vertex-inc-vertex.jpg "Vertex")

[
Vertex
](/products/vertex-inc-vertex/reviews)

 ![Sovos](https://images.g2crowd.com/uploads/product/hd_favicon/031838797412ae9f46969ca94b3ffeac/sovos.svg "Sovos")

[
Sovos
](/products/sovos/reviews)

 ![TaxCloud](https://images.g2crowd.com/uploads/product/hd_favicon/e1afca9d0b195db7fb2ec298f192d243/taxcloud.svg "TaxCloud")

[
TaxCloud
](/products/taxcloud/reviews)

 ![Webgility](https://images.g2crowd.com/uploads/product/hd_favicon/e6867640bfc72eb6fd54bfb9dcf9378f/webgility.svg "Webgility")

[
Webgility
](/products/webgility/reviews)

## Avalara vs TaxJar FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between Avalara vs TaxJar?

TaxJar stands out from Avalara with higher reviewer satisfaction across all major dimensions, especially in ease of use and support.

| [Avalara](https://www.g2.com/products/avalara/reviews) | [TaxJar](https://www.g2.com/products/taxjar/reviews) |
| --- | --- |
| 4.0/5 (826 reviews) | 4.7/5 (252 reviews) |
| Mid-Market | Small-Business |
| 7.2 | 8.4 |
| 6.8 | 8.9 |
| Ease of Use (109 all-time mentions) | Tax Automation (recent reviews) |

### How do the pricing models of Avalara and TaxJar compare?

TaxJar is rated as the stronger value, with higher satisfaction on price and cost-related dimensions.

- **Avalara:** In recent reviews, several reviewers cite Avalara as expensive and mention yearly price increases, with 26 all-time mentions of cost as a trade-off.
- **TaxJar:** Reviewers consistently highlight TaxJar as more affordable and a better value, with positive sentiment on cost in recent reviews.
- **Switching-reason:** Recent reviewers who have used both products state that TaxJar is the better solution for value and cost-effectiveness, especially for small businesses.

### What are the best alternatives to Avalara and TaxJar?

The top 3 alternatives to Avalara and TaxJar are Vertex, Sovos, and —.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Avalara](https://www.g2.com/products/avalara/reviews) | 4.0/5 (826 reviews) | Mid-Market | Expensive, yearly price increases | Ease of Use (109 all-time mentions) |
| [TaxJar](https://www.g2.com/products/taxjar/reviews) | 4.7/5 (252 reviews) | Small-Business | More affordable, better value | Tax Automation (recent reviews) |
| [Vertex](https://www.g2.com/products/vertex-inc-vertex/reviews) | 4.4/5 (467 reviews) | Enterprise | — | Enterprise-grade tax compliance |
| [Sovos](https://www.g2.com/products/sovos/reviews) | 4.2/5 (92 reviews) | Mid-Market | — | Comprehensive compliance coverage |

### Which Sales Tax and VAT Compliance features should I prioritize when comparing Avalara and TaxJar?

Buyers should prioritize ease of use, ease of setup, quality of support, integrations, and global/cross-border capabilities when comparing Avalara and TaxJar.

- **Ease of Use:** Avalara scores 8.0 (109 all-time mentions); TaxJar scores 9.1.
- **Ease of Setup:** Avalara scores 7.2; TaxJar scores 8.4.
- **Quality of Support:** Avalara scores 6.8 (48 all-time mentions); TaxJar scores 8.9.
- **Integrations:** Avalara has 39 all-time mentions; TaxJar has recent positive sentiment and Shopify/WooCommerce integration mentions.
- **Global/Cross-Border Capabilities:** Avalara offers GST, VAT, and global/cross-border features; TaxJar does not list these capabilities.

### What are the pros and cons of Avalara vs TaxJar?

TaxJar's headline strength is ease of use and value, while Avalara's is broad feature coverage and integrations.

- **Avalara strengths:** Ease of Use (109 all-time mentions), Tax Automation (84), Integrations (39), Time-saving (40), Compliance Simplification (31), Accuracy (33).
- **Avalara trade-offs:** Poor Customer Support (92 all-time mentions), Expensive (26), Improvement Needed (66), Tax Issues (39).
- **TaxJar strengths:** Tax Automation (recent reviews), Ease of Filing, Time-saving, Ease of Use, Accuracy, Customer Support (recent reviews), Easy Integrations.
- **TaxJar trade-offs:** Complex Customization, slower technical support in some recent reviews, limited global/cross-border features compared to Avalara.

### Is Avalara or TaxJar better for small businesses?

TaxJar is the better fit for small businesses, with a higher share of small-business reviewers and stronger satisfaction scores.

- **Avalara:** Largest segment is Mid-Market; small-business reviewers mention cost as a concern and cite complexity for smaller teams.
- **TaxJar:** Largest segment is Small-Business; reviewers highlight ease of use, affordability, and time savings for small business operations.

### Which Sales Tax and VAT Compliance platform has better integrations?

Reviewers favor Avalara for broader integration options, but both products are positively cited for integrations with key platforms.

- **Avalara:** NetSuite (21 all-time mentions), Shopify (14), QuickBooks Online (6); 39 all-time mentions of integrations.
- **TaxJar:** Shopify (11), WooCommerce (5); recent reviews highlight easy integration with e-commerce platforms.

### How do Avalara and TaxJar compare on customer support?

TaxJar outperforms Avalara on Quality of Support by a material margin, with a score of 8.9 versus Avalara's 6.8.

- **Avalara:** Reviewers frequently cite slow or unhelpful support, with 92 all-time mentions of poor customer support and recurring frustration with ticket resolution.
- **TaxJar:** Reviewers consistently praise responsive and helpful support, with recent reviews highlighting knowledgeable and fast assistance.

### Which is easier to implement, Avalara or TaxJar?

TaxJar is easier to implement, with a higher Ease of Setup score (8.4 vs. Avalara's 7.2) and more positive reviewer sentiment.

- **Avalara:** Reviewers describe setup as straightforward but note occasional complexity and the need for technical assistance, with some citing challenges for small teams.
- **TaxJar:** Reviewers highlight quick and easy setup, especially for e-commerce integrations, and describe the process as intuitive and low-touch.

### Which product has better Sales Tax?

TaxJar is rated higher for Sales Tax, with stronger satisfaction scores and recent reviewer sentiment.

- **Avalara:** Sales Tax is the most frequently mentioned feature, with 33 all-time mentions for calculations and 84 for tax automation; reviewers cite accuracy and automation but also note issues with cost and support.
- **TaxJar:** Sales Tax is a core strength in recent reviews, with high satisfaction on automation, accuracy, and ease of filing; reviewers highlight time savings and reliable compliance for multi-state sales tax.