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- Adobe Marketo Measure (formerly Bizible)-vs-Dreamdata
Compare Adobe Marketo Measure (formerly Bizible) and Dreamdata 
At a Glance
Market Segments
Mid-Market (73.4% of reviews)
Mid-Market (55.0% of reviews)
Entry-Level Pricing
No pricing available
Free
Adobe Marketo Measure (formerly Bizible)
Star Rating
(147)4.7 out of 5
Market Segments
Mid-Market (73.4% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Adobe Marketo Measure (formerly Bizible)Dreamdata
Star Rating
(204)4.7 out of 5
Market Segments
Mid-Market (55.0% of reviews)
Entry-Level Pricing
Free
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Adobe Marketo Measure excels in Multi-Touch Attribution with a score of 9.3, allowing for a comprehensive view of customer interactions across various touchpoints, while Dreamdata's score of 8.8 indicates it also performs well but may not offer the same depth of analysis.
- Reviewers mention that Adobe Marketo Measure's Quality of Support is outstanding, with a score of 9.6, highlighting the responsiveness and helpfulness of their support team, whereas Dreamdata's score of 9.5 is also high but slightly lower, suggesting a marginal difference in user experience.
- G2 users indicate that Dreamdata shines in Data Collection with a score of 9.1, which reviewers say makes it easier to gather and analyze data effectively, while Adobe Marketo Measure has a slightly lower score of 8.9, suggesting it may not be as robust in this area.
- Users on G2 report that Adobe Marketo Measure's Real-Time Reporting feature, scoring 8.6, provides timely insights that are crucial for decision-making, while Dreamdata's score of 8.8 shows it also offers strong reporting capabilities, but users may find Adobe's interface more intuitive.
- Reviewers mention that Dreamdata's Account-level Insights feature scores 9.2, which users say provides detailed visibility into account performance, while Adobe Marketo Measure's score of 8.8 indicates it offers valuable insights but may not be as granular.
- Users say that Adobe Marketo Measure's Dynamic Segmentation feature, with a score of 8.6, allows for effective audience targeting, while Dreamdata's score of 8.9 suggests it may offer slightly better segmentation capabilities, making it easier for users to tailor their marketing efforts.
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Pricing
Entry-Level Pricing
Adobe Marketo Measure (formerly Bizible)
No pricing availableDreamdata
FREE
Free
Reveal Prospects and Benchmark your performance against industry standards.
- 2 Months User Activity History
- Up to 5 Seats
- Unlimited Prospect Reveals
Free Trial
Adobe Marketo Measure (formerly Bizible)
No trial information availableDreamdata
Free Trial is available
Ratings
Meets Requirements
8.9
137
8.9
158
Ease of Use
8.2
137
8.5
167
Ease of Setup
7.6
91
8.2
134
Ease of Admin
8.3
90
9.0
103
Quality of Support
9.6
136
9.5
157
Has the product been a good partner in doing business?
9.4
92
9.6
104
Product Direction (% positive)
9.7
134
9.8
148
Features by Category
Metrics
Not enough data
9.1
32
Not enough data
8.8
31
Not enough data
8.4
32
Not enough data
9.0
29
Not enough data
8.8
32
Not enough data
7.9
28
Not enough data
8.0
29
Not enough data
9.2
31
Not enough data
8.6
30
Reporting
Not enough data
8.5
32
Not enough data
8.6
28
Not enough data
8.9
29
Not enough data
8.6
28
Not enough data
7.4
28
Not enough data
8.3
28
Not enough data
7.5
29
Other
Not enough data
8.8
30
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.1
25
Not enough data
7.3
22
Not enough data
Feature Not Available
Not enough data
7.5
23
Administration
Not enough data
8.7
33
Not enough data
7.9
32
Not enough data
9.1
31
Not enough data
8.8
35
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
8.9
11
Not enough data
9.0
10
Not enough data
Feature Not Available
Not enough data
8.7
10
Intelligence
Not enough data
9.3
12
Not enough data
Not enough data
Not enough data
Not enough data
Attribution Modeling
Not enough data
9.3
77
Not enough data
9.3
82
Not enough data
8.7
67
Not enough data
8.6
67
Not enough data
8.1
66
Not enough data
8.2
71
Marketing
Not enough data
9.5
75
Not enough data
Feature Not Available
Not enough data
9.5
81
Not enough data
9.1
73
Reporting
Not enough data
8.8
79
Not enough data
8.5
76
Not enough data
8.2
65
Platform Basics
Not enough data
8.6
54
Not enough data
8.8
52
Platform Data
Not enough data
8.9
61
Not enough data
8.8
54
Not enough data
8.9
58
Not enough data
9.2
54
Platform Additional Functionality
Not enough data
9.2
64
Not enough data
9.0
63
Not enough data
7.2
50
Matching
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Routing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Sourcing and Forecasting
Not enough data
8.6
29
Not enough data
7.8
31
Not enough data
8.2
32
Not enough data
7.9
25
Not enough data
9.0
28
Not enough data
7.4
12
Not enough data
8.0
24
CRM Data Enrichment
Not enough data
Feature Not Available
Not enough data
7.8
23
Not enough data
7.6
20
Not enough data
8.5
26
Not enough data
7.8
23
Account Management
Not enough data
7.8
27
Not enough data
Feature Not Available
Not enough data
7.8
24
Not enough data
6.5
23
Not enough data
8.3
29
Not enough data
7.6
26
Lead Intelligence
9.0
14
Feature Not Available
8.8
18
9.2
46
9.3
15
8.8
45
Lead Management
9.4
11
8.6
44
8.8
10
7.5
37
8.9
14
8.8
48
Marketing Campaigns
9.6
19
9.4
45
8.9
12
8.1
43
8.8
18
8.9
45
8.8
13
9.0
45
9.2
15
8.2
43
Not enough data
9.3
49
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tools
Not enough data
7.5
29
Not enough data
8.9
31
Not enough data
Feature Not Available
Metrics
Not enough data
7.8
27
Not enough data
8.5
32
Not enough data
8.6
27
Not enough data
7.8
26
Not enough data
9.1
32
Not enough data
Feature Not Available
Marketing Operations
8.6
52
|
Verified
8.9
55
8.9
55
|
Verified
9.2
52
8.9
11
9.2
54
8.5
48
|
Verified
9.2
51
Feature Not Available
8.4
50
Feature Not Available
5.8
30
Campaign Activity
8.8
56
|
Verified
8.9
56
8.3
58
|
Verified
8.9
57
8.4
44
|
Verified
8.8
52
9.5
55
|
Verified
9.2
52
8.3
7
8.0
50
Feature Not Available
7.7
31
Categories
Categories
Shared Categories
Adobe Marketo Measure (formerly Bizible) and Dreamdata are categorized as Account-Based Analytics, Marketing Analytics, and Attribution
Unique Categories
Adobe Marketo Measure (formerly Bizible) is categorized as Marketing Resource Management and Lead-to-Account Matching and Routing
Dreamdata is categorized as Revenue Operations & Intelligence (RO&I), Customer Journey Analytics, Content Analytics, Digital Analytics, and Customer Data Platform (CDP)
Reviews
Reviewers' Company Size
Adobe Marketo Measure (formerly Bizible)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Dreamdata
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
36.4%
Internet
14.0%
Marketing and Advertising
12.6%
Information Technology and Services
12.6%
Computer Networking
2.8%
Other
21.7%
Computer Software
42.0%
Information Technology and Services
16.0%
Marketing and Advertising
14.5%
Financial Services
4.5%
Market Research
2.0%
Other
21.0%
Most Helpful Reviews
Adobe Marketo Measure (formerly Bizible)
Most Helpful Favorable Review
Bill F.
Verified User in Marketing and Advertising
Bizible shows the entire sales funnel from the search term that someone typed into Google all the way to the point of sale.
Most Helpful Critical Review
Verified User in Computer Software
Support has been horrible. Requires hours and hours of configuration just to get even close to getting anything useful. Their system can't process data quickly. ROI reporting requires ongoing manual uploads into bizible.
Dreamdata
Most Helpful Favorable Review
Verified User in Human Resources
Dreamdata is an excellent tool for B2B revenue attribution and customer journey visualization. What stands out the most is how easy it is to implement and use. The onboarding process was smooth, and the integrations with platforms like HubSpot,...
Most Helpful Critical Review
Verified User in Market Research
I haven't found anything I dislike about dreamdata so far.
Bill F.
Verified User in Marketing and Advertising
Bizible shows the entire sales funnel from the search term that someone typed into Google all the way to the point of sale.
Verified User in Human Resources
Dreamdata is an excellent tool for B2B revenue attribution and customer journey visualization. What stands out the most is how easy it is to implement and use. The onboarding process was smooth, and the integrations with platforms like HubSpot,...
Verified User in Computer Software
Support has been horrible. Requires hours and hours of configuration just to get even close to getting anything useful. Their system can't process data quickly. ROI reporting requires ongoing manual uploads into bizible.
Verified User in Market Research
I haven't found anything I dislike about dreamdata so far.
Alternatives
Discussions
Adobe Marketo Measure (formerly Bizible) has no discussions with answers
Dreamdata has no discussions with answers
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