Video Advertising Software Resources
Articles, Discussions, and Reports to expand your knowledge on Video Advertising Software
Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find articles from our experts, discussions from users like you, and reports from industry data.
Video Advertising Software Articles
Spotify Ads: Types, Set Up, + Best Practices
One of the most popular music streaming services in the U.S., Spotify is good for more than just tunes.
by Daniella Alscher
Reddit Ads: Everything You Need to Know
While it isn’t often a first choice, Reddit is a goldmine for marketers.
by Daniella Alscher
5G’s Disruption to Digital Marketing
Does anyone remember when 4G was released? Do you remember what you were doing or who you were with?
by Emily Malis Greathouse
Video Advertising Software Discussions
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Question on: Tomi.ai
What is Tomi.ai used for?What is Tomi.ai used for?
We help data-driven marketing teams lower CAC and boost acquisition with our patented Predictive AI technology.
Primary use-cases are:
(1) Paid Digital Advertising:
- predictive conversions + predicted value-based bidding for Google and Meta ads
- predictive retargeting and value-based lookalike audiences
(2) Digital analytics and strategy
- Advanced A/B testing (testing ICP targeting & messaging 10x faster with 90% lower cost)
- Predictive Attribution: uncover every touchpoint's true impact on incremental future revenue & LTV
(3) Sales Effectiveness:
- Predictive Lead Scoring: better lead routing to close more deals and never let a high-intent prospect fall through the cracks
- Prospect Scoring and Warm Outbound (primarily for B2B): uncover additional high-intent pipeline that didn't become a lead yet (up to 75% never will as they'll chose to start a trial or request a demo from your competitor, if you don't act soon enough to engage).
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Question on: Paragone
Can I use this for content creation?We primarily use this for content creation for our ads. Can you use this or a sister platform to do so?
Hi Andrew - You can't create content with our platform today, however we have partnered with creads.com to leverage the power of the creative community to do so. I hope this helps.
Video Advertising Software Reports
Mid-Market Grid® Report for Video Advertising
Winter 2025
G2 Report: Grid® Report
Grid® Report for Video Advertising
Winter 2025
G2 Report: Grid® Report
Enterprise Grid® Report for Video Advertising
Winter 2025
G2 Report: Grid® Report
Momentum Grid® Report for Video Advertising
Winter 2025
G2 Report: Momentum Grid® Report
Small-Business Grid® Report for Video Advertising
Winter 2025
G2 Report: Grid® Report
Enterprise Grid® Report for Video Advertising
Fall 2024
G2 Report: Grid® Report
Small-Business Grid® Report for Video Advertising
Fall 2024
G2 Report: Grid® Report
Mid-Market Grid® Report for Video Advertising
Fall 2024
G2 Report: Grid® Report
Grid® Report for Video Advertising
Fall 2024
G2 Report: Grid® Report
Momentum Grid® Report for Video Advertising
Fall 2024
G2 Report: Momentum Grid® Report