# The Top 20 Easiest To Use Social Media Management Tools

See the top Social Media Management Tools products based on usability ratings. A product’s usability score is calculated by a[proprietary algorithm](https://sell.g2.com/g2-scoring-methodologies)that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

[![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=See+the+top+Social+Media+Management+Tools+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences&title=Easiest+To+Use+Social+Media+Management+Tools+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-mgmt%3Ftab%3Deasiest_to_use)

[![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Easiest+To+Use+Social+Media+Management+Tools+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-mgmt%3Ftab%3Deasiest_to_use&via=G2dotcom)

[![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-mgmt%3Ftab%3Deasiest_to_use)

[![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Easiest+To+Use+Social+Media+Management+Tools+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-mgmt%3Ftab%3Deasiest_to_use%0aSee+the+top+Social+Media+Management+Tools+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences)

[![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Easiest+To+Use+Social+Media+Management+Tools+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-mgmt%3Ftab%3Deasiest_to_use%0aSee+the+top+Social+Media+Management+Tools+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences)

 ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link")

The Top 20 Easiest To Use Social Media Management Tools

[![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=See+the+top+Social+Media+Management+Tools+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences&title=Easiest+To+Use+Social+Media+Management+Tools+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-mgmt%3Ftab%3Deasiest_to_use)

[![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Easiest+To+Use+Social+Media+Management+Tools+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-mgmt%3Ftab%3Deasiest_to_use&via=G2dotcom)

[![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-mgmt%3Ftab%3Deasiest_to_use)

[![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Easiest+To+Use+Social+Media+Management+Tools+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-mgmt%3Ftab%3Deasiest_to_use%0aSee+the+top+Social+Media+Management+Tools+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences)

[![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Easiest+To+Use+Social+Media+Management+Tools+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-mgmt%3Ftab%3Deasiest_to_use%0aSee+the+top+Social+Media+Management+Tools+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences)

 ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link")

[Collapse AllExpand All](#)

Usability Score

Compare

[Expand/Collapse Vista Social](#)

#1

[![Vista Social](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_6bd7e781e038728a57233d74d03445d5/vista-social.png "Vista Social")](/products/vista-social/reviews)

[Vista Social](/products/vista-social/reviews)

9.4

[Expand/Collapse Vista Social](#)

Overall Usability Score

9.4

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.6

Ease of Use

Average: 9.2

9.6

Meets Requirements

Average: 9.0

9.7

Customer Segment Breakdown

Small Business

72%

Mid Market

26%

Enterprise

1%

[Expand/Collapse Publer](#)

#2

[![Publer](https://images.g2crowd.com/uploads/product/hd_favicon/d26870b922e64cf4bfd319a047e38826/publer.svg "Publer")](/products/publer/reviews)

[Publer](/products/publer/reviews)

9.4

[Expand/Collapse Publer](#)

Overall Usability Score

9.4

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.5

Ease of Use

Average: 9.2

9.5

Meets Requirements

Average: 9.0

9.2

Customer Segment Breakdown

Small Business

96%

Mid Market

4%

Enterprise

1%

[Expand/Collapse Dash Social](#)

#3

[![Dash Social](https://images.g2crowd.com/uploads/product/hd_favicon/0bd4a28b62c00fc3ed91b0821264d17d/dash-social.svg "Dash Social")](/products/dash-social/reviews)

[Dash Social](/products/dash-social/reviews)

9.2

[Expand/Collapse Dash Social](#)

Overall Usability Score

9.2

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.7

Ease of Use

Average: 9.2

8.8

Meets Requirements

Average: 9.0

8.5

Customer Segment Breakdown

Small Business

40%

Mid Market

41%

Enterprise

19%

[Expand/Collapse Cloud Campaign](#)

#4

[![Cloud Campaign](https://images.g2crowd.com/uploads/product/hd_favicon/f0718f25de668ceb0544ec7e866310f0/cloud-campaign.svg "Cloud Campaign")](/products/cloud-campaign/reviews)

[Cloud Campaign](/products/cloud-campaign/reviews)

9.1

[Expand/Collapse Cloud Campaign](#)

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.7

Ease of Use

Average: 9.2

9.6

Meets Requirements

Average: 9.0

9.6

Customer Segment Breakdown

Small Business

88%

Mid Market

10%

Enterprise

1%

[Expand/Collapse Birdeye](#)

#5

[![Birdeye](https://images.g2crowd.com/uploads/product/hd_favicon/514fe0a03abf96030f2ff069dc84ec93/birdeye.svg "Birdeye")](/products/birdeye/reviews)

[Birdeye](/products/birdeye/reviews)

9.1

[Expand/Collapse Birdeye](#)

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.2

Ease of Use

Average: 9.2

9.2

Meets Requirements

Average: 9.0

9.2

Customer Segment Breakdown

Small Business

47%

Mid Market

35%

Enterprise

18%

[Expand/Collapse SocialPilot](#)

#6

[![SocialPilot](https://images.g2crowd.com/uploads/product/hd_favicon/1eed1cd49098aa23e482abb097f0f6c1/socialpilot.svg "SocialPilot")](/products/socialpilot/reviews)

[SocialPilot](/products/socialpilot/reviews)

9.1

[Expand/Collapse SocialPilot](#)

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.4

Ease of Use

Average: 9.2

9.4

Meets Requirements

Average: 9.0

9.2

Customer Segment Breakdown

Small Business

87%

Mid Market

11%

Enterprise

1%

[Expand/Collapse Zoho Social](#)

#7

[![Zoho Social](https://images.g2crowd.com/uploads/product/hd_favicon/1545208605/zoho-social.svg "Zoho Social")](/products/zoho-social/reviews)

[Zoho Social](/products/zoho-social/reviews)

9.1

[Expand/Collapse Zoho Social](#)

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.2

Ease of Use

Average: 9.2

9.4

Meets Requirements

Average: 9.0

9.0

Customer Segment Breakdown

Small Business

88%

Mid Market

10%

Enterprise

2%

[Expand/Collapse Constant Contact](#)

#8

[![Constant Contact](https://images.g2crowd.com/uploads/product/hd_favicon/d0637309afa730e835c2875436d214a5/constant-contact.svg "Constant Contact")](/products/constant-contact/reviews)

[Constant Contact](/products/constant-contact/reviews)

9.1

[Expand/Collapse Constant Contact](#)

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.1

Ease of Use

Average: 9.2

8.9

Meets Requirements

Average: 9.0

8.8

Customer Segment Breakdown

Small Business

71%

Mid Market

23%

Enterprise

7%

[Expand/Collapse Oktopost](#)

#9

[![Oktopost](https://images.g2crowd.com/uploads/product/hd_favicon/e4237aaf3edfaf2fc9d6735974583c18/oktopost.svg "Oktopost")](/products/oktopost/reviews)

[Oktopost](/products/oktopost/reviews)

9.0

[Expand/Collapse Oktopost](#)

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.9

Ease of Use

Average: 9.2

9.1

Meets Requirements

Average: 9.0

8.9

Customer Segment Breakdown

Small Business

19%

Mid Market

52%

Enterprise

29%

[Expand/Collapse Planable](#)

#10

[![Planable](https://images.g2crowd.com/uploads/product/hd_favicon/7840d7734ef3029324bc4958993e636a/planable.svg "Planable")](/products/planable/reviews)

[Planable](/products/planable/reviews)

9.0

[Expand/Collapse Planable](#)

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.0

Ease of Use

Average: 9.2

9.1

Meets Requirements

Average: 9.0

8.7

Customer Segment Breakdown

Small Business

95%

Mid Market

4%

Enterprise

1%

[Expand/Collapse Multilogin](#)

#11

[![Multilogin](https://images.g2crowd.com/uploads/product/hd_favicon/a2876d6761045c315b68458047be9469/multilogin.svg "Multilogin")](/products/multilogin/reviews)

[Multilogin](/products/multilogin/reviews)

9.0

[Expand/Collapse Multilogin](#)

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.7

Ease of Use

Average: 9.2

9.5

Meets Requirements

Average: 9.0

9.5

Customer Segment Breakdown

Small Business

92%

Mid Market

8%

[Expand/Collapse Kontentino](#)

#12

[![Kontentino](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_850bd8bab2ada552dc93648349dfa6fb/kontentino.png "Kontentino")](/products/kontentino/reviews)

[Kontentino](/products/kontentino/reviews)

9.0

[Expand/Collapse Kontentino](#)

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.2

8.9

Ease of Use

Average: 9.2

9.0

Meets Requirements

Average: 9.0

9.0

Customer Segment Breakdown

Small Business

79%

Mid Market

19%

Enterprise

2%

[Expand/Collapse Loomly](#)

#13

[![Loomly](https://images.g2crowd.com/uploads/product/hd_favicon/9cfeb65443c160857a74179628cf0373/loomly.svg "Loomly")](/products/loomly/reviews)

[Loomly](/products/loomly/reviews)

9.0

[Expand/Collapse Loomly](#)

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.2

Ease of Use

Average: 9.2

9.0

Meets Requirements

Average: 9.0

8.4

Customer Segment Breakdown

Small Business

84%

Mid Market

14%

Enterprise

2%

[Expand/Collapse mLabs](#)

#14

[![mLabs](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_24caf95a81567aa780489e05149b5fb9/mlabs-mlabs.jpg "mLabs")](/products/mlabs-mlabs/reviews)

[mLabs](/products/mlabs-mlabs/reviews)

9.0

[Expand/Collapse mLabs](#)

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.4

Ease of Use

Average: 9.2

9.5

Meets Requirements

Average: 9.0

9.3

Customer Segment Breakdown

Small Business

90%

Mid Market

10%

[Expand/Collapse SocialBee](#)

#15

[![SocialBee](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_f8f8796cc02dbc0ea2fedf363ed26500/socialbee.png "SocialBee")](/products/socialbee/reviews)

[SocialBee](/products/socialbee/reviews)

8.9

[Expand/Collapse SocialBee](#)

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.2

8.7

Ease of Use

Average: 9.2

8.7

Meets Requirements

Average: 9.0

9.1

Customer Segment Breakdown

Small Business

96%

Mid Market

4%

Enterprise

0%

[Expand/Collapse Reputation](#)

#16

[![Reputation](https://images.g2crowd.com/uploads/product/hd_favicon/e42e14e54e8cc8a09b1c962154fce161/reputation.svg "Reputation")](/products/reputation/reviews)

[Reputation](/products/reputation/reviews)

8.9

[Expand/Collapse Reputation](#)

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.2

8.8

Ease of Use

Average: 9.2

8.8

Meets Requirements

Average: 9.0

9.0

Customer Segment Breakdown

Small Business

29%

Mid Market

46%

Enterprise

25%

[Expand/Collapse Agorapulse](#)

#17

[![Agorapulse](https://images.g2crowd.com/uploads/product/hd_favicon/ca20415e1e0b8338b21c8f9c0542ccc6/agorapulse.svg "Agorapulse")](/products/agorapulse/reviews)

[Agorapulse](/products/agorapulse/reviews)

8.9

[Expand/Collapse Agorapulse](#)

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.2

9.4

Ease of Use

Average: 9.2

9.0

Meets Requirements

Average: 9.0

8.7

Customer Segment Breakdown

Small Business

72%

Mid Market

21%

Enterprise

6%

[Expand/Collapse Hootsuite](#)

#18

[![Hootsuite](https://images.g2crowd.com/uploads/product/hd_favicon/d457048f2d5f9f5f322792032d073de6/hootsuite.svg "Hootsuite")](/products/hootsuite/reviews)

[Hootsuite](/products/hootsuite/reviews)

8.9

[Expand/Collapse Hootsuite](#)

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.2

8.9

Ease of Use

Average: 9.2

8.9

Meets Requirements

Average: 9.0

8.6

Customer Segment Breakdown

Small Business

59%

Mid Market

29%

Enterprise

12%

[Expand/Collapse Sprout Social](#)

#19

[![Sprout Social](https://images.g2crowd.com/uploads/product/hd_favicon/23c97f84483973fc952fc0ce526a9227/sprout-social.svg "Sprout Social")](/products/sprout-social/reviews)

[Sprout Social](/products/sprout-social/reviews)

8.9

[Expand/Collapse Sprout Social](#)

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.2

8.8

Ease of Use

Average: 9.2

8.8

Meets Requirements

Average: 9.0

8.6

Customer Segment Breakdown

Small Business

45%

Mid Market

38%

Enterprise

17%

[Expand/Collapse Fanpage Karma](#)

#20

[![Fanpage Karma](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_e365d06e59d452ce38793ba0221d7df9/fanpage-karma.png "Fanpage Karma")](/products/fanpage-karma/reviews)

[Fanpage Karma](/products/fanpage-karma/reviews)

8.9

[Expand/Collapse Fanpage Karma](#)

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 9.2

8.9

Ease of Use

Average: 9.2

9.2

Meets Requirements

Average: 9.0

9.0

Customer Segment Breakdown

Small Business

67%

Mid Market

25%

Enterprise

8%