# Best Social Media Listening Tools - Page 2

*By [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)*


Social media listening tools provide functionality for listening, tracking, and gathering relevant content across social media. These tools are used by social media, marketing, and communications teams to identify trends, track competitors, and understand customer sentiment. Researchers can leverage social media listening tools to analyze social trends and media outlets use them to identify breaking news.

Social media listening software enables marketers to personalize content for specific users or demographics, identify thought leaders or influencers, and respond to positive or negative mentions. Many of these products also support monitoring across multiple languages and countries, allowing businesses to localize advertisements effectively. As a result, these tools help organizations gain demographic insights, measure social media presence, detect negative mentions, engage with users, and improve brand reputation.

Social media listening tools often enhance [social media analytics software](https://www.g2.com/categories/social-media-analytics) by providing data. While these tools can be found as standalone products, their monitoring functionality can also be found within [social media management software](https://www.g2.com/categories/social-media-mgmt?source=search) and [social media suites](https://www.g2.com/categories/social-media-suites?source=search) as a feature. Additionally, many [media monitoring software](https://www.g2.com/categories/media-monitoring) solutions include social listening capabilities.

To qualify for inclusion in the Social Media Listening category, a product must:

- Listen for specific mentions across social media platforms
- Identify trending topics or phrases by tracking real-time conversations
- Analyze and detail customer sentiment (positive, negative, neutral)
- Organize customer information for audience segmentation and engagement
- Identify thought leaders and influencers within relevant industries





## Top Social Media Listening Tools at a Glance
| # | Product | Rating | Best For | What Users Say |
|---|---------|--------|----------|----------------|
| 1 | [Sprout Social](https://www.g2.com/products/sprout-social/reviews) | 4.4/5.0 (6,559 reviews) | Unified social inbox and reporting | "[All-in-One Inbox and Reliable Scheduling That Keeps Us on Track](https://www.g2.com/survey_responses/sprout-social-review-13131983)" |
| 2 | [Hootsuite](https://www.g2.com/products/hootsuite/reviews) | 4.3/5.0 (7,318 reviews) | Multi-account social scheduling | "[User-Friendly with Some Feature Gaps](https://www.g2.com/survey_responses/hootsuite-review-10346636)" |
| 3 | [Meltwater](https://www.g2.com/products/meltwater/reviews) | 4.1/5.0 (2,629 reviews) | News and social media monitoring | "[Real-Time Sentiment Insights That Surface What Consumers Are Really Saying](https://www.g2.com/survey_responses/meltwater-review-13128936)" |
| 4 | [Vista Social](https://www.g2.com/products/vista-social/reviews) | 4.8/5.0 (1,112 reviews) | All-in-one social management for small teams | "[All-in-One Social Management with Excellent Support and Smart Automations](https://www.g2.com/survey_responses/vista-social-review-13080181)" |
| 5 | [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) | 4.4/5.0 (709 reviews) | Deep consumer conversation analysis | "[BrandWatch for your Social Listening needs](https://www.g2.com/survey_responses/brandwatch-consumer-intelligence-review-4237086)" |
| 6 | [BrandMentions](https://www.g2.com/products/brandmentions/reviews) | 4.8/5.0 (238 reviews) | Brand mention filtering and emotion tracking | "[The Essential Radar for Brand Visibility in the Era of AI &amp; Answer Engine Optimization (AEO)](https://www.g2.com/survey_responses/brandmentions-review-12873741)" |
| 7 | [Brand24](https://www.g2.com/products/brand24/reviews) | 4.6/5.0 (352 reviews) | Real-time brand reputation alerts | "[Real-Time Insights with User-Friendly Setup](https://www.g2.com/survey_responses/brand24-review-12533019)" |
| 8 | [YouScan](https://www.g2.com/products/youscan/reviews) | 4.7/5.0 (296 reviews) | Visual and sentiment-led social listening | "[Excellent Threads Coverage, Smooth API Setup, and Proactive CSM Support](https://www.g2.com/survey_responses/youscan-review-12851551)" |
| 9 | [Agorapulse](https://www.g2.com/products/agorapulse/reviews) | 4.5/5.0 (945 reviews) | Publishing, inbox, and reporting workflow | "[Keeping all your social media organized without the usual chaos](https://www.g2.com/survey_responses/agorapulse-review-13040812)" |
| 10 | [Reputation](https://www.g2.com/products/reputation/reviews) | 4.5/5.0 (2,405 reviews) | Review response and customer feedback management | "[Visually pleasing &amp; streamlined process. No complaints](https://www.g2.com/survey_responses/reputation-review-9899978)" |


## G2 Grid® for Social Media Listening Tools
![G2 Grid® for Social Media Listening Tools plotting products by satisfaction and market presence](https://www.g2.com/categories/social-media-listening-tools/grids.png?focus%5B%5D=678&focus%5B%5D=1616&focus%5B%5D=2814&focus%5B%5D=163098&focus%5B%5D=2140&focus%5B%5D=75923&focus%5B%5D=5791&focus%5B%5D=2934)
Highlighted products: Sprout Social, Hootsuite, Meltwater, Vista Social, Brandwatch Consumer Intelligence, BrandMentions, Brand24, and Agorapulse.
Underlying data: [Grid® JSON](https://www.g2.com/categories/social-media-listening-tools/grids.json?focus%5B%5D=sprout-social&amp;focus%5B%5D=hootsuite&amp;focus%5B%5D=meltwater&amp;focus%5B%5D=vista-social&amp;focus%5B%5D=brandwatch-consumer-intelligence&amp;focus%5B%5D=brandmentions&amp;focus%5B%5D=brand24&amp;focus%5B%5D=agorapulse)


## How Many Social Media Listening Tools Products Does G2 Track?
**Total Products under this Category:** 200

### Category Stats (Jul 2026)
- **Average Rating**: 4.41/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product**: Repsense (+2.83%) - Among all products in this category, Repsense recorded the largest rating increase compared to last month
*Last updated: July 21, 2026*


## How Does G2 Rank Social Media Listening Tools Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 40,700+ Authentic Reviews
- 200+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


## Which Social Media Listening Tools Is Best for Your Use Case?

- **Leader:** [Sprout Social](https://www.g2.com/products/sprout-social/reviews)
- **Highest Performer:** [Statusbrew](https://www.g2.com/products/statusbrew-inc/reviews)
- **Easiest to Use:** [Vista Social](https://www.g2.com/products/vista-social/reviews)
- **Top Trending:** [Vista Social](https://www.g2.com/products/vista-social/reviews)
- **Best Free Software:** [Hootsuite](https://www.g2.com/products/hootsuite/reviews)


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---

## What Are the Top-Rated Social Media Listening Tools Products in 2026?
### 1. [Pulsar Platform](https://www.g2.com/products/pulsar-platform/reviews)
Pulsar is the AI platform for Audience and Social Intelligence. Pulsar&#39;s products power real-time, data-driven decisions in critical marketing, insights and comms functions of global enterprise companies, governments, and agency groups. Products include Pulsar TRAC for social listening and advanced audience segmentation, Pulsar CORE for owned-channel performance tracking and benchmarking, Narratives AI for tracking public opinion trends, Pulsar CLEAR for advertising compliance and Pulsar Crisis Oracle for brand crisis monitoring. Unlike traditional social listening tools that focus on keyword volume, Pulsar uses vertical-specific AI and network analysis to identify the specific communities driving online conversations. Pulsar is primarily used for brand tracking, trend spotting/analysis/discovery, campaign measurement, narrative analysis and detection, reputation intelligence, brand crisis monitoring, customer experience, competitive intelligence, and product and marketing innovation. Pulsar collects social, search, news media and web data from 195 countries, detecting and understanding sentiment, topics and emotions in all languages. Beyond national and language coverage, Pulsar collects territory-specific data sources including VK, Naver, and Chinese data sources (Weibo, Little Red Book, Wechat, Baidu).


**Average Rating:** 4.3/5.0
**Total Reviews:** 91
**How Do G2 Users Rate Pulsar Platform?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.9/10)
- **Social Measurement:** 9.2/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.5/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 9.2/10 (Category avg: 8.7/10)

**Who Is the Company Behind Pulsar Platform?**

- **Seller:** [Pulsar Platform](https://www.g2.com/sellers/pulsar-platform)
- **HQ Location:** London, United Kingdom
- **Twitter:** @PulsarPlatform (9,686 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/5064086/ (158 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Marketing and Advertising, Public Relations and Communications
- **Company Size:** 39% Mid-Market, 32% Small-Business


#### What Are Pulsar Platform's Pros and Cons?

**Pros:**

- Customer Support (2 reviews)
- Ease of Use (2 reviews)
- Helpful (2 reviews)
- Analytics (1 reviews)
- Audience Analysis (1 reviews)

**Cons:**

- Data Inaccuracy (1 reviews)
- Data Incompleteness (1 reviews)
- Filtering Issues (1 reviews)
- Filtering Problems (1 reviews)
- Inaccurate Data (1 reviews)


### What Do G2 Reviewers Say About Pulsar Platform?
*AI-generated summary from verified user reviews*

**Pros:**

- Users commend the **exceptional customer support** of Pulsar Platform, which greatly enhances user experience and project success.
- Users find Pulsar Platform **exceptionally user-friendly** , benefiting from valuable insights and supportive team guidance.
- Users find the **exceptionally helpful team** at Pulsar invaluable for enhancing audience understanding and project success.
- Users value the **comprehensive analytics** of Pulsar Platform, enhancing audience understanding beyond traditional research methods.
- Users find **Pulsar Platform invaluable** for deep audience insights and seamless integration with their reporting tools.

**Cons:**

- Users find the **heavy reliance on X data** challenging, leading to frustrations and complications in their experience.
- Users express frustration with the **heavy reliance on incomplete data** , which complicates their experience with the Pulsar Platform.
- Users are frustrated by the **lack of geo-filtering** for Reddit data, limiting relevance for specific audiences.
- Users find the inability to **geo-filter Reddit data** frustrating, affecting their audience targeting in specific markets.
- Users find the heavy reliance on X data a **painpoint** , which can lead to inaccuracies in relevant information.

#### What Are Recent G2 Reviews of Pulsar Platform?

**"[Precise Boolean Filtering with Impressively Broad Source Coverage](https://www.g2.com/survey_responses/pulsar-platform-review-12932992)"**

**Rating:** 4.5/5.0 stars
*— Kevin M.*

[Read full review](https://www.g2.com/survey_responses/pulsar-platform-review-12932992)

---

**"[Emotion Analysis, Media Success, Strategy, and Support That Goes Above](https://www.g2.com/survey_responses/pulsar-platform-review-13068146)"**

**Rating:** 5.0/5.0 stars
*— Margaret G.*

[Read full review](https://www.g2.com/survey_responses/pulsar-platform-review-13068146)

---


#### What Are G2 Users Discussing About Pulsar Platform?

- [What is Pulsar Platform used for?](https://www.g2.com/discussions/what-is-pulsar-platform-used-for)

### 2. [Qualtrics Customer Experience](https://www.g2.com/products/qualtrics-customer-experience/reviews)
Qualtrics XM for Customer Experience is the customer experience product used by the world&#39;s most iconic brands to immediately surface customer friction and guide frontline teams in the moment to better serve clients. Drive company-wide improvement—across processes, products, and digital properties—to increase customer lifetime value. Frontline Care (TM) uses omnichannel analytics and AI-powered automation to deliver powerful, personalized recommendations for every customer straight to your frontline customer care teams so you can increase usage, drive upsell, and reduce churn. Leverage our Frontline Digital (™) Product to analyze customer journeys so you can step in at the right time to remove friction or redirect users to a better experience. Understand digital customer behavior through session replays and frustration detection like rage clicks and mouse thrashing. Use Frontline Locations (™) to compile online reviews within the same platform so you can connect the dots between channels and get a bird’s eye view across the end-to-end customer experience. Bring together feedback from your customers with the voice of your frontline employees and make sense of it all in seconds with our AI-powered platform. Qualtrics is used by teams, departments, and entire organizations to manage the four core experiences of business—customer, product, employee, and brand—on one platform. Over 13,500 enterprises worldwide, including more than 85 percent of the Fortune 500, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee-centric culture, and build iconic brands.


**Average Rating:** 4.3/5.0
**Total Reviews:** 725
**How Do G2 Users Rate Qualtrics Customer Experience?**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.4/10 (Category avg: 8.6/10)
- **Social Reporting:** 7.8/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 5.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Qualtrics Customer Experience?**

- **Seller:** [Qualtrics](https://www.g2.com/sellers/qualtrics)
- **Company Website:** https://www.qualtrics.com
- **Year Founded:** 2002
- **HQ Location:** Provo, UT
- **Twitter:** @Qualtrics (42,137 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/314350/ (6,231 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Business Data Analyst, Community Manager
- **Top Industries:** Information Technology and Services, Higher Education
- **Company Size:** 52% Enterprise, 36% Mid-Market


#### What Are Qualtrics Customer Experience's Pros and Cons?

**Pros:**

- Ease of Use (18 reviews)
- Analytics (14 reviews)
- Helpful (13 reviews)
- Insights Generation (9 reviews)
- Reporting (9 reviews)

**Cons:**

- Complexity (7 reviews)
- Improvement Needed (7 reviews)
- Limited Customization (7 reviews)
- Not Intuitive (7 reviews)
- Expensive (6 reviews)


### What Do G2 Reviewers Say About Qualtrics Customer Experience?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of Qualtrics Customer Experience, making data collection and analysis accessible for everyone.
- Users value the **powerful analytics** of Qualtrics Customer Experience, enabling insightful understanding and enhancement of customer journeys.
- Users find Qualtrics to be **extremely helpful** in improving customer satisfaction and streamlining service procedures.
- Users value the **deep insights generation** from Qualtrics, enhancing customer satisfaction and retention through effective data analysis.
- Users value the **strong analytics and reporting capabilities** of Qualtrics for deep insights into customer feedback.

**Cons:**

- Users find the **complexity** of Qualtrics challenging, especially new users needing only basic survey functionalities.
- Users find that Qualtrics has a great interface but requires **improvement on custom setup** and Text iQ functionality.
- Users find **limited customization** challenging, especially when trying to simplify the platform for basic survey needs.
- New users may find the **complexity of the interface** overwhelming, making initial setup and navigation challenging.
- Users find the pricing of Qualtrics to be **high** , making it challenging for smaller teams with limited budgets.

#### What Are Recent G2 Reviews of Qualtrics Customer Experience?

**"[Versatile Insights, Needs Better Reports](https://www.g2.com/survey_responses/qualtrics-customer-experience-review-12680062)"**

**Rating:** 4.5/5.0 stars
*— Sandra H.*

[Read full review](https://www.g2.com/survey_responses/qualtrics-customer-experience-review-12680062)

---

**"[Flexible Feedback Tool with Customization Challenges](https://www.g2.com/survey_responses/qualtrics-customer-experience-review-12708025)"**

**Rating:** 4.0/5.0 stars
*— David K.*

[Read full review](https://www.g2.com/survey_responses/qualtrics-customer-experience-review-12708025)

---


#### What Are G2 Users Discussing About Qualtrics Customer Experience?

- [What is Qualtrics Customer Experience used for?](https://www.g2.com/discussions/what-is-qualtrics-customer-experience-used-for)
- [What does qualtrics software do?](https://www.g2.com/discussions/what-does-qualtrics-software-do) - 1 comment
- [Is qualtrics a CRM?](https://www.g2.com/discussions/is-qualtrics-a-crm) - 1 comment
- [What is a customer experience platform?](https://www.g2.com/discussions/what-is-a-customer-experience-platform) - 1 comment, 1 upvote
- [What is qualtrics CX?](https://www.g2.com/discussions/what-is-qualtrics-cx) - 1 comment

### 3. [Talkwalker by Hootsuite](https://www.g2.com/products/talkwalker-by-hootsuite/reviews)
Most organizations still learn what&#39;s happening on social media and across the web after the moment has already passed — piecing together reports, spreadsheets, and dashboards to catch up with conversations that shifted hours or days earlier. Lumen by Talkwalker is a social listening and intelligence platform that helps brands monitor, analyze, and act on real-time conversations across social media, news, blogs, forums, podcasts, reviews, and AI answers before the window of opportunity closes. Lumen is part of Hootsuite Social OS, the AI-first operating system for everything social — giving teams a direct line between what&#39;s being said about their brand and the tools they use to act on it. Lumen is a strong fit for research, insights, communications, marketing, and brand teams that need to understand their audience, track sentiment, benchmark competitors, and detect and understand emerging trends and risks across a broad universe of digital sources — not just their own social channels. Lumen key features: Easy as chat: Ask questions in plain language and get cited answers grounded in live listening data, right in Lumen or in your team’s AI tool of choice via MCP connectors. Real-time monitoring: Track brand, product, and competitor mentions across more than 150 million online sources and 187 languages, including untagged mentions where a brand isn&#39;t directly named. AI visibility: Understand how leading AI assistants like Claude and ChatGPT describe your brand, competitors, and category, and identify opportunities to improve your visibility, positioning, and presence in AI-powered search. Trend and risk detection: Get alerts on data spikes, forecast future performance, and investigate the story behind sudden shifts in conversation. Visual and audio recognition: Detect logos, products, and brand elements in images, video, and spoken audio, not just text captions. Sentiment analysis: Understand what’s driving positive or negative conversation, including sarcasm and code-switching that general-purpose tools miss, and automatically categorize conversations by intent. Customizable reporting: Build centralized dashboards and automated reports so teams across regions and skill levels can turn listening data into confident decisions. With data from Lumen flowing into Hootsuite Social OS, listening insights don’t stop at the dashboard. Teams can turn a detected trend into scheduled content, route related customer conversations and mentions into a single inbox, and activate employees as brand advocates — all from the same connected system that surfaces the signal. Learn more at www.talkwalker.com


**Average Rating:** 4.3/5.0
**Total Reviews:** 126
**How Do G2 Users Rate Talkwalker by Hootsuite?**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.4/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.3/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 7.8/10 (Category avg: 8.7/10)

**Who Is the Company Behind Talkwalker by Hootsuite?**

- **Seller:** [Hootsuite](https://www.g2.com/sellers/hootsuite)
- **Year Founded:** 2008
- **HQ Location:** Vancouver, BC
- **Twitter:** @hootsuite (6,164,377 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/288540/ (1,764 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Public Relations and Communications, Marketing and Advertising
- **Company Size:** 39% Small-Business, 34% Mid-Market


#### What Are Talkwalker by Hootsuite's Pros and Cons?

**Pros:**

- Customer Support (2 reviews)
- Analytics (1 reviews)
- Customization (1 reviews)
- Feature Quantity (1 reviews)
- Filtering Options (1 reviews)

**Cons:**

- Platform Limitations (2 reviews)
- Complex Features (1 reviews)
- Complexity (1 reviews)
- Data Inaccuracy (1 reviews)
- Difficult Setup (1 reviews)


### What Do G2 Reviewers Say About Talkwalker by Hootsuite?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **fantastic customer support** of Talkwalker, highlighting their engagement and valuable insights during onboarding.
- Users appreciate the **valuable insights** from Talkwalker, finding the data engaging and beneficial for understanding digital conversations.
- Users appreciate the **high customization** of Talkwalker by Hootsuite, enhancing their experience with tailored features.
- Users benefit from the **extensive feature quantity** offered by Talkwalker, enhancing customization and channel coverage.
- Users value the **customizable filtering options** in Talkwalker, enhancing their ability to analyze data effectively.

**Cons:**

- Users experience **platform limitations** such as data caps and editing queries separately from graph views, hindering flexibility.
- Users face a **steep learning curve** with Talkwalker, making initial setup and management challenging.
- Users face a **steep learning curve** with Talkwalker, making setup and management challenging initially.
- Users face **data inaccuracy** issues, leading to frustrations with platform coverage and data limitations.
- Users find the **difficult setup** of Talkwalker challenging, requiring time to navigate and learn effectively.

#### What Are Recent G2 Reviews of Talkwalker by Hootsuite?

**"[Easy to Use with Powerful Cluster Analysis](https://www.g2.com/survey_responses/talkwalker-by-hootsuite-review-12629299)"**

**Rating:** 4.5/5.0 stars
*— Amber N.*

[Read full review](https://www.g2.com/survey_responses/talkwalker-by-hootsuite-review-12629299)

---

**"[Powerful insights that go beyond traditional listening tools](https://www.g2.com/survey_responses/talkwalker-by-hootsuite-review-11644632)"**

**Rating:** 4.0/5.0 stars
*— Jennifer  D.*

[Read full review](https://www.g2.com/survey_responses/talkwalker-by-hootsuite-review-11644632)

---


#### What Are G2 Users Discussing About Talkwalker by Hootsuite?

- [What is Talkwalker used for?](https://www.g2.com/discussions/talkwalker-what-is-talkwalker-used-for) - 1 comment
- [How do I use Talkwalker alerts?](https://www.g2.com/discussions/how-do-i-use-talkwalker-alerts)
- [How do you make a Talkwalker account?](https://www.g2.com/discussions/how-do-you-make-a-talkwalker-account)
- [How much does Talkwalker cost?](https://www.g2.com/discussions/how-much-does-talkwalker-cost)
- [What is Talkwalker used for?](https://www.g2.com/discussions/what-is-talkwalker-used-for)

### 4. [Sendible](https://www.g2.com/products/sendible/reviews)
Sendible is the collaborative social media management platform built for digital marketing agencies, multi-location brands, and franchises looking to scale without per-user seat taxes or complex operational overhead. Most enterprise social media tools force scaling agencies into a cost trap by charging hundreds of dollars per user per month and bundling team members into chaotic, shared dashboards. Sendible was built differently. We believe team collaboration shouldn&#39;t come with a penalty. Sendible offers unlimited users across ALL plans, paired with a flexible Workspace Architecture that lets you choose exactly how many dedicated client or branch environments you need. Every workspace operates as its own isolated dashboard—complete with dedicated social profiles, custom permission groups, and client-facing approval workflows. Whether you are an independent team managing 2 client workspaces or a scaling agency handling 50+, Sendible gives you complete flexibility, transparent self-serve controls, and flat-rate predictability. ------- Key capabilities built for scaling agencies, franchises and multi-location brands: \&gt; Unlimited team seats and multi-tenant workspaces: Add your entire agency team and client reviewers without paying per-seat fees. Keep client accounts completely separated with isolated media assets, custom user roles, and distinct dashboard permissions. \&gt; Flexible 5-tier pricing and self-serve scaling: Choose from 5 tailored plan options (Core, Plus, Premium, Elite, Enterprise) with interactive workspace selectors. Easily scale your workspace count or book a direct strategy call with our team whenever you&#39;re ready. \&gt; Custom branded reporting and historical data exports: Create presentation-ready PDF reports with white-label branding, or export raw historical performance data as CSV or HTML files. Effortlessly blend social metrics into your internal data stacks, build client case studies, or perform deep-dive ROI analyses. \&gt; Streamlined approval loops and permissions: Eliminate approval bottlenecks. Automatically route posts for review, assign user permission groups, and allow clients to securely sign off on content via passwordless approval links. \&gt; Automated evergreen content recycle and Content Libraries: Save hashtags, post templates, and evergreen content assets in centralised libraries. Dynamically recycle your best-performing posts to maximise organic reach on autopilot. \&gt; In-app creation suite and AI assist: Draft, design, and optimise in one window with native Canva, Pexels, Bitly Pro and other integrations, supported by built-in AI Assist tools to refine copy and generate network-specific hashtags. ------- Deep platform integrations and workflow automation: Sendible connects natively to all major networks, including LinkedIn (Personal and Company), Instagram, Facebook, X (Twitter), TikTok, YouTube, Threads, Bluesky, and Google Business Profile. With a robust Zapier integration, dynamic UTM campaign tracking, and custom field placeholders, Sendible hooks directly into your CRMs and project management boards (like Notion, Monday.com, ClickUp) to automate repetitive administrative tasks across every account. ------- Why marketing teams choose Sendible: Unlike most of our competitors, which charge steep per-seat fees and lock basic agency features behind enterprise walls, Sendible delivers robust multi-client collaboration, white-label reporting, and predictable pricing built to help your business grow profitably. Try it for free today or explore our flexible workspace plans.


**Average Rating:** 4.5/5.0
**Total Reviews:** 883
**How Do G2 Users Rate Sendible?**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.5/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.7/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 8.7/10 (Category avg: 8.7/10)

**Who Is the Company Behind Sendible?**

- **Seller:** [Sendible](https://www.g2.com/sellers/sendible)
- **Year Founded:** 2009
- **HQ Location:** London
- **Twitter:** @Sendible (13,622 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/979781/ (49 employees on LinkedIn®)
- **Phone:** +1 646-569-9029

**Who Uses This Product?**
- **Who Uses This:** Owner, Founder
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 79% Small-Business, 16% Mid-Market


#### What Are Sendible's Pros and Cons?

**Pros:**

- Ease of Use (16 reviews)
- Post Scheduling (11 reviews)
- Scheduling (9 reviews)
- Scheduling Posts (8 reviews)
- Centralized Management (7 reviews)

**Cons:**

- Instagram Limitations (4 reviews)
- Instagram Integration (3 reviews)
- Layout Issues (3 reviews)
- Limited Features (3 reviews)
- Publishing Issues (3 reviews)


### What Do G2 Reviewers Say About Sendible?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Sendible to be **easy to use** , with quick setup and effective management for multiple accounts.
- Users value the **easy post scheduling** on Sendible, enhancing their workflow across multiple social media accounts effortlessly.
- Users enjoy the **easy scheduling process** and efficient management of multiple social media accounts on Sendible.
- Users enjoy the **easy scheduling of posts** across multiple social media platforms, enhancing efficiency and convenience in management.
- Users find **centralized management** on Sendible effortless, simplifying access and scheduling across multiple social media accounts.

**Cons:**

- Users note **Instagram limitations** with Sendible, particularly in posting stories and account grouping restrictions.
- Users feel the **Instagram integration lacks functionality** , especially in layouts, video creation, and tagging capabilities.
- Users find the **layout issues** of Sendible frustrating, impacting their ability to manage posts efficiently.
- Users perceive a **lack of comprehensive features** in Sendible, particularly for multimedia content and ad management.
- Users report **publishing issues** with Sendible, including glitches, blurry images, and inconsistent LinkedIn integration.

#### What Are Recent G2 Reviews of Sendible?

**"[It Makes Social Media Planning More Organized and Time Saving](https://www.g2.com/survey_responses/sendible-review-12852425)"**

**Rating:** 5.0/5.0 stars
*— Ishan S.*

[Read full review](https://www.g2.com/survey_responses/sendible-review-12852425)

---

**"[Centralized, time-saving social scheduling with a clear content calendar](https://www.g2.com/survey_responses/sendible-review-13052679)"**

**Rating:** 4.5/5.0 stars
*— Muzammil M.*

[Read full review](https://www.g2.com/survey_responses/sendible-review-13052679)

---


#### What Are G2 Users Discussing About Sendible?

- [What is Sendible used for?](https://www.g2.com/discussions/what-is-sendible-used-for)
- [What does Sendible do?](https://www.g2.com/discussions/what-does-sendible-do)
- [What are the best social media management tools?](https://www.g2.com/discussions/sendible-what-are-the-best-social-media-management-tools)
- [Is Sendible free?](https://www.g2.com/discussions/is-sendible-free) - 1 comment
- [What is Sendible?](https://www.g2.com/discussions/what-is-sendible) - 1 comment

### 5. [Oktopost](https://www.g2.com/products/oktopost/reviews)
Oktopost is a B2B social media management platform that helps marketing and revenue teams drive engagement, measure success, and link social media to revenue growth. Trusted by thousands of marketing professionals at some of the world&#39;s leading B2B technology and professional services companies, Oktopost offers a comprehensive suite of solutions for social media publishing, employee advocacy, social analytics, social listening and marketing intelligence, all in one platform.


**Average Rating:** 4.4/5.0
**Total Reviews:** 197
**How Do G2 Users Rate Oktopost?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.2/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.4/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 9.7/10 (Category avg: 8.7/10)

**Who Is the Company Behind Oktopost?**

- **Seller:** [Oktopost](https://www.g2.com/sellers/oktopost)
- **Company Website:** https://www.oktopost.com
- **Year Founded:** 2013
- **HQ Location:** Ramat Gan, Israel
- **Twitter:** @Oktopost (4,069 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/oktopost/ (123 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Social Media Manager, Marketing Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 49% Mid-Market, 27% Enterprise


#### What Are Oktopost's Pros and Cons?

**Pros:**

- Ease of Use (27 reviews)
- Post Scheduling (17 reviews)
- Features (15 reviews)
- Scheduling (15 reviews)
- Analytics (13 reviews)

**Cons:**

- Improvement Needed (9 reviews)
- Missing Features (5 reviews)
- Data Inaccuracy (3 reviews)
- Inaccurate Analytics (3 reviews)
- Limited Analytics (3 reviews)


### What Do G2 Reviewers Say About Oktopost?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Oktopost exceptionally **easy to use** , streamlining social media scheduling and enhancing employee engagement effortlessly.
- Users find Oktopost&#39;s **post scheduling** feature seamless, enhancing engagement and offering valuable analytics for strategic insights.
- Users appreciate Oktopost&#39;s **intuitive interface and comprehensive features** , enhancing social media management and advocacy efforts.
- Users appreciate the **easy scheduling** of Oktopost, enhancing social media management and increasing employee engagement effectively.
- Users appreciate the **customizable reporting and analytics** of Oktopost, enhancing their data-driven social strategies effectively.

**Cons:**

- Users note that **improvement is needed** for data accuracy, API limitations, and technical issues impacting usability.
- Users express frustration with the **missing features** in Oktopost, particularly ineffective social listening and limited integrations.
- Users report **data inaccuracies** and slow responses for fixes, impacting reliability and trust in Oktopost.
- Users experience **inaccurate analytics** from Oktopost, leading to discrepancies in data reporting and attribution challenges.
- Users experience **limited analytics** with Oktopost, facing inaccurate data and lengthy response times for issues.

#### What Are Recent G2 Reviews of Oktopost?

**"[Excellent team collaboration with powerful social BI reporting](https://www.g2.com/survey_responses/oktopost-review-13058913)"**

**Rating:** 4.5/5.0 stars
*— Laurel B.*

[Read full review](https://www.g2.com/survey_responses/oktopost-review-13058913)

---

**"[Oktopost Saves Time with Calendar View, SocialBI Insights, and Advocacy Tools](https://www.g2.com/survey_responses/oktopost-review-13058845)"**

**Rating:** 4.5/5.0 stars
*— Jessica H.*

[Read full review](https://www.g2.com/survey_responses/oktopost-review-13058845)

---



### 6. [Determ](https://www.g2.com/products/determ/reviews)
Determ, previously known as Mediatoolkit, is an AI-powered online media monitoring platform designed to help you make smarter business decisions with real-time insights into consumer behavior, competitor strategies, and market trends. Track keywords, phrases, or brand names across 100+ million online sources, in any language or location, and identify the mentions that matter most. With Determ, you can view, filter, and analyze all your media mentions in a single feed. Save time with Synthia, Determ’s AI assistant, which instantly summarizes any monitored topic and provides actionable recommendations, helping you respond faster and smarter. Stay informed with real-time notifications when your brand, campaigns, or competitors are mentioned online. Correlate media coverage with public sentiment, demographics, and brand reputation, and create easy-to-understand reports that engage your team and stakeholders. With Determ, you gain clear visibility into your media landscape, empowering you to act on key insights and boost your brand’s visibility and performance. The Internet is constantly talking about your brand. Determ makes it easy to listen, analyze, and act.


**Average Rating:** 4.7/5.0
**Total Reviews:** 42
**How Do G2 Users Rate Determ?**

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.7/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.6/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Determ?**

- **Seller:** [Determ](https://www.g2.com/sellers/determ)
- **Year Founded:** 2016
- **HQ Location:** Zagreb, Croatia
- **Twitter:** @wearedeterm (2,409 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3656842/ (34 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Public Relations and Communications, Marketing and Advertising
- **Company Size:** 51% Small-Business, 30% Mid-Market


#### What Are Determ's Pros and Cons?

**Pros:**

- Communication (1 reviews)
- Customer Support (1 reviews)
- Dashboard Usability (1 reviews)
- Ease of Use (1 reviews)
- Easy Integrations (1 reviews)

**Cons:**

- Keyword Limitations (1 reviews)
- Lacking Features (1 reviews)
- Limited Social Media Integration (1 reviews)
- Mentions Management (1 reviews)


### What Do G2 Reviewers Say About Determ?
*AI-generated summary from verified user reviews*

**Pros:**

- Users love the **clear communication** from Determ’s support team, enhancing their overall experience and satisfaction.
- Users appreciate the **exceptional customer support** of Determ, feeling prioritized and supported even for minor issues.
- Users appreciate the **intuitive dashboard usability** of Determ, finding it easy to navigate and implement seamlessly.
- Users praise the **ease of use** of Determ, swiftly integrating into workflows without complicated setups or tutorials.
- Users value the **easy integrations** of Determ, seamlessly connecting with existing tools in just a few clicks.

**Cons:**

- Users note that the tool has **keyword limitations** , occasionally missing niche mentions during specific searches.
- Users find **lacking features** in Determ, particularly missing niche mentions and limited integrations with other platforms.
- Users feel the **limited social media integration** hampers broader functionality and adaptability with other platforms.
- Users find that **mentions management can miss niche mentions** , requiring fine-tuning of searches for better results.

#### What Are Recent G2 Reviews of Determ?

**"[Great platform](https://www.g2.com/survey_responses/determ-review-7435657)"**

**Rating:** 5.0/5.0 stars
*— Edwin C.*

[Read full review](https://www.g2.com/survey_responses/determ-review-7435657)

---

**"[Comprehensive and User-Friendly Social Media Listening Tool](https://www.g2.com/survey_responses/determ-review-10450380)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Telecommunications*

[Read full review](https://www.g2.com/survey_responses/determ-review-10450380)

---


#### What Are G2 Users Discussing About Determ?

- [What is in a media toolkit?](https://www.g2.com/discussions/what-is-in-a-media-toolkit)
- [How Mediatoolkit works?](https://www.g2.com/discussions/how-mediatoolkit-works)
- [Is Mediatoolkit free?](https://www.g2.com/discussions/is-mediatoolkit-free)

### 7. [Mention](https://www.g2.com/products/mention/reviews)
Founded in 2012 in Paris, Mention is a real-time Media Monitoring and Social Listening solution for SMB&#39;s and Enterprises that operates in more than 125 countries. By offering a robust set of tools at an affordable rate, we help thousands of businesses optimize their monitoring and listening efforts while ensuring the best return on investment. With more than a billion sources crawled on the web (news, forums, review sites, websites...) and social networks (Linkedin, Twitter, Facebook, Tiktok...), we enable thousands of customers to be alerted as soon as a topic of interest is mentioned online. Whether you want to identify what&#39;s being said about your brand or your product to improve your reputation, monitor and strengthen your market position by analyzing your competitors&#39; every move, or identify movements in your market, Mention will be there to support you! Start your 14-day free trial or talk to our experts by booking a demo!


**Average Rating:** 4.3/5.0
**Total Reviews:** 436
**How Do G2 Users Rate Mention?**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.2/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.3/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 8.8/10 (Category avg: 8.7/10)

**Who Is the Company Behind Mention?**

- **Seller:** [Mention](https://www.g2.com/sellers/mention-56eaed5e-a8dc-4c92-96c4-b7d893e09357)
- **Year Founded:** 2012
- **HQ Location:** Paris
- **Twitter:** @mention (21,128 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2541908/ (680 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** CEO, Founder
- **Top Industries:** Internet, Marketing and Advertising
- **Company Size:** 62% Small-Business, 27% Mid-Market


#### What Are Mention's Pros and Cons?

**Pros:**

- Brand Monitoring (2 reviews)
- Ease of Use (2 reviews)
- Time-saving (2 reviews)
- Analytics (1 reviews)
- Analytics Focus (1 reviews)

**Cons:**

- AI Limitations (1 reviews)
- Complexity (1 reviews)
- Complex Usage (1 reviews)
- Data Inaccuracy (1 reviews)
- Expensive (1 reviews)


### What Do G2 Reviewers Say About Mention?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **real-time alerts** from Mention, significantly enhancing their ability to monitor brand and media presence promptly.
- Users find Mention&#39;s **ease of use** impressive, simplifying brand monitoring with intuitive features and quick setup.
- Users value the **time-saving features** of Mention, enabling quick reactions to trends and streamlined brand monitoring.
- Users value the **real-time analytics** of Mention, making brand monitoring and trend reaction efficient and effortless.
- Users value the **superior analytics** of Mention, which enhance their monitoring efficiency and responsiveness to brand conversations.

**Cons:**

- Users find the **complex interface and inaccurate sentiment analysis** challenging, making the experience less user-friendly.
- Users find the **complexity of the interface** challenging initially, with setup and accuracy concerns affecting usability.
- Users find the **complex usage** challenging, especially with alert setup and varying accuracy in sentiment analysis.
- Users report **data inaccuracy** in sentiment analysis, complicating the reliability of insights and overall experience.
- Users find the **pricing too high** for small teams, which can limit accessibility and usage.

#### What Are Recent G2 Reviews of Mention?

**"[Fulfils our requirements comfortably](https://www.g2.com/survey_responses/mention-review-10910043)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Computer &amp; Network Security*

[Read full review](https://www.g2.com/survey_responses/mention-review-10910043)

---

**"[Real-Time Monitoring with Some Learning Curve](https://www.g2.com/survey_responses/mention-review-12224620)"**

**Rating:** 4.5/5.0 stars
*— Bhavesh .*

[Read full review](https://www.g2.com/survey_responses/mention-review-12224620)

---


#### What Are G2 Users Discussing About Mention?

- [What is Mention used for?](https://www.g2.com/discussions/what-is-mention-used-for) - 1 comment

### 8. [Fanpage Karma](https://www.g2.com/products/fanpage-karma/reviews)
Fanpage Karma is a powerful all-in-one social media management tool designed for businesses, agencies, and marketers. It offers analytics/benchmarking, community management, publishing/scheduling, research, and monitoring features. With unlimited profile tracking and management, it represents the ideal solution for those looking to manage multiple social media accounts while taking advantage of cutting-edge analytic insights. - Manage and analyze unlimited profiles in one tool - Understand what’s working with cutting-edge analytics - Reduce workload and optimize content with powerful AI - Increase productivity with seamless team collaboration


**Average Rating:** 4.5/5.0
**Total Reviews:** 124
**How Do G2 Users Rate Fanpage Karma?**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.2/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.8/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 8.5/10 (Category avg: 8.7/10)

**Who Is the Company Behind Fanpage Karma?**

- **Seller:** [uphill GmbH](https://www.g2.com/sellers/uphill-gmbh)
- **Company Website:** https://tasqade.com
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Marketing and Advertising, Higher Education
- **Company Size:** 60% Small-Business, 22% Mid-Market


#### What Are Fanpage Karma's Pros and Cons?

**Pros:**

- Ease of Use (22 reviews)
- Analytics (16 reviews)
- Analytics Focus (10 reviews)
- Intuitive (9 reviews)
- Social Media Management (8 reviews)

**Cons:**

- Data Inaccuracy (7 reviews)
- Improvement Needed (6 reviews)
- Limited Features (6 reviews)
- Platform Limitations (5 reviews)
- Expensive (4 reviews)


### What Do G2 Reviewers Say About Fanpage Karma?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of Fanpage Karma, which simplifies tracking and visualizing social media performance.
- Users value the **easy tracking of social performance** , making informed decisions with comprehensive and actionable insights.
- Users appreciate the **analytics focus** of Fanpage Karma, enabling effective tracking of performance and competitor insights.
- Users find Fanpage Karma&#39;s **intuitive design** simplifies social media tracking, enhancing performance insights and efficiency.
- Users appreciate the **intelligent insights and scheduling** of Fanpage Karma, streamlining social media management efficiently.

**Cons:**

- Users express frustration with **data inaccuracy** , as metrics often don&#39;t reflect true performance, requiring extra verification.
- Users suggest that **improvement is needed** in feature guidance and visualization quality for Fanpage Karma.
- Users point out **limited features** , such as restricted data access and absence of key platforms, affecting overall usability.
- Users are disappointed by the **platform limitations** , such as missing sociodemographic data and outdated interface hindering efficiency.
- Users find Fanpage Karma **expensive due to USD pricing** , making budgeting challenging, especially for those in Brazil.

#### What Are Recent G2 Reviews of Fanpage Karma?

**"[Saves me hours on reporting every week](https://www.g2.com/survey_responses/fanpage-karma-review-13054121)"**

**Rating:** 4.5/5.0 stars
*— Rendy Y.*

[Read full review](https://www.g2.com/survey_responses/fanpage-karma-review-13054121)

---

**"[Essential Tool for Complete Social Analysis](https://www.g2.com/survey_responses/fanpage-karma-review-12886177)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Marketing and Advertising*

[Read full review](https://www.g2.com/survey_responses/fanpage-karma-review-12886177)

---



### 9. [Buzzmonitor](https://www.g2.com/products/buzzmonitor/reviews)
Buzzmonitor is an integrated solution for brands looking to optimize their digital presence and turn data into effective strategies. As an all-in-one platform, it combines social media monitoring, multichannel customer service, social media analytics, dashboards, post scheduling, and advanced data analysis—all powered by artificial intelligence.


**Average Rating:** 4.5/5.0
**Total Reviews:** 21
**How Do G2 Users Rate Buzzmonitor?**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.9/10)
- **Social Measurement:** 9.1/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.9/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 8.5/10 (Category avg: 8.7/10)

**Who Is the Company Behind Buzzmonitor?**

- **Seller:** [Buzzmonitor LLC](https://www.g2.com/sellers/buzzmonitor-llc)
- **Year Founded:** 2012
- **HQ Location:** Barueri, SP
- **LinkedIn® Page:** https://www.linkedin.com/company/buzzmonitor/ (199 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 55% Mid-Market, 27% Small-Business


#### What Are Buzzmonitor's Pros and Cons?

**Pros:**

- Customization (2 reviews)
- Ease of Use (2 reviews)
- Features (2 reviews)
- AI Assistance (1 reviews)
- AI Assistant (1 reviews)



### What Do G2 Reviewers Say About Buzzmonitor?
*AI-generated summary from verified user reviews*

**Pros:**

- Users love the **customizable dashboards** of Buzzmonitor, which streamline data analysis and enhance insights effortlessly.
- Users love Buzzmonitor for its **intuitive design** , enabling easy navigation and efficient data analysis for comprehensive reports.
- Users love the **customizable dashboards** and **AI insights** of Buzzmonitor, enhancing data analysis and saving time.
- Users love the **AI insights** from Buzzmonitor, which simplifies analysis and saves valuable time in reporting.
- Users love Buzzmonitor for its **powerful AI insights** , making social media analysis efficient and straightforward.


#### What Are Recent G2 Reviews of Buzzmonitor?

**"[Improve your analysis while saving time](https://www.g2.com/survey_responses/buzzmonitor-review-11529461)"**

**Rating:** 5.0/5.0 stars
*— Amanda  S.*

[Read full review](https://www.g2.com/survey_responses/buzzmonitor-review-11529461)

---

**"[My experience with Buzzmonitor and data analysis](https://www.g2.com/survey_responses/buzzmonitor-review-11568590)"**

**Rating:** 5.0/5.0 stars
*— Nadja T.*

[Read full review](https://www.g2.com/survey_responses/buzzmonitor-review-11568590)

---


#### What Are G2 Users Discussing About Buzzmonitor?

- [What is BuzzMonitor used for?](https://www.g2.com/discussions/what-is-buzzmonitor-used-for)

### 10. [Locobuzz](https://www.g2.com/products/locobuzz/reviews)
Locobuzz is an AI-powered customer experience platform that helps brands manage their digital presence and customer interactions across multiple channels. It enables businesses to monitor social media, news, and online conversations in real time, respond to customer queries through a unified dashboard, and analyze sentiment and trends using advanced analytics. The platform also supports content publishing, workflow automation, and AI-driven response suggestions. By centralizing engagement, insights, and support, Locobuzz helps organizations improve response efficiency, strengthen brand reputation, and make data-driven decisions to enhance overall customer satisfaction and business performance.


**Average Rating:** 4.3/5.0
**Total Reviews:** 120
**How Do G2 Users Rate Locobuzz?**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.1/10 (Category avg: 8.6/10)
- **Social Reporting:** 7.9/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 8.3/10 (Category avg: 8.7/10)

**Who Is the Company Behind Locobuzz?**

- **Seller:** [Locobuzz Solutions Pvt Ltd](https://www.g2.com/sellers/locobuzz-solutions-pvt-ltd)
- **Year Founded:** 2015
- **HQ Location:** Mumbai, IN
- **Twitter:** @Locobuzz_India (67 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/locobuzz/ (297 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Marketing and Advertising, Financial Services
- **Company Size:** 38% Small-Business, 37% Mid-Market


#### What Are Locobuzz's Pros and Cons?

**Pros:**

- Ease of Use (22 reviews)
- Helpful (21 reviews)
- Features (18 reviews)
- Efficiency (13 reviews)
- Customer Support (12 reviews)

**Cons:**

- Slow Loading (7 reviews)
- Improvement Needed (5 reviews)
- Limited Features (5 reviews)
- Login Issues (5 reviews)
- Performance Issues (5 reviews)


### What Do G2 Reviewers Say About Locobuzz?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of Locobuzz, aided by its intuitive CRM and supportive team.
- Users commend Locobuzz for its **helpful features** , enhancing user experience with quick insights and excellent support.
- Users commend Locobuzz for its **powerful AI-enabled features** that enhance social media listening and reporting capabilities.
- Users appreciate the **efficiency** of Locobuzz, praising its user-friendly interface and seamless workflow automation for complex tasks.
- Users commend Locobuzz for its **excellent customer support** , featuring responsive teams and effective training that enhance user experience.

**Cons:**

- Users express frustration with the **slow loading** times of Locobuzz, leading to performance issues during use.
- Users feel that **improvement is needed** in dashboard customization and AI features to enhance overall performance.
- Users find the **limited features** of Locobuzz lacking depth, affecting usability and overall experience.
- Users often face **login issues** and auto logouts, which can lead to frustration and delays in their workflow.
- Users report **performance issues** including lag and slow portal response times, affecting their overall experience.

#### What Are Recent G2 Reviews of Locobuzz?

**"[Streamlined Customer Service Experience Efficient, and Reliable](https://www.g2.com/survey_responses/locobuzz-review-13048369)"**

**Rating:** 5.0/5.0 stars
*— Aaysha Aasmin K.*

[Read full review](https://www.g2.com/survey_responses/locobuzz-review-13048369)

---

**"[Effortless Feedback Management &amp; Superior Support](https://www.g2.com/survey_responses/locobuzz-review-12917162)"**

**Rating:** 4.0/5.0 stars
*— Parvati P.*

[Read full review](https://www.g2.com/survey_responses/locobuzz-review-12917162)

---


#### What Are G2 Users Discussing About Locobuzz?

- [What is Locobuzz used for?](https://www.g2.com/discussions/what-is-locobuzz-used-for) - 1 comment

### 11. [Onclusive](https://www.g2.com/products/onclusive/reviews)
Onclusive is a comprehensive PR and communications solution designed to assist organizations in navigating the complexities of brand management and reputation building. By leveraging advanced data science and a suite of specialized tools, Onclusive provides users with the resources necessary to monitor, measure, and enhance their communications strategies effectively. Targeting PR professionals, communications teams, and organizational leaders, Onclusive addresses the pressing challenges faced by modern businesses. In an era where brand perception can shift rapidly due to media coverage and public sentiment, Onclusive offers a robust platform that empowers users to stay informed and proactive. Organizations can utilize Onclusive to support their C-suite executives and broader business objectives, ensuring that communication efforts align with overall strategic goals. Key features of Onclusive include comprehensive media monitoring, which allows users to track relevant coverage and breaking news that could impact their brand reputation. This feature is crucial for organizations aiming to stay ahead of potential crises and capitalize on positive media opportunities. Additionally, Onclusive provides real-time measurement tools that assess the impact of communications efforts, enabling users to identify key issues and media trends that influence their audience. The platform also offers research and consultancy services, helping organizations uncover the underlying drivers of reputation and communication success. This insight is invaluable for developing more effective strategies and campaigns tailored to specific audiences. Furthermore, Onclusive’s PR and communications tools provide a complete solution for managing pressrooms, planning campaigns, and nurturing media relationships, streamlining workflows and enhancing collaboration among team members. By integrating technology, insights, and expertise, Onclusive simplifies the often chaotic media landscape, allowing organizations to elevate their performance consistently. The platform not only aids in proving the value of communications efforts but also supports continuous improvement, making it an essential partner for any organization committed to achieving PR and communications success.


**Average Rating:** 4.3/5.0
**Total Reviews:** 202
**How Do G2 Users Rate Onclusive?**

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.9/10)
- **Social Measurement:** 7.5/10 (Category avg: 8.6/10)
- **Social Reporting:** 7.8/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 8.2/10 (Category avg: 8.7/10)

**Who Is the Company Behind Onclusive?**

- **Seller:** [Onclusive](https://www.g2.com/sellers/onclusive-2026-07-17)
- **Company Website:** https://onclusive.com/
- **Year Founded:** 2002
- **HQ Location:** London, GB
- **Twitter:** @Onclusive (3,683 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/onclusive/ (1,089 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Communications Manager
- **Top Industries:** Public Relations and Communications, Information Technology and Services
- **Company Size:** 37% Mid-Market, 35% Small-Business


#### What Are Onclusive's Pros and Cons?

**Pros:**

- Ease of Use (25 reviews)
- Detailed Information (17 reviews)
- Helpful (16 reviews)
- Analytics (13 reviews)
- Features (11 reviews)

**Cons:**

- Data Inaccuracy (10 reviews)
- Inaccuracy (10 reviews)
- Limited Coverage (10 reviews)
- Not Intuitive (9 reviews)
- Incomplete Media Coverage (8 reviews)


### What Do G2 Reviewers Say About Onclusive?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Onclusive&#39;s interface **easy to navigate** , enhancing their experience with effective social media monitoring capabilities.
- Users value Onclusive for its **intuitive real-time reports** , advanced analytics, and excellent support for social listening.
- Users love how Onclusive offers **powerful social media monitoring** , enhancing brand awareness and insights effortlessly.
- Users admire the **advanced PR analytics** of Onclusive, seamlessly tracking media impact and sentiment across multiple channels.
- Users appreciate the **intuitive layout and comprehensive search features** of Onclusive, enhancing media relations and press outreach.

**Cons:**

- Users find the **data inaccuracy** in metrics frustrating, which complicates analyses across social media platforms.
- Users highlight **inaccuracy in engagement metrics** of Onclusive, leading to challenges in analyzing social media conversations effectively.
- Users note **limited coverage** and often have to save media mentions manually, affecting overall monitoring efficiency.
- Users find Onclusive&#39;s interface **not intuitive** , making it difficult for new users to navigate and schedule posts efficiently.
- Users report **incomplete media coverage** and inaccurate metrics, making it challenging to fully rely on Onclusive.

#### What Are Recent G2 Reviews of Onclusive?

**"[Intuitive tool with sentiment analysis and 5-star customer support](https://www.g2.com/survey_responses/onclusive-review-12517408)"**

**Rating:** 4.5/5.0 stars
*— Rodrigo Jonas S.*

[Read full review](https://www.g2.com/survey_responses/onclusive-review-12517408)

---

**"[Streamlines Press Workload with Ease](https://www.g2.com/survey_responses/onclusive-review-12399017)"**

**Rating:** 4.0/5.0 stars
*— Kevin J.*

[Read full review](https://www.g2.com/survey_responses/onclusive-review-12399017)

---


#### What Are G2 Users Discussing About Onclusive?

- [What do you like most about Onclusive for media monitoring, and what features would you like to see added?](https://www.g2.com/discussions/what-do-you-like-most-about-onclusive-for-media-monitoring-and-what-features-would-you-like-to-see-added)
- [What is Onclusive used for?](https://www.g2.com/discussions/what-is-onclusive-used-for)

### 12. [NapoleonCat.com](https://www.g2.com/products/napoleoncat-com/reviews)
NapoleonCat is a social media management platform designed to help businesses, agencies, and e-commerce brands streamline their social media workflows, boost engagement, and improve customer experience. Powered by AI, NapoleonCat enables users to manage multiple social media channels in one place, including Facebook, Instagram, X (formerly Twitter), LinkedIn, TikTok, YouTube, and Google Business Profiles. With its core focus on Social Inbox, automated moderation (spam and hate speech removal, FAQ autoresponse), engagement tools, Social CRM, and sentiment analysis, NapoleonCat helps brands build stronger customer relationships, respond faster, and protect their reputation. These strategic features make social media care central to business growth. Complementary capabilities such as publishing, analytics, and reporting provide a broader perspective on social media management, helping teams collaborate, schedule posts, assign tasks, and monitor performance with customizable reports and real-time insights. NapoleonCat is trusted by marketing, support, and sales teams worldwide for its ease of use, scalability, and excellent customer support, making it the go-to solution for growing brands on social media. \&gt;\&gt; Unify customer conversations in one inbox Bring together comments, messages, and reviews from multiple channels into a single Social Inbox. No more switching between platforms, no more missed interactions. Every conversation is centralized for faster, more consistent customer care. \&gt;\&gt; Boost engagement that drives sales Turn social media interactions into business opportunities. Responding quickly and personally increases trust, improves customer experience, and can directly impact conversions and retention. \&gt;\&gt; Moderate ad comments at scale Protect your ad spend and brand reputation by automatically moderating comments on paid campaigns. Hide spam, offensive remarks, or competitor links instantly, so your ads focus on attracting customers, not trolls. \&gt;\&gt; Automate customer service With AI-powered auto-moderation and smart auto-replies, you can instantly handle common questions, filter out spam or hate speech, and maintain a safe, brand-friendly environment. Your customer service runs 24/7, even when your team is offline. \&gt;\&gt; Remove spam and hate speech with AI NapoleonCat’s advanced moderation engine automatically detects and hides offensive content, spam, or hate speech across your channels. This protects your brand reputation and ensures a respectful community experience without manual effort. \&gt;\&gt; Tag sentiment to monitor brand perception Automatically tag incoming messages and comments as positive, neutral, or negative to understand customer sentiment better. \&gt;\&gt; Manage multiple social media channels NapoleonCat lets you manage Facebook, Instagram, X (Twitter), LinkedIn, TikTok, YouTube, Google Business Profiles, and app store reviews, all from a single, intuitive dashboard. Save time by switching less and focusing more on your content and community. \&gt;\&gt; Schedule social media publications Plan, preview, and schedule content across platforms in advance. Ensure consistent brand messaging and save time with bulk publishing and post approvals. \&gt;\&gt; Analyze and report marketing results Get detailed, customizable analytics on engagement, reach, audience growth, and post performance. \&gt;\&gt; Monitor and benchmark against competitors Track how your brand compares to competitors in real time. Identify trends, spot opportunities, and stay ahead of the curve with performance comparisons and market insights. \&gt;\&gt; Collaborate with teams and freelancers With built-in collaboration tools, you can assign tasks, comment on posts, manage permissions, and streamline your social media workflows.


**Average Rating:** 4.7/5.0
**Total Reviews:** 146
**How Do G2 Users Rate NapoleonCat.com?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.9/10)
- **Social Measurement:** 9.0/10 (Category avg: 8.6/10)
- **Social Reporting:** 9.3/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 9.5/10 (Category avg: 8.7/10)

**Who Is the Company Behind NapoleonCat.com?**

- **Seller:** [NapoleonCat](https://www.g2.com/sellers/napoleoncat)
- **Year Founded:** 2013
- **HQ Location:** New York
- **Twitter:** @NapoleonCatCom (874 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2521278/ (25 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 65% Small-Business, 30% Mid-Market


#### What Are NapoleonCat.com's Pros and Cons?

**Pros:**

- Customer Service (12 reviews)
- Customer Support (12 reviews)
- Ease of Use (11 reviews)
- Centralized Management (10 reviews)
- Helpful (9 reviews)

**Cons:**

- Improvement Needed (7 reviews)
- Slow Loading (6 reviews)
- Comment Management (5 reviews)
- Missing Features (5 reviews)
- Performance Issues (4 reviews)


### What Do G2 Reviewers Say About NapoleonCat.com?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **fast and efficient customer service** of NapoleonCat, which goes above and beyond to help.
- Users praise the **quick and efficient customer support** that exceeds expectations, enhancing overall satisfaction and experience.
- Users love the **ease of use** of NapoleonCat.com, highlighting its intuitive UI and excellent customer support.
- Users value the **centralized management** of NapoleonCat, streamlining interactions and enhancing team collaboration across platforms.
- Users commend the **helpful support** of NapoleonCat.com, noting quick responses and dedicated assistance for their needs.

**Cons:**

- Users note several **functionalities needing improvement** , including reporting, customization, and a busy user interface.
- Users find the **slow loading** times of NapoleonCat to be frustrating, impacting their overall experience.
- Users report **inconsistent comment management** , with challenges in tracking negative comments and sentiment analysis accuracy.
- Users note several **missing features** , including daily reports and advanced publishing tools, affecting overall satisfaction.
- Users report **performance issues** with NapoleonCat.com, experiencing slow loading times and delayed actions during use.

#### What Are Recent G2 Reviews of NapoleonCat.com?

**"[NapoleonCat Makes Comment Moderation Easy, with Truly Responsive Support and Smart Auto-Moderation](https://www.g2.com/survey_responses/napoleoncat-com-review-12878899)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Computer Software*

[Read full review](https://www.g2.com/survey_responses/napoleoncat-com-review-12878899)

---

**"[NapoleonCat organized our workflow and improved social media management](https://www.g2.com/survey_responses/napoleoncat-com-review-13089273)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Food &amp; Beverages*

[Read full review](https://www.g2.com/survey_responses/napoleoncat-com-review-13089273)

---


#### What Are G2 Users Discussing About NapoleonCat.com?

- [What do you recommend for companies considering NapoleonCat.com for social media engagement?](https://www.g2.com/discussions/what-do-you-recommend-for-companies-considering-napoleoncat-com-for-social-media-engagement) - 1 comment
- [Who is Napoleon cat?](https://www.g2.com/discussions/who-is-napoleon-cat)
- [Is NapoleonCat free?](https://www.g2.com/discussions/is-napoleoncat-free) - 1 comment
- [Is NapoleonCat reliable?](https://www.g2.com/discussions/is-napoleoncat-reliable) - 1 comment
- [How do you use NapoleonCat?](https://www.g2.com/discussions/how-do-you-use-napoleoncat) - 1 comment

### 13. [Sociality.io](https://www.g2.com/products/sociality-io/reviews)
Sociality.io is an all-in-one social media management and intelligence platform that enables marketers to easily manage their social presence in a single dashboard. With its social media MCP, Sociality.io also helps marketers and AI agents analyze social media data through AI-powered workflows. Sociality.io currently supports Facebook, X/Twitter, Instagram, YouTube, TikTok, and LinkedIn. Our primary aim is to help marketers improve connection with their audiences, streamline publishing workflows, collaborate in real-time, and transform social data into valuable insights. Here are some of the Sociality.io features that our customers love most: 1) All content on one calendar with the Publish Module. Manage social media content publishing and scheduling with automated ease on one collaborative dashboard. Visually organize and manage content calendars with content preview, social feed, weekly, monthly, and agenda views. Keep team collaboration consistent with advanced access settings. 2) All conversations on one screen with the Engage Module. No more missed user messages while tabbing between accounts or hours-long page moderation processes. Bring growth, scalability, and process to social media engagement management. Create better conversations that result in better conversions with the unified Sociality.io inbox. 3) All data on one platform with the Listen Module. Manage your brand health with the right tool that gathers your brand mentions across the web, includes sentiment analysis, and covers hundreds of languages—not only tracking conversations about your brand but also equipping you to respond quickly with customizable alert emails. 4) All competitors in one report with the Competitor Analysis. No more spending hours on competitor analysis or making misguided decisions due to missed information. Reach your competitors&#39; data rapidly and develop strategies through detailed competitor analysis. 5) All reports ready to present with the Analytics Module. Enjoy the most comprehensive social media analytics report tool for finding meaning in data scattered across social media channels. Track social media KPIs—including paid engagement insights, Instagram TV and Stories analytics, content intelligence, and audience demographics—in one place. Schedule reports and download them as PowerPoint or Excel files. 6) Social media intelligence in AI workflows with Sociality.io MCP. Use Sociality.io’s social media MCP to analyze performance, competitors, and social media data inside AI tools. Chat with your social media data, create reports, compare post-level performance, monitor competitors, and turn account insights into AI-powered analysis. Sociality.io is a cloud-based solution that provides live customer support and is available for both iOS and Android mobile devices.


**Average Rating:** 4.8/5.0
**Total Reviews:** 19
**How Do G2 Users Rate Sociality.io?**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.8/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.9/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 8.7/10 (Category avg: 8.7/10)

**Who Is the Company Behind Sociality.io?**

- **Seller:** [Sociality.io](https://www.g2.com/sellers/sociality-io)
- **Year Founded:** 2015
- **HQ Location:** London, GB
- **Twitter:** @SocialityIO (337 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/sociality.io/ (6 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Marketing and Advertising
- **Company Size:** 55% Mid-Market, 36% Small-Business


#### What Are Sociality.io's Pros and Cons?

**Pros:**

- Analytics (1 reviews)
- Analytics Focus (1 reviews)
- Ease of Use (1 reviews)
- Efficiency (1 reviews)
- Helpful (1 reviews)



### What Do G2 Reviewers Say About Sociality.io?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **clear and insightful analytics** of Sociality.io, enhancing internal workflows and client presentations.
- Users value the **clear and insightful analytics** of Sociality.io, enhancing strategy presentations and internal workflows significantly.
- Users find Sociality.io remarkably **easy to use** , leading to a smoother and more efficient workflow.
- Users value the **efficiency** of Sociality.io, enjoying a smoother workflow and clear, actionable insights.
- Users value the **clear and effective analytics** of Sociality.io, enhancing internal processes and client explanations.


#### What Are Recent G2 Reviews of Sociality.io?

**"[Insightful analytics that elevate reporting](https://www.g2.com/survey_responses/sociality-io-review-12403087)"**

**Rating:** 4.5/5.0 stars
*— Hamza S.*

[Read full review](https://www.g2.com/survey_responses/sociality-io-review-12403087)

---

**"[5 years of amazing social media management experience](https://www.g2.com/survey_responses/sociality-io-review-6895182)"**

**Rating:** 5.0/5.0 stars
*— Armağan B.*

[Read full review](https://www.g2.com/survey_responses/sociality-io-review-6895182)

---


#### What Are G2 Users Discussing About Sociality.io?

- [What is Sociality.io used for?](https://www.g2.com/discussions/what-is-sociality-io-used-for)

### 14. [Tailwind](https://www.g2.com/products/tailwind/reviews)
The Tool That Feels Like a Marketing Team Tailwind automates the most difficult parts of your social media marketing so you can grow smarter and faster. Save time with content creation, scheduling, and publishing for Instagram, Pinterest and Facebook. Official Facebook, Instagram, and Pinterest partner. 1 million + users.


**Average Rating:** 4.3/5.0
**Total Reviews:** 139
**How Do G2 Users Rate Tailwind?**

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.8/10 (Category avg: 8.6/10)
- **Social Reporting:** 7.8/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 8.3/10 (Category avg: 8.7/10)

**Who Is the Company Behind Tailwind?**

- **Seller:** [Tailwind](https://www.g2.com/sellers/tailwind)
- **Year Founded:** 2012
- **HQ Location:** Oklahoma City, OK
- **Twitter:** @TailwindApp (10,566 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2575799/ (63 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Owner
- **Top Industries:** Marketing and Advertising, Writing and Editing
- **Company Size:** 91% Small-Business, 6% Mid-Market


#### What Are Tailwind's Pros and Cons?

**Pros:**

- Ease of Use (2 reviews)
- Easy Creation (2 reviews)
- Easy Posting (2 reviews)
- Post Scheduling (2 reviews)
- Scheduling Posts (2 reviews)

**Cons:**

- Layout Issues (2 reviews)
- Limited Features (2 reviews)
- Missing Features (2 reviews)
- Annoying Interface (1 reviews)
- Complex Features (1 reviews)


### What Do G2 Reviewers Say About Tailwind?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** in Tailwind, which simplifies scheduling and enhances content creation effortlessly.
- Users love the **easy creation** of Tailwind, benefiting from simplified content design and effective scheduling features.
- Users love the **easy posting** capabilities of Tailwind, making scheduling and design a breeze across platforms.
- Users value Tailwind&#39;s **Post Scheduling** feature for optimizing engagement times and streamlining content across platforms.
- Users love the **SmartSchedule feature** for optimizing post timing and enhancing audience engagement effortlessly.

**Cons:**

- Users find the **layout issues** in Tailwind cluttered and the design tools overly complex and redundant.
- Users find the **limited features** of Tailwind restrictive, especially for managing diverse social media platforms effectively.
- Users note the **missing features** in Tailwind, such as limited platform support and advanced tools for broader needs.
- Users find the **interface a bit cluttered** , which can overwhelm with the numerous options available in Tailwind.
- Users find Tailwind&#39;s interface occasionally **cluttered** , struggling with the overwhelming number of options available.

#### What Are Recent G2 Reviews of Tailwind?

**"[Fast Pin Creation and Posting Made Simple](https://www.g2.com/survey_responses/tailwind-review-12353320)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Construction*

[Read full review](https://www.g2.com/survey_responses/tailwind-review-12353320)

---

**"[Super Simple Scheduling with Turbo Boost and AI-Powered Pin Writing](https://www.g2.com/survey_responses/tailwind-review-12716559)"**

**Rating:** 5.0/5.0 stars
*— Kaprice D.*

[Read full review](https://www.g2.com/survey_responses/tailwind-review-12716559)

---


#### What Are G2 Users Discussing About Tailwind?

- [What is Tailwind used for?](https://www.g2.com/discussions/what-is-tailwind-used-for)

### 15. [Audiense](https://www.g2.com/products/audiense/reviews)
At Audiense we are creating a one-stop shop for all your audience research needs powered by social data. We are here to empower your audience and marketing strategies. Traditional market research is faced with limitations in this fast-moving digital age. It’s time to unlock digital and social intelligence to develop informed audience strategies and address the fundamental challenge of culture always being on the move, making it difficult for existing consumer segmentation to keep up. Audiense aims to create brand relevance through cultural understanding. Our social consumer segments are derived from consumers’ behaviour “in the wild”, making it more likely to reflect real affinities and passion points becoming a powerful new input to the segmentation strategy. Audiense provides a great data-foundation to persona development, understanding the audiences that matter to your business, finding new audience pocket opportunities, identifying sponsorships/partnerships, content ideation, targeted advertising and so much more. We are proud to have served more than 100k+ customers globally since 2012 from our offices in the UK and Spain. Over the last 2 years Audiense has risen as a consolidator in the space acquiring SOPRISM, Tweet Binder and Affinio. As a result we have developed a suite of products powered by a variety of data sources diversifying our offering. We currently offer a range of products and services across 2 core Hubs: 1) Audiense Intelligence [3 products] Demand, Social and Digital Intelligence 2) X Marketing: [2 products] X advanced analytics &amp; tracking and Community management


**Average Rating:** 4.5/5.0
**Total Reviews:** 242
**How Do G2 Users Rate Audiense?**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.3/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.2/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 7.6/10 (Category avg: 8.7/10)

**Who Is the Company Behind Audiense?**

- **Seller:** [Audiense](https://www.g2.com/sellers/audiense)
- **Company Website:** https://www.audiense.com/
- **Year Founded:** 2011
- **HQ Location:** London, England
- **Twitter:** @AudienseCO (170,861 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/10529043 (101 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** CEO
- **Top Industries:** Marketing and Advertising, Market Research
- **Company Size:** 50% Small-Business, 33% Mid-Market


#### What Are Audiense's Pros and Cons?

**Pros:**

- Audience Analysis (5 reviews)
- Helpful (5 reviews)
- Detailed Information (4 reviews)
- Features (4 reviews)
- Analytics (3 reviews)

**Cons:**

- Audience Management (1 reviews)
- Complex Features (1 reviews)
- Complexity (1 reviews)
- Data Inaccuracy (1 reviews)
- Data Limitations (1 reviews)


### What Do G2 Reviewers Say About Audiense?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **flexibility and depth** of Audiense for insightful audience exploration and effective stakeholder communication.
- Users appreciate the **flexibility and detailed insights** of Audiense, enhancing audience understanding and stakeholder communications.
- Users value the **flexibility and depth of insights** Audiense offers, enhancing audience understanding and client presentations.
- Users appreciate the **flexibility** of Audiense, enhancing audience exploration and efficient reporting for stakeholder presentations.
- Users value the **flexible analytics and deep audience insights** of Audiense, streamlining research and reporting considerably.

**Cons:**

- Users find the lack of **audience search flexibility** limiting, preferring to avoid returning to Meltwater for refinements.
- Users find the **complex features** of Audiense overwhelming, making navigation challenging initially.
- Users find the **complexity of navigation** initially overwhelming due to the numerous features available on Audiense.
- Users find **data inaccuracy** in Audiense&#39;s reports, making them less reliable for overall audience representation.
- Users note the **data limitations** of Audiense, finding insights based on publicly available data may not fully represent audiences.

#### What Are Recent G2 Reviews of Audiense?

**"[Saves me hours of time!](https://www.g2.com/survey_responses/audiense-review-10066252)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Media Production*

[Read full review](https://www.g2.com/survey_responses/audiense-review-10066252)

---

**"[Invaluable to the Business](https://www.g2.com/survey_responses/audiense-review-4630506)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Marketing and Advertising*

[Read full review](https://www.g2.com/survey_responses/audiense-review-4630506)

---


#### What Are G2 Users Discussing About Audiense?

- [What is Audiense used for?](https://www.g2.com/discussions/what-is-audiense-used-for)

### 16. [SocialDog](https://www.g2.com/products/socialdog/reviews)
SocialDog is an all-In-one social media marketing tool allowing businesses and individuals to manage their social media accounts smartly and efficiently 🐶🚀 Features such as account operation management, follower management (Only for X) , engagement analytics and auto-tweet scheduling to help you to optimize your activity and grow your social media presence. SocialDog has been awarded the IT Review Grid Award as a &#39;LEADER&#39; for seven consecutive terms and recognized as a smart and efficient social media management tool with over 1 million users around the world. 🚀 SocialDog&#39;s main features: ✅ Full of analysis tools that allow you to see datas you can&#39;t see on social medias ✅ Schedule posts to help you to increase posting efficiency and freeing you up to focus on more creative tasks ✅ Follower management to unfollow accounts that are recently inactive (Only for X) ✅ Keyword monitoring to see a list of accounts and tweets that have tweeted the specified keywords ✅ Find out more effective functions from https://social-dog.net/en/ 💸 Flexible membership plans that fit your needs You can start SocialDog with 7 days FREE trials for any paid plan. SocialDog provides plans for individuals and enterprises. Please select the ones that best fits your needs. 👩‍💻 Customer support with humanity Customer support is one of our top priority. Our customer support team will answer any questions you have. 🔒 Security SocialDog also uses X (Twitter) &#39;s official &quot;OAuth&quot; authentication, so you can use SocialDog immediately without a password. 🙏 SocialDog has an easy 1 minute registration and a 7-day paid membership trial for free! 💻SocialDog is available as a web platform, with native mobile applications for iOS &amp; Android.


**Average Rating:** 4.5/5.0
**Total Reviews:** 130
**How Do G2 Users Rate SocialDog?**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.8/10 (Category avg: 8.6/10)
- **Social Reporting:** 9.2/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 9.1/10 (Category avg: 8.7/10)

**Who Is the Company Behind SocialDog?**

- **Seller:** [SocialDog](https://www.g2.com/sellers/socialdog)
- **Year Founded:** 2016
- **HQ Location:** Tokyo, JP
- **Twitter:** @SocialDog_JP (58,070 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/socialdog/ (24 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Entertainment, Marketing and Advertising
- **Company Size:** 92% Small-Business, 5% Enterprise


#### What Are SocialDog's Pros and Cons?

**Pros:**

- Ease of Use (1 reviews)
- Innovation (1 reviews)
- Marketing Management (1 reviews)
- Social Media Management (1 reviews)



### What Do G2 Reviewers Say About SocialDog?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find SocialDog&#39;s interface incredibly **easy to use** , simplifying Twitter marketing and management tasks effectively.
- Users love the **innovative features** of SocialDog that enhance Twitter marketing and simplify campaign management.
- Users appreciate the **ease of use** of SocialDog for managing Twitter marketing campaigns and engagements effectively.
- Users value the **ease of use** in SocialDog, making Twitter management and marketing efficient and straightforward.


#### What Are Recent G2 Reviews of SocialDog?

**"[Overall pleasant experience with socialdog](https://www.g2.com/survey_responses/socialdog-review-9092821)"**

**Rating:** 5.0/5.0 stars
*— Devroux D.*

[Read full review](https://www.g2.com/survey_responses/socialdog-review-9092821)

---

**"[Gaining Social Media Success](https://www.g2.com/survey_responses/socialdog-review-9057110)"**

**Rating:** 5.0/5.0 stars
*— Matthew S.*

[Read full review](https://www.g2.com/survey_responses/socialdog-review-9057110)

---


#### What Are G2 Users Discussing About SocialDog?

- [What is SocialDog used for?](https://www.g2.com/discussions/what-is-socialdog-used-for) - 1 comment

### 17. [Eclincher](https://www.g2.com/products/eclincher/reviews)
Eclincher is an AI-powered social media management, brand monitoring, and local SEO tools. Some of Eclincher’s main features include an AI publishing agent, post scheduling, a visual calendar, a unified social inbox, an AI auto-reply agent, web and social monitoring, smart queue auto-publishing, topic-suggested content, advanced live analytics with drag-and-drop customization, post approval, and team collaboration. Ranked #1 for ROI in social media management, eclincher integrates with Facebook, Instagram, X, LinkedIn, Google Business, YouTube, TikTok, Threads, Pinterest, Reddit, and more, boosting local SEO rankings and performance tracking. Eclincher is the ideal solution for managing multiple accounts, tracking performance, and optimizing digital presence. Key Features: - Publishing and Scheduling: Effortlessly plan, schedule, and automate publishing posts with AI agent, visual content calendar and customizable automation queues to streamline workflows. - Unified Social Inbox: Centralize and manage all messages, comments, reviews, and mentions in one place, ensuring no customer interaction is overlooked. Save time with AI Auto Reply agent to do the work for you. - Social Listening: Monitor brand mentions, keywords, hashtags, and industry trends to gain valuable insights and stay ahead of the competition. - Brand Monitoring: Track your brand’s reputation and online presence to understand customer perceptions and address feedback effectively. - Analytics and Reporting: Leverage in-depth analytics and create detailed, customizable reports to measure performance and refine your strategy. - Local Listings Management: Ensure accurate and consistent business information across directories to boost local SEO rankings and online trust. - Local SEO: Enhance your local visibility by optimizing keywords, business profiles, and content to reach your target audience effectively. Eclincher is designed for businesses of all sizes, making it easy to connect with audiences and thrive in the ever-evolving digital landscape.


**Average Rating:** 4.6/5.0
**Total Reviews:** 437
**How Do G2 Users Rate Eclincher?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.9/10)
- **Social Measurement:** 9.0/10 (Category avg: 8.6/10)
- **Social Reporting:** 9.0/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 8.6/10 (Category avg: 8.7/10)

**Who Is the Company Behind Eclincher?**

- **Seller:** [Eclincher](https://www.g2.com/sellers/eclincher)
- **Year Founded:** 2012
- **HQ Location:** Palo Alto, CA
- **Twitter:** @eClincher (10,947 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3038721/ (47 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Community Manager, CEO
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 78% Small-Business, 16% Mid-Market


#### What Are Eclincher's Pros and Cons?


**Cons:**

- Cost (1 reviews)
- Expensive (1 reviews)
- High Pricing (1 reviews)


### What Do G2 Reviewers Say About Eclincher?
*AI-generated summary from verified user reviews*


**Cons:**

- Users feel the **cost of Eclincher is high** compared to other programs offering similar features at lower prices.
- Users feel that Eclincher&#39;s pricing is **expensive** compared to other similar tools available at lower costs.
- Users find Eclincher&#39;s pricing to be **excessively high** compared to similar programs with lower costs.

#### What Are Recent G2 Reviews of Eclincher?

**"[AN AMAZING TOOL AND TEAM](https://www.g2.com/survey_responses/eclincher-review-9559093)"**

**Rating:** 5.0/5.0 stars
*— Carlos F.*

[Read full review](https://www.g2.com/survey_responses/eclincher-review-9559093)

---

**"[Efficiency and Exceptional Customer Service](https://www.g2.com/survey_responses/eclincher-review-12210035)"**

**Rating:** 5.0/5.0 stars
*— Marc-André D.*

[Read full review](https://www.g2.com/survey_responses/eclincher-review-12210035)

---


#### What Are G2 Users Discussing About Eclincher?

- [What is eclincher used for?](https://www.g2.com/discussions/what-is-eclincher-used-for)

### 18. [Truescope](https://www.g2.com/products/truescope/reviews)
Truescope is a sophisticated media monitoring and intelligence platform designed to assist PR professionals, corporations, and agencies in effectively tracking, analyzing, and responding to media coverage. In an era where timely and relevant information is vital, Truescope empowers users to stay informed and engaged with their audience, ensuring that they can navigate the complexities of the media landscape with confidence. This platform is particularly beneficial for PR agencies and organizations that require real-time insights without the constraints of traditional, long-term contracts. Truescope’s flexible, campaign-based pricing model allows users to tailor their media monitoring efforts to specific campaigns or projects, making it an ideal choice for those running short-term initiatives. The integration of modern, AI-driven tools further enhances the user experience, streamlining workflows and providing actionable insights that can be leveraged immediately. Truescope offers comprehensive media monitoring capabilities that span a wide array of sources. Users can access traditional media monitoring, tracking millions of articles and broadcasts across national, regional, and trade publications. Additionally, the platform excels in social media listening, enabling users to monitor conversations on popular platforms such as X (Twitter), Facebook, Instagram, TikTok, and LinkedIn. This breadth of coverage ensures that users can capture every mention of their brand, whether it appears in blogs, forums, or online news outlets. Key features of Truescope include custom reports and dashboards that allow users to measure PR campaign performance, track brand reputation, and analyze audience sentiment. These tailored dashboards are designed for easy sharing, facilitating collaboration among team members and stakeholders. Furthermore, Truescope provides live alerts, notifying users instantly when a crisis or opportunity arises, allowing for swift action in critical situations. The platform&#39;s AI-powered capabilities filter out irrelevant content, ensuring that users receive highly accurate and actionable intelligence, enabling them to focus on strategic decision-making rather than sifting through excessive noise. Overall, Truescope stands out in the media monitoring and PR analytics category by offering a modern, flexible solution that meets the evolving needs of its users. With its comprehensive coverage, real-time insights, and user-friendly features, Truescope equips PR professionals with the tools necessary to navigate the fast-paced media environment effectively.


**Average Rating:** 4.7/5.0
**Total Reviews:** 77
**How Do G2 Users Rate Truescope?**

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.9/10)
- **Social Measurement:** 9.2/10 (Category avg: 8.6/10)
- **Social Reporting:** 9.6/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 9.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Truescope?**

- **Seller:** [Truescope](https://www.g2.com/sellers/truescope)
- **Company Website:** https://www.truescope.com
- **Year Founded:** 2019
- **HQ Location:** Sydney, AU
- **Twitter:** @truescopehq (227 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/truescopehq/ (85 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Public Relations and Communications, Higher Education
- **Company Size:** 48% Small-Business, 32% Mid-Market


#### What Are Truescope's Pros and Cons?

**Pros:**

- Customer Support (7 reviews)
- Helpful (6 reviews)
- Features (4 reviews)
- Client Service (3 reviews)
- Intuitive (3 reviews)

**Cons:**

- Budget Constraints (2 reviews)
- Expensive (2 reviews)
- Irrelevant Content (2 reviews)
- Search Functionality (1 reviews)


### What Do G2 Reviewers Say About Truescope?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **excellent customer support** from Truescope, enhancing their overall experience and satisfaction.
- Users find the **helpful account managers** at Truescope knowledgeable and responsive, enhancing their overall experience and support.
- Users value the **easy-to-navigate interface** and the proactive support from account managers at Truescope.
- Users value the **responsive client service** of Truescope, which enhances their engagement and support in public relations.
- Users find Truescope **intuitive** , with easy navigation and excellent support that enhances their overall experience.

**Cons:**

- Users find that **budget constraints** make Truescope a challenging investment despite the value it provides.
- Users find Truescope **expensive** , stretching tight budgets, but see value in the quality it provides.
- Users often face **irrelevant content** in searches, making it challenging to find truly relevant news.
- Users find the **search functionality noisy** , making it challenging to filter through relevant news effectively.

#### What Are Recent G2 Reviews of Truescope?

**"[Exceptional Platform with an Outstanding Team](https://www.g2.com/survey_responses/truescope-review-12612479)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Government Administration*

[Read full review](https://www.g2.com/survey_responses/truescope-review-12612479)

---

**"[Reliable Real-Time Monitoring with Excellent Support](https://www.g2.com/survey_responses/truescope-review-12885045)"**

**Rating:** 5.0/5.0 stars
*— Blake W.*

[Read full review](https://www.g2.com/survey_responses/truescope-review-12885045)

---


#### What Are G2 Users Discussing About Truescope?

- [What is Truescope used for?](https://www.g2.com/discussions/what-is-truescope-used-for) - 1 comment

### 19. [Oracle Social Cloud](https://www.g2.com/products/oracle-social-cloud/reviews)
Oracle Social Cloud’s intuitive analytics tools empower marketers to discover, analyze and respond across paid, owned and earned social channels to measure the impact of their data-driven campaigns. A unified listening, analytics and engagement application helps marketers measure social success and connect social analytics with business KPI. The Social Cloud platform offers an API layer to deliver social data and functionality into existing technology stacks including Oracle Customer Experience Cloud and Marketing Cloud. Oracle Social Cloud includes the following social solutions: Application: • Listen: Uncover actionable insights from social or unstructured 1st party data through proprietary 3-tiered listening technology. Latent semantic analysis delivers easy refinement and auto-theming while natural language processing drives sentiment and top terms for business users. • Analyze: Customizable dashboards empower marketers to discover, analyze and report to measure campaign impact across paid, owned and earned social data. • Engage: Read, route and respond to social messages across owned and earned channels in one customizable engagement console. Platform: • A truly open platform with extensible APIs offers social data and social functionality across CX, OMC and 3rd party systems. Customers and partners leverage APIs to bring the power of social into their existing technology investments.


**Average Rating:** 3.7/5.0
**Total Reviews:** 17
**How Do G2 Users Rate Oracle Social Cloud?**

- **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.3/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.8/10 (Category avg: 8.6/10)

**Who Is the Company Behind Oracle Social Cloud?**

- **Seller:** [Oracle](https://www.g2.com/sellers/oracle)
- **Year Founded:** 1977
- **HQ Location:** Austin, TX
- **Twitter:** @Oracle (827,997 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1028/ (208,078 employees on LinkedIn®)
- **Ownership:** NYSE:ORCL

**Who Uses This Product?**
- **Top Industries:** Marketing and Advertising
- **Company Size:** 35% Enterprise, 35% Mid-Market



#### What Are Recent G2 Reviews of Oracle Social Cloud?

**"[Oracle Social Cloud Review](https://www.g2.com/survey_responses/oracle-social-cloud-review-4176929)"**

**Rating:** 4.0/5.0 stars
*— Shikhar K.*

[Read full review](https://www.g2.com/survey_responses/oracle-social-cloud-review-4176929)

---

**"[Great organizational/storage tool](https://www.g2.com/survey_responses/oracle-social-cloud-review-4279399)"**

**Rating:** 4.0/5.0 stars
*— Jennifer S.*

[Read full review](https://www.g2.com/survey_responses/oracle-social-cloud-review-4279399)

---


#### What Are G2 Users Discussing About Oracle Social Cloud?

- [What is Oracle Social Cloud used for?](https://www.g2.com/discussions/what-is-oracle-social-cloud-used-for)

### 20. [Infegy Starscape](https://www.g2.com/products/infegy-starscape/reviews)
Infegy Starscape is a cutting-edge social analytics platform that transforms how businesses understand their audiences through advanced social listening technology. Designed for marketers, researchers, and agencies who need rapid, data-driven consumer insights, Starscape delivers lightning-fast analysis of social media conversations across all major public platforms. Unparalleled Social Listening Capabilities At the heart of Starscape is sophisticated AI technology that goes far beyond basic social analytics. The platform leverages over a decade of natural language processing expertise to provide nuanced sentiment analysis that captures the true meaning behind consumer conversations. With advanced emotion detection, brands can identify feelings such as joy, love, and disgust, gaining deeper consumer insights into what truly drives their audience. Lightning-Fast Social Analytics Time is critical in today&#39;s fast-paced digital landscape. Infegy Starscape delivers instant access to social listening data—your most important searches are available on day one, with complex queries returning results in seconds rather than weeks. This speed advantage enables teams to respond quickly to emerging trends, competitive threats, and shifting consumer sentiment. Comprehensive Consumer Insights Starscape&#39;s social analytics engine provides extensive coverage with 17+ years of historical data, ensuring you never miss critical patterns in consumer behavior. The platform&#39;s entity recognition effortlessly tracks brands and individuals, while theme identification pinpoints purchase intent, churn risk, and other crucial conversational patterns. GDPR and HIPAA compliance ensure your social listening efforts meet regulatory requirements. Actionable Intelligence for Every Team Whether you&#39;re conducting market research, managing brand reputation, or analyzing competitive intelligence, Starscape&#39;s trustworthy generative AI delivers actionable summaries, audience personas, and reports you can confidently use for business decisions. Customizable dashboards, reusable templates, and white-label reporting options make it easy to share consumer insights across your organization or with clients. Transform your approach to social listening and unlock the consumer insights that drive growth. Infegy Starscape combines superior data quality, advanced social analytics, and AI-powered intelligence to help you make faster, smarter decisions based on a real-time understanding of your audience.


**Average Rating:** 4.5/5.0
**Total Reviews:** 211
**How Do G2 Users Rate Infegy Starscape?**

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.4/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.5/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 8.3/10 (Category avg: 8.7/10)

**Who Is the Company Behind Infegy Starscape?**

- **Seller:** [Infegy](https://www.g2.com/sellers/infegy)
- **Company Website:** https://infegy.com
- **Year Founded:** 2006
- **HQ Location:** Kansas City, MO
- **Twitter:** @Infegy (3,585 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/428346/ (25 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Senior Strategist
- **Top Industries:** Marketing and Advertising, Market Research
- **Company Size:** 46% Mid-Market, 34% Small-Business


#### What Are Infegy Starscape's Pros and Cons?

**Pros:**

- Ease of Use (9 reviews)
- Customer Support (5 reviews)
- Helpful (5 reviews)
- Artificial Intelligence (4 reviews)
- User Interface (4 reviews)

**Cons:**

- Learning Curve (5 reviews)
- Dashboard Issues (2 reviews)
- Dashboard Limitations (2 reviews)
- Limited Social Listening (2 reviews)
- Missing Features (2 reviews)


### What Do G2 Reviewers Say About Infegy Starscape?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of Infegy Starscape, finding it efficient for quick access to essential information.
- Users commend the **responsive customer support** from Infegy Starscape, ensuring quick assistance and optimal results.
- Users find Infegy Starscape a **super helpful and powerful tool** , enhancing client deliverables with insightful audience data.
- Users value the **AI summaries and query writing tool** in Infegy Starscape for saving time and enhancing insights.
- Users appreciate the **user-friendly interface** of Infegy Starscape, which simplifies navigation and enhances their data experience.

**Cons:**

- Users note a **steep learning curve** with Infegy Starscape, requiring time and effort to master its features.
- Users experience **dashboard issues** with missing widgets and glitches, complicating the overall data visualization process.
- Users find that the **dashboard limitations** hinder usability, with missing widgets and a complex setup process.
- Users find **limited social listening** capabilities hinder the extraction of meaningful insights from overwhelming, irrelevant content.
- Users express concern over **missing features** like the dictionary and specific widgets, affecting data visualization and sentiment analysis.

#### What Are Recent G2 Reviews of Infegy Starscape?

**"[Powerful Social Insights with Deep Historical Trend Tracking](https://www.g2.com/survey_responses/infegy-starscape-review-12255074)"**

**Rating:** 4.0/5.0 stars
*— Ravinder k.*

[Read full review](https://www.g2.com/survey_responses/infegy-starscape-review-12255074)

---

**"[Sr Data Analyst](https://www.g2.com/survey_responses/infegy-starscape-review-8577268)"**

**Rating:** 5.0/5.0 stars
*— Martin  T.*

[Read full review](https://www.g2.com/survey_responses/infegy-starscape-review-8577268)

---


#### What Are G2 Users Discussing About Infegy Starscape?

- [What does Infegy Atlas do?](https://www.g2.com/discussions/what-does-infegy-atlas-do)
- [What is the use of Infegy Atlas?](https://www.g2.com/discussions/what-is-the-use-of-infegy-atlas)
- [What does Infegy do?](https://www.g2.com/discussions/what-does-infegy-do) - 1 comment
- [How much does infegy cost?](https://www.g2.com/discussions/how-much-does-infegy-cost)

### 21. [Konnect Insights](https://www.g2.com/products/konnect-insights/reviews)
Konnect Insights is an omnichannel customer experience management platform that helps brands leverage the 4 Pillars of Omni-channel CXM by enabling them to listen to the conversations from all channels, learn from these conversations, and engage with their customers in meaningful ways and make them happier. It is an all-in-one suite offering social listening + online reputation management (ORM) + social CRM + social analytics + social publishing + BI tools and dashboards + surveys + crisis management. It is a comprehensive platform that unifies marketing, analytics, and customer experience and is trusted by leading brands from various industries.


**Average Rating:** 4.4/5.0
**Total Reviews:** 33
**How Do G2 Users Rate Konnect Insights?**

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.8/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.5/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 8.6/10 (Category avg: 8.7/10)

**Who Is the Company Behind Konnect Insights?**

- **Seller:** [Konnect Insights](https://www.g2.com/sellers/konnect-insights)
- **HQ Location:** Mumbai, IN
- **Twitter:** @konnectinsights (1,960 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/konnectinsights/?originalSubdomain=in (144 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Financial Services
- **Company Size:** 48% Mid-Market, 33% Small-Business


#### What Are Konnect Insights's Pros and Cons?

**Pros:**

- Ease of Use (7 reviews)
- Setup Ease (4 reviews)
- Centralized Management (3 reviews)
- Reporting (3 reviews)
- Social Media Management (3 reviews)

**Cons:**

- Improvement Needed (2 reviews)
- Not Intuitive (2 reviews)
- Difficult Reporting (1 reviews)
- Learning Curve (1 reviews)
- Response Issues (1 reviews)


### What Do G2 Reviewers Say About Konnect Insights?
*AI-generated summary from verified user reviews*

**Pros:**

- Users praise the **ease of use** of Konnect Insights, appreciating its intuitive interface and efficient workflow management.
- Users appreciate the **easy setup** of Konnect Insights, allowing for quick onboarding and efficient usage right away.
- Users appreciate the **centralized management** of Konnect Insights, which streamlines workflows and enhances response continuity across channels.
- Users highly value the **customizable reporting capabilities** of Konnect Insights, enhancing strategic insights and decision-making.
- Users value the **unified workspace** of Konnect Insights that streamlines social media management and enhances efficiency.

**Cons:**

- Users note that **improvement is needed** in reporting configurations and post scheduling for better overall experience.
- Users find the **transfer process complicated** , but it may become clearer after regular use.
- Users find **difficult reporting** configurations challenging, needing more exploration and support for effective use of Konnect Insights.
- Users feel that **response issues** affect efficiency, wishing for improved AI-based management features to enhance functionality.

#### What Are Recent G2 Reviews of Konnect Insights?

**"[Konnect Insights: Unified Omnichannel Ticketing and Powerful BI for Modern ORM](https://www.g2.com/survey_responses/konnect-insights-review-12408673)"**

**Rating:** 5.0/5.0 stars
*— Rumeen M.*

[Read full review](https://www.g2.com/survey_responses/konnect-insights-review-12408673)

---

**"[Insight-Led Engagement with Seamless ORM](https://www.g2.com/survey_responses/konnect-insights-review-12403409)"**

**Rating:** 5.0/5.0 stars
*— ujwala k.*

[Read full review](https://www.g2.com/survey_responses/konnect-insights-review-12403409)

---


#### What Are G2 Users Discussing About Konnect Insights?

- [What is the use of Konnect Insights?](https://www.g2.com/discussions/what-is-the-use-of-konnect-insights)
- [What is konnect?](https://www.g2.com/discussions/what-is-konnect)
- [What does Konnect Insights do?](https://www.g2.com/discussions/what-does-konnect-insights-do)

### 22. [ContentStudio](https://www.g2.com/products/contentstudio/reviews)
ContentStudio is the all-in-one platform that turns social media and content marketing from a juggling act into a single, streamlined workflow. Built for businesses, agencies, and marketers, it brings content discovery, creation, scheduling, and publishing together in one place. Visit our website: https://contentstudio.io Why choose ContentStudio? Here&#39;s why: AI Studio, Built In: Generate captions, images, and videos with AI Studio, creating quality content up to 10X faster. All-in-One Platform: Publish across Facebook, Instagram, X, LinkedIn, TikTok, YouTube, Pinterest, Threads, Google Business Profile, and blogs like WordPress, Medium, and Shopify, all from one dashboard. Discover Trending Content: Uncover trending topics and content that resonates with your audience using advanced discovery algorithms. Find the Right Influencers: Search, vet, and connect with influencers in your niche, right from the same platform. Seamless Collaboration: Set up custom approval workflows so clients and teammates can review and sign off before anything goes live. Effortless Scheduling: Automate your content calendar and maintain a consistent posting schedule without the hassle. Social Listening: Track brand mentions, keywords, and sentiment across platforms in real time. Insightful Analytics: Get white-label reports and competitor benchmarking to understand what works and refine your strategy. Unified Inbox: Manage comments and messages across every channel from one place. Automate &amp; Extend: Use Automation Recipes and evergreen recycling to keep channels active, or connect via API with Zapier, Make, n8n, and Claude. Founded in 2017 and headquartered in Claymont, Delaware, ContentStudio is trusted by thousands of agencies, brands, and marketers worldwide to save time, stay organized, and grow their reach.


**Average Rating:** 4.6/5.0
**Total Reviews:** 344
**How Do G2 Users Rate ContentStudio?**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.9/10)
- **Social Measurement:** 8.2/10 (Category avg: 8.6/10)
- **Social Reporting:** 8.7/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 8.5/10 (Category avg: 8.7/10)

**Who Is the Company Behind ContentStudio?**

- **Seller:** [ContentStudio Inc](https://www.g2.com/sellers/contentstudio-inc)
- **Year Founded:** 2017
- **HQ Location:** Claymont, Delaware
- **Twitter:** @ContentStudioio (26,679 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/13324048/ (47 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Owner, Founder
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 93% Small-Business, 7% Mid-Market


#### What Are ContentStudio's Pros and Cons?

**Pros:**

- Ease of Use (2 reviews)
- Efficiency (2 reviews)
- Features (2 reviews)
- Management Efficiency (2 reviews)
- Posting Efficiency (2 reviews)



### What Do G2 Reviewers Say About ContentStudio?
*AI-generated summary from verified user reviews*

**Pros:**

- Users praise the **ease of use** of ContentStudio for streamlining social media management across multiple profiles effortlessly.
- Users value the **efficiency** of ContentStudio, appreciating its intuitive features for seamless social media management and content scheduling.
- Users value the **ease of use** and efficiency of ContentStudio for managing multiple social media profiles effortlessly.
- Users praise the **management efficiency** of ContentStudio, appreciating its ease of use and streamlined scheduling across platforms.
- Users praise ContentStudio for its **posting efficiency** , streamlining content planning and management across multiple social media profiles.


#### What Are Recent G2 Reviews of ContentStudio?

**"[Integrations + Simple Scheduling That Just Works](https://www.g2.com/survey_responses/contentstudio-review-12963290)"**

**Rating:** 5.0/5.0 stars
*— Umer Daraz K.*

[Read full review](https://www.g2.com/survey_responses/contentstudio-review-12963290)

---

**"[Seamless Automation, Steep Learning Curve](https://www.g2.com/survey_responses/contentstudio-review-13090695)"**

**Rating:** 5.0/5.0 stars
*— Munaza F.*

[Read full review](https://www.g2.com/survey_responses/contentstudio-review-13090695)

---


#### What Are G2 Users Discussing About ContentStudio?

- [What is ContentStudio used for?](https://www.g2.com/discussions/what-is-contentstudio-used-for) - 2 comments, 2 upvotes

### 23. [Letterdrop](https://www.g2.com/products/letterdrop/reviews)
Letterdrop helps you find warm leads you&#39;re missing today. Book meetings with them at 2.8x rate vs cold outreach. How? - Create credible thought leadership instantly from internal conversations and data you already have - Target leads interested in you, competitors, and problems you solve Letterdrop is a great fit for sales-led companies and can help you add $500k to low millions in Closed/Won revenue.


**Average Rating:** 4.9/5.0
**Total Reviews:** 11
**How Do G2 Users Rate Letterdrop?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)

**Who Is the Company Behind Letterdrop?**

- **Seller:** [Letterdrop](https://www.g2.com/sellers/letterdrop)
- **Year Founded:** 2021
- **HQ Location:** San Francisco
- **Twitter:** @letterdropco (630 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/letterdrop (25 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Computer Software
- **Company Size:** 64% Mid-Market, 36% Small-Business


#### What Are Letterdrop's Pros and Cons?

**Pros:**

- Ease of Use (8 reviews)
- Content Creation (7 reviews)
- Time Saving (5 reviews)
- Content Distribution (4 reviews)
- Customer Support (4 reviews)

**Cons:**

- Bugs (4 reviews)
- Software Bugs (3 reviews)
- Poor Support (2 reviews)
- Software Bugs/Issues (2 reviews)
- Technical Issues (2 reviews)


### What Do G2 Reviewers Say About Letterdrop?
*AI-generated summary from verified user reviews*

**Pros:**

- Users highlight the **ease of use** of Letterdrop, making their content marketing workflows significantly more efficient.
- Users value the **efficient content creation** capabilities of Letterdrop, simplifying SEO tasks and enhancing social media marketing efforts.
- Users love how Letterdrop&#39;s **time-saving features** streamline SEO and content creation, enhancing productivity effortlessly.
- Users value the **automatic social distribution** capabilities of Letterdrop, enhancing their reach across multiple marketing channels effortlessly.
- Users value the **responsive customer support** of Letterdrop, as their team effectively resolves issues and provides assistance.

**Cons:**

- Users experience **bugs and lag** in Letterdrop, affecting performance and user experience, despite responsive support from the team.
- Users experience **software bugs** that can cause lag, but the responsive support team quickly resolves issues.
- Users encounter **poor support** due to bugs that linger despite a responsive team addressing issues relatively quickly.
- Users face **software bugs and performance lags** that hinder the smooth operation of Letterdrop&#39;s features.
- Users experience **technical issues** with lagging workflows and bugs, impacting overall performance and reliability.

#### What Are Recent G2 Reviews of Letterdrop?

**"[Wonderful application for marketing automation](https://www.g2.com/survey_responses/letterdrop-review-9505020)"**

**Rating:** 4.5/5.0 stars
*— Aashika S.*

[Read full review](https://www.g2.com/survey_responses/letterdrop-review-9505020)

---

**"[Excellent tool to maximize content marketing efficiency and impact](https://www.g2.com/survey_responses/letterdrop-review-9248187)"**

**Rating:** 5.0/5.0 stars
*— Susan C.*

[Read full review](https://www.g2.com/survey_responses/letterdrop-review-9248187)

---



### 24. [CisionOne](https://www.g2.com/products/cisionone/reviews)
CisionOne is an AI-powered platform tailored to meet the specific needs of PR agencies and departments, encompassing media monitoring and outreach, analytics, media and influencer targeting, and social listening capabilities. An industry-leading tool for finding and connecting with the right journalists, market experts, and relevant media influencers. Track mentions of your brand, enhance media outreach, and instantly summarize coverage with authentic AI implementation. Measure the effectiveness of your PR campaigns through comprehensive analytics, analyze trends in media coverage, and use data insights to guide future PR decisions. Built for PR professionals, CisionOne transforms how you work with AI assistance across desktop, tablet, and mobile.


**Average Rating:** 3.9/5.0
**Total Reviews:** 1,322
**How Do G2 Users Rate CisionOne?**

- **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 8.9/10)
- **Social Measurement:** 7.0/10 (Category avg: 8.6/10)
- **Social Reporting:** 6.5/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 6.8/10 (Category avg: 8.7/10)

**Who Is the Company Behind CisionOne?**

- **Seller:** [Cision](https://www.g2.com/sellers/cision)
- **Company Website:** https://www.cision.com/
- **Year Founded:** 1867
- **HQ Location:** Chicago, IL
- **Twitter:** @Cision (48,654 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/163054/ (3,861 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Account Executive, Account Coordinator
- **Top Industries:** Public Relations and Communications, Marketing and Advertising
- **Company Size:** 43% Small-Business, 34% Mid-Market


#### What Are CisionOne's Pros and Cons?

**Pros:**

- Ease of Use (69 reviews)
- Helpful (40 reviews)
- Media Outreach (39 reviews)
- Coverage Quality (36 reviews)
- Features (33 reviews)

**Cons:**

- Data Inaccuracy (37 reviews)
- Not Intuitive (28 reviews)
- Learning Curve (26 reviews)
- Incomplete Media Coverage (25 reviews)
- Media Monitoring (25 reviews)


### What Do G2 Reviewers Say About CisionOne?
*AI-generated summary from verified user reviews*

**Pros:**

- Users enjoy the **ease of use** of CisionOne, finding it straightforward and effective for managing media outreach.
- Users value the **responsive and helpful support** from the CisionOne team, enhancing their overall experience with the platform.
- Users value the **intuitive media monitoring** feature of CisionOne, providing effortless tracking and reporting of coverage.
- Users value the **coverage quality** of CisionOne, enhancing their media monitoring and organization efficiency significantly.
- Users appreciate the **intuitive media monitoring** feature of CisionOne, enhancing their experience with easy configuration and support.

**Cons:**

- Users report **data inaccuracies** with CisionOne, facing issues with missed coverage and unreliable media reports.
- Users find CisionOne **not intuitive** , citing a cluttered interface that complicates navigation and slows down their workflow.
- Users find the **learning curve steep** with CisionOne, making initial navigation challenging for newcomers.
- Users report **incomplete media coverage** , highlighting missed mentions and difficulties with the search function and reporting accuracy.
- Users express concern over **inaccurate media mentions** and frustrating manual article additions, impacting overall efficiency.

#### What Are Recent G2 Reviews of CisionOne?

**"[Powerful Media Monitoring and Reporting with a Great Journalist Database](https://www.g2.com/survey_responses/cisionone-review-13060883)"**

**Rating:** 4.5/5.0 stars
*— Julia M.*

[Read full review](https://www.g2.com/survey_responses/cisionone-review-13060883)

---

**"[Efficient Media Outreach and Monitoring All In One Place](https://www.g2.com/survey_responses/cisionone-review-13060301)"**

**Rating:** 4.0/5.0 stars
*— Corey J.*

[Read full review](https://www.g2.com/survey_responses/cisionone-review-13060301)

---


#### What Are G2 Users Discussing About CisionOne?

- [What is Cision Communications Cloud used for?](https://www.g2.com/discussions/what-is-cision-communications-cloud-used-for)
- [What is Help a Reporter Out used for?](https://www.g2.com/discussions/what-is-help-a-reporter-out-used-for) - 1 comment, 1 upvote

### 25. [Engain](https://www.g2.com/products/engain/reviews)
Engain is a Reddit marketing and discovery software platform designed to help businesses identify, monitor, and engage with relevant discussions across Reddit. It is a social media and community intelligence tool that enables marketing teams to find high-intent conversations, track brand and competitor mentions, and participate in discussions where potential customers are already active. The platform analyzes Reddit activity to surface both newly created posts and existing threads that receive ongoing engagement or search traffic. This allows users to identify opportunities to join discussions early or contribute to conversations that continue to generate visibility over time. Engain centralizes this data in one interface, removing the need for manual subreddit browsing or keyword research. Engain is commonly used by founders, marketing teams, and agencies that want to use Reddit as a channel for research, brand awareness, and audience engagement. The platform supports structured workflows that help teams monitor conversations, evaluate sentiment, and decide when and where to participate. It also eliminates the need to manage Reddit accounts directly, allowing users to focus on strategy and messaging rather than execution. Key capabilities of Engain include: • Discovery of high-traffic and newly created Reddit threads • Identification of SEO-driven discussions that appear in search results • Brand and competitor mention tracking with sentiment context • Keyword-based monitoring and opportunity filtering • Tools for managing engagement and participation workflows • Support for multiple projects and tracked topics Engain is designed for organizations that want consistent visibility on Reddit without manual research or constant monitoring. By organizing discussions, surfacing relevant opportunities, and providing structured engagement tools, the platform helps teams better understand audience intent and participate in conversations at the right time.


**Average Rating:** 4.9/5.0
**Total Reviews:** 16
**How Do G2 Users Rate Engain?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)
- **Social Reporting:** 10.0/10 (Category avg: 8.6/10)
- **Brand Monitoring:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Engain?**

- **Seller:** [Renaar Digital](https://www.g2.com/sellers/renaar-digital)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/renaar/ (3 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business


#### What Are Engain's Pros and Cons?

**Pros:**

- Time-saving (6 reviews)
- Ease of Use (5 reviews)
- Intuitive (4 reviews)
- Efficiency (3 reviews)
- Helpful (3 reviews)

**Cons:**

- Learning Curve (2 reviews)
- Complex Features (1 reviews)
- Customization Issues (1 reviews)
- Difficult Reporting (1 reviews)
- Inadequate Metrics (1 reviews)


### What Do G2 Reviewers Say About Engain?
*AI-generated summary from verified user reviews*

**Pros:**

- Users love how Engain provides **time-saving access** to relevant Reddit threads, streamlining their marketing efforts effectively.
- Users love the **intuitive ease of use** of Engain, which enhances productivity and engagement right from the start.
- Users praise Engain for its **intuitive design** , making social media management easy and enhancing overall campaign performance.
- Users value the **efficiency** of Engain, appreciating its time-saving features and smooth functionality for better results.
- Users appreciate how Engain requires **minimal supervision** , allowing AI to effectively surface relevant conversations effortlessly.

**Cons:**

- Users find the **learning curve steep** with Engain, needing time to navigate its extensive data and features.
- Users find the software a bit **complex to use initially** , but tutorials help simplify the learning process.
- Users desire more **customization options** for advanced features, though this is a minor drawback in their positive experience.
- Users find the **difficult reporting** dashboard overwhelming for newcomers, suggesting a need for simpler metrics and guided tutorials.
- Users find the **reporting dashboard overwhelming** , suggesting improved simplification of metrics for better navigation.

#### What Are Recent G2 Reviews of Engain?

**"[Helpful for keeping up with relevant Reddit discussions](https://www.g2.com/survey_responses/engain-review-12247634)"**

**Rating:** 5.0/5.0 stars
*— Parvez N.*

[Read full review](https://www.g2.com/survey_responses/engain-review-12247634)

---

**"[Effortless Social Media Management and Engagement](https://www.g2.com/survey_responses/engain-review-12242783)"**

**Rating:** 5.0/5.0 stars
*— rheenajade F.*

[Read full review](https://www.g2.com/survey_responses/engain-review-12242783)

---




## What Is Social Media Listening Tools?

[Social Media Marketing Software](https://www.g2.com/categories/social-media-marketing)

## What Software Categories Are Similar to Social Media Listening Tools?

- [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt)
- [Social Media Suites](https://www.g2.com/categories/social-media-suites)
- [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics)
- [PR Analytics Software](https://www.g2.com/categories/pr-analytics)
- [Media and Influencer Targeting Software](https://www.g2.com/categories/media-and-influencer-targeting)
- [Media Monitoring Software](https://www.g2.com/categories/media-monitoring)
- [Social Customer Service Software](https://www.g2.com/categories/social-customer-service)


---

## How Do You Choose the Right Social Media Listening Tools?

### What You Should Know About Social Media Monitoring Tools

### What are Social Media Monitoring Tools?

Social media monitoring tools are often a company&#39;s main platform for consumer engagement and customer insights. How a company interacts with its customers speaks volumes about whether it values what its consumers want and how much it is willing to improve its product offerings and campaign messages to cater to those consumers.

Using social media monitoring as a form of social listening can also help give provide a company with valuable customer insights that will help identify trends, track competitors, and understand customer sentiment. Social media monitoring benefits include:

Key Benefits of Social Media Monitoring Tools

- Monitoring accounts on various social media platforms
- Quickly receiving alerts of customer criticism or complaints
- Tracking brand competition
- Monitoring your social media reputation and presence in real time
- Gaining insights on the effectiveness of your social media approach

### Why Use Social Media Monitoring Tools?

**Revenue –** Social media monitoring can generate more revenue for your company. Understanding how consumers interact with your social media posts can clue your business in on what to do to grow your audience, which translates to more subscribers and, therefore more revenue for your business.

**Customer Loyalty –** Beyond growing your customer base, social media monitoring is also a great tool to manage the customers that you already have. Brand loyalty can be earned from customers if you engage with them on a more personal level, answer any concerns that they might have, and improve your product based on the feedback provided through social media.

**Competitor Insights –** Social media monitoring can give your business insight into how your competitors are performing. Consumers that may be responding negatively to your competitor&#39;s offerings can be used to promote your own marketing campaigns and how your product offerings outperform the competition.

**Brand Presence –** One of the greatest benefits of social media monitoring tools is the ability to produce in-depth reports on brand presence. With social media monitoring, you can produce reports with easy-to-understand datasets. Competitive reporting is key to understanding the effectiveness of social media marketing campaigns and the underlying flaws that may be present. Remedying issues and capitalizing on effective methodologies can do wonders for a brand’s presence across social networks.

### Who Uses Social Media Monitoring Tools?

**Marketing –** Social media monitoring tools allow marketers to personalize content to specific users or demographics and identify thought leaders or influencers. Social media monitoring software can help marketing teams respond to social network mentions and facilitate customer engagement. Furthermore, user mentions such as asking for assistance or complimenting a product can be captured and used for future campaigns to demonstrate satisfaction and dedication. Engagement with these users across various social networks may also lead to increased traffic and customer engagement.

**Customer Service Teams –** Customer service teams use social media monitoring tools to listen to customer complaints or answer any concerns they might have. They can respond to positive or negative mentions in order to mitigate escalations in customer frustration and keep the customer base happy.

**Public Relations Teams –** Outreach and public relations teams monitor social media to identify whether they need to publicly respond to a major customer concern. If your company is being viewed negatively because of a major misstep, then PR can respond with a company-wide message and answer customer concerns in a succinct message.

### Kinds of Social Media Monitoring Tools

**Review Aggregator Tools –** These types of social monitoring tools aggregate all of your business’ online reviews in one organized list. This helps your business easily identify negative customer reviews and whether the issue can be quickly mitigated. Responding quickly to negative reviews can be the difference between retaining a customer and losing them to your competitors.

**Lead Generation Tools –** These types of social media monitoring tools allow you to pick up on leads via social media interactions. Lead generation tools have features that filter social mentions, whether they be negative, positive, or neutral. Lead generation tools also allow you to see who is talking about your product the most. You can then mark these people as leads and interact with them directly to convert them into customers. More leads via social media mean more revenue for your business.

**Social Mention Tools —** Social media monitoring tools specializing in social mentions help you determine how often your brand is being mentioned. These tools can filter what type of social media platforms you would like to monitor, the sentiment of the mentions, social mention demographics, etc. Monitoring social mentions can show who is talking about your product and what they are saying about it. This can directly influence your marketing and outreach teams’ successes. They can use social mentions to tailor their future efforts to correlate with what people want and discover what demographics your company should focus on.

### Social Media Monitoring Tools Features

**Cross-Channel Monitoring –** Cross-channel monitoring features allow you to simultaneously track activity from your accounts across various social media channels. This centralizes data collection and tracking and improves the efficiency of social media monitoring. If your company has many social media accounts, utilizing cross-channel monitoring features can help you easily manage them. Listening to users across all networks will paint an accurate picture of how they perceive your social media posts and brand.

**Analytics –** [Social media management software](https://www.g2.com/categories/social-media-mgmt) tools typically offer features that help analyze the trends you observe and search efficiently for data. These tools allow you to optimize internet searches to find facts faster. Some products can create reports that visualize data, making it easier to analyze results and measure the effectiveness of your social media strategies.

**Social Reporting –** Social reporting allows your company to access custom reports and dashboards to measure social activity and engagement opportunities. It also allows users to export data and graphs into PowerPoint, Excel, and other useful data-reporting programs. This feature provides great visuals for you to present data in meetings.

**Sentiment Scoring –** Sentiment scoring determines whether social mentions of your brand are positive, negative, or neutral. This feature helps you monitor whether certain products are performing well and if marketing changes need to be made to keep customers happy.

**Influencer Identification –** Influencer identification helps identify who is talking about your brand along with their influence over social communities. This feature can help bolster your company’s reputation by having popular social media bloggers feature your brand on their own social media accounts.

**Publishing –** Most social media monitoring software offers a publishing feature that allows users to auto-schedule social media posts. Users can schedule posts for months into the future, which can save your company plenty of time. Publishing features also automatically post blogs from your website onto social media. This is a great way to bolster the views on your blogs and generate more traffic back to your website.

### Trends Related to Social Media Monitoring Tools

**Finding Brand Influencers —** Some social media monitoring tools can identify the most important and influential people who are interacting with your brand. New tools feature built-in algorithms that assign scores to people who interact with your brand to quickly identify who has a high influence in the social media world. This can be very helpful in boosting your brand recognition. For example, if your brand fits within the restaurant industry, then you may be able to easily identify top food critics and have them review your restaurant to boost your popularity.

**Real-Time Tracking –** A new trend in social media monitoring tools is providing real-time analytics to track live hashtags and media mentions. Tracking in real time helps companies find customer complaints when they occur, which can help put these fires out in an efficient manner.

### Potential Issues with Social Media Monitoring Tools

**Inaccurate Sentiment Analysis –** As with all artificial intelligence, it can be very difficult to teach AI to monitor human emotions. As such, having a social media monitoring tool accurately pick up on all negative or positive responses to your brand can be a near-impossible task. When implementing a social media monitoring tool, be aware of potential inaccuracies in customer sentiment analysis, as it may not paint the full picture of how your brand is being viewed.

**Over-Listening –** Focusing too much on one negative social mention can prove to be counterproductive. Brands constantly trying to filter out all the negative reviews can spend too much time doing so, which distracts them from more important tasks. Furthermore, a few negative sentiments can influence brands to switch gears on certain products and make poor decisions. When implementing a social media monitoring tool, companies must have a thick skin and understand when it is truly worth listening to the consumers.

**Spam –** Social media monitoring tools have difficulty filtering out all the spam when robots or other people post about your brand for their own promotion. Because of this, your social media monitoring tool may pick up on many unwanted social mentions that don’t positively impact your company because they’re not coming from actual users. This can waste a lot of time for companies trying to use actual customer data to influence their marketing.

### Software and Services Related to Social Media Monitoring Tools

**Influencer Marketing Software –** [Influencer marketing software](https://www.g2.com/categories/influencer-marketing) helps organizations identify, recruit, and communicate with social influencers. While some social media monitoring software can perform this task, influencer marketing software can be a great tool to complement your social media monitoring by maximizing influencer outreach.

**Social Media Analytics –** [Social media analytics software](https://www.g2.com/categories/social-media-analytics) provides functionality for gathering and reporting on data related to social media accounts. Social media analytics products are used by social media, marketing, and communications teams that use analytics tools to identify successful practices, target demographics, and analyze real-time consumer practices.

**CRM –** Social media monitoring tools collect data that can be incorporated with [customer relationship management (CRM) software](https://www.g2.com/categories/influencer-marketing). CRM integration will connect data on your overall customer base with data related to your social media interactions. This will help you accurately analyze the effectiveness of your social media strategies.

**Social Media Management –** [Social media management software](https://www.g2.com/categories/social-media-mgmt) allows users to schedule posts months in advance. When social media managers have surplus content, they can schedule posts accordingly to ensure they share as much content as possible. This can be a great tool to complement social media monitoring and double down on your brand presence.

**Online Reputation Management –** [Online reputation management software](https://www.g2.com/categories/online-reputation-management) allows companies to monitor users’ online reviews and promote positive experiences through online review platforms. Similar to social media monitoring, this will help your company keep track of critical social mentions and customer complaints to keep your brand’s reputation in a positive light.




