# Best Social Media Listening Tools - Page 13 ## How Many Social Media Listening Tools Products Does G2 Track? **Total Products under this Category:** 201 ### Category Stats (Aug 2026) - **Average Rating:** 4.41/5 (↓0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** Repsense (+0.98%) - Among all products in this category, Repsense recorded the largest rating increase compared to last month _Last updated: August 01, 2026_ ## How Does G2 Rank Social Media Listening Tools Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 41,100+ Authentic Reviews - 201+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Social Media Listening Tools ![G2 Grid® for Social Media Listening Tools plotting products by satisfaction and market presence](https://www.g2.com/categories/social-media-listening-tools/grids.png?focus%5B%5D=678&focus%5B%5D=1616&focus%5B%5D=2814&focus%5B%5D=163098&focus%5B%5D=2140&focus%5B%5D=75923&focus%5B%5D=5791&focus%5B%5D=53908) Highlighted products: Sprout Social, Hootsuite, Meltwater, Vista Social, Brandwatch Consumer Intelligence, BrandMentions, Brand24, and YouScan. Underlying data: [Grid® JSON](https://www.g2.com/categories/social-media-listening-tools/grids.json?focus%5B%5D=sprout-social&focus%5B%5D=hootsuite&focus%5B%5D=meltwater&focus%5B%5D=vista-social&focus%5B%5D=brandwatch-consumer-intelligence&focus%5B%5D=brandmentions&focus%5B%5D=brand24&focus%5B%5D=youscan) **Sponsored** ### Meltwater Meltwater empowers companies with a suite of solutions that spans media, social, and consumer intelligence. Since 2001, we’ve helped organizations harness the world’s data in real time to fuel smarter decisions, stronger performance and sustainable growth. By analyzing nearly 1 billion pieces of content each day and transforming them into vital insights, Meltwater unlocks the competitive edge needed to drive results. With 27,000 customers, 50 offices across six continents and 2,200 employees, Meltwater is the industry partner of choice for global brands making an impact. We activate the power of data so businesses can make smarter, faster decisions. With the most robust dataset across media, social, consumer trends – and now insights into how large language models (LLMs) shape brand visibility – we give companies a complete view of the conversations, behaviors, and signals influencing their markets. Our powerful AI turns this breadth of data into actionable insights, empowering teams across PR, communications and marketing to confidently drive strategy. -- Mira Studio (AI-Powered Media, Market, and Brand Intelligence Assistant) Key features - Natural language querying - Automated insights - Structured reports - Trend-spotting and explanations with suggested actions - Integrated throughout the full Meltwater Platform - Integrates with Copilot and Slack What is Mira Studio? Mira Studio is Meltwater’s conversational AI teammate for media, market, and brand intelligence. Mira Studio helps PR, comms, and marketing teams cut through complexity and reduce time spent on manual analysis, with prompt-driven reporting, briefing, simplified data exploration, and real-time answers. Who uses Mira Studio? Teams that need quick and shareable insights while reducing manual time spent digging through data. Mira Studio converts Meltwater data into summaries, visuals, and provides explanations through natural language interaction. Get to the why of what’s happening, not just the what. -- Media Intelligence for PR (Media Monitoring and Analysis Platform) Key capabilities - Monitor 6M different media sources - Unlimited search - Real-time alerts - Journalist identification - Competitive benchmarking - Unified, shareable reporting - Predictive analytics for mention forecasting - Brand-level sentiment What is Meltwater Media Intelligence? Meltwater’s media intelligence platform monitors and analyzes earned media coverage through tracking brand mentions and narratives across news, print, broadcast, podcasts, and social media. This enables faster response times to trends or feedback through real-time awareness of message penetration, emerging risks, and consumer sentiment. Who Uses Meltwater Media Intelligence? PR and comms teams use Meltwater Media Intelligence to strengthen PR strategies with accurate measurement of brand impact across media sources. With journalist outreach capabilities within a single platform, PR efforts are streamlined for better results. -- Social Listening and Analytics Key capabilities - Monitoring 200B+ social conversations - Analysis of 300M+ social profiles - Influencer identification - Shareable reporting across earned, owned, and paid social - Brand-level sentiment and predictive analytics for brand measurement and forecasting - AI agents for Boolean search creation and management - AI-powered insights summarize brand and topic narratives - Access to Meltwater API What is Meltwater Social Listening and Analytics? Meltwater social listening and analytics is an integrated platform providing monitoring and AI-powered analysis for billions of social conversations. Connect consumer insights to social strategy and marketing campaigns for a seamless approach to brand promotion, quicker crisis response, and powerful competitor insights without data caps. Who uses Meltwater Social Listening? Marketing and social teams in charge of consumer, competitor, and industry insights. -- Influencer Management (Klear – Influencer Relationship Management Platform) Key capabilities - Database of 30M+ global creator profiles - AI-driven influencer discovery and recommendations - Influencer vetting and brand safety analysis - AI-driven outreach and relationship management - Campaign management and creator collaboration tools - Performance benchmarking and ROI tracking - Competitive influencer intelligence What is our influencer management solution? Klear is Meltwater’s influencer discovery and influencer relationship management solution. Vet, manage, and measure influencers and campaigns at scale from within a single tool. AI-powered influencer recommendations improves targeting accuracy, providing better matches and influencing better ROI. Who uses our influencer management solution? Marketing, PR, and Influencer teams use Klear for implementing and scaling their influencer campaigns. Outreach, gifting, payment, analysis and reporting can all be managed through our platform. -- Enterprise and Professional Services Key capabilities - Analyst-led insights and reporting - Custom data configurations - Enterprise-grade support and delivery What is Meltwater Enterprise and Professional Services? Customized intelligence solutions and professional services from Meltwater experts supports large enterprises with advanced or bespoke requirements. This service provides complex data analysis and reporting that go beyond standard product workflows, and ensures fast and accurate delivery for high-stakes or large-scale intelligence needs. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=213&secure%5Bchosen_at%5D=2026-08-02T03%3A44%3A10Z&secure%5Bdisplayable_resource_id%5D=213&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=213&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=2814&secure%5Bresource_id%5D=213&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-listening-tools%3Fpage%3D13&secure%5Btoken%5D=619d8ac55e827295c2e109fcd2bddf55684c9c9da3b15701a5f1e8c5e888b4ea&secure%5Burl%5D=https%3A%2F%2Fwww.meltwater.com%2Fen%2Fcapabilities%2Fsocial-listening%3Futm_source%3Dpaid-3rd-party%26utm_medium%3Dg2%26utm_campaign%3Dpaid-3rd-party-g2%26utm_content%3Ddemo-request&secure%5Burl_type%5D=custom_url) ### [SignalHandy](https://www.g2.com/products/signalhandy/reviews) SignalHandy monitors Reddit in real time for brand mentions, competitor discussions, and buying-intent keywords — then helps you respond with AI-generated replies. #### Who Is the Company Behind SignalHandy? - **Seller:** [SignalHandy](https://www.g2.com/sellers/signalhandy) - **Year Founded:** 2025 - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c14070e0512d5fcfab3e30b850b8467d652c1feb520eeb7559bc83e427e2cc7c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsignalhandy%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [Sked Social](https://www.g2.com/products/sked-social/reviews) Sked Social is a high-performance social media management platform designed to streamline every aspect of your brand’s social presence. With Sked, you can plan, schedule, approve, and analyze content—all from one intuitive dashboard. Plus, benchmark against competitors and monitor brand sentiment using social listening features, and engage with audiences seamlessly using an all-in-one inbox. Sked is built for collaboration. The platform offers unlimited users, plus custom approval workflows, team member tagging, and a no-login approval portal, making it ideal for teams of all types and sizes. Deep insights and analytics tools make data-driven decision-making effortless. Plus, you can generate presentation-ready PDF reports in minutes, making it easy to prove the ROI of your work. Furthermore, AI assistance is built into the platform to automate repetitive tasks and deliver personalized recommendations based on both owned and competitive channel data. With 24/7 human support and accessible pricing, it’s the practical choice for businesses looking to optimize their social media management—without excessive costs. **Average Rating:** 4.3/5.0 **Total Reviews:** 79 #### How Do G2 Users Rate Sked Social? - **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.9/10) #### Who Is the Company Behind Sked Social? - **Seller:** [Dialogue Consulting](https://www.g2.com/sellers/dialogue-consulting) - **Year Founded:** 2013 - **HQ Location:** Melbourne, Australia - **Twitter:** @getskedsocial 2,032 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f8656548604e324f61049db093257137494ea313807fe608756997a1ed1a2768&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgetskedsocial%2F&secure%5Burl_type%5D=linkedin_company_website) 23 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing and Advertising, Hospitality - **Company Size:** 74% Small, 19% Medium #### What Do G2 Reviewers Say About Sked Social? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **bulk scheduling** feature, simplifying their social media planning and enhancing convenience. - Users love the **bulk scheduling feature** of Sked Social, which streamlines social media management effectively. - Users commend Sked Social's **fast and helpful customer service** , always ready to assist with any issues. - Users appreciate the **ease of use** of Sked Social, highlighting its quick functionality and intuitive design for scheduling posts. - Users love the **easy scheduling** feature of Sked Social, which simplifies posting across multiple platforms seamlessly. ##### Cons - Users often face **software glitches** that hinder functionality and disrupt the overall user experience with Sked Social. - Users report **glitches with collaboration features** , making sharing Reels and using the tag feature problematic. - Users experience occasional **post scheduling delays** , leading to frustration with time-sensitive content management in Sked Social. - Users report frequent **bugs in Sked Social** , leading to frustrating experiences and interruptions during use. - Users find the **analytics section lacking** and feel it needs better integration with audience demographics. #### What Are Recent G2 Reviews of Sked Social? **["Sked is a great social tool"](https://www.g2.com/survey_responses/sked-social-review-10670781)** **Rating:** 4.5/5.0 stars _— Niamh W._ [Read full review](https://www.g2.com/survey_responses/sked-social-review-10670781) **["Really Great Scheduling Solution - Especially for Instagram Stories!"](https://www.g2.com/survey_responses/sked-social-review-10669570)** **Rating:** 4.5/5.0 stars _— Jessica A._ [Read full review](https://www.g2.com/survey_responses/sked-social-review-10669570) #### What Are G2 Users Discussing About Sked Social? - [What is Sked Social used for?](https://www.g2.com/discussions/what-is-sked-social-used-for) - [What is sked app?](https://www.g2.com/discussions/what-is-sked-app) - [How much does sked social cost?](https://www.g2.com/discussions/how-much-does-sked-social-cost) - 1 comment - [How do you use sked social?](https://www.g2.com/discussions/how-do-you-use-sked-social) - [What is sked social?](https://www.g2.com/discussions/what-is-sked-social) - 1 comment ### [SnitchFeed](https://www.g2.com/products/snitchfeed/reviews) SnitchFeed is an AI-powered social listening tool built for startup marketers. It tracks keyword mentions across LinkedIn, Twitter, Reddit, Bluesky and more, helping startups discover leads, monitor feedback, and stay on top of industry chatter—all in one intuitive feed. #### Who Is the Company Behind SnitchFeed? - **Seller:** [SnitchFeed](https://www.g2.com/sellers/snitchfeed) - **Year Founded:** 2025 - **HQ Location:** Albuquerque, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6ce224385f09e24ea166e650c10f618c35dd74bbc0cb5a7e58e5fbec51c25f62&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsnitchfeed&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [Social Elephants](https://www.g2.com/products/social-elephants/reviews) Social Media Management Platform ☞ social customer care | KPIs reports | hashtag tracking | competitors benchmark A complete set of functions to assure a smart social media management: PUBLISHER: prepare post drafts, assign them for review, get approval and schedule them across social networks. CONTENT: monitor and engage with social conversations, provide efficient social customer care and assign tasks to other users. Tag content by topic of interest and get relevant KPIs in real time to reveal the best performing posts. Search through the whole available historic data with powerful filters. INSIGHTS: access advanced metrics related with the daily/monthly activity of your channels, monitor your audience, engagement, reach and useful statistics related to content. Collect data in a visual and intuitive way with interactive graphs which allow easy detection of successful content campaigns. COMMUNITY: analyze your community, point out the most active fans/followers and the influencers, understand their interests and needs, providing a full Social Customer Relationship Management. **Average Rating:** 3.5/5.0 **Total Reviews:** 1 #### Who Is the Company Behind Social Elephants? - **Seller:** [Social Elephants](https://www.g2.com/sellers/social-elephants) - **Year Founded:** 2012 - **HQ Location:** Mataró, ES - **Twitter:** @socialelephants 1,112 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9c434f642baa39decaef7477421586420fdc151f26cb59117780a79219cfdc85&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2794356&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Are G2 Users Discussing About Social Elephants? - [What is Social Elephants used for?](https://www.g2.com/discussions/what-is-social-elephants-used-for) ### [SocialHub](https://www.g2.com/products/socialhub/reviews) SocialHub is the all-in-one social media management solution designed to make working on different social media platforms easier. With SocialHub, everything that happens on all of your social channels will be displayed in our Inbox, every Comment, Mention, Message or Thread. That way, you will never miss communication from your community. With the integrated content planner you can pre-plan your social media content as well as campaigns, manage them alone or together with your team. The Ideaboard gives you enhanced flexibility in the content creation process as you have unlimited space to craft, design and co-work on posts, until they are final. The SocialHub analytics provide all the important information you need. In addition, numerous actions can be carried out automatically using a set of rules within the SocialHub. Data storage and processing takes place on European servers, no US companies involved. SocialHub is also ISO 27001 certified, making it one of the safest solutions for Social Media Management in Europe. **Average Rating:** 4.2/5.0 **Total Reviews:** 16 #### How Do G2 Users Rate SocialHub? - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.9/10) #### Who Is the Company Behind SocialHub? - **Seller:** [SocialHub](https://www.g2.com/sellers/socialhub) - **Year Founded:** 2009 - **HQ Location:** Ingolstadt, DE - **Twitter:** @socialhubio 1,353 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=372972468dc18cebd788c7392121c39832e48eb4b4422893f5a839e468a5397d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10818764%2F&secure%5Burl_type%5D=linkedin_company_website) 78 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 71% Small, 18% Medium #### What Are Recent G2 Reviews of SocialHub? **["'Its one of the best Social Media Handler'"](https://www.g2.com/survey_responses/socialhub-review-5030614)** **Rating:** 4.0/5.0 stars _— Ashutosh G._ [Read full review](https://www.g2.com/survey_responses/socialhub-review-5030614) **["All in one Tool for Social Media Management"](https://www.g2.com/survey_responses/socialhub-review-9518813)** **Rating:** 4.5/5.0 stars _— Thakur S._ [Read full review](https://www.g2.com/survey_responses/socialhub-review-9518813) #### What Are G2 Users Discussing About SocialHub? - [What is SocialHub used for?](https://www.g2.com/discussions/what-is-socialhub-used-for) ### [Social Walls](https://www.g2.com/products/social-walls/reviews) Social Walls by Taggbox is a leading UGC and audience engagement platform that helps brands, event organizers, and marketers turn real-time social media content into interactive digital displays. Showcase authentic user-generated content from Instagram, Facebook, LinkedIn, X, and more on social walls for events, websites, and retail spaces. With AI-powered moderation, customization, and analytics, Our Social Media Wall empowers businesses to enhance brand trust, drive engagement, and deliver memorable experiences through authentic audience participation. **Average Rating:** 4.8/5.0 **Total Reviews:** 38 #### How Do G2 Users Rate Social Walls? - **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.9/10) #### Who Is the Company Behind Social Walls? - **Seller:** [Taggbox](https://www.g2.com/sellers/taggbox) - **Year Founded:** 2016 - **HQ Location:** Covina, US - **Twitter:** @taggbox - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=67719d7b2746a831281ba25fe48614d73aaebb4c759c5430ef36f8c111a76087&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13221223%2F&secure%5Burl_type%5D=linkedin_company_website) 70 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Events Services - **Company Size:** 49% Medium, 36% Small #### What Do G2 Reviewers Say About Social Walls? _AI-generated summary from verified user reviews_ ##### Pros - Users praise the **outstanding support** from the Social Walls team, enhancing their experience and helping achieve event goals. - Users value the **ease of use** of Social Walls, enjoying intuitive features and customizable options for presentations. - Users value the **helpfulness of customer support** and the intuitive design of Social Walls for engaging audiences effectively. - Users love the **easy-to-use social media management** tool, enhancing engagement and real-time content sharing at events. - Users love the **real-time audience engagement** that Social Walls fosters, enhancing interaction during events and campaigns. ##### Cons - Users experience occasional **technical glitches** , like site outages and confusing setups, impacting their overall usage. - Users face **slow performance** issues like temporary site outages and video freezing, though support is responsive. - Users report encountering **software issues** like glitches and setup confusion, impacting the overall user experience. - Users find the **AI moderation tricky** , but appreciate having full control over publishing to manage posts effectively. - Users find the **initial setup confusing** and occasionally experience technical glitches that hinder usability. #### What Are Recent G2 Reviews of Social Walls? **["Social Walls Makes Live Event Social Displays Seamless and Professional"](https://www.g2.com/survey_responses/social-walls-review-12867571)** **Rating:** 5.0/5.0 stars _— Verified User in Marketing and Advertising_ [Read full review](https://www.g2.com/survey_responses/social-walls-review-12867571) **["Effortless Real-Time Engagement with Stunning Customization"](https://www.g2.com/survey_responses/social-walls-review-12091288)** **Rating:** 4.5/5.0 stars _— Verified User in Broadcast Media_ [Read full review](https://www.g2.com/survey_responses/social-walls-review-12091288) #### What Are G2 Users Discussing About Social Walls? - [What is Taggbox Display used for?](https://www.g2.com/discussions/what-is-taggbox-display-used-for) - 1 comment ### [SOCIOSeer](https://www.g2.com/products/socioseer/reviews) A proprietary social media analytics platform that leverages machine learning and artificial intelligence to create a true 'brand equity index' by harnessing the real power of social media. #### Who Is the Company Behind SOCIOSeer? - **Seller:** [WNS](https://www.g2.com/sellers/wns) - **Year Founded:** 1996 - **HQ Location:** Mumbai, Maharashtra - **Twitter:** @wnsholdings 6,134 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7cdcb5b82e6dc1d4bbc81b9b0e6434f11685a39cae3b2b6acfc0ce6300097c54&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwns-global-services&secure%5Burl_type%5D=linkedin_company_website) 56,641 employees on LinkedIn® - **Ownership:** NYSE: WNS ### [Spica Media](https://www.g2.com/products/spica-media/reviews) We provide you with comprehensive media monitoring across social media, newspapers, magazines, TV, radio, and online news, with valuable analytics and reports to help you enhance your performance. #### Who Is the Company Behind Spica Media? - **Seller:** [Spica Media](https://www.g2.com/sellers/spica-media) - **Year Founded:** 2005 - **HQ Location:** London , GB - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7e3cd56ee643f0c8e9bc0997ef0583b7f47a2e52e6b54b8a1235392c0056d937&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fspicamedia%2F&secure%5Burl_type%5D=linkedin_company_website) 42 employees on LinkedIn® ### [Syncly Social](https://www.g2.com/products/syncly-social/reviews) Syncly Social is a social listening and AI-driven market intelligence solution that helps brands monitor, analyze, and extract insights from short-form video content and untagged mentions across social media platforms. By focusing specifically on the modern visual landscape of platforms like TikTok, Instagram, and YouTube, Syncly Social allows marketing and community teams to bridge the gap between brand intention and actual customer perception in real-time. Syncly Social is designed to address the challenges of social chaos, where traditional text-based search tools often fail to capture the nuances of video-centric trends and authentic user sentiment. It streamlines the workflow of creator discovery and competitive analysis by utilizing advanced AI to interpret visual cues and conversational context that go beyond simple hashtags or direct brand tags. This approach to data collection provides a more comprehensive view of how a brand is trending within specific subcultures and digital communities. Key features and value propositions of Syncly Social include: AI-Powered Video Analysis: Syncly Social interprets the context of video mentions, allowing teams to understand user sentiment and emerging trends within visual content even when the brand is not explicitly tagged. Natural Language Insight Discovery: Users can query their social data using a chat-style interface to receive immediate, evidence-based answers and generate reports without manual data sorting. Targeted Creator Discovery: Syncly Social identifies influencers and creators based on their actual content alignment rather than relying solely on vanity metrics like follower counts. Competitive Intelligence: Teams can monitor competitor activity and viral moments across the social ecosystem to stay informed on industry shifts and consumer preference changes. #### Who Is the Company Behind Syncly Social? - **Seller:** [Deep BlueDot](https://www.g2.com/sellers/deep-bluedot) - **Year Founded:** 2022 - **HQ Location:** San Francisco - **Twitter:** @synclyhq 119 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=425fee1e08399b622124256aea250030df501fcb4aab851a6b4ecd9922951699&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsynclyhq&secure%5Burl_type%5D=linkedin_company_website) 16 employees on LinkedIn® ### [Threadflow by Infrasity](https://www.g2.com/products/threadflow-by-infrasity/reviews) Threadflow by Infrasity is a Reddit Intelligence platform. It assists B2B brands with the management of the Organic Reddit Marketing threads which are relevant for the Brand's organic presence in front of thier customers. Threadflow provides with: 1) Reddit onversations and Discussion in the relevant niche and communites for the Brand on the basis of mapped search queries and prompts. Threadlfow provides the threads on the basis of the LLM citations. Not random threads, but the threads which are being picked by all major AI LLM models like Perplexity, Chatgpt, Google AI and Claude. 2) Other than the LLM cited threads Threadflow also picks up the threads which are ranking in the google search pages as well. 3) Along with the churning and management of the end to end Reddit Brand Advocacy, threadflow gives the visibility of citation thread coverage and holistic sentiment of the Brand across the community. #### Who Is the Company Behind Threadflow by Infrasity? - **Seller:** [Infrasity](https://www.g2.com/sellers/infrasity) - **Year Founded:** 2024 - **HQ Location:** Delhi, IN - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c7156250ca4dae397dad04e50c48d4a919db836999e6224dbfae01d96dea3437&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finfrasity%2F&secure%5Burl_type%5D=linkedin_company_website) 17 employees on LinkedIn® - **Ownership:** Private - **Phone:** 7503599744 ### [Threadlytics](https://www.g2.com/products/threadlytics/reviews) Threadlytics is a Reddit monitoring intelligence platform that helps brands understand their competitive positioning through Share of Voice analysis, monitor brand and industry keywords, track sentiment, and identify high-value engagement opportunities. Purpose-built for companies treating Reddit as a strategic marketing channel. #### Who Is the Company Behind Threadlytics? - **Seller:** [Threadlytics](https://www.g2.com/sellers/threadlytics) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=aeb8682c1ed5a39cd1ae5472c20fd0accb38d8bcb9d7b8b3953f12c7f0ece387&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fthreadlytics%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [Tooldata](https://www.g2.com/products/tooldata/reviews) Tooldata is a self-service Social Listening SaaS platform built specifically for Latin American and Spanish-speaking markets. It enables marketing teams, brand managers, PR professionals, and agencies to monitor brand mentions, analyze sentiment, and track conversations in real time across 10+ source types including Twitter/X, Facebook (posts and comments), Instagram (posts and comments), LinkedIn, TikTok, YouTube, Spotify, and Digital Media (RSS/news portals). Founded in 2018 and trusted by teams across Chile, Colombia, Peru, and the broader LATAM region, Tooldata processes millions of mentions per month with AI-powered Spanish-language sentiment analysis. The platform categorizes every mention as Positive, Neutral, Negative, or Unclassified, and provides demographic breakdowns by gender (Female, Male, Corporate, Other). Key capabilities include: Volume charts showing conversation trends over time by platform; Sentiment evolution graphs; Share of Voice comparisons between multiple brands or projects; Word Clouds, Phrase Clouds, and Entity Clouds (automatically identifying Organizations, People, Locations, Commercial Products, Events, Dates, and Quantities via NLP); a User Ranking showing top accounts by engagement and impact; and an AI Summary feature that generates automatic executive insights from your mentions in one click. The platform also includes a full alert system with four types: Real-Time, By Mention Volume, By Interactions, and Periodic. Automated reports can be scheduled at hourly, daily, weekly, or monthly frequencies and delivered by email. A REST API with API Keys is available for custom integrations. Tooldata is designed for teams that want to run their own monitoring without relying on expensive third-party agencies. Setup takes under 10 minutes, the interface is available in Spanish and English, and all plans include a 7-day free trial with no credit card required. #### Who Is the Company Behind Tooldata? - **Seller:** [Jorge Gálvez](https://www.g2.com/sellers/jorge-galvez) - **Year Founded:** 2018 - **HQ Location:** Bogotá - Lima - Santiago - Valparaíso, OO - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b484700b46c89eb636c71a360f75106d7cecf2fb4929137ab0bb436ab4600663&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftooldata%2F&secure%5Burl_type%5D=linkedin_company_website) 9 employees on LinkedIn® ### [Touchstorm DataLabs](https://www.g2.com/products/diginary-holdings-touchstorm-datalabs/reviews) Touchstorm DataLabs is for organizations that recognize YouTube is one of the most powerful and underutilized sources of brand intelligence available today. #### Who Is the Company Behind Touchstorm DataLabs? - **Seller:** [Diginary Holdings](https://www.g2.com/sellers/diginary-holdings) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e6d38cedb5571696cc131c7f45d1dde8fab5cf248b9ee5c1369586be61233be4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdiginary-holdings%2F&secure%5Burl_type%5D=linkedin_company_website) 2 employees on LinkedIn® ### [TrendFynd](https://www.g2.com/products/trendfynd/reviews) TrendFynd is a social listening platform that helps brands and marketers discover what people are talking about across X (Twitter), Reddit, LinkedIn, YouTube, Instagram, TikTok, Threads, Pinterest, and Google Search, all in one place. It helps you identify viral conversations, trending keywords, and audience sentiment so you can understand what is driving engagement on different platforms. With features like noise-free insights, trend dashboards, email alerts, and Slack notifications, TrendFynd makes it easy to stay ahead of trends and spot new opportunities before they take off. #### Who Is the Company Behind TrendFynd? - **Seller:** [TrendFynd](https://www.g2.com/sellers/trendfynd) - **Year Founded:** 2025 - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fb0015c922048719e14b162430f77af4235fb91286fcf92bae3b4279871188e6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftrendfynd%2F&secure%5Burl_type%5D=linkedin_company_website) 2 employees on LinkedIn® ### [Twigest](https://www.g2.com/products/twigest/reviews) Twigest is an AI-powered Twitter/X digest tool that curates and summarizes the most relevant tweets from your timeline. Instead of scrolling through endless feeds, Twigest delivers personalized daily or weekly digests powered by AI, helping professionals and teams stay informed on the topics and accounts that matter most to them. #### Who Is the Company Behind Twigest? - **Seller:** [Twigest](https://www.g2.com/sellers/twigest) - **HQ Location:** İstanbul, Turkey - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=906d001715498ac2d619bb3c52d61b8fe5ae92cebe4fe136eac4d8e059f3abf9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftwigest%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® - [‹ Prev‹ Prev](/categories/social-media-listening-tools?order=g2_score&page=12#product-list) - [1](/categories/social-media-listening-tools?order=g2_score#product-list) - [2](/categories/social-media-listening-tools?order=g2_score&page=2#product-list) - … - [9](/categories/social-media-listening-tools?order=g2_score&page=9#product-list) - [10](/categories/social-media-listening-tools?order=g2_score&page=10#product-list) - [11](/categories/social-media-listening-tools?order=g2_score&page=11#product-list) - [12](/categories/social-media-listening-tools?order=g2_score&page=12#product-list) - 13 - [14](/categories/social-media-listening-tools?order=g2_score&page=14#product-list) - [Next ›Next ›](/categories/social-media-listening-tools?order=g2_score&page=14#product-list) Spotlight Categories [Survey Software](https://www.g2.com/categories/survey) [Help Desk Software](https://www.g2.com/categories/help-desk) [Event Management Platforms](https://www.g2.com/categories/event-management-platforms) [Digital Asset Management Software](https://www.g2.com/categories/digital-asset-management) [Virtual Data Room Software](https://www.g2.com/categories/virtual-data-room-vdr) Similar Categories - [Influencer Marketing Platforms](/categories/influencer-marketing-platforms) - [Other Social Media](/categories/other-social-media) - [Social Media Analytics](/categories/social-media-analytics) - [Social Media Management](/categories/social-media-mgmt) - [Social Media Suites](/categories/social-media-suites) [Browse Social Media Listening Tools Themes](/categories/social-media-listening-tools/themes) ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi") YR Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi) Updated April 3, 2025 Social media listening tools provide functionality for listening, tracking, and gathering relevant content across social media. These tools are used by social media, marketing, and communications teams to identify trends, track competitors, and understand customer sentiment. Researchers can leverage social media listening tools to analyze social trends and media outlets use them to identify breaking news. Social media listening software enables marketers to personalize content for specific users or demographics, identify thought leaders or influencers, and respond to positive or negative mentions. Many of these products also support monitoring across multiple languages and countries, allowing businesses to localize advertisements effectively. As a result, these tools help organizations gain demographic insights, measure social media presence, detect negative mentions, engage with users, and improve brand reputation. Social media listening tools often enhance [social media analytics software](https://www.g2.com/categories/social-media-analytics) by providing data. While these tools can be found as standalone products, their monitoring functionality can also be found within [social media management software](https://www.g2.com/categories/social-media-mgmt?source=search) and [social media suites](https://www.g2.com/categories/social-media-suites?source=search) as a feature. Additionally, many [media monitoring software](https://www.g2.com/categories/media-monitoring) solutions include social listening capabilities. To qualify for inclusion in the Social Media Listening category, a product must: - Listen for specific mentions across social media platforms - Identify trending topics or phrases by tracking real-time conversations - Analyze and detail customer sentiment (positive, negative, neutral) - Organize customer information for audience segmentation and engagement - Identify thought leaders and influencers within relevant industries Show More * * * ## How Do You Choose the Right Social Media Listening Tools? ### What You Should Know About Social Media Monitoring Tools ### What are Social Media Monitoring Tools? Social media monitoring tools are often a company's main platform for consumer engagement and customer insights. How a company interacts with its customers speaks volumes about whether it values what its consumers want and how much it is willing to improve its product offerings and campaign messages to cater to those consumers. Using social media monitoring as a form of social listening can also help give provide a company with valuable customer insights that will help identify trends, track competitors, and understand customer sentiment. Social media monitoring benefits include: Key Benefits of Social Media Monitoring Tools - Monitoring accounts on various social media platforms - Quickly receiving alerts of customer criticism or complaints - Tracking brand competition - Monitoring your social media reputation and presence in real time - Gaining insights on the effectiveness of your social media approach ### Why Use Social Media Monitoring Tools? **Revenue –** Social media monitoring can generate more revenue for your company. Understanding how consumers interact with your social media posts can clue your business in on what to do to grow your audience, which translates to more subscribers and, therefore more revenue for your business. **Customer Loyalty –** Beyond growing your customer base, social media monitoring is also a great tool to manage the customers that you already have. Brand loyalty can be earned from customers if you engage with them on a more personal level, answer any concerns that they might have, and improve your product based on the feedback provided through social media. **Competitor Insights –** Social media monitoring can give your business insight into how your competitors are performing. Consumers that may be responding negatively to your competitor's offerings can be used to promote your own marketing campaigns and how your product offerings outperform the competition. **Brand Presence –** One of the greatest benefits of social media monitoring tools is the ability to produce in-depth reports on brand presence. With social media monitoring, you can produce reports with easy-to-understand datasets. Competitive reporting is key to understanding the effectiveness of social media marketing campaigns and the underlying flaws that may be present. Remedying issues and capitalizing on effective methodologies can do wonders for a brand’s presence across social networks. ### Who Uses Social Media Monitoring Tools? **Marketing –** Social media monitoring tools allow marketers to personalize content to specific users or demographics and identify thought leaders or influencers. Social media monitoring software can help marketing teams respond to social network mentions and facilitate customer engagement. Furthermore, user mentions such as asking for assistance or complimenting a product can be captured and used for future campaigns to demonstrate satisfaction and dedication. Engagement with these users across various social networks may also lead to increased traffic and customer engagement. **Customer Service Teams –** Customer service teams use social media monitoring tools to listen to customer complaints or answer any concerns they might have. They can respond to positive or negative mentions in order to mitigate escalations in customer frustration and keep the customer base happy. **Public Relations Teams –** Outreach and public relations teams monitor social media to identify whether they need to publicly respond to a major customer concern. If your company is being viewed negatively because of a major misstep, then PR can respond with a company-wide message and answer customer concerns in a succinct message. ### Kinds of Social Media Monitoring Tools **Review Aggregator Tools –** These types of social monitoring tools aggregate all of your business’ online reviews in one organized list. This helps your business easily identify negative customer reviews and whether the issue can be quickly mitigated. Responding quickly to negative reviews can be the difference between retaining a customer and losing them to your competitors. **Lead Generation Tools –** These types of social media monitoring tools allow you to pick up on leads via social media interactions. Lead generation tools have features that filter social mentions, whether they be negative, positive, or neutral. Lead generation tools also allow you to see who is talking about your product the most. You can then mark these people as leads and interact with them directly to convert them into customers. More leads via social media mean more revenue for your business. **Social Mention Tools —** Social media monitoring tools specializing in social mentions help you determine how often your brand is being mentioned. These tools can filter what type of social media platforms you would like to monitor, the sentiment of the mentions, social mention demographics, etc. Monitoring social mentions can show who is talking about your product and what they are saying about it. This can directly influence your marketing and outreach teams’ successes. They can use social mentions to tailor their future efforts to correlate with what people want and discover what demographics your company should focus on. ### Social Media Monitoring Tools Features **Cross-Channel Monitoring –** Cross-channel monitoring features allow you to simultaneously track activity from your accounts across various social media channels. This centralizes data collection and tracking and improves the efficiency of social media monitoring. If your company has many social media accounts, utilizing cross-channel monitoring features can help you easily manage them. Listening to users across all networks will paint an accurate picture of how they perceive your social media posts and brand. **Analytics –** [Social media management software](https://www.g2.com/categories/social-media-mgmt) tools typically offer features that help analyze the trends you observe and search efficiently for data. These tools allow you to optimize internet searches to find facts faster. Some products can create reports that visualize data, making it easier to analyze results and measure the effectiveness of your social media strategies. **Social Reporting –** Social reporting allows your company to access custom reports and dashboards to measure social activity and engagement opportunities. It also allows users to export data and graphs into PowerPoint, Excel, and other useful data-reporting programs. This feature provides great visuals for you to present data in meetings. **Sentiment Scoring –** Sentiment scoring determines whether social mentions of your brand are positive, negative, or neutral. This feature helps you monitor whether certain products are performing well and if marketing changes need to be made to keep customers happy. **Influencer Identification –** Influencer identification helps identify who is talking about your brand along with their influence over social communities. This feature can help bolster your company’s reputation by having popular social media bloggers feature your brand on their own social media accounts. **Publishing –** Most social media monitoring software offers a publishing feature that allows users to auto-schedule social media posts. Users can schedule posts for months into the future, which can save your company plenty of time. Publishing features also automatically post blogs from your website onto social media. This is a great way to bolster the views on your blogs and generate more traffic back to your website. ### Trends Related to Social Media Monitoring Tools **Finding Brand Influencers —** Some social media monitoring tools can identify the most important and influential people who are interacting with your brand. New tools feature built-in algorithms that assign scores to people who interact with your brand to quickly identify who has a high influence in the social media world. This can be very helpful in boosting your brand recognition. For example, if your brand fits within the restaurant industry, then you may be able to easily identify top food critics and have them review your restaurant to boost your popularity. **Real-Time Tracking –** A new trend in social media monitoring tools is providing real-time analytics to track live hashtags and media mentions. Tracking in real time helps companies find customer complaints when they occur, which can help put these fires out in an efficient manner. ### Potential Issues with Social Media Monitoring Tools **Inaccurate Sentiment Analysis –** As with all artificial intelligence, it can be very difficult to teach AI to monitor human emotions. As such, having a social media monitoring tool accurately pick up on all negative or positive responses to your brand can be a near-impossible task. When implementing a social media monitoring tool, be aware of potential inaccuracies in customer sentiment analysis, as it may not paint the full picture of how your brand is being viewed. **Over-Listening –** Focusing too much on one negative social mention can prove to be counterproductive. Brands constantly trying to filter out all the negative reviews can spend too much time doing so, which distracts them from more important tasks. Furthermore, a few negative sentiments can influence brands to switch gears on certain products and make poor decisions. When implementing a social media monitoring tool, companies must have a thick skin and understand when it is truly worth listening to the consumers. **Spam –** Social media monitoring tools have difficulty filtering out all the spam when robots or other people post about your brand for their own promotion. Because of this, your social media monitoring tool may pick up on many unwanted social mentions that don’t positively impact your company because they’re not coming from actual users. This can waste a lot of time for companies trying to use actual customer data to influence their marketing. ### Software and Services Related to Social Media Monitoring Tools **Influencer Marketing Software –** [Influencer marketing software](https://www.g2.com/categories/influencer-marketing) helps organizations identify, recruit, and communicate with social influencers. While some social media monitoring software can perform this task, influencer marketing software can be a great tool to complement your social media monitoring by maximizing influencer outreach. **Social Media Analytics –** [Social media analytics software](https://www.g2.com/categories/social-media-analytics) provides functionality for gathering and reporting on data related to social media accounts. Social media analytics products are used by social media, marketing, and communications teams that use analytics tools to identify successful practices, target demographics, and analyze real-time consumer practices. **CRM –** Social media monitoring tools collect data that can be incorporated with [customer relationship management (CRM) software](https://www.g2.com/categories/influencer-marketing). CRM integration will connect data on your overall customer base with data related to your social media interactions. This will help you accurately analyze the effectiveness of your social media strategies. **Social Media Management –** [Social media management software](https://www.g2.com/categories/social-media-mgmt) allows users to schedule posts months in advance. When social media managers have surplus content, they can schedule posts accordingly to ensure they share as much content as possible. This can be a great tool to complement social media monitoring and double down on your brand presence. **Online Reputation Management –** [Online reputation management software](https://www.g2.com/categories/online-reputation-management) allows companies to monitor users’ online reviews and promote positive experiences through online review platforms. Similar to social media monitoring, this will help your company keep track of critical social mentions and customer complaints to keep your brand’s reputation in a positive light.