# Best Social Media Advertising Software - Page 4

## How Many Social Media Advertising Software Products Does G2 Track?

**Total Products under this Category:** 272

### Category Stats (Aug 2026)

- **Average Rating:** 4.39/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Markopolo (+2.78%) - Among all products in this category, Markopolo recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Social Media Advertising Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 75,600+ Authentic Reviews
- 272+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Social Media Advertising Software
 ![G2 Grid® for Social Media Advertising Software plotting products by satisfaction and market presence](https://www.g2.com/categories/social-media-advertising/grids.png?focus%5B%5D=364&focus%5B%5D=1616&focus%5B%5D=39215&focus%5B%5D=933&focus%5B%5D=5405&focus%5B%5D=3249&focus%5B%5D=163098&focus%5B%5D=121648)

Highlighted products: HubSpot Marketing Hub, Hootsuite, SOCi, Constant Contact, Facebook for Business, LocaliQ, Vista Social, and Intuit Mailchimp All-in-One Marketing Platform.

Underlying data: [Grid® JSON](https://www.g2.com/categories/social-media-advertising/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=hootsuite&focus%5B%5D=soci&focus%5B%5D=constant-contact&focus%5B%5D=facebook-for-business&focus%5B%5D=localiq&focus%5B%5D=vista-social&focus%5B%5D=intuit-mailchimp-all-in-one-marketing-platform)

**Sponsored**

### Adobe GenStudio for Performance Marketing

Adobe GenStudio for Performance Marketing is a generative AI-first application, designed to help marketing teams scale content creation, enhance customer engagement, and efficiently measure campaign performance. With advanced generative AI capabilities and robust brand guardrails, companies can quickly produce on-brand content that delivers relevant, personalized experiences to their customers. GenStudio for Performance Marketers empowers teams to rapidly create and refine on-brand content at scale, harnessing cutting-edge generative AI technology. By utilizing enterprise-grade large language models (LLMs), teams can produce experiences that meet their unique brand guidelines, product offerings, and target personas. This transformative capability enables marketing teams to develop compelling, consistent content in minutes, accelerating workflows while ensuring every piece aligns seamlessly with their brand identity. With enterprise-grade brand checks, GenStudio for Performance Marketing ensures all generated content complies with brand guidelines, maintaining tone of voice and meeting channel-specific requirements. For an extra level of validation, GenStudio for Performance Marketing integrates with Adobe Workfront to embed review and approval workflows, allowing teams to verify brand compliance directly within the application before publishing. Teams can organize work around campaign strategy with GenStudio for Performance Marketings campaign management features. This enables teams to create and manage campaigns, generate aligned content, and centralize assets within a single view. The generative AI tools further streamline this process by optimizing both copy and asset generation for campaign alignment. Through native integrations with Adobe Experience Manager Assets and Adobe Express, finding and reusing on-brand campaign content becomes effortless. Teams can easily repurpose pre-approved content, creating new variations from existing approved assets in the built-in repository, and amplify the use of hero assets. Finally, elevate your marketing performance with actionable insights on creative and campaign performance. GenStudio for Performance Marketing provides a detailed insights view, enabling teams to identify high-performing content and optimize campaigns based on data. By analyzing top-performing asset attributes, marketing teams can replicate successful elements to strengthen future campaigns.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=279&secure%5Bchosen_at%5D=2026-08-02T14%3A26%3A18Z&secure%5Bdisplayable_resource_id%5D=279&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=279&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1397417&secure%5Bresource_id%5D=279&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-advertising%3Fpage%3D4&secure%5Btoken%5D=95e04790374b75ee745b72c10dc9596eaa5b3de6448c636a1703ebe89a2c8f27&secure%5Burl%5D=https%3A%2F%2Fbusiness.adobe.com%2Fresources%2Fgenstudio-for-performance-marketing-free-trial.html%3Fsdid%3D5JRH81SF%26mv%3Daffiliate%26s_cid%3D701WQ00001mjUKMYA2%26s_iid%3D701WQ00001QhaITYAZ&secure%5Burl_type%5D=custom_url)

### [Influensly](https://www.g2.com/products/influensly/reviews)

Influensly is a TikTok Advertisement Technology Service with expertise in driving organic TikTok growth through ads powered by cutting-edge programmatic and AI technologies. With the effort and years of expertise of a dedicated team of advertising professionals and social media strategists, Influensly deeply understand the TikTok landscape and masterfully position content to captivate a desired audience. With an experience over two years, Influensly's promotional services become a helpful tool for any TikTok account aiming for enhanced visibility and growth. Influensly AI-driven platform empowers users to target specific niches, hashtags, countries and languages, ensuring a genuine and organic expansion of the TikTok presence. Additionally, users can effortlessly oversee their account progression with an intuitive and user-friendly growth dashboard. Adherence to TikTok's Terms of Service and an unwavering commitment to honesty fortify our approach.

**Average Rating:** 4.9/5.0

**Total Reviews:** 23

#### How Do G2 Users Rate Influensly?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 10.0/10 (Category avg: 8.6/10)
- **Workflow Capability:** 9.3/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 9.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Influensly?

- **Seller:** [Influensly](https://www.g2.com/sellers/influensly)
- **Year Founded:** 2010
- **HQ Location:** Limassol, CY
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 74% Small, 26% Medium

#### What Do G2 Reviewers Say About Influensly?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Influensly, simplifying audience targeting and content reach expansion.
- Users appreciate the **effective audience targeting** of Influensly's Ad Management, enhancing their video reach significantly.
- Users appreciate the **insightful analytics** of Influensly, enhancing their content reach and audience targeting effectively.
- Users commend the **excellent customer support** at Influensly for effectively resolving technical issues promptly.
- Users appreciate the **easy setup** , reporting quick results with new followers appearing in just days.

##### Cons

- Users find the pricing model to be **steep** , which may impact their overall satisfaction despite impressive targeting features.
- Users find the **pricing inflexibility** limits their posting options, making it hard to choose a suitable plan.
- Users often experience a **slow loading** analytics dashboard, causing delays in accessing updated information.
- Users find a **steep learning curve** with Influensly, though it becomes manageable with time and familiarity.

#### What Are Recent G2 Reviews of Influensly?

**["Influensly is a great tool for advertising on TikTok."](https://www.g2.com/survey_responses/influensly-review-10386425)**

**Rating:** 5.0/5.0 stars

_— Valeriia K._

[Read full review](https://www.g2.com/survey_responses/influensly-review-10386425)

**["Finding our audience in a precise and budget-friendly way"](https://www.g2.com/survey_responses/influensly-review-10584101)**

**Rating:** 5.0/5.0 stars

_— Darina L._

[Read full review](https://www.g2.com/survey_responses/influensly-review-10584101)

### [Adobe Advertising Cloud](https://www.g2.com/products/adobe-advertising-cloud/reviews)

Adobe Advertising is a digital advertising solution that lets brands plan, buy, measure, and optimize across digital channels. Our tools seamlessly connect marketing and advertising data to create consistent consumer experiences across touchpoints.

**Average Rating:** 3.7/5.0

**Total Reviews:** 93

#### How Do G2 Users Rate Adobe Advertising Cloud?

- **Has the product been a good partner in doing business?:** 7.7/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 7.5/10 (Category avg: 8.6/10)
- **Workflow Capability:** 8.0/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 8.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Adobe Advertising Cloud?

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe  
956,842 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website)  
42,087 employees on LinkedIn®
- **Ownership:** NASDAQ:ADBE

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 38% Large, 35% Medium

#### What Do G2 Reviewers Say About Adobe Advertising Cloud?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **comprehensive integration** of Adobe Advertising Cloud, enhancing collaboration and file syncing seamlessly.
- Users praise the **collaborative integration** of Adobe Advertising Cloud, enhancing teamwork and file syncing across apps.
- Users value the **comprehensive and integrated nature** of Adobe Advertising Cloud, enhancing their advertising strategies effectively.
- Users commend the **ease of use** in Adobe Advertising Cloud, appreciating seamless integration and collaborative features.
- Users praise the **easy integrations** of Adobe Advertising Cloud, enjoying seamless collaboration and file syncing capabilities.

##### Cons

- Users find the **functionality limitations** frustrating, as creating complements is harder compared to competing platforms.
- Users find the **high competition** makes it challenging for the community to create effective complements compared to rivals.
- Users find the **lack of clarity** in creating complements challenging compared to competitors, hindering their experience.
- Users find Adobe Advertising Cloud **not intuitive** , making it challenging to create complementary applications compared to competitors.
- Users find **poor usability** in Adobe Advertising Cloud, making it difficult to create complements compared to competitors.

#### What Are Recent G2 Reviews of Adobe Advertising Cloud?

**["A perfect package for cloud advertising services"](https://www.g2.com/survey_responses/adobe-advertising-cloud-review-8931722)**

**Rating:** 4.5/5.0 stars

_— Stephanie H._

[Read full review](https://www.g2.com/survey_responses/adobe-advertising-cloud-review-8931722)

**["Adobe is the most powerful creative ecosystem to work with"](https://www.g2.com/survey_responses/adobe-advertising-cloud-review-10657671)**

**Rating:** 5.0/5.0 stars

_— Bairon P._

[Read full review](https://www.g2.com/survey_responses/adobe-advertising-cloud-review-10657671)

#### What Are G2 Users Discussing About Adobe Advertising Cloud?

- [What is your primary use case for Adobe Advertising Cloud, and how has it impacted your digital advertising efforts?](https://www.g2.com/discussions/what-is-your-primary-use-case-for-adobe-advertising-cloud-and-how-has-it-impacted-your-digital-advertising-efforts)
- [What is Adobe Advertising Cloud used for?](https://www.g2.com/discussions/what-is-adobe-advertising-cloud-used-for)

### [Perion One](https://www.g2.com/products/perion-one/reviews)

Perion One: Smarter Advertising Starts Here Today’s fragmented media landscape needs more than execution — it demands orchestration. Perion One unifies insights, AI, and creative to fuel real-time, multi-channel advertising that adapts by the moment and delivers measurable results at scale.

**Average Rating:** 4.0/5.0

**Total Reviews:** 90

#### How Do G2 Users Rate Perion One?

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 7.3/10 (Category avg: 8.6/10)
- **Workflow Capability:** 7.5/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 7.7/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Perion One?

- **Seller:** [Perion](https://www.g2.com/sellers/perion-9db4cf16-f6dd-405c-87d2-af0e6d19018b)
- **Year Founded:** 2001
- **HQ Location:** New York
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ab0c31a7c3c1abed622ad0422c2cab11c7a8a97b1571d519ae8140f074c1b8ed&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fperion%2F&secure%5Burl_type%5D=linkedin_company_website)  
668 employees on LinkedIn®
- **Ownership:** NASDAQ: PERI

#### Who Uses This Product?

- **Company Size:** 46% Medium, 34% Small

#### What Do G2 Reviewers Say About Perion One?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Perion One, allowing effortless access to essential information across platforms.
- Users appreciate the **automation features** of Perion One, allowing easy access to all platforms and saving time.
- Users value the **centralized management** of Perion One, enhancing efficiency and providing ease of access across platforms.
- Users praise the **great customer support** of Perion One, enhancing their overall service experience.
- Users value the **customization** options in Perion One, finding them essential for daily data management.

##### Cons

- Users report challenges with **data inaccuracy** , noting difficulties in proper categorization despite using strict naming conventions.
- Users experience occasional difficulty with **data categorization** in Perion One, even with proper naming conventions.
- Users find the **expensive pricing** of Perion One concerning, feeling the value does not justify the cost.
- Users report occasional **inaccuracy in data categorization** , even when using strict naming conventions and labels.

#### What Are Recent G2 Reviews of Perion One?

**["Easy to Use & Customer Centric Platform"](https://www.g2.com/survey_responses/perion-one-review-10732486)**

**Rating:** 4.0/5.0 stars

_— Stelios K._

[Read full review](https://www.g2.com/survey_responses/perion-one-review-10732486)

**["Streamlines Work"](https://www.g2.com/survey_responses/perion-one-review-7712988)**

**Rating:** 5.0/5.0 stars

_— Maddy B._

[Read full review](https://www.g2.com/survey_responses/perion-one-review-7712988)

#### What Are G2 Users Discussing About Perion One?

- [What do you like most about Paragone for social media advertising, and what would you improve?](https://www.g2.com/discussions/what-do-you-like-most-about-paragone-for-social-media-advertising-and-what-would-you-improve)
- [What is Undertone used for?](https://www.g2.com/discussions/what-is-undertone-used-for)

### [Orlo](https://www.g2.com/products/orlo/reviews)

Orlo is obsessed with one thing… “Building stronger and more resilient communities”. Trust is the foundation of any successful community with 42% of the UK population distrusting their local government. Orlo is the only Social Media Management platform purpose-built for the public sector and is already used by over 400 UK public sector organisations. Orlo’s tools include: Social Media Management Platform Social Listening Media Monitoring Insights Chatbot Live Chat Create campaigns that boost engagement, enhance experiences, and build trust, seamlessly uniting the conversations happening across social media platforms.

**Average Rating:** 4.4/5.0

**Total Reviews:** 33

#### How Do G2 Users Rate Orlo?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 9.1/10 (Category avg: 8.6/10)
- **Workflow Capability:** 8.5/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 8.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Orlo?

- **Seller:** [Orlo](https://www.g2.com/sellers/orlo)
- **Year Founded:** 2013
- **HQ Location:** Birmingham, Midlands
- **Twitter:** @HelloOrlo  
7,097 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=81bd1a0a2a35bf1db2155bf2f8612dabc9ac9957b4ff9365a519265beca60651&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2819871%2F&secure%5Burl_type%5D=linkedin_company_website)  
102 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Government Administration
- **Company Size:** 55% Large, 30% Medium

#### What Are Recent G2 Reviews of Orlo?

**["Importance of use of social media within community policing"](https://www.g2.com/survey_responses/orlo-review-9598937)**

**Rating:** 5.0/5.0 stars

_— Anna S._

[Read full review](https://www.g2.com/survey_responses/orlo-review-9598937)

**["Orlo - the time saving platform for content."](https://www.g2.com/survey_responses/orlo-review-8435106)**

**Rating:** 4.5/5.0 stars

_— Lauren A._

[Read full review](https://www.g2.com/survey_responses/orlo-review-8435106)

#### What Are G2 Users Discussing About Orlo?

- [What is Orlo used for?](https://www.g2.com/discussions/what-is-orlo-used-for)

### [ADYOUNEED](https://www.g2.com/products/adyouneed/reviews)

ADYOUNEED is your AI-powered marketing ally, transforming the way you create and optimize ads. With just a few clicks, you can unleash the full potential of your business, leaving the complexities of ad management to our intelligent platform. It's time to revolutionize your ad creation! Launch smart campaigns with our 'One Button - Infinite Reach' feature. Publish across all major platforms, automate A/B testing, and ensure your investment is directed where it has the greatest impact—all with a single click. It's time to explore new horizons! Our AI doesn't just diversify your marketing channels; it ensures you meet your clients where they are most active. Say goodbye to the guesswork and hello to precision targeting without the need to become an ad wizard. Time to decode your marketing data! With daily AI optimizations, you're guaranteed great ad results. Our AI tirelessly tests and tweaks ads in the background, ensuring your message resonates powerfully with your audience. It's time to maximize your budget smartly! Real-time budget allocation translates to real-time savings. Imagine having a dedicated team of media buyers constantly fine-tuning your spend for the best possible ROI—that's the power of ADYOUNEED at your fingertips. It's time to let automation take the wheel! Embrace the future with ADYOUNEED's AI, which meticulously crafts and adjusts your campaigns for maximum impact, allowing you to focus on the broader vision for your business." This revised text incorporates the AI and smart campaign features of ADYOUNEED, while maintaining the original structure and tone of the message.

**Average Rating:** 4.3/5.0

**Total Reviews:** 159

#### How Do G2 Users Rate ADYOUNEED?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 8.5/10 (Category avg: 8.6/10)
- **Workflow Capability:** 8.5/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 8.5/10 (Category avg: 8.5/10)

#### Who Is the Company Behind ADYOUNEED?

- **Seller:** [AdCreative.ai](https://www.g2.com/sellers/adcreative-ai)
- **Year Founded:** 2021
- **HQ Location:** Paris, FR
- **Twitter:** @AdCreativeai  
3,613 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2e8360160053f6c7239342cdeee9d40a2c054186af8de36339ba714f84defd19&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadcreative-ai%2F&secure%5Burl_type%5D=linkedin_company_website)  
284 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Owner
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 96% Small, 3% Medium

#### What Do G2 Reviewers Say About ADYOUNEED?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **time-saving benefits** of ADYOUNEED, enabling efficient ad creation and audience targeting.
- Users love the **ad management simplicity** of AdYouNeed, finding it ideal for small businesses seeking efficiency.
- Users find **ADYOUNEED easy to use** , enabling quick setup and effective management of targeted ad campaigns across platforms.
- Users highlight the **efficiency** of ADYOUNEED, making ad management across platforms quick and straightforward.
- Users appreciate the **ease of creating and managing targeted ads** on ADYOUNEED, streamlining their advertising efforts.

##### Cons

- Users find the **learning curve steep** , particularly when setting up complex campaigns and navigating reporting dashboards.
- Users often find the **reporting dashboards limited** and struggle with the learning curve for complex campaigns.
- Users find ADYOUNEED to be **difficult to manage** , with clutter making it hard to find specific information.
- Users find that the **difficult navigation** in ADYOUNEED can be glitchy and slow, hindering their overall experience.
- Users find the **lack of automation** makes it cluttered and challenging to locate specific information efficiently.

#### What Are Recent G2 Reviews of ADYOUNEED?

**["GREAT for your company!!"](https://www.g2.com/survey_responses/adyouneed-review-11657200)**

**Rating:** 4.0/5.0 stars

_— Federico B._

[Read full review](https://www.g2.com/survey_responses/adyouneed-review-11657200)

**["Easy Multi-Platform Ad Management with Quick Setup and Efficient Tracking"](https://www.g2.com/survey_responses/adyouneed-review-12269057)**

**Rating:** 4.0/5.0 stars

_— Akash P._

[Read full review](https://www.g2.com/survey_responses/adyouneed-review-12269057)

#### What Are G2 Users Discussing About ADYOUNEED?

- [What is ADYOUNEED used for?](https://www.g2.com/discussions/what-is-adyouneed-used-for)

### [vidtechy](https://www.g2.com/products/vidtechy/reviews)

Grow Your YouTube Channel with VidTechy Your All-in-One YouTube Toolkit: From keyword Research to AI-Powered Channel Growth! Are you tired of spending hours optimizing your YouTube channel with little to no results? Vidtechy simplifies your optimization process, saving you time and effort. Our smart AI keyword research tool finds the right keywords to help channels of all sizes rank higher. It provides personalized keyword suggestions tailored to your channel's unique needs, making it easier to rank well even if your channel is new or has fewer subscribers. With Vidtechy, you can quickly discover the right keywords/topics to grow your audience. Focus on creating great content while Vidtechy handles all your YouTube SEO needs, saving you time and boosting your rankings, engagement, and growth.

**Average Rating:** 4.7/5.0

**Total Reviews:** 48

#### How Do G2 Users Rate vidtechy?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 8.8/10 (Category avg: 8.6/10)
- **Workflow Capability:** 8.3/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 8.8/10 (Category avg: 8.5/10)

#### Who Is the Company Behind vidtechy?

- **Seller:** [Vidtechy](https://www.g2.com/sellers/vidtechy)
- **Year Founded:** 2021
- **HQ Location:** Chennai, IN
- **Twitter:** @vidtechy  
6 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=91c3323367ddd35e2fa000208b376a8628b06b03f9a23d2b4ce8312f2be78504&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F80253336&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner
- **Top Industries:** Marketing and Advertising
- **Company Size:** 98% Small, 2% Large

#### What Do G2 Reviewers Say About vidtechy?

_AI-generated summary from verified user reviews_

##### Pros

- Users find **Vidtechy's ease of use** enhances their YouTube experience, streamlining channel growth and SEO improvements.
- Users appreciate the **powerful features** of Vidtechy, greatly benefiting their YouTube channel growth and SEO efforts.
- Users value the **insightful analytics** from Vidtechy, helping them effectively grow their YouTube channels over time.
- Users value **easy creation tools** in Vidtechy, enhancing their ability to grow YouTube channels efficiently.
- Users appreciate the **efficiency** of VidTechy, noting fast performance and effective tools for enhancing their YouTube channels.

##### Cons

- Users find the **dashboard issues** to create a fractured experience, suggesting a need for updates for coherence.

#### What Are Recent G2 Reviews of vidtechy?

**["Rocking the YouTube SEO World!"](https://www.g2.com/survey_responses/vidtechy-review-11402825)**

**Rating:** 5.0/5.0 stars

_— Shea O._

[Read full review](https://www.g2.com/survey_responses/vidtechy-review-11402825)

**["VidTechy has developed a comprehensive approach to optimize its YouTube project."](https://www.g2.com/survey_responses/vidtechy-review-11406758)**

**Rating:** 4.0/5.0 stars

_— Lu A._

[Read full review](https://www.g2.com/survey_responses/vidtechy-review-11406758)

### [Hunch](https://www.g2.com/products/hunch/reviews)

Hunch is a creative performance platform that helps brands and agencies working with such brands to scale efficiently on paid social using AI-powered execution. By bridging the gap between creative, media, and insights, Hunch eliminates the manual overhead and complex setups that slow modern marketers down, allowing brands to overcome ad fatigue and scale their performance seamlessly across major social channels. 1️⃣ Scale creative production & speed up testing: Hunch's AI-powered Creative Studio offers scalable image and video capabilities. Our platform automatically removes backgrounds, combines top-performing UGC with product content, and enables localized video production at scale. Through advanced A/B testing and data-driven insights, brands can generate thousands of high-quality, personalized creatives quickly and use them across multiple platforms. 2️⃣ Put campaign management on autopilot: Our platform streamlines catalog management and enrichment while allowing the creation or automatic injection of produced creatives directly into existing campaigns on Meta. This automation accelerates campaign launches and saves valuable time for marketing teams, enabling rapid scaling across channels and markets. 3️⃣ Get Expert Service & Support: Hunch's team of top-tier industry experts provides unmatched assistance and strategic guidance, ensuring that even challenger brands receive the same level of support and dedication typically reserved for larger enterprises. Our focus on personalization, automation, and optimization helps drive faster revenue growth for all our clients.

**Average Rating:** 4.5/5.0

**Total Reviews:** 49

#### How Do G2 Users Rate Hunch?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 8.5/10 (Category avg: 8.6/10)
- **Workflow Capability:** 8.0/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Hunch?

- **Seller:** [Hunch](https://www.g2.com/sellers/hunch)
- **Year Founded:** 2017
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d937f266112f859fad6b399554f44304cd8c6795f1f6689ecf1d1984e6f145f2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhunch-ads&secure%5Burl_type%5D=linkedin_company_website)  
72 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Retail
- **Company Size:** 45% Medium, 45% Small

#### What Do G2 Reviewers Say About Hunch?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise Hunch for its **outstanding customer support** , always ready to assist and enhance user experience.
- Users rave about the **time-saving features** of Hunch, enabling efficient ad creation and testing without manual hassle.
- Users value the **automation efficiency** of Hunch, significantly improving ad campaigns with less manual effort.
- Users highlight the **exceptional customer engagement** with Hunch, noting the responsive and supportive account management team.
- Users value the **limitless possibilities for scaling Meta Ads** with Hunch, enhancing ad efficiency effortlessly.

##### Cons

- Users report **slow performance** with Hunch, leading to decreased sessions and revenue during campaigns.
- Users report **data inaccuracy** with Hunch, leading to poor performance and loss of sales during campaigns.
- Users are frustrated with the **limited templates** of Hunch, which negatively impact performance and revenue outcomes.
- Users criticize the **missing features** of Hunch, noting poorer performance and inadequate reporting capabilities compared to competitors.
- Users find the **time-consuming data synchronization** process with Hunch to be a significant drawback affecting efficiency.

#### What Are Recent G2 Reviews of Hunch?

**["Hunch has transformed our ad operations through smart automation and outstanding support."](https://www.g2.com/survey_responses/hunch-review-11258759)**

**Rating:** 4.5/5.0 stars

_— Rocío V._

[Read full review](https://www.g2.com/survey_responses/hunch-review-11258759)

**["Exceptional, Always-Available Support with Truly Unlimited Access"](https://www.g2.com/survey_responses/hunch-review-13048562)**

**Rating:** 5.0/5.0 stars

_— Jeroen W._

[Read full review](https://www.g2.com/survey_responses/hunch-review-13048562)

#### What Are G2 Users Discussing About Hunch?

- [What is Hunch used for?](https://www.g2.com/discussions/what-is-hunch-used-for)

### [Luna from Unity](https://www.g2.com/products/luna-g2/reviews)

Luna, part of the Unity solutions portfolio, is an all-in-one app marketing platform for improving performance across 30+ UA channels. Luna enables marketers to surface actionable insights by unifying campaign data from channels, MMPs, and BI, and then optimize accordingly with automations. As an Apple Search Ads partner, Luna offers dedicated tools and services for scaling Apple Search Ads campaigns, such as keyword discovery, bid optimization, robust analytics, custom product page development, and more. To close the marketing loop, Luna also offers highly advanced creative production tools. Leading app and game companies such as Activision, Bumble, King, Zynga, and Miniclip, among others, use Luna to power their marketing. Learn more at luna.is.com

**Average Rating:** 4.4/5.0

**Total Reviews:** 78

#### How Do G2 Users Rate Luna from Unity?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.6/10)
- **Workflow Capability:** 8.0/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 8.4/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Luna from Unity?

- **Seller:** [Unity](https://www.g2.com/sellers/unity-09a71e5d-4725-47cd-9ed0-2699e3d54cad)
- **Year Founded:** 2010
- **HQ Location:** San Fransisco
- **Twitter:** @unity  
113,557 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ed0288692325c38457c7781c660ef87cec31dfbf91e3c9d0b9c2516c5a4bac13&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Funity%2F&secure%5Burl_type%5D=linkedin_company_website)  
7,162 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Games, Marketing and Advertising
- **Company Size:** 53% Medium, 30% Small

#### What Are Recent G2 Reviews of Luna from Unity?

**["Technical Project Manager"](https://www.g2.com/survey_responses/luna-from-unity-review-9001039)**

**Rating:** 4.5/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/luna-from-unity-review-9001039)

**["Great and simple to set up!"](https://www.g2.com/survey_responses/luna-from-unity-review-9668226)**

**Rating:** 4.0/5.0 stars

_— Scott G._

[Read full review](https://www.g2.com/survey_responses/luna-from-unity-review-9668226)

### [Prism](https://www.g2.com/products/pixis-prism/reviews)

Pixis is the digital marketer’s AI sidekick, that empowers you to use your own data across platforms to reach the best outcomes with confidence, all while saving teams time and effort. Our AI-powered platform brings out the hero in marketers, supercharging their decisions and empowering them to turn data into automated action. It helps marketers streamline ad manager bid and budget allocation, audience targeting, and creative asset management using tailor-made, true AI for their brand (not rules-based). This allows marketing teams to leverage real-time data to provide the best optimizations possible. These actions can be done manually, or fully automated by the marketer. This leads to meaningful, actionable insights that can be used to create better marketing decisions, whether it's dynamically optimizing ad budgets, bids, or targeting new cohorts and audiences. Pixis can also help brands build creative assets quickly, and iterate on them intelligently based on confidence scores indicating what works best with which audiences. Marketing teams can choose to implement brand, compliance, and security guidelines that Pixis will follow as it builds out creative assets. With Pixis, brands can grow and profitably scale with ease. Marketers can set-and-forget (automate) many of their tasks and receive easy-to understand recommendations on how to optimize their ad spend, reduce costs, save time, build compelling creative assets, and reach new untapped audiences. Pixis is a service that allows marketers to benefit from true AI, with minimal direction. Just tell Pixis what your objectives are, and we’ll do the rest! We currently serve over 200+ customers which include Fortune 500 brands like DHL and Sanofi, along with large enterprises like HelloFresh and Allbirds. Marketing heroes need a sidekick that frees them from toil, manual analysis, and guesswork. Pixis can empower marketers to focus on what matters, and can empower agencies to focus on high-level strategy, or bringing in new business. Ask for a demo to see how Pixis can revolutionize your ad campaigns!

**Average Rating:** 4.6/5.0

**Total Reviews:** 14

#### How Do G2 Users Rate Prism?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 9.2/10 (Category avg: 8.6/10)
- **Workflow Capability:** 7.5/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 9.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Prism?

- **Seller:** [Pixis](https://www.g2.com/sellers/pixis)
- **Year Founded:** 2018
- **HQ Location:** California , US
- **Twitter:** @Pixis\_AI  
154 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=45328ef7d265373c9f56bc254744d5ed921c9624bbf573cdbb1a9ce91291a769&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F31559415&secure%5Burl_type%5D=linkedin_company_website)  
434 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 43% Large

#### What Are Recent G2 Reviews of Prism?

**["Pixis Helped Us Scale New Users for Swiggy Food Delivery App at a Much Better Cost per Acquisition"](https://www.g2.com/survey_responses/prism-review-8041973)**

**Rating:** 4.5/5.0 stars

_— Awant B._

[Read full review](https://www.g2.com/survey_responses/prism-review-8041973)

**["With Pixis AI, we were able to scale high-interest audiences and increase in the Conversion Rate"](https://www.g2.com/survey_responses/prism-review-8037229)**

**Rating:** 5.0/5.0 stars

_— Akash S._

[Read full review](https://www.g2.com/survey_responses/prism-review-8037229)

### [Kitchn.io](https://www.g2.com/products/kitchn-io/reviews)

Kitchn.io helps you launch ads on Meta faster than ever. Prepare and launch 100s of ads in seconds—all without the need to use clunky Ads Manager. In a table-like interface, you can prepare and launch dozens of ads. Images and videos are uploaded straight from Google Drive, Dropbox or frame.io. There is no more waiting for Meta to get your creatives uploaded. Kitchn.io allows your professional paid social team to reclaim time for creative strategy, performance analytics, and testing frameworks while automations handle the grunt work of uploading ads.

**Average Rating:** 4.6/5.0

**Total Reviews:** 19

#### How Do G2 Users Rate Kitchn.io?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.6/10)
- **Workflow Capability:** 8.7/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 6.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Kitchn.io?

- **Seller:** [Kitchn.io](https://www.g2.com/sellers/kitchn-io)
- **Company Website:** www.kitchn.io
- **Year Founded:** 2019
- **HQ Location:** Berlin, DE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5322012f4881f46c3ed0e3e735b0a5ee84cb41921e6fe23470bc27a7af377b9e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F20106270&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 70% Small, 30% Medium

#### What Do G2 Reviewers Say About Kitchn.io?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **incredible time savings** with Kitchn.io, completing tasks in minutes instead of hours.
- Users praise the **intuitive interface** of Kitchn.io, making ad setup quick and effortless, saving valuable time.
- Users love the **time-saving ad management** features of Kitchn.io, significantly reducing effort and human error.
- Users praise the **excellent customer support** of Kitchn.io, highlighting its friendly and proactive assistance.
- Users love the **ease of use** of Kitchn.io, finding navigation intuitive and ad uploads significantly faster and simpler.

##### Cons

- Users note some **ad management issues** with multiple accounts, but improvements are ongoing and progress is visible.
- Users find the **limited features** of Kitchn.io frustrating, particularly the inability to create new campaigns or ad sets.
- Users desire more **customization options** for advanced use, though the core functionality meets their needs effectively.
- Users find the **limited features** of Kitchn.io hinder campaign creation and overall functionality.
- Users experience **slow performance** with Kitchn.io, facing frustrations due to limited features and functionality issues.

#### What Are Recent G2 Reviews of Kitchn.io?

**["Massive time-saver with an intuitive dashboard and great support"](https://www.g2.com/survey_responses/kitchn-io-review-12039314)**

**Rating:** 5.0/5.0 stars

_— Jannick R._

[Read full review](https://www.g2.com/survey_responses/kitchn-io-review-12039314)

**["Kitchn.io: Revolutionizing Meta Ads Management with Unmatched Efficiency"](https://www.g2.com/survey_responses/kitchn-io-review-11344914)**

**Rating:** 4.5/5.0 stars

_— Brett B._

[Read full review](https://www.g2.com/survey_responses/kitchn-io-review-11344914)

### [AdStage](https://www.g2.com/products/adstage/reviews)

AdStage is powering paid marketers with closed-loop reporting and automation. We connect marketers to the paid search, paid social, web analytics, and conversion data they need to close the loop and optimize campaigns at scale. - With AdStage Report, marketers can measure and report on campaign performance in a fraction of the time. Save countless hours previously spent pulling and prepping data in spreadsheets! - With AdStage Automate, marketers can gain more control of their campaign & cut the time needed to manage ads. Create advanced rules & alerts using the metrics you care about. - With AdStage Data API, marketers can pull their paid search, paid social, and web analytics data into their BI tool, data warehouse, and more. - With AdStage Join, marketers can automatically connect their paid search and paid social data to web analytics and conversion data, to prove ROAS without spreadsheets full of VLOOKUPs. -NEW - With AdStage for Google Sheets, you can pull into Google Sheet all your cross-channel advertising data in seconds, at any granularity, across multiple accounts, with one query.

**Average Rating:** 4.3/5.0

**Total Reviews:** 92

#### How Do G2 Users Rate AdStage?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 8.4/10 (Category avg: 8.6/10)
- **Workflow Capability:** 8.8/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 8.5/10 (Category avg: 8.5/10)

#### Who Is the Company Behind AdStage?

- **Seller:** [AdStage](https://www.g2.com/sellers/adstage)
- **Year Founded:** 2012
- **HQ Location:** San Francisco, CA
- **Twitter:** @adstage  
13,633 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=de1e5febe102c9725323aa3d687260d3ac6a2fc9f5ae39bb6f5549bd1eadd4ac&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2757895%2F&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 53% Small, 41% Medium

#### What Are Recent G2 Reviews of AdStage?

**["Highly useful metric wrangling machine!"](https://www.g2.com/survey_responses/adstage-review-4110674)**

**Rating:** 4.5/5.0 stars

_— Warren W._

[Read full review](https://www.g2.com/survey_responses/adstage-review-4110674)

**["Adstage For Sheets Review"](https://www.g2.com/survey_responses/adstage-review-4180317)**

**Rating:** 5.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/adstage-review-4180317)

### [FastTony.es](https://www.g2.com/products/fasttony-es/reviews)

FastTony: The Salesforce for Local Businesses FastTony is revolutionizing the way local businesses manage their advertising efforts. Dubbed as the "Salesforce for local businesses," FastTony provides an unparalleled platform that automates and optimizes advertising campaigns. Why FastTony? First Automation Tool for Local Advertising: FastTony stands out as the first tool specifically designed to automate advertising for local businesses. It simplifies the complex process of managing ads, allowing business owners to focus on what they do best—serving their customers. Comprehensive Advertising Solutions: With FastTony, businesses can create, manage, and analyze their advertising campaigns across various platforms effortlessly. The tool integrates seamlessly with popular social media and search engines, ensuring that your ads reach the right audience. User-Friendly Interface: FastTony's intuitive interface makes it easy for users to navigate and utilize all features without needing extensive technical knowledge. This ease of use means businesses can get started with their advertising campaigns quickly and efficiently. Data-Driven Insights: FastTony provides detailed analytics and insights to help businesses understand the performance of their ads. This data-driven approach enables businesses to make informed decisions and optimize their advertising strategies for better results. Join the FastTony Revolution Embrace the future of local advertising with FastTony. Our platform empowers local businesses to take control of their advertising efforts, drive more traffic, and increase sales. Say goodbye to the complexities of traditional advertising methods and hello to streamlined, automated, and effective advertising with FastTony.

**Average Rating:** 4.6/5.0

**Total Reviews:** 25

#### How Do G2 Users Rate FastTony.es?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.7/10)
- **Campaign Optimization:** 3.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind FastTony.es?

- **Seller:** [FastTony](https://www.g2.com/sellers/fasttony)
- **Year Founded:** 2015
- **HQ Location:** Rumia, PL
- **Twitter:** @FastTonyES  
211 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=19db8d0b08294d32f770e685a5091721843f4235135dc26d4589ac8811e96a82&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffasttonycom%2F%3ForiginalSubdomain%3Dpl&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 76% Small, 16% Large

#### What Are Recent G2 Reviews of FastTony.es?

**["Not the easiest, but the best tool for Facebook marketers"](https://www.g2.com/survey_responses/fasttony-es-review-385177)**

**Rating:** 4.5/5.0 stars

_— Adam B._

[Read full review](https://www.g2.com/survey_responses/fasttony-es-review-385177)

**["Best responsive Facebook Ads platform ever"](https://www.g2.com/survey_responses/fasttony-es-review-134539)**

**Rating:** 5.0/5.0 stars

_— Krzysztof K._

[Read full review](https://www.g2.com/survey_responses/fasttony-es-review-134539)

#### What Are G2 Users Discussing About FastTony.es?

- [What is FastTony.es used for?](https://www.g2.com/discussions/what-is-fasttony-es-used-for)

### [Reddit for business](https://www.g2.com/products/reddit-for-business/reviews)

Reddit Ads gives you the opportunity to directly reach Reddit users. You can target passionate communities that are relevant to your brand. You can tell your story whether it’s starting a conversation or selling products. You can be certain that your brand is safe and your ads reach the most relevant audience. Our platform is best fit for businesses looking to drive direct response.

**Average Rating:** 4.1/5.0

**Total Reviews:** 52

#### How Do G2 Users Rate Reddit for business?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 7.8/10 (Category avg: 8.6/10)
- **Workflow Capability:** 7.2/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 7.6/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Reddit for business?

- **Seller:** [Reddit](https://www.g2.com/sellers/reddit)
- **Year Founded:** 2005
- **HQ Location:** San Francisco, California
- **Twitter:** @Reddit  
1,101,118 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ae8eecc24eb9210b53ba441fad9eaa08bc59e841c68c0fcdc43fe48e168d865c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Freddit-com%2Fabout&secure%5Burl_type%5D=linkedin_company_website)  
4,859 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 63% Small, 26% Medium

#### What Do G2 Reviewers Say About Reddit for business?

_AI-generated summary from verified user reviews_

##### Pros

- Users enjoy the **targeted content sharing** capabilities of Reddit, effectively reaching niche communities and fostering engagement.
- Users value the **collaboration opportunities** on Reddit, fostering community growth and meaningful conversations.
- Users love the **active community engagement** on Reddit, enabling meaningful conversations and connections with diverse topics.
- Users love the **creativity** fostered by Reddit for business, enjoying vibrant communities and valuable content exchanges.
- Users appreciate the **authentic engagement** on Reddit, effectively connecting with targeted communities and niche interests.

##### Cons

- Users find Reddit to have **limited functionality** for business, lacking essential tools like analytics and post-scheduling.
- Users find **poor moderation** on Reddit frustrating, impacting their ability to grow and share content effectively.
- Users report that **Reddit lacks user-friendliness for businesses** , complicating content growth due to inconsistent moderation and rule enforcement.
- Users find the app **clunky and lacking features** , impacting content growth and sharing effectiveness on Reddit.
- Users find the **clunky content management** experience frustrating, lacking analytics and scheduling tools necessary for serious growth.

#### What Are Recent G2 Reviews of Reddit for business?

**["Excellent Platform for Targeted Advertising and Community Engagement"](https://www.g2.com/survey_responses/reddit-for-business-review-4492754)**

**Rating:** 5.0/5.0 stars

_— Muhammad S._

[Read full review](https://www.g2.com/survey_responses/reddit-for-business-review-4492754)

**["Reddit for Business: A Powerful Way to Reach Engaged Niche Communities"](https://www.g2.com/survey_responses/reddit-for-business-review-13083948)**

**Rating:** 5.0/5.0 stars

_— Reddify M._

[Read full review](https://www.g2.com/survey_responses/reddit-for-business-review-13083948)

#### What Are G2 Users Discussing About Reddit for business?

- [What programs should I install on Reddit for a new computer?](https://www.g2.com/discussions/what-programs-should-i-install-on-reddit-for-a-new-computer)
- [Why is Reddit so popular?](https://www.g2.com/discussions/why-is-reddit-so-popular)
- [What is Reddit and how does it work?](https://www.g2.com/discussions/what-is-reddit-and-how-does-it-work)
- [What is the function of Reddit?](https://www.g2.com/discussions/what-is-the-function-of-reddit)

### [Skai](https://www.g2.com/products/skai/reviews)

Skai is an omnichannel advertising platform, uniquely enabling brands and agencies to run data-driven programs across walled garden media. It empowers both media leaders and activation teams to drive impactful results from their advertising program with AI-powered decisioning, activation, and optimization solutions. Its partners include Google, Amazon Ads, Microsoft, Walmart Connect, Apple Search Ads, Instacart, Criteo, TikTok, Snap, Pinterest, Meta, and more. For over a decade, Skai has earned the trust from notable brands such as Reckitt, Doordash, Sony, Philips, and L’Oreal. Renowned for innovation and a values-driven culture, Skai is headquartered in San Francisco and Tel Aviv with eight international locations.

**Average Rating:** 4.0/5.0

**Total Reviews:** 281

#### How Do G2 Users Rate Skai?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 7.6/10 (Category avg: 8.6/10)
- **Workflow Capability:** 7.8/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 8.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Skai?

- **Seller:** [Skai](https://www.g2.com/sellers/skai)
- **HQ Location:** Tel Aviv, Israel
- **Twitter:** @skaicommerce  
7,446 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a70a11d6c85b424cfb4caecc66a84f055951ce5b6c99bb1913aef91a7e8c5511&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F167470%2F&secure%5Burl_type%5D=linkedin_company_website)  
726 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Manager
- **Top Industries:** Marketing and Advertising, Internet
- **Company Size:** 44% Medium, 30% Large

#### What Do G2 Reviewers Say About Skai?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Skai, finding its intuitive UI and tools enhance their experience.
- Users appreciate the **speed and reliability of automation** in Skai, simplifying bidding and account management significantly.
- Users appreciate the **excellent customer support** from Skai, enhancing their experience and helping them utilize the platform effectively.
- Users praise Skai for its **fast and reliable ad management** , facilitating easy bidding adjustments and actionable insights.
- Users praise the **speed and reliability** of Skai for optimizing bidding and managing accounts effectively.

##### Cons

- Users find **poor reporting** frustrating, lacking details on failures and updates for shopping campaign adjustments.
- Users find room for improvement in **ad issues** related to shopping reporting and campaign updates in Skai.
- Users find **adjustment difficulty** in Skai for shopping reporting and PMAX updates, impacting campaign management.
- Users feel that Skai's **campaign management** could improve for shopping reporting and PMAX adjustments.
- Users find **campaign management issues** in Skai, especially in shopping reporting and PMAX adjustments, needing improvements.

#### What Are Recent G2 Reviews of Skai?

**["Experienced User for 2 Years"](https://www.g2.com/survey_responses/skai-review-10336805)**

**Rating:** 4.5/5.0 stars

_— Taylor E._

[Read full review](https://www.g2.com/survey_responses/skai-review-10336805)

**["Easy To Use and Great Customer Service"](https://www.g2.com/survey_responses/skai-review-7024093)**

**Rating:** 5.0/5.0 stars

_— Verified User in Automotive_

[Read full review](https://www.g2.com/survey_responses/skai-review-7024093)

#### What Are G2 Users Discussing About Skai?

- [What is Skai used for?](https://www.g2.com/discussions/what-is-skai-used-for)

### [OutboundEngine](https://www.g2.com/products/outboundengine/reviews)

OutboundEngine helps businesses grow by making online marketing simple and easy for everyone. We create beautiful, high-impact marketing campaigns, deliver them automatically and track engagement to show who’s ready to have a conversation. Our platform strengthens relationships with customers, partners and prospects to uncover more opportunities with less work.

**Average Rating:** 3.7/5.0

**Total Reviews:** 157

#### How Do G2 Users Rate OutboundEngine?

- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.7/10)
- **Performance and Reliability:** 7.6/10 (Category avg: 8.6/10)
- **Workflow Capability:** 6.5/10 (Category avg: 8.5/10)
- **Campaign Optimization:** 7.4/10 (Category avg: 8.5/10)

#### Who Is the Company Behind OutboundEngine?

- **Seller:** [OutboundEngine](https://www.g2.com/sellers/outboundengine)
- **Year Founded:** 2012
- **HQ Location:** Austin, Texas
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9e869c91664876e6d2ea16008f731cd8a139fcb3f7f77e74fc1d547b71797172&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2699791%2F&secure%5Burl_type%5D=linkedin_company_website)  
164 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Realtor, Real Estate Agent
- **Top Industries:** Real Estate, Insurance
- **Company Size:** 71% Small, 16% Medium

#### What Do G2 Reviewers Say About OutboundEngine?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **automation efficiency** of OutboundEngine, enhancing their marketing and reputation management effortlessly.
- Users appreciate OutboundEngine for its **automation capabilities** , enhancing reputation management and social media engagement effortlessly.
- Users value the **automation features** of OutboundEngine, enabling efficient reputation and social media management.
- Users appreciate the **ease of use** of OutboundEngine, especially the fast and straightforward initial setup process.
- Users appreciate the **easy setup** of OutboundEngine, enabling quick and efficient access to its powerful features.

##### Cons

- Users find the **high pricing** of OutboundEngine a barrier, especially without a free trial for new users.

#### What Are Recent G2 Reviews of OutboundEngine?

**["Seamless Marketing Automation, Tailored for Accounting"](https://www.g2.com/survey_responses/outboundengine-review-12883073)**

**Rating:** 4.0/5.0 stars

_— Kalkman S._

[Read full review](https://www.g2.com/survey_responses/outboundengine-review-12883073)

**["Effortless Social Media Automation for Enhanced Reputation"](https://www.g2.com/survey_responses/outboundengine-review-12291182)**

**Rating:** 4.0/5.0 stars

_— Arunodya P._

[Read full review](https://www.g2.com/survey_responses/outboundengine-review-12291182)

#### What Are G2 Users Discussing About OutboundEngine?

- [What does a strategist do?](https://www.g2.com/discussions/what-does-a-strategist-do)
- [How much does OutboundEngine cost?](https://www.g2.com/discussions/how-much-does-outboundengine-cost)
- [Is OutboundEngine worth it?](https://www.g2.com/discussions/is-outboundengine-worth-it) - 1 comment
- [What does OutboundEngine do?](https://www.g2.com/discussions/what-does-outboundengine-do) - 1 comment

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[Browse Social Media Advertising Themes](/categories/social-media-advertising/themes)

 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated April 10, 2026

Social media advertising software helps companies buy, manage, and place ads on social media platforms to reach large, targeted audiences, supporting both brand awareness and direct response initiatives through first-party platform access or third-party tools that offer streamlined workflows and multi-network scalability.

### Core Capabilities of Social Media Advertising Software

To qualify for inclusion in the Social Media Advertising category, a product must:

- Offer tools for uploading or creating social ads
- Be able to buy and serve social ads on at least one social media site
- Provide workflows for effectively managing and trafficking ads within the platform
- Track key success metrics including reach, conversions, and ROAS

### Common Use Cases for Social Media Advertising Software

Marketing teams and ad agencies use social media advertising software to run targeted paid campaigns across social platforms. Common use cases include:

- Launching audience-targeted campaigns on platforms such as Facebook, LinkedIn, and X (formerly Twitter)
- Managing and optimizing ad creative, budgets, and bidding strategies across multiple social networks
- Tracking campaign performance metrics such as reach, conversions, and return on ad spend (ROAS)

### How Social Media Advertising Software Differs from Other Tools

Social media advertising functionality may be offered as a standalone best-of-breed product or bundled into a cross-channel advertising platform that also includes capabilities for [paid search advertising](https://www.g2.com/categories/paid-search-advertising), [display advertising](https://www.g2.com/categories/display-advertising), [mobile advertising](https://www.g2.com/categories/mobile-advertising), or [video advertising](https://www.g2.com/categories/video-advertising). First-party platforms, offered directly by social networks, are typically favored by SMBs, while third-party platforms provide better scalability and multi-network management for larger advertisers.

### Insights from G2 on Social Media Advertising Software

Based on category trends on G2, audience targeting precision and cross-network campaign management stand out as standout features. These platforms deliver improvements in ad performance visibility and ROAS as primary drivers of adoption.

Show More

* * *

## How Do You Choose the Right Social Media Advertising Software?

### What You Should Know About Social Media Advertising Software

### What is Social Media Advertising Software?

Social media has transformed lives, opinions, and industries of all styles and sizes. Whether it’s a small online boutique or a booming business, there is incredible potential in adding social media advertising to a company’s plethora of marketing tools. When considering the addition of social media advertising software, buyers must think about the impact on digital strategy. This will open a business to a more diverse audience, increase trust, or reignite interest in products all from within the team. 

Paid social tools were created to simplify messaging and attract customers. They can be enabled across blogs and many social media networks. There are some classic digital marketing tools, such as Facebook Ads, but social media advertising software opens up much more functionality and optimization. 

Social media advertising platforms help manage marketing initiatives easily instead of spending extra time and resources on [social media marketing (SMM) companies](https://www.g2.com/categories/social-media-marketing-smm-companies). Depending on the objectives, these tools can help plan or modify posts across multiple channels, help design eye-catching content, or integrate with certain types of [design software](https://www.g2.com/categories/design) to better share said content. Social media promotion software also helps businesses obtain analytical insights or improve CRM, optimize ad spend, and automate email marketing. There are plenty of options that help measure important KPIs and meet internal and external stakeholder’s goals. Much like social media itself, paid social tools are constantly evolving to better serve the needs of the business. 

### **What are the Common Features of Social Media Advertising Software?**

When searching for the right software, buyers must consider their specific business goals. Below are the essential capabilities that will best complement social media ad strategy: 

**Paid ad (social ad):** Placing ads in front of the right audience can make or break a digital strategy. These tools are primarily management tools that help place consumer-driven messaging, attractive templates, and promotion-centered ads across social networks. These ads are meant to be seen by potential customers, creators, and influencers. Paid social ads can be scheduled in batches or as one-offs and planned around events, releases, or seasonal campaigns. 

Pricing will come into play per the demographic, location, and a few other factors, so users must measure the cost of the total ad campaign placements against the budget. Certain products are a better business choice than others and making these comparisons keeps stakeholder goals top of mind.

**Built-in design tools:** When designing paid ad pieces, users can take advantage of the built-in tools. Most social media advertising software, if not all, have the option to upload a design; users must keep sizing and text placement in mind when choosing the creative. When deciding between static and video content, the latter is recommended since video content is known to garner more reach and impressions. Depending on the audience and user persona, the user may consider if a banner ad will convert better than a product shot in a 10-second promoted post. 

**Audience targeting and retargeting:** To manage costs, it is imperative that an ad is seen by the desired customer. This makes social media targeting and retargeting features critical to finding the right audience. Creating a dynamic ad that’s focused on a specific consumer increases campaign success. These ads can be distributed across platforms to users that would be most interested in the product. 

Targeting is a technique that uses demographic details, browser leads, and other factors to identify the perfect customer. On the contrary, retargeting means that the focus of a campaign is reigniting interest in people who have recently visited a site, searched for a product, or have had similar interactions. Since this is a more definitive approach to former users or customers, [retargeting software](https://www.g2.com/categories/retargeting) may be the best solution. Regardless of what method is chosen, both can ensure that success is front of mind while the customer is making their decision. 

**Analytics:** Once the decision of which ad to post and where is made, the next step is deciding how to measure the results once the campaign is live. Ideally, the main metrics to watch is who is viewing the content and what actions they’re taking from it. Using analytics—usually a dashboard-like feature—helps marketers understand how content performs and confirms if the goal of the campaign has been achieved. 

This data helps understand more about the target audience and what they react to. Measuring their reactions parallel to the campaign goals drives future strategy and direction. If a specific reporting function isn’t available in the product chosen, there is additional [social media analytics software](https://www.g2.com/categories/social-media-analytics) that can analyze a variety of different metrics. 

### What are the Benefits of Social Media Advertising Software?

**Boosts brand reputation:** Social media usage has become so integrated into the consumer experience that it’s often the first place people go when vetting a brand. Paid social advertising can be used to legitimize brand presence in the marketplace, form a more trusted reputation, and offer a customized approach to the unique user. 

**Offers versatility:** Due to the versatility of social media advertising, it becomes the perfect option for organizations of any size, regardless of industry. With content marketing, businesses can showcase the brand voice and value proposition through creative and clear methods, in addition to a variety of campaign strategies. For example, the goal can be a one-off campaign to showcase a new product or a streamlined approach of long-term targeted posts. 

**Provides insights:** Paid social tools can not only implement ad campaigns but also offer insights based on the results.

**Increases internal communication:** Once the target audience, goals, and strategy is defined, results can be achieved without the help of any agency. Running these campaigns in-house contributes to better internal communication surrounding execution and consistency that comes with team alignment. Knowing which directives to focus on and where the strengths and weaknesses lie makes for a better campaign. If there are reservations about an in-house approach, buyers may try consulting [marketing strategy agencies](https://www.g2.com/categories/marketing-strategy). 

### Who Uses Social Media Advertising Software?

Social media advertising is used across small and large businesses, regardless of skill level or experience, these tools have options available for all types of users. 

**Social media managers:** In most established or even emerging businesses there is usually a role dedicated to the business’s social media presence. Social media managers use this type of software to curate content or social media posts, thus forming customer relationships. Regardless of department size or skill level, some tools can be managed by one person at a time or entire teams. These tools can help with time management, campaign execution, and deliverable creation. 

**Growth marketing specialists:** Growth marketing specialists are dedicated to getting new users to a website or social page and converting them to customers. They specialize in the acquisition and understanding of key demographics of an audience. They use paid social advertising tools for implementation, measuring results, and creating specific strategies to best reach the dictated key performance indicators (KPIs). They read the data and understand where to tweak campaigns across platforms to reach as many new customers as possible. 

**Startup, small, and established business owners or managers:** Most startups or emerging businesses, can not afford agencies or six-figure budgets to help with their marketing needs. Such business owners use social media advertising tools as most are free to use and have intuitive resources for small businesses. 

### What are the Alternatives to Social Media Advertising Software?

Some alternatives to social media advertising software remove the responsibility of social media management from in-house to specialized agencies and others focus more on tracking insights. Deciding which is right for specific business needs will be determined by goals, budget, and capacity. 

[Social media marketing (SMM) companies](https://www.g2.com/categories/social-media-marketing-smm-companies) **:** These services help businesses focus on the promotion of their brand or product on social media platforms. SMM companies are often used when businesses have an engaged audience online but are unable to produce converting content. SMM companies provide a variety of social media solutions like boosting presence, account management, and content creation. If the focus is less advertising and more engagement-based tools, these are a great choice. 

[Social media monitoring software](https://www.g2.com/categories/social-media-monitoring) **:** If a business wants to focus on understanding its audience, then social media monitoring software could be a great alternative. To better understand a strong base of users or the landscape of a market, using a social media monitoring tool (also called social listening) is the best bet. These products are used to track competitors, identify trending topics, and understand consumer sentiment. Social media monitoring software is great for brands with clear and ongoing marketing strategies and who are looking for a deeper understanding of the present to better plan for the future. 

[Social media analytics software](https://www.g2.com/categories/social-media-analytics): Some teams find that they need no assistance with social media account management, but may need help to gather and interpret the data. All social media platforms have some type of analytics to help gather information on user's tendencies and practices. Social media analytics software helps grow businesses by focusing on the success of paid social campaigns. They measure metrics around brand awareness, engagement, and other data points to improve future success and customer experience down the line. 

### Challenges with Social Media Advertising Software

While paid social tools come with many benefits, there are also some challenges. These types of software are complex when it comes to learning how much time to dedicate to it, how much use a tool like this will get, and what kind of results the team is hoping to achieve by integrating these products into a daily routine. When considering including social media advertising solutions, buyers must be sure to weigh in some of these potential challenges.

**Reporting and customization** : Most of these products can report on how the campaign or one-off posts performed. Although, there can often be a disconnect when digesting it to direct strategy. The reporting feature will not provide solutions to problems and will only offer insights into what was done well and what needs improvement.

**A lot of information all at once:** Social media promotion software provides information on traffic, content, analytics, and so on. First-time users may find it difficult to read and interpret this data or use this type of platform. The number of reports, upload criteria, clicks, etc., can be overwhelming at first. Tooltips, onboarding, and customer support for the product can help users understand how best to use this product. 

**Price vs. value:** Normally these products will come with a basic package that will offer bare minimum tools for free. This is a simple and cost-effective solution. But oftentimes, a team will need to go beyond the basic package to achieve the results they’re looking for. It is important to evaluate exact needs before investing in these tools. Is it just SEO or hashtag competitor analysis, or an entirely comprehensive suite of tools? Once exact needs are decided along with budget and stakeholders’ approval is taken, social media advertising platforms will make a great addition to any marketers’ toolbox.  

### How to Buy Social Media Advertising Software

#### Requirements Gathering (RFI/RFP) for Social Media Advertising Software

Requirements should include offering the ability to upload and create social ads, being able to buy and launch campaigns on at least one social media platform, provide clear and effective workflows to manage trafficking ads, and be able to track key success metrics such as reach and conversion. 

#### Compare Social Media Advertising Software Products

**Create a long list**

Buyers must start from the very beginning of the buyer journey by understanding which products won’t be a good fit. The next step is to compile the features that would be essential (such as, automation, real-time analytics, or content creation) and remove any products that don’t include those features. If there’s one specific thing from a product that others don’t have—but isn’t critical to the business goals—buyers can consider leaving that product behind to find one that checks all the boxes. It is recommended to check if these tools can integrate with other [social media marketing software](https://www.g2.com/categories/social-media-marketing) and [digital advertising platforms](https://www.g2.com/categories/digital-advertising) to ensure a full-circle approach to advertising a brand online. 

**Create a short list**

Once a main selection of features is made of needs and wants, buyers must start identifying products that fit into this mold and make sure that these shortlist products meet all requirements important to the key business objectives. Once the options have been narrowed down, businesses should take into account reviews and objective third-party analysis. Potential mobile marketing campaign needs must be met too, and buyers should ensure that the product of choice will work across iOS and Android. This will help better identify an all-encompassing product. After this, there should be about two to three options that are under consideration for purchase. 

**Conduct demos**

For this type of software, there will be an option to take part in a free trial (usually ranging from a week to a month of use) that will help make the decision. Often after the trial period, vendors will include a tiered pricing plan that best suits the needs and size of a business.  

Some options will even have a pop-up that encourages a prospective buyer to discuss a plan to purchase with a member of their sales team. This could lead to a demo where the sales team will walk through the product, but buyers must keep in mind that most social advertising software will either have an account manager or an internal onboarding team that will help answer questions too. 

#### Selection of Social Media Advertising Software

**Choose a selection team**

Unless the decision is made to use the free version of a product, internal stakeholders (immediate manager or department head) must be included in this purchase. They will be the ones directing the strategy, and in order to collaborate effectively they will need to have visibility over cost and implementation. Smaller teams (startups or new businesses) must evaluate why they need the software and how it will help them achieve their business goals. 

**Negotiation**

Most of these products won’t require negotiation but that doesn’t mean buyers should compromise on features, add-ons, services. If there is a specific feature that might cost extra but will garner better results, buyers should consider it. It is also important to look for any opportunities to get discounts or contract riders that would benefit the contract length. Before making the final decision, buyers must go over the details with the team to ensure a confident purchase of any specific social media advertising software. 

**Final decision**

This decision to purchase should be made with team goals and budget top of mind. Making sure all internal parties are aligned on how this purchase or addition will benefit the business is critical. It should be based on the digital advertising needs of the business. 

### Social Media Advertising Software Trends

**Transparency**

Paid social advertising should be reflective of not only the brand but also the company behind it. Users must leverage a social media advertising platform to showcase exactly what the business does in order to further prove trust to the customer. Misleading them or overpromising capabilities is the fastest way to lose customers. It is important to evaluate what the business stands for, what makes it different in this industry, and why should a customer go with this specific product instead of the other one.

**Customer-first content**

Knowing the specific target audience determines the type of content that’s going to be created and promoted with social media advertising. With customer-first content, there is a higher chance of conversion and retention. Engaging content makes the customer feel that they’re being seen. This builds trust between the two parties and eventually leads to loyalty.

A way to create customer-first content is by knowing what type of content the target demographic will respond to. Short-form content and entertaining videos would work for generation-z clientele. For generation-x and above, static and clickable ads work best. No matter the industry, there are proven methods of acquisition that will be successful. 

**Diversifying platforms**

Businesses should use diverse social media platforms to reach a wider range of demographics. Businesses should take stock of where their target market is online in order to make an educated buyer-focused choice. Social media advertising is still a relatively new playing field and there’s no one right or wrong way to be successful with it. But knowing where the ideal customers are and how to reach them is a step in the right direction.