# Best Retargeting Software - Page 2

  *By [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)*

   Retargeting software helps companies serve display ads across the internet to users who have previously visited their website. Cookie-based retargeting tools track website visitors via pixels, which are added to a company’s website using JavaScript; these cookies do not impact a website user’s experience or a site’s performance. Once the visitor leaves the website, these pixels notify retargeting platforms to serve certain ads based on the pages that person visited on the original website. These tools help marketers focused their advertising budget on people who are already familiar with their brand and have engaged in some way.

To qualify for inclusion in the Retargeting category, a product must:

- Attach pixels or identifiers to website visitors
- Use cookies to serve a company’s ads to those website visitors across other sites online





## Category Overview

**Total Products under this Category:** 73


## Trust & Credibility Stats

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 8,800+ Authentic Reviews
- 73+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


## Best Retargeting Software At A Glance

- **Leader:** [AdRoll](https://www.g2.com/products/adroll/reviews)
- **Highest Performer:** [Tie](https://www.g2.com/products/tie/reviews)
- **Easiest to Use:** [Customers.ai](https://www.g2.com/products/customers-ai/reviews)
- **Top Trending:** [AdRoll](https://www.g2.com/products/adroll/reviews)
- **Best Free Software:** [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews)


---

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[Book a Demo](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1714&secure%5Bdisplayable_resource_id%5D=281&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=neighbor_category&secure%5Bplacement_resource_ids%5D%5B%5D=280&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=126174&secure%5Bresource_id%5D=1714&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fretargeting%3Fpage%3D4&secure%5Btoken%5D=e5ad0647ff34b1fe983b0ab8535f2bb5cc4e8550283bfc910d80a1d20383b109&secure%5Burl%5D=https%3A%2F%2Fgetadlib.com%2Fdemo&secure%5Burl_type%5D=book_demo)

---

## Top-Rated Products (Ranked by G2 Score)
  ### 1. [Adsterra Network](https://www.g2.com/products/adsterra-network/reviews)
  Adsterra is a global adtech company and advertising network founded in 2013. The platform connects advertisers and publishers worldwide, providing solutions for traffic monetization and digital advertising campaigns. Adsterra partners with over 45,000 direct publishers, alongside more than 16,000 advertisers, affiliates, and media agencies spanning 248 GEOs. The company delivers a diverse selection of advertising formats, including Popunder, In-Page Push, Social Bar, and Interstitial ads, serving both mainstream and niche verticals. The platform accommodates different user needs by offering both self-service and fully managed accounts. Advertisers can efficiently launch, manage, and refine campaigns using advanced targeting features and optimization tools, while publishers are equipped to monetize web and social traffic through a variety of ad formats within an intuitive, automated environment. High standards of traffic quality and compliance are upheld by integrating both automated technologies and manual review processes. The platform supports a wide range of pricing models, such as CPM, CPC, CPA, and RTB, complemented by flexible payment solutions and reliable payout cycles. Focusing on global scalability, operational transparency, and performance-driven outcomes, Adsterra continues to reinforce its role as a well-established participant in the digital advertising landscape. Awards & Recognition Adsterra has built a strong and enduring reputation within the adtech sector. The company is consistently shortlisted for prominent industry awards and secures multiple accolades on an annual basis. In 2025, Adsterra earned several significant titles: - Best Advertising Network of the Year 2025 — uCompares Awards - Best Traffic Source 2025 — uCompares Awards - Top-3 Ad Networks 2025 — OfferVault - Best Popunder & Clickunder Network 2025 — Affbank Awards - Best Mobile Advertising Network 2025 — Affbank Awards


  **Average Rating:** 3.7/5.0
  **Total Reviews:** 13

**User Satisfaction Scores:**

- **A/B Testing:** 9.4/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.7/10 (Category avg: 8.2/10)
- **Personalization:** 9.5/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Adsterra](https://www.g2.com/sellers/adsterra)
- **Year Founded:** 2013
- **HQ Location:** Nicosia, Agios Andreas
- **Twitter:** @adsterranetwork (4,191 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/10111910 (411 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 86% Small-Business, 7% Mid-Market


#### Pros & Cons

**Pros:**

- Advertising (1 reviews)

**Cons:**

- Ad Targeting Issues (1 reviews)

  ### 2. [Rakuten Advertising](https://www.g2.com/products/rakuten-advertising/reviews)
  Rakuten Advertising delivers performance-driven, brand-driven, and people-driven ad solutions that help the world’s top brands connect with unique, highly engaged audiences through Affiliate Intelligence. Backed by industry-leading technology, AI innovation, and the largest, high-quality partner network, Rakuten Advertising taps into decades of data and experience to develop the strategies to drive engagement, sales, loyalty, and beyond. A leader in the industry since its beginnings, Rakuten Advertising is a division of Rakuten Group, Inc. (4755: TOKYO), one of the world’s leading internet service companies. The company is headquartered in San Mateo, California, with offices throughout EMEA, APAC, LATAM, and North America. Learn more at RakutenAdvertising.com.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 91

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.3/10)
- **A/B Testing:** 7.0/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.3/10 (Category avg: 8.2/10)
- **Personalization:** 8.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Rakuten Advertising](https://www.g2.com/sellers/rakuten-advertising)
- **Company Website:** https://rakutenadvertising.com/
- **Year Founded:** 1996
- **HQ Location:** San Mateo, CA
- **Twitter:** @rakutenadvert (15,768 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/9866/ (872 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Marketing and Advertising, Apparel & Fashion
  - **Company Size:** 50% Small-Business, 25% Mid-Market


#### Pros & Cons

**Pros:**

- Helpful (17 reviews)
- Ease of Use (15 reviews)
- Customer Support (13 reviews)
- Advertising (12 reviews)
- Affiliate Marketing (12 reviews)

**Cons:**

- Time Delays (7 reviews)
- Improvement Needed (5 reviews)
- Account Management Issues (4 reviews)
- Payment Issues (4 reviews)
- Slow Loading (4 reviews)

  ### 3. [RevX: Mobile Programmatic Platform](https://www.g2.com/products/revx-mobile-programmatic-platform/reviews)
  Made for Growth, Built for App Marketers RevX helps app businesses acquire and re-engage users via programmatic advertising to retain and accelerate revenue. We're all about taking your app business to a new growth level. We rely on data science, innovative technology, and AI, and a skilled team, to create and deliver seamless ad experiences to delight your app users. We help customers transitioning to iOS 14.5 by scaling on LAT traffic & ensuring we are ready to drive the highest media possible media buying efficiency. The key highlights: 1. Flexible Programmatic full-funnel solution for your specific needs - Choose a managed service with full transparency or our self-serve in-house bidder. 2. Transparency - 100% transparency for every impression served. 3. AI & App Intelligence - Supply optimization and audience modeling leveraging 1st and 3rd party data. 4. CPI/CPA prediction and dynamic real-time targeting - Deep learning algorithms for bid optimization on all funnel stages. 5. Creative Innovation - Dynamic creative feeds and varied creative formats to maximize personalization & engagement. 6. Lift & Incrementality focused - Integrated modules to measure incrementality with accessible dashboards. 7. Massive scale - High-audience outreach via integrations across all programmatic ecosystem. For more information visit revx.io.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 8

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 8.3/10)
- **A/B Testing:** 5.0/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 6.7/10 (Category avg: 8.2/10)
- **Personalization:** 3.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [RevX](https://www.g2.com/sellers/revx)
- **Year Founded:** 2014
- **HQ Location:** Singapore
- **Twitter:** @RevX_Platform (122 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/10129177 (80 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 50% Mid-Market, 25% Enterprise


#### Pros & Cons

**Pros:**

- Ease of Use (1 reviews)
- Efficiency (1 reviews)
- Inventory Management (1 reviews)
- Platform Usability (1 reviews)
- Simple (1 reviews)


  ### 4. [bayreviews](https://www.g2.com/products/bayreviews/reviews)
  TargetBay, an Ecommerce Marketing Cloud, used by thousands of online stores. It has six eCommerce products - BayReviews for Reviews & Ratings, BayMail for Email Marketing, BayServe for Behavioral Pop-ups, BaySmart for Product Recommendations, BayAds for Retargeting Ads, and BayPics for Instagram Curation. They are seamlessly integrated to drive more conversions for your online store and to lower customer acquisition costs.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 10

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [TargetBay](https://www.g2.com/sellers/targetbay)
- **Year Founded:** 2016
- **HQ Location:** Atlanta, GA
- **Twitter:** @TargetBay (541 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/targetbay/ (102 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 73% Small-Business, 18% Mid-Market


  ### 5. [Cybba](https://www.g2.com/products/cybba/reviews)
  Founded in 2017, Cybba is a performance-driven marketing technology company headquartered in Boston, MA, with additional offices in São Paulo and Mexico City. With a team of 50 specialists, we help brands transform advertising investments into measurable business outcomes across the entire customer journey. Cybba delivers full-funnel digital advertising through a combination of programmatic media execution, advanced analytics, and a unified AWS-powered Data Management Platform. Our platform consolidates impressions, clicks, store visits, and sales into one clear view, enabling transparent reporting and more informed decision-making. By pairing media activation with deep measurement expertise, Cybba makes advertising accountable. We help marketers connect digital behavior to real-world results, optimize toward meaningful outcomes, and drive higher ROI across every channel. Learn more at cybba.com.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 8

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.3/10)
- **A/B Testing:** 6.7/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 6.7/10 (Category avg: 8.2/10)
- **Personalization:** 8.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Cybba](https://www.g2.com/sellers/cybba)
- **Year Founded:** 2017
- **HQ Location:** Boston, US
- **Twitter:** @cybba_hq (1,232 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/cybbainc/ (62 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 63% Small-Business, 25% Mid-Market


#### Pros & Cons

**Pros:**

- Customer Support (4 reviews)
- Helpful (4 reviews)
- Campaign Management (3 reviews)
- Account Management (2 reviews)
- Collaboration (2 reviews)

**Cons:**

- Account Management Issues (1 reviews)
- Dashboard Issues (1 reviews)
- Difficult Reporting (1 reviews)
- Poor Customer Support (1 reviews)
- Reporting Issues (1 reviews)

  ### 6. [Data Stream](https://www.g2.com/products/data-stream/reviews)
  OnAudience Data Stream is a feed of raw data, which can be provided via DMP platform. This data is addressed especially to data scientists in companies of every size, and is used as a valuable source material for marketing and advertising purposes, such as building custom audience segments, preparing Big Data analysis to improve marketing activities or to making a research before a new product release. We process high-quality data in compliance with data privacy, and our Data Stream includes cookieless data. OnAudience provides both Desktop & Mobile Apps Data Stream Data Stream.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 5

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 8.3/10)
- **A/B Testing:** 8.0/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 9.2/10 (Category avg: 8.2/10)
- **Personalization:** 9.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [OnAudience](https://www.g2.com/sellers/onaudience)
- **Year Founded:** 2016
- **HQ Location:** London, England
- **LinkedIn® Page:** https://www.linkedin.com/company/onaudience/ (20 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 40% Enterprise, 40% Small-Business


  ### 7. [Epsilon Digital](https://www.g2.com/products/epsilon-digital/reviews)
  Epsilon Digital is an identity-powered, managed programmatic solution that helps brands turn first-party data and powerful in-house data into measurable growth across the channels that matter most to your customers. We combine data onboarding, targeting, cross-channel activation, and measurement all delivered by a team of experts who operate as an extension of your marketing organization. Whether you’re focused on acquiring new customers, increasing the loyalty of the ones you already have, or any other business goal that helps you get to the place your business needs to be, Epsilon Digital has the right mix of strategies and know-how to help you reach your goals. We can help you: -Find and reach the right people with privacy-forward, person-based audiences that deliver the right message at the right time -Activate across key channels (e.g., CTV, digital video, display, audio, etc -Prove performance with transparent measurement, insights, and ongoing improvement If you’re looking for a partner to simplify execution and accelerate outcomes, without adding operational burden, Epsilon Digital brings the technology, data foundation, and hands-on expertise to deliver results.


  **Average Rating:** 3.4/5.0
  **Total Reviews:** 24

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 6.5/10 (Category avg: 8.3/10)
- **A/B Testing:** 8.9/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 9.4/10 (Category avg: 8.2/10)
- **Personalization:** 7.8/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Epsilon](https://www.g2.com/sellers/epsilon)
- **Year Founded:** 1969
- **HQ Location:** Irving, TX
- **Twitter:** @EpsilonMktg (6,488 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/epsilon/ (10,503 employees on LinkedIn®)
- **Ownership:** NYSE:ADS

**Reviewer Demographics:**
  - **Top Industries:** Marketing and Advertising
  - **Company Size:** 52% Small-Business, 28% Mid-Market


#### Pros & Cons

**Pros:**

- Data Insights (4 reviews)
- Easy Integrations (4 reviews)
- Analytics Insights (3 reviews)
- Audience Targeting (3 reviews)
- Campaign Management (3 reviews)

**Cons:**

- Difficult Setup (2 reviews)
- Integration Issues (2 reviews)
- Audience Limitations (1 reviews)
- Complex Interface (1 reviews)
- Complex Usability (1 reviews)

  ### 8. [Moloco](https://www.g2.com/products/moloco/reviews)
  Moloco’s mission is to empower businesses of all sizes to grow through operational machine learning. With Moloco’s machine learning platform for growth and performance, every app publisher, commerce marketplace, and streaming business can now unlock the value of their unique, first-party data. Moloco was founded in 2013 by a team of machine learning engineers and has offices throughout the US, the UK, Germany, Korea, China, India, Japan, and Singapore. \* Moloco Ads enables performance marketers to scale user acquisition for mobile apps through our advanced machine learning models. \* Moloco Commerce Media enables retailers and marketplaces to build their own ads business with a flexible solution that delivers relevance, results, and automation for scaled and streamlined ad operations. \* Moloco Streaming Monetization enables streaming media companies to revolutionize their monetization strategy by building an outcomes-based ads business that delivers relevancy for users and results for advertisers.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 15

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.3/10)
- **A/B Testing:** 8.3/10 (Category avg: 8.1/10)
- **Personalization:** 6.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Moloco, Inc](https://www.g2.com/sellers/moloco-inc)
- **Year Founded:** 2013
- **HQ Location:** Redwood City, California
- **Twitter:** @MolocoHQ (1,069 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/moloco (883 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 56% Mid-Market, 31% Small-Business


#### Pros & Cons

**Pros:**

- Account Management (1 reviews)
- Analytics (1 reviews)
- Campaign Management (1 reviews)
- Customer Support (1 reviews)
- Ease of Use (1 reviews)


  ### 9. [Quora Ads](https://www.g2.com/products/quora-ads/reviews)
  Reach over 300 million high intent potential customers who use Quora every month to discover and buy products and services. With features such as highly native Promoted Answers, Lead Gen Forms and more, join the conversation your product's users and attract future ones. Connect with valuable audiences that you can't reach anywhere else with Quora for Business. Get started today with a self-serve Ads account.


  **Average Rating:** 4.1/5.0
  **Total Reviews:** 19

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.3/10 (Category avg: 8.3/10)
- **A/B Testing:** 7.8/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 9.2/10 (Category avg: 8.2/10)
- **Personalization:** 6.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Quora](https://www.g2.com/sellers/quora)
- **Year Founded:** 2009
- **HQ Location:** Mountain View, CA
- **Twitter:** @Quora (248,733 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/quora/ (1,215 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Marketing and Advertising
  - **Company Size:** 53% Small-Business, 42% Mid-Market


  ### 10. [Bench](https://www.g2.com/products/bench-2018-08-06/reviews)
  Bench provides the first all-in-one automated solution for managing and analyzing cross-channel programmatic campaigns.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 4

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.3/10)
- **A/B Testing:** 10.0/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 10.0/10 (Category avg: 8.2/10)
- **Personalization:** 10.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Bench](https://www.g2.com/sellers/bench)
- **Year Founded:** 2012
- **HQ Location:** Sydney, AU
- **LinkedIn® Page:** https://www.linkedin.com/company/benchmediagroup (20 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 60% Enterprise, 60% Small-Business


  ### 11. [Enhencer](https://www.g2.com/products/enhencer/reviews)
  Enhencer AI Ads, is a platform that helps e-commerce businesses launch high performing Full Funnel AI Ads in seconds. Boost all campaign performances in Facebook, Instagram & Google advertising with Enhencer’s automatic AI lookalike, AI remarketing and broad campaigns. What’s more? Enhencer’s automatic AI optimization ensures your ads perform at their highest CTR and returns. Currently used by 1000+ companies worldwide. Try Enhencer’s 14 day free trial now to experience the next generation of paid advertising.


  **Average Rating:** 3.3/5.0
  **Total Reviews:** 3

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 0.0/10 (Category avg: 8.3/10)
- **A/B Testing:** 4.2/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 5.0/10 (Category avg: 8.2/10)
- **Personalization:** 5.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Enhencer](https://www.g2.com/sellers/enhencer)
- **Year Founded:** 2020
- **HQ Location:** Üniversiteler, TR
- **Twitter:** @enhencerapp (365 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/enhencer (47 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


#### Pros & Cons


**Cons:**

- Difficult Reporting (1 reviews)
- Inadequate Metrics (1 reviews)
- Insufficient Information (1 reviews)
- Limited Reporting (1 reviews)
- Misleading Information (1 reviews)

  ### 12. [Appier CrossX](https://www.g2.com/products/appier-crossx/reviews)
  CrossX is a user acquisition platform that finds the highest lifetime value users at scale with a predictable return on investment for you. Powered by Deep Learning CrossX leverages the most advanced Deep Learning technology, a superior type of Machine Learning, to predict and find users with the highest lifetime value. CrossX can replace costly and time-consuming manual A/B testing, enabling you to acquire valuable users with a predictable ROI. AIXPERT: Find Segments Beyond Human Imagination AI analyzes thousands of possibilities and uncovers the best-performing segments to drive ROI for your app marketing. To top it all, AI automates your routine tasks and optimizes budget management across platforms to minimize wasted time and money. AIBID: Acquire the Most Valuable App Users at Scale AIBID deep learning customizes “User Models” for every client to find the best-quality users for each app, then evaluate user and inventory data from tens of thousands of metrics like demographic, user interest, device and app usage, etc. Our model then predicts each user value in real-time to win the best optimal bid and ensure your ROI. Engagement Solutions: Re-engage High LTV Users with Tailored Recommendations Hard to find valuable users? AI Analyzes millions of signals and potential combinations to find your most powerful and productive audience segments to engage with. Our Deep Learning-based system offers effective recommendation strategies based on users’ on-site and off-site behavior, bringing the most relevant products to your audiences and optimizing your ROI. Branding Solutions: Uncover Users' Hidden Needs and Maximize Your Brand Awareness Every user is at some point of their life stage and has specific needs. Leverage state-of-the-art AI and natural language processing technology to understand your audience’s true interests and intent. Gain more loyal customers with deep learning-based lookalike modeling.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 2


**Seller Details:**

- **Seller:** [Appier](https://www.g2.com/sellers/appier)
- **Year Founded:** 2012
- **HQ Location:** Taipei, Taiwan
- **Twitter:** @GoAppier (1,231 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/appier/ (864 employees on LinkedIn®)
- **Ownership:** TYO: 4180

**Reviewer Demographics:**
  - **Company Size:** 50% Small-Business


  ### 13. [Audiences by Tr.im](https://www.g2.com/products/audiences-by-tr-im/reviews)
  Unlock the power of social data by targeting prospects that engage with your content. URL shorteners comes with vanity domain capabilities, rich engagement analytics and integrated with our data management platform.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 5

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.3/10)
- **A/B Testing:** 1.7/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 3.3/10 (Category avg: 8.2/10)
- **Personalization:** 8.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [VeerOne](https://www.g2.com/sellers/veerone)
- **Year Founded:** 2020
- **HQ Location:** Kwun Tong, Hong Kong
- **LinkedIn® Page:** https://www.linkedin.com/company/veerone/ (66 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 40% Mid-Market, 40% Small-Business


  ### 14. [Bucksense](https://www.g2.com/products/bucksense/reviews)
  The platform that delivers conversions, not just impressions. Created by marketers for marketers, Bucksense is Programmatic Advertising that delivers conversions, not just impressions. Integrating advanced mathematical models and proven marketing expertise into its algorithm, Bucksense’s platform has the data tools and features that improve ROI. Clients can choose from a range of fully supported SaaS to Expert Managed Services.


  **Average Rating:** 3.1/5.0
  **Total Reviews:** 4

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 3.3/10 (Category avg: 8.3/10)
- **A/B Testing:** 6.7/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 5.8/10 (Category avg: 8.2/10)
- **Personalization:** 5.8/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Bucksenese](https://www.g2.com/sellers/bucksenese)
- **Year Founded:** 2012
- **HQ Location:** New York, US
- **Twitter:** @BuckSense (1,034 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/bucksense-inc- (45 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 50% Mid-Market, 50% Small-Business


  ### 15. [DataQ](https://www.g2.com/products/dataq/reviews)
  Easily connect to the best-in-breed SaaS apps you already use to scale and grow your business like never before. Designed for the everyday performance marketer, DataQ's features and algorithms provide the most relevant e-commerce insights, audience segment, and ongoing sync to your media campaigns. DataQ quickly and easily connects with your core technologies and apps, serving as an add-on tool to enhance your advertising campaigns. With one-click features and prescriptive recommendations analyzed specifically to your customers and products, marketers are empowered to elevate their approach to customer relationships. Our goal is to be your guiding light to long-term customer relationships. DataQ's features include: Automatic Syncs DataQ keeps your data synced from your online stores to your marketing channels like Facebook and Google Ads. No more manual exports or manual list loading. Customer Intelligence Gain access to intelligence and actionable insights that were built to make marketers improve all of their media campaigns. Unlimited Activations Maximize your campaign ROI by activating your top-performing segments across multiple marketing channels. Unlimited Users Give the entire team access to our powerful platform and scale-out execution like never before. Smart Segments Leverage our data-driven smart segments to easily optimize campaign performance and unlock a world of fresh strategic possibilities. Private Client Workspaces Agency clients get their own private workspaces. Quickly toggle between clients to get reports and build segments, all from one log-in.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 3

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.3/10)
- **A/B Testing:** 10.0/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.3/10 (Category avg: 8.2/10)
- **Personalization:** 10.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [DataQ](https://www.g2.com/sellers/dataq)
- **Year Founded:** 2012
- **HQ Location:** San Diego, US
- **LinkedIn® Page:** https://www.linkedin.com/company/power-digital-marketing-inc- (1,858 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


  ### 16. [Kayzen](https://www.g2.com/products/kayzen/reviews)
  Kayzen powers the world’s best mobile marketing teams to take programmatic in-house. Built on the three key pillars of performance, transparency and control, Kayzen is a software platform that enables leading app developers, agencies and entrepreneurs to run programmatic user acquisition, retargeting and upper funnel campaigns in-house with an unprecedented scale of 60bn daily ad requests from 1bn+ unique users worldwide. Kayzen is accessible through its APIs or user interface and supports mobile video, playable / MRAID, native and banner ad campaigns.


  **Average Rating:** 3.5/5.0
  **Total Reviews:** 2

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 8.3/10)
- **A/B Testing:** 8.3/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.3/10 (Category avg: 8.2/10)
- **Personalization:** 10.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Kayzen](https://www.g2.com/sellers/kayzen)
- **Year Founded:** 2019
- **HQ Location:** Berlin, DE
- **LinkedIn® Page:** https://www.linkedin.com/company/kayzen (135 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Mid-Market


  ### 17. [NT Technology](https://www.g2.com/products/nt-technology/reviews)
  NT Technology is an independent programmatic advertising platform that helps brands and agencies worldwide connect with audiences across Display, Mobile, Video, Social, and Search. With transparent reporting, custom targeting, and creative capabilities powered by NT Lab — our in-house studio — you get full control over performance. From interactive rich media to AI-enhanced ad formats, NT helps you reach the right audience, in the right place, with the right message. Best for: brands, agencies, and marketers looking for high-impact programmatic solutions with global reach and creative flexibility.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 15

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.3/10)
- **A/B Testing:** 7.5/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.3/10 (Category avg: 8.2/10)
- **Personalization:** 8.3/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [NT Technology](https://www.g2.com/sellers/nt-technology)
- **Year Founded:** 2012
- **HQ Location:** Vilnius, Lithuania
- **Twitter:** @nt_programmatic (32 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/ntprogrammatic/ (156 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Marketing and Advertising
  - **Company Size:** 59% Small-Business, 41% Mid-Market


#### Pros & Cons

**Pros:**

- Optimization (3 reviews)
- Optimization Algorithms (3 reviews)
- Optimization Efficiency (3 reviews)
- Campaigns (2 reviews)
- Creativity (2 reviews)

**Cons:**

- Dashboard Issues (1 reviews)
- Limited Features (1 reviews)
- Limited Templates (1 reviews)
- Poor Reporting (1 reviews)
- Slow Reporting (1 reviews)

  ### 18. [ReTargeter](https://www.g2.com/products/retargeter/reviews)
  Comprehensive display advertising and retargeting solutions.


  **Average Rating:** 1.3/5.0
  **Total Reviews:** 2

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [ReTargeter](https://www.g2.com/sellers/retargeter)
- **Year Founded:** 2009
- **HQ Location:** Emeryville, US
- **Twitter:** @ReTargeter (7,038 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/retargeter (1 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 50% Small-Business


  ### 19. [Adwisely](https://www.g2.com/products/adwisely/reviews)
  Adwisely is an AI-powered ad automation platform built for Shopify stores. The platform enables online merchants to launch, manage, and scale full-funnel advertising campaigns across Meta (Facebook and Instagram) and Google Ads without requiring marketing expertise or a dedicated advertising team. Adwisely automates the complete advertising workflow, from campaign creation and audience targeting to budget optimization and performance monitoring. The platform runs both retargeting campaigns that re-engage store visitors and cart abandoners, and prospecting campaigns that reach new, high-intent buyers. Its AI engine continuously adjusts bids and audiences in real time based on live performance signals from the connected Shopify store. A real-time Shopify catalog sync automatically pauses ads for out-of-stock products, protecting ad spend at all times. Core capabilities include AI-driven optimization across Meta Ads and Google Ads, full-funnel campaign coverage spanning retargeting, prospecting, and Google Shopping, ready-made campaign templates that launch in minutes, and a transparent performance dashboard with ROAS tracking and campaign-level reporting. Adwisely integrates with Klaviyo, Yotpo, and other popular tools in the Shopify ecosystem. The platform is purpose-built for Shopify merchants processing 30 or more orders per month. Its AI learns from store data over time to improve audience matching, bid strategies, and conversion rates. On average, Adwisely users achieve 6x return on ad spend (ROAS) while significantly reducing the time spent on paid advertising management. A Concierge plan is available with 10 hours of hands-on campaign management per month from dedicated ad experts, split across Meta and Google. Plans start at $49 per month and include a 7-day free trial with no setup fees. Adwisely serves stores across the United States, United Kingdom, Australia, Canada, and other global markets. The platform is available exclusively through the Shopify App Store.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 1


**Seller Details:**

- **Seller:** [Adwisely](https://www.g2.com/sellers/adwisely)
- **Year Founded:** 2020
- **HQ Location:** Varel, DE
- **LinkedIn® Page:** https://www.linkedin.com/company/Adwisely/ (2 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Enterprise


  ### 20. [Azameo](https://www.g2.com/products/azameo/reviews)
  Azameo offers ecommerce store owners a comprehensive ad management solution that streamlines the process of creating, setting up, and managing ad accounts all in one platform. Azameo uses Artificial Intelligence to create and run high-converting Ads across top Ad networks including Google Ads, Google Shopping, Microsoft Ads, Display RTB and Retargeting. Simplify Ad Management and Maximize ROAS with Azameo’s All-in-One Platform.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**User Satisfaction Scores:**

- **A/B Testing:** 10.0/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 10.0/10 (Category avg: 8.2/10)
- **Personalization:** 10.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [AZAMEO S.A.S](https://www.g2.com/sellers/azameo-s-a-s)
- **Year Founded:** 2014
- **HQ Location:** Valbonne, FR
- **LinkedIn® Page:** http://www.linkedin.com/company/azameo (6 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


  ### 21. [Mastercard Offers](https://www.g2.com/products/mastercard-offers/reviews)
  Mastercard Offers is a comprehensive solution designed to help merchants achieve their business objectives by managing merchant-funded offers with exceptional ease and efficiency. By leveraging Mastercard's extensive experience, advanced personalization engine, and flexible capabilities, this dynamic platform operates seamlessly across any payment type and network, providing access to a wide range of distribution channels. Key Features and Functionality: - Pay for Performance: Merchants pay only for results directly attributed to sales, backed by rich analytics that ensure a clear return on ad spend. - Targeted Offer Models: Utilizing advanced AI, merchants can unlock new revenue streams by targeting the right customers and paying solely for actual performance. - Retention Boost: Strategic campaigns are designed to elevate customer retention by rewarding increased spending frequency and managing offers to sustain customer engagement. - Win-Back Strategies: The platform enables merchants to regain lost revenue by strategically re-engaging lapsed customers through dynamic offers. - Efficient Spend Management: With card-linked offers, merchants can maximize marketing impact, confidently set budgets, and demonstrate incremental lift through attributable sales and analytics. Primary Value and User Solutions: Mastercard Offers empowers merchants to drive customer loyalty and increase sales by delivering personalized, merchant-funded offers efficiently. The platform's end-to-end management capabilities simplify the process of creating and distributing offers, allowing merchants to focus on their core business operations. By providing targeted and performance-based incentives, merchants can attract new customers, retain existing ones, and re-engage those who have lapsed, ultimately enhancing their overall market competitiveness.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 16

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Mastercard](https://www.g2.com/sellers/mastercard)
- **Year Founded:** 1966
- **HQ Location:** Purchase, NY
- **Twitter:** @Mastercard (487,042 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/mastercard/ (47,338 employees on LinkedIn®)
- **Ownership:** NYSE - New York Stock Exchange

**Reviewer Demographics:**
  - **Company Size:** 63% Small-Business, 31% Mid-Market


#### Pros & Cons

**Pros:**

- Rewards Program (11 reviews)
- Helpful (10 reviews)
- Ease of Use (8 reviews)
- Rewards (8 reviews)
- Rewards System (8 reviews)

**Cons:**

- Limited Options (5 reviews)
- Cost (2 reviews)
- Expensive (2 reviews)
- Geographical Limitations (2 reviews)
- Limited Features (2 reviews)

  ### 22. [Match2One](https://www.g2.com/products/match2one/reviews)
  We make programmatic advertising easy. Match2One helps you find new customers online by placing ads across 1000's of websites in relevant contextual categories in front of people who are likely to become your next customer. In Match2One's easy-to-use platform you can reach the right audience at the right time through AI driven targeting. Point the AI in the right direction by simply clicking which targeting you want: traffic, conversions, or revenue. Our platform does it all.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1

**User Satisfaction Scores:**

- **A/B Testing:** 5.0/10 (Category avg: 8.1/10)
- **Personalization:** 5.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Verve Group](https://www.g2.com/sellers/verve-group-28843889-5618-4c5f-8619-fc231f37d9cb)
- **Year Founded:** 2014
- **HQ Location:** Stockholm, SE
- **LinkedIn® Page:** https://linkedin.com/company/match2one (30 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


  ### 23. [Pixela](https://www.g2.com/products/pixela/reviews)
  Pixela is a URL shortener which adds retargeting pixels to each shortened link that you share. Branded Domain. UTMs. Go through these simple steps to use Pixela, ✅ you generate tracking link with retargeting pixels (you can use your custom domain as well) ✅ then you start a traffic campaign to introduce your products to your audience ✅ after you collect some visitors using the previous tracking link ✅ you can run retargeting ads to engage them and hopefully convert them into customers ✅ finally you can see the retargeting analytics in the dashboards


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 1


**Seller Details:**

- **Seller:** [Nubisera](https://www.g2.com/sellers/nubisera)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


  ### 24. [Rad Influencer](https://www.g2.com/products/rad-influencer/reviews)
  Rad is the first content distribution marketplace that uses the network effect of real social media users to syndicate already made digital assets. Similar to Google Adwords, advertisers set the price and budget for digital content (blogs, videos or product pages) and pay only for the unique clicks generated from each placement.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 3


**Seller Details:**

- **Seller:** [Rad Technologies](https://www.g2.com/sellers/rad-technologies)
- **Year Founded:** 2018
- **HQ Location:** Venice, US
- **Twitter:** @Radintelai (1,013 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/radintelai/ (53 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business


  ### 25. [Uzerly](https://www.g2.com/products/uzerly/reviews)
  Uzerly is a global SaaS company created to help ecommerce realize the full potential of their audience and maximize their revenues through AI-Powered remarketing solutions. Uzerly is the only SaaS on the industry designed exclusively for re-engagement solutions. Uzerly's 4 re-engagement technologies are: onsite re-engagement, email remarketing and display remarketing, RCS re-engagement campaigns. Uzerly's solutions are integrated with each other and when activated simultaneously, allow you to reach up to +15% of conversions by retrieving abandoned carts from your website's audience. Our AI-powered technologies help the biggest brands to: - Score and identify your audience through AI and behavioral analysis technology - Improve your retargeting reach through our remarketing network - Increase Conversion Rates by triggering the right assets at the right time, to the right user - Recover Abandoned Sales with smart Email and SMS solutions.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 1

**User Satisfaction Scores:**

- **A/B Testing:** 10.0/10 (Category avg: 8.1/10)
- **Cross-channel Retargeting:** 8.3/10 (Category avg: 8.2/10)
- **Personalization:** 10.0/10 (Category avg: 8.3/10)


**Seller Details:**

- **Seller:** [Uzerly](https://www.g2.com/sellers/uzerly)
- **Year Founded:** 2013
- **HQ Location:** Paris, FR
- **LinkedIn® Page:** https://www.linkedin.com/company/cibleclic-sas (15 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 100% Small-Business




## Parent Category

[Digital Advertising Tech](https://www.g2.com/categories/digital-advertising-tech)



## Related Categories

- [Display Advertising Software](https://www.g2.com/categories/display-advertising)
- [Video Advertising Software](https://www.g2.com/categories/video-advertising)
- [Native Advertising Software](https://www.g2.com/categories/native-advertising)