Best PR Analytics Software - Page 4
Public relations (PR) analytics software allows companies to measure the effectiveness of their public relations campaigns. PR analytics software provides companies insight into the public relations activities that are positively impacting traffic and engagement, and those that are not. This information is used by PR teams to assess the reach of specific actions and to guide future public relations decisions. These tools can be used by public relations companies to quantify their value to customers, and for in-house communications professionals to gain insights on their own campaigns. PR analytics software is often used in conjunction with other public relations software such as press release distribution software, media and influencer targeting software, and media monitoring software products.
Press release analytics and distribution software products are important tools in any PR strategy. However, don’t forget to do a great job at the basics, which are to (a) understand who your buyer persona is, and (b) learn how to write a press release that will engage with them.
To qualify for inclusion in the PR Analytics category, a product must:
Best PR Analytics Software At A Glance
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Dazzle is the first interactive PR platform that leverages cutting-edge AI tech to find a perfect match between stories and the journalists, media outlets, and podcasters who would be interested in th
- Overview
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Dunami is a developer of real-time data analysis software that helps build your brand, increase your revenue and protect your interests. This is accomplished through Patented Relationship Network Anal
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FORMEDIA goes beyond traditional media monitoring by providing a 360-degree view of your brand’s media presence across multiple channels, including live TV broadcasts and online news platforms. Our AI
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Fullintel offers a unique combination of talent, tools and technology for PR and communications professionals looking for expertly curated media monitoring and analysis software and services. Top-tier
827 Twitter followers
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- User Satisfaction
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IrisPR provides PR performance software for brands and agencies.
1,619 Twitter followers
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LianaCloud communications package combines multichannel press release distribution, media monitoring and social media monitoring, communications analytics and artificial intelligence features. With th
6,056 Twitter followers
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Make better-informed brand communications decisions on a local, global and campaign level with our media monitoring and benchmarking service. We track a proprietary media list across print, online a
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- 100% Small-Business
- Overview
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Qriously is a research platform that accesses the mindset of billions of people all over the world by asking questions on mobile devices. Answers to those questions are used to unearth valuable insigh
1,577 Twitter followers
- Overview
- User Satisfaction
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How much have we spent on awards submissions this quarter vs last; this year vs last? How many have we won vs an honorable mention or finalist nomination? Are awards driving traffic that leads to buye
1,342 Twitter followers
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- User Satisfaction
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Sila: The AI-powered expert in Arabic dialects and sentiment, decoding the Arab world like no other. Sila’s Arabic-native AI makes consumer insights, influence & brand monitoring simple, fast an
- Overview
- Pros and Cons
- User Satisfaction
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TrendSights is a Latin America + Spain AI-powered marketing performance and intelligence platform focused on helping marketing and public relations teams drive ROI. Our platform tracks all media in re
- 100% Small-Business
- Overview
- User Satisfaction
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Universal Information Services plays a pivotal role in defining how PR professionals access the information they need, tracking evolving media opportunities and helping hone standards for the industry
- 65% Small-Business
- 18% Enterprise
232 Twitter followers
