# The Top 20 Easiest To Use Media and Influencer Targeting Software

See the top Media and Influencer Targeting Software products based on usability ratings. A product’s usability score is calculated by a[proprietary algorithm](https://sell.g2.com/g2-scoring-methodologies)that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

[![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=See+the+top+Media+and+Influencer+Targeting+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences&title=Easiest+To+Use+Media+and+Influencer+Targeting+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmedia-and-influencer-targeting%3Ftab%3Deasiest_to_use)

[![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Easiest+To+Use+Media+and+Influencer+Targeting+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmedia-and-influencer-targeting%3Ftab%3Deasiest_to_use&via=G2dotcom)

[![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmedia-and-influencer-targeting%3Ftab%3Deasiest_to_use)

[![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Easiest+To+Use+Media+and+Influencer+Targeting+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmedia-and-influencer-targeting%3Ftab%3Deasiest_to_use%0aSee+the+top+Media+and+Influencer+Targeting+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences)

[![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Easiest+To+Use+Media+and+Influencer+Targeting+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmedia-and-influencer-targeting%3Ftab%3Deasiest_to_use%0aSee+the+top+Media+and+Influencer+Targeting+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences)

 ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link")

The Top 20 Easiest To Use Media and Influencer Targeting Software

[![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=See+the+top+Media+and+Influencer+Targeting+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences&title=Easiest+To+Use+Media+and+Influencer+Targeting+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmedia-and-influencer-targeting%3Ftab%3Deasiest_to_use)

[![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Easiest+To+Use+Media+and+Influencer+Targeting+Software+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmedia-and-influencer-targeting%3Ftab%3Deasiest_to_use&via=G2dotcom)

[![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmedia-and-influencer-targeting%3Ftab%3Deasiest_to_use)

[![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Easiest+To+Use+Media+and+Influencer+Targeting+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmedia-and-influencer-targeting%3Ftab%3Deasiest_to_use%0aSee+the+top+Media+and+Influencer+Targeting+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences)

[![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Easiest+To+Use+Media+and+Influencer+Targeting+Software+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmedia-and-influencer-targeting%3Ftab%3Deasiest_to_use%0aSee+the+top+Media+and+Influencer+Targeting+Software+products+based+on+usability+ratings.+Compare+products+according+to+their+usability+scores+to+streamline+the+buying+process+and+quickly+identify+the+best+products+based+on+real+user+experiences)

 ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link")

[Collapse AllExpand All](#)

Usability Score

Compare

[Expand/Collapse Press Ranger](#)

#1

[![Press Ranger](https://images.g2crowd.com/uploads/product/hd_favicon/4e02ea1b9333e233aaed045748448bf4/press-ranger.svg "Press Ranger")](/products/press-ranger/reviews)

[Press Ranger](/products/press-ranger/reviews)

9.5

[Expand/Collapse Press Ranger](#)

Overall Usability Score

9.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.6

Ease of Use

Average: 8.6

9.5

Meets Requirements

Average: 8.7

9.6

Customer Segment Breakdown

Small Business

97%

Mid Market

3%

[Expand/Collapse Critical Mention](#)

#2

[![Critical Mention](https://images.g2crowd.com/uploads/product/hd_favicon/29474cb095d4aa1b167df55ac04d3c90/critical-mention.svg "Critical Mention")](/products/critical-mention/reviews)

[Critical Mention](/products/critical-mention/reviews)

8.9

[Expand/Collapse Critical Mention](#)

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 8.8

10.0

Ease of Use

Average: 8.6

9.9

Meets Requirements

Average: 8.7

9.8

Customer Segment Breakdown

Small Business

48%

Mid Market

28%

Enterprise

24%

[Expand/Collapse Muck Rack](#)

#3

[![Muck Rack](https://images.g2crowd.com/uploads/product/hd_favicon/d8da081f32df98b70340b5607b684c17/muck-rack.svg "Muck Rack")](/products/muck-rack/reviews)

[Muck Rack](/products/muck-rack/reviews)

8.9

[Expand/Collapse Muck Rack](#)

Overall Usability Score

8.9

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.6

Ease of Use

Average: 8.6

8.6

Meets Requirements

Average: 8.7

8.7

Customer Segment Breakdown

Small Business

56%

Mid Market

31%

Enterprise

13%

[Expand/Collapse Sprout Social Influencer Marketing](#)

#4

[![Sprout Social Influencer Marketing](https://images.g2crowd.com/uploads/product/hd_favicon/9c7644dda45ba15962b5e6b08e47dc9f/sprout-social-influencer-marketing.svg "Sprout Social Influencer Marketing")](/products/sprout-social-influencer-marketing/reviews)

[Sprout Social Influencer Marketing](/products/sprout-social-influencer-marketing/reviews)

8.6

[Expand/Collapse Sprout Social Influencer Marketing](#)

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.7

Ease of Use

Average: 8.6

8.2

Meets Requirements

Average: 8.7

8.2

Customer Segment Breakdown

Small Business

40%

Mid Market

45%

Enterprise

15%

[Expand/Collapse MediaHQ](#)

#5

[![MediaHQ](https://images.g2crowd.com/uploads/product/hd_favicon/4d69716e93104ff69874d63405745037/mediahq.svg "MediaHQ")](/products/mediahq/reviews)

[MediaHQ](/products/mediahq/reviews)

8.6

[Expand/Collapse MediaHQ](#)

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.9

Ease of Use

Average: 8.6

9.3

Meets Requirements

Average: 8.7

9.0

Customer Segment Breakdown

Small Business

56%

Mid Market

31%

Enterprise

13%

[Expand/Collapse impact.com](#)

#6

[![impact.com](https://images.g2crowd.com/uploads/product/hd_favicon/9a208043d1d4a5af8252dfcbeeebd301/impact-com.svg "impact.com")](/products/impact-com/reviews)

[impact.com](/products/impact-com/reviews)

8.6

[Expand/Collapse impact.com](#)

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.5

Ease of Use

Average: 8.6

8.5

Meets Requirements

Average: 8.7

8.5

Customer Segment Breakdown

Small Business

76%

Mid Market

19%

Enterprise

5%

[Expand/Collapse Onclusive](#)

#7

[![Onclusive](https://images.g2crowd.com/uploads/product/hd_favicon/d52cd01950ff1a43eaf4f9e4605a994b/onclusive.svg "Onclusive")](/products/onclusive/reviews)

[Onclusive](/products/onclusive/reviews)

8.5

[Expand/Collapse Onclusive](#)

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.9

Ease of Use

Average: 8.6

8.8

Meets Requirements

Average: 8.7

8.5

Customer Segment Breakdown

Small Business

33%

Mid Market

37%

Enterprise

30%

[Expand/Collapse Propel](#)

#8

[![Propel](https://images.g2crowd.com/uploads/product/hd_favicon/7d5a7622845fe706e30df22944d54fa0/propel-2022-11-17.svg "Propel")](/products/propel-2022-11-17/reviews)

[Propel](/products/propel-2022-11-17/reviews)

8.4

[Expand/Collapse Propel](#)

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.1

Ease of Use

Average: 8.6

9.8

Meets Requirements

Average: 8.7

9.6

Customer Segment Breakdown

Small Business

79%

Mid Market

18%

Enterprise

3%

[Expand/Collapse Agility PR Solutions](#)

#9

[![Agility PR Solutions](https://images.g2crowd.com/uploads/product/hd_favicon/083df72d2eed04c202b2830397dffbc6/agility-pr-solutions.svg "Agility PR Solutions")](/products/agility-pr-solutions/reviews)

[Agility PR Solutions](/products/agility-pr-solutions/reviews)

8.4

[Expand/Collapse Agility PR Solutions](#)

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.6

Ease of Use

Average: 8.6

8.5

Meets Requirements

Average: 8.7

8.6

Customer Segment Breakdown

Small Business

60%

Mid Market

24%

Enterprise

16%

[Expand/Collapse Meltwater](#)

#10

[![Meltwater](https://images.g2crowd.com/uploads/product/hd_favicon/1520621978/meltwater.svg "Meltwater")](/products/meltwater/reviews)

[Meltwater](/products/meltwater/reviews)

8.4

[Expand/Collapse Meltwater](#)

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.2

Ease of Use

Average: 8.6

7.8

Meets Requirements

Average: 8.7

8.4

Customer Segment Breakdown

Small Business

42%

Mid Market

38%

Enterprise

20%

[Expand/Collapse Podchaser Pro](#)

#11

[![Podchaser Pro](https://images.g2crowd.com/uploads/product/hd_favicon/5fbe628f2b183327484cd47fa7267b56/podchaser-pro.svg "Podchaser Pro")](/products/podchaser-pro/reviews)

[Podchaser Pro](/products/podchaser-pro/reviews)

8.3

[Expand/Collapse Podchaser Pro](#)

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.2

Ease of Use

Average: 8.6

9.1

Meets Requirements

Average: 8.7

9.3

Customer Segment Breakdown

Small Business

85%

Mid Market

14%

Enterprise

1%

[Expand/Collapse Presspage](#)

#12

[![Presspage](https://images.g2crowd.com/uploads/product/hd_favicon/1bcb628565f394503f890a6fc744eaf4/presspage.svg "Presspage")](/products/presspage/reviews)

[Presspage](/products/presspage/reviews)

8.3

[Expand/Collapse Presspage](#)

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.1

Ease of Use

Average: 8.6

9.4

Meets Requirements

Average: 8.7

8.8

Customer Segment Breakdown

Small Business

17%

Mid Market

30%

Enterprise

52%

[Expand/Collapse Newswire](#)

#13

[![Newswire](https://images.g2crowd.com/uploads/product/hd_favicon/711c1c1e19d8235c1c3728314591ab61/newswire.svg "Newswire")](/products/newswire/reviews)

[Newswire](/products/newswire/reviews)

8.3

[Expand/Collapse Newswire](#)

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.7

Ease of Use

Average: 8.6

8.7

Meets Requirements

Average: 8.7

8.7

Customer Segment Breakdown

Small Business

68%

Mid Market

28%

Enterprise

4%

[Expand/Collapse Notified GlobeNewswire](#)

#14

[![Notified GlobeNewswire](https://images.g2crowd.com/uploads/product/hd_favicon/24f5f5638af16624177e3d593cdb2fa9/notified-globenewswire.svg "Notified GlobeNewswire")](/products/notified-globenewswire/reviews)

[Notified GlobeNewswire](/products/notified-globenewswire/reviews)

8.2

[Expand/Collapse Notified GlobeNewswire](#)

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.1

Ease of Use

Average: 8.6

8.5

Meets Requirements

Average: 8.7

8.8

Customer Segment Breakdown

Small Business

54%

Mid Market

33%

Enterprise

13%

[Expand/Collapse BuzzStream](#)

#15

[![BuzzStream](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_3c22252a8a95fd7aaff333375590e794/buzzstream.png "BuzzStream")](/products/buzzstream/reviews)

[BuzzStream](/products/buzzstream/reviews)

7.9

[Expand/Collapse BuzzStream](#)

Overall Usability Score

7.9

Usability Score Breakdown

Ease of Admin

Average: 8.8

9.1

Ease of Use

Average: 8.6

8.2

Meets Requirements

Average: 8.7

8.9

Customer Segment Breakdown

Small Business

54%

Mid Market

33%

Enterprise

13%

[Expand/Collapse CisionOne](#)

#16

[![CisionOne](https://images.g2crowd.com/uploads/product/hd_favicon/b4ca5ad21171e3bb86489ac76b227c9b/cisionone.svg "CisionOne")](/products/cisionone/reviews)

[CisionOne](/products/cisionone/reviews)

7.8

[Expand/Collapse CisionOne](#)

Overall Usability Score

7.8

Usability Score Breakdown

Ease of Admin

Average: 8.8

7.4

Ease of Use

Average: 8.6

7.2

Meets Requirements

Average: 8.7

7.3

Customer Segment Breakdown

Small Business

44%

Mid Market

36%

Enterprise

20%

[Expand/Collapse Mynewsdesk](#)

#17

[![Mynewsdesk](https://images.g2crowd.com/uploads/product/hd_favicon/f62b05057d329fadc6bae8bab6a9124a/mynewsdesk.svg "Mynewsdesk")](/products/mynewsdesk/reviews)

[Mynewsdesk](/products/mynewsdesk/reviews)

7.6

[Expand/Collapse Mynewsdesk](#)

Overall Usability Score

7.6

Usability Score Breakdown

Ease of Admin

Average: 8.8

7.4

Ease of Use

Average: 8.6

8.7

Meets Requirements

Average: 8.7

8.1

Customer Segment Breakdown

Small Business

60%

Mid Market

32%

Enterprise

8%

[Expand/Collapse Prezly](#)

#18

[![Prezly](https://images.g2crowd.com/uploads/product/hd_favicon/57480d80f333cac72f9899133c104dcd/prezly.svg "Prezly")](/products/prezly/reviews)

[Prezly](/products/prezly/reviews)

7.5

[Expand/Collapse Prezly](#)

Overall Usability Score

7.5

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.9

Ease of Use

Average: 8.6

7.9

Meets Requirements

Average: 8.7

8.6

Customer Segment Breakdown

Small Business

55%

Mid Market

30%

Enterprise

16%

[Expand/Collapse Ninjaoutreach](#)

#19

[![Ninjaoutreach](https://images.g2crowd.com/uploads/product/hd_favicon/ccd59fc3d4c3a7155a4f6f4ec302396c/ninjaoutreach.svg "Ninjaoutreach")](/products/ninjaoutreach/reviews)

[Ninjaoutreach](/products/ninjaoutreach/reviews)

7.4

[Expand/Collapse Ninjaoutreach](#)

Overall Usability Score

7.4

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.4

Ease of Use

Average: 8.6

8.0

Meets Requirements

Average: 8.7

8.0

Customer Segment Breakdown

Small Business

91%

Mid Market

7%

Enterprise

2%

[Expand/Collapse GroupHigh](#)

#20

[![GroupHigh](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_fb0f58bd61765e4aff7e51201cba7200/grouphigh.png "GroupHigh")](/products/grouphigh/reviews)

[GroupHigh](/products/grouphigh/reviews)

7.2

[Expand/Collapse GroupHigh](#)

Overall Usability Score

7.2

Usability Score Breakdown

Ease of Admin

Average: 8.8

8.1

Ease of Use

Average: 8.6

7.8

Meets Requirements

Average: 8.7

7.9

Customer Segment Breakdown

Small Business

44%

Mid Market

28%

Enterprise

28%