# Best Marketing Automation Software for Small Business - Page 6

## How Many Marketing Automation Software Products Does G2 Track?

**Total Products under this Category:** 511

### Category Stats (Aug 2026)

- **Average Rating:** 4.41/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** OptifiNow (+16.67%) - Among all products in this category, OptifiNow recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Marketing Automation Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 93,100+ Authentic Reviews
- 511+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Marketing Automation Software
 ![G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence](https://www.g2.com/categories/marketing-automation/grids.png?focus%5B%5D=364&focus%5B%5D=1934&focus%5B%5D=22329&focus%5B%5D=3644&focus%5B%5D=121648&focus%5B%5D=43119&focus%5B%5D=88175&focus%5B%5D=124128)

Highlighted products: HubSpot Marketing Hub, ActiveCampaign, Klaviyo, Omnisend, Intuit Mailchimp All-in-One Marketing Platform, Insider One, Attentive, and HighLevel.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=activecampaign&focus%5B%5D=klaviyo&focus%5B%5D=omnisend&focus%5B%5D=intuit-mailchimp-all-in-one-marketing-platform&focus%5B%5D=insider-one&focus%5B%5D=attentive&focus%5B%5D=highlevel&segment=small-business)

**Sponsored**

### ZEPIC

ZEPIC is an AI-infused, unified Customer Engagement Platform that makes possible hyper-personalised customer experiences. With its built-in Customer Data Platform (CDP), ZEPIC provides a Customer 360 view that acts as a single source of truth for all customer-facing teams. Key capabilities that include Audience Segmentation, Customer Journeys and Omnichannel Activation enable businesses to build real-time, hyper-personalized experiences throughout the customer lifecycle. Used by enterprises and small business alike, the award-winning platform's self-serve, drag & drop interface empowers multiple customer-facing teams to create meaningful connections with their customers.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=36&secure%5Bchosen_at%5D=2026-08-07T09%3A31%3A22Z&secure%5Bdisplayable_resource_id%5D=36&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=36&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1402206&secure%5Bresource_id%5D=36&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%2Fsmall-business%3Fpage%3D6&secure%5Btoken%5D=8a76a8cdbb51990993523ec737bc53cf8ce5dec1e87dce7fab9ff09f2621a346&secure%5Burl%5D=https%3A%2F%2Fwww.zepic.com%2F&secure%5Burl_type%5D=company_website)

### [BenchmarkONE](https://www.g2.com/products/benchmarkone/reviews)

Our all-in-one sales and marketing platform combines email marketing, CRM, and marketing automation to turn emails into conversations, website visitors into handshakes, and customers into raving fans. We also provide marketing agencies with an alternative solution for their small business clients. Find more revenue in your sales pipeline and prevent opportunities from falling through the cracks. Learn more with a free 15-minute discovery call today.

**Average Rating:** 4.5/5.0

**Total Reviews:** 180

#### How Do G2 Users Rate BenchmarkONE?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)
- **Customization :** 8.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.0/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.5/10 (Category avg: 8.5/10)

#### Who Is the Company Behind BenchmarkONE?

- **Seller:** [Polaris Software](https://www.g2.com/sellers/polaris-software)
- **Year Founded:** 2004
- **HQ Location:** St. Louis, MO
- **Twitter:** @BenchmarkEmail  
17,267 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a6ac781eaef895adc4b7a3766caa1c613230fa721f04e3522ad58894da94c0d4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F834284%2F&secure%5Burl_type%5D=linkedin_company_website)  
115 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, President
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 79% Small, 16% Medium

#### What Do G2 Reviewers Say About BenchmarkONE?

_AI-generated summary from verified user reviews_

##### Pros

- Users find BenchmarkONE **easy to use** , facilitating smooth tracking of contacts and efficient management of customer relationships.
- Users find the **ease of use in tracking contacts** with BenchmarkONE to be a significant advantage.
- Users value the **effective customer management** of BenchmarkONE, enhancing lead nurturing and operational efficiency.
- Users value the **easy access** of BenchmarkONE, facilitating smooth transitions and efficient customer relationship management.
- Users value the **easy setup** of BenchmarkONE, ensuring a swift and smooth transition for their businesses.

##### Cons

- Users report **call issues** with BenchmarkONE, including email and phone IDs being marked as spam affecting communications.
- Users face **email issues** with BenchmarkONE, leading to important emails landing in spam and affecting phone ID visibility.
- Users report **unreliable deliverability** with BenchmarkONE, causing emails to land in spam and affecting communication effectiveness.

#### What Are Recent G2 Reviews of BenchmarkONE?

**["BenchmarkONE: User-Friendly All-in-One CRM & Marketing Automation with Great Support"](https://www.g2.com/survey_responses/benchmarkone-review-12825567)**

**Rating:** 5.0/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/benchmarkone-review-12825567)

**["Effective and Easy-to-Use Automation"](https://www.g2.com/survey_responses/benchmarkone-review-13176881)**

**Rating:** 5.0/5.0 stars

_— Bryan J._

[Read full review](https://www.g2.com/survey_responses/benchmarkone-review-13176881)

#### What Are G2 Users Discussing About BenchmarkONE?

- [What is BenchmarkONE used for?](https://www.g2.com/discussions/what-is-benchmarkone-used-for)

### [BuyerGenomics](https://www.g2.com/products/buyergenomics/reviews)

BuyerGenomics is a Predictive Marketing Automation toolset that democratizes the capabilities of elite Fortune 500 marketers. "BG" uses targeted AI to automate target definition, and acquire the highest value net-new customer for each brand and automates their retention and growth.

**Average Rating:** 4.9/5.0

**Total Reviews:** 27

#### How Do G2 Users Rate BuyerGenomics?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.0/10)
- **Customization :** 8.9/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.2/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind BuyerGenomics?

- **Seller:** [BuyerGenomics](https://www.g2.com/sellers/buyergenomics)
- **HQ Location:** New York, New York
- **Twitter:** @BuyerGenomics  
22 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=741478c7996b9b363e26e62645865037a55ea74ee18162f16458fe6e540ed9cd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F27236578%2F&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 71% Small, 25% Medium

#### What Do G2 Reviewers Say About BuyerGenomics?

_AI-generated summary from verified user reviews_

##### Pros

- Users note the **significant business growth** achieved with BuyerGenomics, aligning perfectly with their budget and customer preferences.
- Users praise **effective business support** from BuyerGenomics, aligning well with budget and customer preferences for success.
- Users praise the **exceptional customer service** of BuyerGenomics, highlighting their responsiveness and support.
- Users commend the **exceptional customer service** of BuyerGenomics, enhancing their overall experience with the product.

##### Cons

- Users experience a **steep learning curve** initially, but the tool becomes beneficial with time and practice.

#### What Are Recent G2 Reviews of BuyerGenomics?

**["On of the best software for marketing"](https://www.g2.com/survey_responses/buyergenomics-review-10626304)**

**Rating:** 5.0/5.0 stars

_— priyanshu r._

[Read full review](https://www.g2.com/survey_responses/buyergenomics-review-10626304)

**["Obsessed with BG on every level as it pertains to email marketing!"](https://www.g2.com/survey_responses/buyergenomics-review-8524475)**

**Rating:** 5.0/5.0 stars

_— Kristy W._

[Read full review](https://www.g2.com/survey_responses/buyergenomics-review-8524475)

#### What Are G2 Users Discussing About BuyerGenomics?

- [What is BuyerGenomics used for?](https://www.g2.com/discussions/what-is-buyergenomics-used-for)

### [Xtremepush](https://www.g2.com/products/xtremepush/reviews)

Xtremepush is the leading CRM & Loyalty Marketing solution powered by InfinityAI. We enable iGaming companies to leverage real-time data, gamification and omnichannel engagement to turn visitors into loyal players. All with one unified solution. Headquartered in Dublin, and with offices in London, São Paulo and New York, the company helps operators all around the world understand their customers and improve player experiences. Prominent partners include Livescore, Oddschecker, FanDuel, Golden Nugget, Groupe Dynamite, Betsson, Betsul, The Pools, Kaizen, and William Hill.

**Average Rating:** 4.4/5.0

**Total Reviews:** 260

#### How Do G2 Users Rate Xtremepush?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.0/10)
- **Customization :** 7.3/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.0/10 (Category avg: 8.7/10)
- **Workflow Capability:** 7.6/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Xtremepush?

- **Seller:** [Xtremepush](https://www.g2.com/sellers/xtremepush)
- **Company Website:** xtremepush.com
- **Year Founded:** 2012
- **HQ Location:** Dublin
- **Twitter:** @XtremePush  
11,098 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=688d0b2c024976a47d98dc3a77f13d6be2bac8950fd42aed11b4fa24663fa4eb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3334885%2F&secure%5Burl_type%5D=linkedin_company_website)  
136 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, CRM Manager
- **Top Industries:** Gambling & Casinos, Marketing and Advertising
- **Company Size:** 45% Medium, 37% Small

#### What Do G2 Reviewers Say About Xtremepush?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Xtremepush's **ease of use** remarkable, praising the intuitive interface and engaged support team.
- Users appreciate the **helpful campaign management** features of Xtremepush, making targeted messaging seamless and efficient.
- Users commend the **responsive and knowledgeable customer support** of Xtremepush, appreciating their quick assistance with issues.
- Users appreciate the **user-friendly interface** of Xtremepush, finding it simple and straightforward to navigate.
- Users appreciate the **real-time analytics** of Xtremepush, enhancing campaign optimization and user engagement significantly.

##### Cons

- Users find the **user interface not intuitive** , making navigation and report reading a complex experience.
- Users find the **learning curve steep** , as advanced features and integrations require significant time and training.
- Users find **missing features** in Xtremepush, such as limited journey builder and lack of push management options.
- Users express frustration with the **limited features** of Xtremepush, including inadequate analytics and lack of essential tools.
- Users find Xtremepush's **difficult learning curve** a barrier, particularly for advanced features and analytics navigation.

#### What Are Recent G2 Reviews of Xtremepush?

**["Easy Setup and Various Options, with Potential for Improvement in UI"](https://www.g2.com/survey_responses/xtremepush-review-12369277)**

**Rating:** 5.0/5.0 stars

_— Verified User in Gambling & Casinos_

[Read full review](https://www.g2.com/survey_responses/xtremepush-review-12369277)

**["Intuitive, Powerful Segmentation with Real-Time Data That Optimizes Campaigns Fast"](https://www.g2.com/survey_responses/xtremepush-review-12369332)**

**Rating:** 5.0/5.0 stars

_— Raúl A._

[Read full review](https://www.g2.com/survey_responses/xtremepush-review-12369332)

#### What Are G2 Users Discussing About Xtremepush?

- [What is Xtremepush used for?](https://www.g2.com/discussions/what-is-xtremepush-used-for)

### [Spotler Mail+](https://www.g2.com/products/spotler-mail/reviews)

Spotler Mail+ is a comprehensive email marketing automation platform that enhances customer engagement and drives conversions. It offers a suite of user-friendly tools that enable businesses to create, manage, and optimise email campaigns effectively. Key Features: Drag-and-Drop Email Editor: Craft visually appealing, responsive email newsletters that align with your brand's identity using the intuitive drag-and-drop editor. Automated Campaigns: Set up sophisticated automated email sequences triggered by specific customer actions or events, such as welcome emails, birthday greetings, or re-engagement campaigns, to nurture leads and maintain customer relationships. Advanced Segmentation and Personalisation: Utilise behavioural data, tags, and scores to segment your audience precisely, allowing for highly personalised content that resonates with each recipient. Landing Pages and Forms: Create dedicated landing pages and web forms for event registrations, information requests, or surveys, seamlessly integrating them into your campaigns to capture leads and gather valuable insights. A/B Testing: Conduct A/B tests on various elements of your emails, such as subject lines, sender names, or content, to determine the most effective strategies and optimise campaign performance. Comprehensive Reporting: Access detailed analytics on email performance, including open rates, click-through rates, and conversions, to measure success and inform future marketing decisions. GDPR Compliance: Ensure your email marketing practices adhere to GDPR regulations with built-in compliance features, including easy management of consent and data subject requests. Integration Capabilities: Spotler Mail+ integrates seamlessly with various CRM systems, e-commerce platforms, and customer data platforms (CDPs), enabling real-time data synchronisation and enhancing the relevance and effectiveness of your email marketing efforts. Support and Services: Beyond the software, Spotler provides extensive support services, including training, technical assistance, and access to a comprehensive help centre, ensuring you can maximise the platform's potential and achieve your marketing objectives. By leveraging Spotler Mail+, businesses can deliver targeted, personalised email communications that foster customer loyalty and drive higher conversion rates.

**Average Rating:** 4.4/5.0

**Total Reviews:** 200

#### How Do G2 Users Rate Spotler Mail+?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10)
- **Customization :** 7.1/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 7.8/10 (Category avg: 8.7/10)
- **Workflow Capability:** 6.5/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Spotler Mail+?

- **Seller:** [Spotler Group](https://www.g2.com/sellers/spotler-group-a3f6b7c0-24fb-4205-9f31-02f8a1d43e29)
- **Year Founded:** 2001
- **HQ Location:** Rotterdam, NL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7b56c0f59c6bec30134538449063af8ce8521d26f28197bced3170e60a9fc965&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fspotler-group%2F&secure%5Burl_type%5D=linkedin_company_website)  
164 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Director
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 50% Small, 41% Medium

#### What Do G2 Reviewers Say About Spotler Mail+?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Spotler Mail+, enhancing their marketing efforts through streamlined processes and simple setup.
- Users value the **effective email marketing automation** of Spotler Mail+, enhancing engagement and success in campaigns.
- Users value the **efficiency** of Spotler Mail+, streamlining marketing efforts and enhancing email campaign success rates.
- Users value the **automation capabilities** of Spotler Mail+, enhancing engagement and streamlining complex marketing campaigns efficiently.
- Users value the **automation features** of Spotler Mail+, enhancing engagement and making complex campaigns effortless.

##### Cons

- Users find the **learning curve challenging** , requiring patience to master the many functions available in Spotler Mail+.
- Users find **template issues** in Spotler Mail+ frustrating, with non-intuitive design and slow code editor response times.
- Users are frustrated with the **functionality issues** in Spotler Mail+, especially regarding deliverability tools and pricing options.
- Users experience **performance issues** with Spotler Mail+, particularly with freezes during image uploads and delays in email design.
- Users experience **poor customer support** , often facing delays in response that exacerbate user frustrations.

#### What Are Recent G2 Reviews of Spotler Mail+?

**["Best and easy AI Email Marketing Tools"](https://www.g2.com/survey_responses/spotler-mail-review-8938202)**

**Rating:** 5.0/5.0 stars

_— Ajay K._

[Read full review](https://www.g2.com/survey_responses/spotler-mail-review-8938202)

**["Great experience for the first year"](https://www.g2.com/survey_responses/spotler-mail-review-8221769)**

**Rating:** 4.5/5.0 stars

_— Verified User in Publishing_

[Read full review](https://www.g2.com/survey_responses/spotler-mail-review-8221769)

#### What Are G2 Users Discussing About Spotler Mail+?

- [What is Spotler used for?](https://www.g2.com/discussions/what-is-spotler-used-for)
- [What is Pure360 used for?](https://www.g2.com/discussions/what-is-pure360-used-for)

### [Manychat](https://www.g2.com/products/manychat/reviews)

Manychat is the #1 omnichannel platform for D2C brands, Retail stores, Non-profits, Restaurants, Real Estate companies in the world. Founded in 2016, Manychat powers over 1 billion conversations every year and is used in over 190 countries. Engage your customers instantly. Automate interactive conversations in Instagram Direct Messages, Facebook Messenger, WhatsApp and SMS to grow your brand. Whether you are looking to generate more leads, automating your campaigns, or improving customer satisfaction by increasing your SLA times, Manychat has all the tools to solve your business's marketing needs. This is what Chat Marketing is and what Manychat is.

**Average Rating:** 4.5/5.0

**Total Reviews:** 151

#### How Do G2 Users Rate Manychat?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Customization :** 9.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.1/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Manychat?

- **Seller:** [ManyChat](https://www.g2.com/sellers/manychat)
- **Year Founded:** 2016
- **HQ Location:** Palo Alto, US
- **Twitter:** @ManyChatHQ  
3,747 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4ef3801e651bd8830c57841dcfa85d4ed3b3aeac3af81b59430dff194590a20c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F11058494%2F&secure%5Burl_type%5D=linkedin_company_website)  
558 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, Founder
- **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness
- **Company Size:** 87% Small, 10% Medium

#### What Do G2 Reviewers Say About Manychat?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** in Manychat, enabling quick setup and personalized customer interactions effortlessly.
- Users love the **automation features** of Manychat, finding it user-friendly and time-saving for managing interactions.
- Users appreciate the **ease of automation** with ManyChat, enhancing response rates and saving valuable time.
- Users admire the **user-friendly and intuitive features** of Manychat, enhancing client engagement and streamlining communication effortlessly.
- Users find Manychat **extremely user-friendly** , simplifying automations and enhancing client engagement effortlessly.

##### Cons

- Users find Manychat's **limited features** restrictive, especially on the free plan, leading to frustration and confusion.
- Users feel Manychat is **expensive** , particularly for smaller businesses, and suggest more affordable pricing options.
- Users express dissatisfaction with **poor customer support** and unresponsive help links, complicating troubleshooting efforts.
- Users report **missing features** in Manychat, leading to frustrations with integrations and support availability.
- Users find the **pricing structure inflexible** , limiting access for smaller businesses or individuals on a budget.

#### What Are Recent G2 Reviews of Manychat?

**["Streamlined Instagram DM Automation, Saves Hours Weekly"](https://www.g2.com/survey_responses/manychat-review-12461079)**

**Rating:** 5.0/5.0 stars

_— Jordan G._

[Read full review](https://www.g2.com/survey_responses/manychat-review-12461079)

**["Streamlined Client Interaction with Robust Automation"](https://www.g2.com/survey_responses/manychat-review-12832287)**

**Rating:** 5.0/5.0 stars

_— Felipe C._

[Read full review](https://www.g2.com/survey_responses/manychat-review-12832287)

#### What Are G2 Users Discussing About Manychat?

- [Is many chat free?](https://www.g2.com/discussions/is-many-chat-free)
- [What is ManyChat app?](https://www.g2.com/discussions/what-is-manychat-app)
- [What is ManyChat?](https://www.g2.com/discussions/what-is-manychat) - 1 comment, 1 upvote
- [What is ManyChat used for?](https://www.g2.com/discussions/what-is-manychat-used-for)

### [Ortto](https://www.g2.com/products/ortto/reviews)

Autopilot is now Ortto. Ortto, a complete marketing automation and analytics platform, empowers marketers to execute impressive campaigns that drive business growth. By combining three powerful tools into one platform underpinned by AI, teams finally benefit from their marketing automation, customer data, and analytics working together. Sophisticated yet easy-to-use, customers trust Ortto to understand their impact, discover their next marketing opportunity, and continuously iterate to deliver great customer experiences at scale.

**Average Rating:** 4.4/5.0

**Total Reviews:** 610

#### How Do G2 Users Rate Ortto?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Customization :** 8.1/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.6/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.6/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Ortto?

- **Seller:** [Ortto](https://www.g2.com/sellers/ortto)
- **Company Website:** ortto.com
- **Year Founded:** 2015
- **HQ Location:** Sydney, Australia
- **Twitter:** @ortto  
180 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=eeab78941023bd93b8b98b16672f6e9cb88c77f9c038adcded0c2f62f513eb02&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fortto&secure%5Burl_type%5D=linkedin_company_website)  
25 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, CEO
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 71% Small, 27% Medium

#### What Do G2 Reviewers Say About Ortto?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Ortto, making marketing automation and customer data management effortless.
- Users commend the **responsive support team** of Ortto, enhancing their experience with efficient problem-solving and assistance.
- Users love the **intuitive interface** of Ortto, making it easy to manage customer journeys and launch campaigns quickly.
- Users love Ortto for its **powerful marketing features** , simplifying automation, lead management, and analytics in one platform.
- Users value Ortto's **robust data integration** capabilities, enhancing marketing strategies and facilitating informed decision-making.

##### Cons

- Users find Ortto **expensive** , especially as pricing increases with contact growth and essential features are behind a paywall.
- Users find the **learning curve steep** , particularly for complex automations, requiring additional training for effective use.
- Users find Ortto's **limited features** hinder effective reporting, customization, and overall functionality for advanced needs.
- Users express frustration with the **limited customization options** in Ortto, hindering their ability to tailor reports effectively.
- Users find that Ortto has a **steep learning curve** , requiring extensive training to unlock its full potential.

#### What Are Recent G2 Reviews of Ortto?

**["Automation options are incredible"](https://www.g2.com/survey_responses/ortto-review-8022737)**

**Rating:** 5.0/5.0 stars

_— Diana C._

[Read full review](https://www.g2.com/survey_responses/ortto-review-8022737)

**["Extensive Features, Fast Support, Great Value"](https://www.g2.com/survey_responses/ortto-review-12951693)**

**Rating:** 5.0/5.0 stars

_— Kenji S._

[Read full review](https://www.g2.com/survey_responses/ortto-review-12951693)

#### What Are G2 Users Discussing About Ortto?

- [What is Ortto used for?](https://www.g2.com/discussions/ortto-what-is-ortto-used-for) - 1 comment
- [What's another word for autopilot?](https://www.g2.com/discussions/what-s-another-word-for-autopilot)
- [What does it mean to be on autopilot?](https://www.g2.com/discussions/what-does-it-mean-to-be-on-autopilot)

### [Adobe Campaign](https://www.g2.com/products/adobe-campaign/reviews)

Adobe Campaign is a powerful cross-channel marketing platform that enables organizations to orchestrate, launch, and measure personalized marketing campaigns at scale. With robust workflow automation, integrated data management, and precise targeting capabilities, Adobe Campaign empowers marketing teams to deliver consistent, relevant, and data-driven experiences that increase engagement, loyalty, and ROI. Unified Customer Profile Build unified customer profiles from data gathered across all your marketing channels. Adobe Campaign brings together all your customer data - from online and offline sources - into one connected view. This helps marketers understand each customer better and use these insights to create personalized, multi-step campaigns based on real behaviors, preferences, and past interactions. Cross-Channel Campaign Workflows Reach customers with impactful campaigns across your channels, all managed from a unified platform. Adobe Campaign lets you launch, personalize, and optimize multi-channel campaigns at scale, so you can deliver consistent experiences, accelerate execution, and drive performance across email, SMS, push notifications, direct mail, and more. Data Management & Segmentation Create highly targeted audience segments from your data warehouse using virtually any variable in a customer profile. Use these audiences in Adobe Campaign for personalized, multi-channel campaigns or share them across Adobe Experience Cloud solutions to drive more relevant customer experiences. Personalized Offers Adobe Campaign makes it easy to deliver the right offer, every time, at enterprise scale. With Adobe Campaign, marketers can manage, deploy and analyze dynamic offers across campaigns using centralized tools, rule-based logic, offer simulation, and performance insights. Content Authoring & AI Assistant Adobe Campaign gives your teams the tools to author, personalize, and manage content across channels with speed, consistency, and flexibility. Generate copy, subject lines, imagery, and even full emails that align with your brand using the built-in AI Assistant for content generation. Dynamic Reporting & Measurement Use built-in reports to quickly analyze campaign performance, customer engagement, and financial outcomes. Customize any of the reporting templates or define your own success metrics based on the KPIs that matter the most to your business, and share reports to wider teams on an automated or recurring basis. Managed Cloud Services Adobe Campaign is architected for high performance, with cloud-native infrastructure that supports campaign execution at high scale. Organizations can deploy enterprise campaigns with confidence, even at peak volumes, and benefit from high availability, lower operational overhead, and reduced IT dependency.

**Average Rating:** 4.1/5.0

**Total Reviews:** 332

#### How Do G2 Users Rate Adobe Campaign?

- **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 9.0/10)
- **Customization :** 8.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.0/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Adobe Campaign?

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe  
956,842 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website)  
42,087 employees on LinkedIn®
- **Ownership:** NASDAQ:ADBE

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Marketing Coordinator
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 36% Small, 34% Medium

#### What Do G2 Reviewers Say About Adobe Campaign?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **seamless integration** of Adobe Campaign, allowing smooth connectivity with other systems and tools.
- Users appreciate the **ease of use** of Adobe Campaign, enabling quick deployment and testing of marketing campaigns.
- Users appreciate the **easy integrations** of Adobe Campaign, enhancing workflow and creativity across multiple platforms.
- Users appreciate the **seamless integration and comprehensive ecosystem** of Adobe Campaign, enhancing collaboration and creative workflows.
- Users value the **robust analytics** of Adobe Campaign, enhancing their ability to measure and improve campaign performance.

##### Cons

- Users find the **complexity and steep learning curve** of Adobe Campaign challenging, especially for non-technical marketers.
- Users find the **steep learning curve** of Adobe Campaign challenging, particularly for non-technical marketers requiring specialist assistance.
- Users face **bug issues** with the interface, particularly Mac users needing a VPN to function properly.
- Users find Adobe Campaign has a **high complexity** and a steep learning curve, making it challenging for non-technical marketers.
- Users often face significant **complexity issues** , making it challenging to fully utilize Adobe Campaign's features effectively.

#### What Are Recent G2 Reviews of Adobe Campaign?

**["Effortless Integration but Steep Learning Curve"](https://www.g2.com/survey_responses/adobe-campaign-review-12269552)**

**Rating:** 4.0/5.0 stars

_— Victor F._

[Read full review](https://www.g2.com/survey_responses/adobe-campaign-review-12269552)

**["Seamless Experience Cloud Integration with Powerful Workflow Automation"](https://www.g2.com/survey_responses/adobe-campaign-review-11075479)**

**Rating:** 5.0/5.0 stars

_— Jayasri J R._

[Read full review](https://www.g2.com/survey_responses/adobe-campaign-review-11075479)

#### What Are G2 Users Discussing About Adobe Campaign?

- [What is Adobe Campaign used for?](https://www.g2.com/discussions/adobe-campaign-what-is-adobe-campaign-used-for)
- [How much is Adobe campaign?](https://www.g2.com/discussions/how-much-is-adobe-campaign)
- [What is Adobe Campaign standard?](https://www.g2.com/discussions/what-is-adobe-campaign-standard) - 1 comment
- [What is Adobe campaign tool?](https://www.g2.com/discussions/what-is-adobe-campaign-tool) - 1 comment
- [What is Adobe campaign used for?](https://www.g2.com/discussions/what-is-adobe-campaign-used-for)

### [Act!](https://www.g2.com/products/act/reviews)

Act! Advantage is a full front-office CRM solution with all-new functionality that unites sales, marketing, and customer management in one intuitive, affordable platform to help you stay organized, attract new customers, and turn relationships into results. Act! Advantage includes AI-History Summary, Interactive Quotes, Website Chat, Accounting Integration, Appointment Scheduling, Project Management, Web Forms, Payments, Online Surveys, and more, broadening Act!'s footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you. For 38 years, Act! has partnered with small and midsize businesses - listening, learning, and building alongside them and Act! Advantage is the culmination of nearly four decades of their feedback. Every feature is designed to reflect how today’s SMBs run their businesses.

**Average Rating:** 3.9/5.0

**Total Reviews:** 505

#### How Do G2 Users Rate Act!?

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.0/10)
- **Customization :** 8.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 7.8/10 (Category avg: 8.7/10)
- **Workflow Capability:** 6.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Act!?

- **Seller:** [Act!](https://www.g2.com/sellers/act)
- **Company Website:** www.act.com
- **Year Founded:** 1987
- **HQ Location:** Scottsdale, AZ
- **Twitter:** @ActCRM  
5,296 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4786e3db3f1595a57fa4d296d36a512c5798795d8ad44575fe2c8463bee23a11&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F77772%2F&secure%5Burl_type%5D=linkedin_company_website)  
216 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, President
- **Top Industries:** Financial Services, Marketing and Advertising
- **Company Size:** 78% Small, 17% Medium

#### What Do G2 Reviewers Say About Act!?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Act!, enjoying its user-friendly interface and streamlined access to data.
- Users value the **flexibility and customizability** of Act!, enhancing their customer management and marketing efforts.
- Users value the **improved customer support** of Act!, appreciating fast response times and helpful assistance.
- Users value the **comprehensive contact management system** in Act!, enhancing productivity and accessibility of client data.
- Users appreciate the **intuitive organization** of Act!, effectively maximizing their daily and weekly scheduling for productivity.

##### Cons

- Users are frustrated by the **lack of essential features** and burdensome update requirements of Act!, impacting usability and satisfaction.
- Users find **integration issues** problematic, highlighting the need for smoother connections with other essential tools.
- Users find the **learning curve steep** due to Act!'s outdated interface and complex feature navigation.
- Users find Act! to be **not user-friendly** , citing its outdated interface and challenging setup processes as major drawbacks.
- Users find Act! to have a **not intuitive interface** , which complicates navigation and makes it less user-friendly.

#### What Are Recent G2 Reviews of Act!?

**["Good Visibility Across Contacts, Activities, and Follow-Ups"](https://www.g2.com/survey_responses/act-review-12945733)**

**Rating:** 4.5/5.0 stars

_— Ishan S._

[Read full review](https://www.g2.com/survey_responses/act-review-12945733)

**["Managing contacts, opportunities, and follow-ups with the right context"](https://www.g2.com/survey_responses/act-review-13108958)**

**Rating:** 4.5/5.0 stars

_— Omar S._

[Read full review](https://www.g2.com/survey_responses/act-review-13108958)

#### What Are G2 Users Discussing About Act!?

- [What is Act! used for?](https://www.g2.com/discussions/what-is-act-used-for)

### [Connectif](https://www.g2.com/products/connectif/reviews)

Marketing automation platform that allows you to perform advanced segmentations, create multichannel workflows and personalise your users' experience based on their behaviour. Connectif puts the power of data into the hands of marketers. We enable you to track the online behavior of all your clients, even anonymous users, to help you personalize your marketing efforts and increase conversions by delivering the right message to the right audience. Interact effortlessly with your customers through automated workflows to deliver hyper-personalized experiences. Make use of over 100 predefined templates that best suit your marketing strategies, or quickly build your own on the fly. Follow the user on their customer journey in real time, and choose the most effective channel to communicate with them for maximum results. Access advanced dashboards and personalized reports based on hundreds of metrics to help you stay ahead of the market and make better decisions for your business. Get ready to unlock the full potential of your ecommerce business with Connectif! Know more here: https://youtu.be/PQSzL7yMPng

**Average Rating:** 4.8/5.0

**Total Reviews:** 22

#### How Do G2 Users Rate Connectif?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10)
- **Customization :** 9.0/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.2/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.8/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Connectif?

- **Seller:** [Connectif Artificial Intelligence](https://www.g2.com/sellers/connectif-artificial-intelligence)
- **Year Founded:** 2018
- **HQ Location:** Murcia, ES
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4d8dd5f0b0163267fca261a746da7609baa659234cb066d656406666414ec33a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fconnectif-ai%2F&secure%5Burl_type%5D=linkedin_company_website)  
68 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 77% Small, 23% Medium

#### What Do G2 Reviewers Say About Connectif?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **automation efficiency** of Connectif, enabling effective tracking and streamlined marketing strategy development.
- Users appreciate the **responsive customer support** of Connectif, which is always helpful and quick to resolve queries.
- Users find the **easy setup** of Connectif incredibly intuitive, facilitating daily use and personalization.
- Users find Connectif to be a **super intuitive platform** , making it easy to use and implement daily.
- Users appreciate the **powerful automation features** of Connectif, enabling effective tracking and strategy development through an intuitive dashboard.

##### Cons

- Users are frustrated by **campaign issues** arising from account pauses at usage limits, impacting growth and planning.
- Users find the **technical expertise required** for Connectif challenging, making implementation difficult without prior knowledge.
- Users face **integration issues** with Connectif, as not all data imports successfully during direct integrations.
- Users express concern about **poor customer support** during account reactivation, especially with usage limits impacting service continuity.

#### What Are Recent G2 Reviews of Connectif?

**["Automation and robust segmentation 100% adapted to the e-commerce environment"](https://www.g2.com/survey_responses/connectif-review-11188204)**

**Rating:** 4.5/5.0 stars

_— Gonzalo M._

[Read full review](https://www.g2.com/survey_responses/connectif-review-11188204)

**["With Connectif, the sky is the limit"](https://www.g2.com/survey_responses/connectif-review-11193306)**

**Rating:** 5.0/5.0 stars

_— Carla Ingeborg N._

[Read full review](https://www.g2.com/survey_responses/connectif-review-11193306)

#### What Are G2 Users Discussing About Connectif?

- [What is Connectif used for?](https://www.g2.com/discussions/what-is-connectif-used-for)

### [SAS Customer Intelligence 360](https://www.g2.com/products/sas-customer-intelligence-360-sas/reviews)

SAS Customer Intelligence 360 is a sophisticated Customer Engagement Platform designed to assist marketers in transforming insights into actionable strategies that foster seamless and personalized customer experiences. This platform serves as a comprehensive solution for businesses seeking to enhance their marketing efforts by moving beyond outdated MarTech systems. By enabling tailored interactions that respond to real-time customer needs, SAS Customer Intelligence 360 empowers organizations to engage effectively with their audience. Targeted primarily at marketing professionals and organizations looking to optimize their customer engagement strategies, SAS Customer Intelligence 360 is particularly beneficial for those who require a robust tool for audience segmentation, campaign design, and personalization. The platform is designed to cater to a variety of use cases, including the need for detailed customer profiling and the integration of both online and offline interactions. By consolidating these interactions, marketers gain a 360-degree view of customer behavior, allowing for more informed decision-making and enhanced customer engagement. One of the key features of SAS Customer Intelligence 360 is its user-friendly interface, which simplifies complex tasks such as audience segmentation and campaign management. This accessibility enables marketers to act swiftly and effectively without needing extensive technical expertise. The platform’s ability to dynamically connect known and unknown digital activities further enriches customer profiles, providing marketers with deeper insights into customer preferences and behaviors. Additionally, SAS Customer Intelligence 360 stands out due to its seamless integration capabilities. It can connect with data residing in various environments, whether in the cloud, on-premises, or within other MarTech tools. This flexibility eliminates the need for costly migrations and allows organizations to leverage their existing data infrastructure. The platform captures detailed customer behaviors, including purchase intent and significant life events, facilitating personalized and targeted communications across multiple channels. Advanced decision-making methodologies, ranging from traditional business rules to sophisticated AI models, ensure that every customer interaction is relevant and impactful. This capability not only enhances the effectiveness of marketing campaigns but also fosters stronger relationships between brands and their customers. By utilizing SAS Customer Intelligence 360, organizations can elevate their marketing efforts, delivering meaningful and personalized experiences that resonate with their audience.

**Average Rating:** 4.4/5.0

**Total Reviews:** 146

#### How Do G2 Users Rate SAS Customer Intelligence 360?

- **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 9.0/10)
- **Customization :** 8.1/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.1/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.6/10 (Category avg: 8.5/10)

#### Who Is the Company Behind SAS Customer Intelligence 360?

- **Seller:** [SAS Institute Inc.](https://www.g2.com/sellers/sas-institute-inc-df6dde22-a5e5-4913-8b21-4fa0c6c5c7c2)
- **Company Website:** www.sas.com
- **Year Founded:** 1976
- **HQ Location:** Cary, NC
- **Twitter:** @SASsoftware  
60,863 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=64db42c044af5bbad79bd9677a620a6c31a8ff1abf4e7b2a6f1d6ed9561d105d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1491%2F&secure%5Burl_type%5D=linkedin_company_website)  
18,638 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Banking
- **Company Size:** 46% Medium, 33% Large

#### What Do G2 Reviewers Say About SAS Customer Intelligence 360?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **comprehensive, unified view of customers** from SAS Customer Intelligence 360 for effective marketing strategies.
- Users highlight the **ease of use** in SAS Customer Intelligence 360, making data management and reporting straightforward.
- Users value the **advanced analytics** capabilities of SAS Customer Intelligence 360 for crafting effective, data-driven marketing strategies.
- Users value the **single view of customers** SAS Customer Intelligence 360 provides, enhancing understanding of customer needs.
- Users appreciate the **differentiating flexibility** of SAS Customer Intelligence 360 for developing tailored marketing strategies and campaigns.

##### Cons

- Users experience a **steep learning curve** with SAS Customer Intelligence 360, making initial usage challenging and complex.
- Users often face **integration issues** that complicate the setup and connectivity with existing systems in SAS Customer Intelligence 360.
- Users note that SAS Customer Intelligence 360 has a **high price point** , making it less accessible for some businesses.
- Users find the **difficult setup** of SAS Customer Intelligence 360 challenging, requiring significant time and training to integrate.
- Users find the **complexity of the interface** challenging, requiring significant training for effective use of SAS Customer Intelligence 360.

#### What Are Recent G2 Reviews of SAS Customer Intelligence 360?

**["Flexible integrations and support always available"](https://www.g2.com/survey_responses/sas-customer-intelligence-360-review-13106699)**

**Rating:** 4.0/5.0 stars

_— Ian M._

[Read full review](https://www.g2.com/survey_responses/sas-customer-intelligence-360-review-13106699)

**["Powerful Platform for Real-Time Customer Engagement"](https://www.g2.com/survey_responses/sas-customer-intelligence-360-review-13118670)**

**Rating:** 4.5/5.0 stars

_— Michal K._

[Read full review](https://www.g2.com/survey_responses/sas-customer-intelligence-360-review-13118670)

#### What Are G2 Users Discussing About SAS Customer Intelligence 360?

- [What is SAS Intelligent Advertising for Publishers used for?](https://www.g2.com/discussions/sas-intelligent-advertising-for-publishers-what-is-sas-intelligent-advertising-for-publishers-used-for)
- [What is SAS Intelligent Advertising for Publishers used for?](https://www.g2.com/discussions/what-is-sas-intelligent-advertising-for-publishers-used-for)

### [Revotas](https://www.g2.com/products/revotas/reviews)

Revotas is an insights-led customer experience platform trusted by over 1,000 global consumer brands such as Miele, Beşiktaş, Little Caesars, Toyota, Elite World Hotels and more. Digital-first and Enterprise brands from 20+ countries use Revotas to power digital marketing experiences for over 1 billion customers monthly and send 2.2 billion messages daily. &nbsp; Revotas was recognized as a High Performer in G2 Winter 2024. Revotas has also recognized in four categories that include Customer Data Platform, E-commerce Personalization, Marketing Automation, Personalization. Product Description: &nbsp; Customer Data Platform Revotas’s Customer Data Platform (CDP) is a specialized type of software designed to help businesses collect, consolidate, and manage customer data from various sources, and make this data accessible for marketing and customer engagement purposes. Revotas is a critical tool for businesses looking to deliver more personalized and effective marketing campaigns, as well as improve customer experiences. &nbsp; &nbsp; Customer Engagement Platform Revotas based on artificial intelligence (AI) is a system that uses AI and machine learning technologies to enhance and optimize various aspects of email communication. Revotas can categorize and prioritize emails for users. It can identify important emails, filter out spam, and sort messages into different folders or categories. Automation Platform Revotas’ Marketing Automation Platform is a software solution designed to streamline, automate, and measure marketing tasks and workflows, allowing businesses to more effectively market their products and services to their target audiences.

**Average Rating:** 4.8/5.0

**Total Reviews:** 58

#### How Do G2 Users Rate Revotas?

- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.0/10)
- **Customization :** 9.4/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.5/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.5/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Revotas?

- **Seller:** [Revotas](https://www.g2.com/sellers/revotas)
- **Year Founded:** 2009
- **HQ Location:** Boston, MA
- **Twitter:** @RevotasHQ  
58 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1982fe38fb09c2b1dc0ce406bcce908e239ea42b8f1b7d196479f8cc93a32ac0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frevotas%2F&secure%5Burl_type%5D=linkedin_company_website)  
41 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Textiles
- **Company Size:** 53% Medium, 47% Small

#### What Do G2 Reviewers Say About Revotas?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **quick and reliable customer support** of Revotas, highlighting their professionalism and helpfulness.
- Users appreciate the **helpful and responsive support team** of Revotas, enhancing their daily workflow and productivity.
- Users value the **quick and reliable customer engagement** of Revotas, enhancing their marketing content production effectively.
- Users love the **ease of use** of Revotas, praising its flexibility for segmentation and helpful customer support.
- Users praise the **easy setup** of Revotas, appreciating its flexible usability and responsive support team.

##### Cons

- Users find the **complex reporting** screens challenging initially, impacting the ease of use for newcomers to Revotas.
- Users find the **dashboard issues** can hinder initial use, though it improves with familiarity over time.
- Users find the **reporting inadequate** , indicating a need for better integration and development in this area.
- Users find the **learning curve steep** for some reporting screens, requiring time to adapt before enjoying the benefits.
- Users note a **learning difficulty** with some reporting screens, requiring time to become familiar before effective use.

#### What Are Recent G2 Reviews of Revotas?

**["Performance Marketing Specialist"](https://www.g2.com/survey_responses/revotas-review-11221784)**

**Rating:** 5.0/5.0 stars

_— Ömer Y._

[Read full review](https://www.g2.com/survey_responses/revotas-review-11221784)

**["Professional, innovative and supportive"](https://www.g2.com/survey_responses/revotas-review-11228882)**

**Rating:** 4.5/5.0 stars

_— Cem S._

[Read full review](https://www.g2.com/survey_responses/revotas-review-11228882)

### [Sendlane](https://www.g2.com/products/sendlane/reviews)

Truly unified email, SMS, reviews, and forms. Transparent pricing, effortless migration, round-the-clock support, and an ever-evolving product designed to help merchants drive revenue. Ready to take a test drive? Get your free 60-day trial of Sendlane today, no credit card required!

**Average Rating:** 4.6/5.0

**Total Reviews:** 79

#### How Do G2 Users Rate Sendlane?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10)
- **Customization :** 8.3/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Sendlane?

- **Seller:** [Sendlane](https://www.g2.com/sellers/sendlane)
- **Year Founded:** 2013
- **HQ Location:** San Diego, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=94ac6387602c80ec09f2a8f35d1a0bd9707ad3da80fe88e7d4ff2805ae9bbd00&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F6587421%2F&secure%5Burl_type%5D=linkedin_company_website)  
23 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness
- **Company Size:** 76% Small, 22% Medium

#### What Do G2 Reviewers Say About Sendlane?

_AI-generated summary from verified user reviews_

##### Pros

- Users love Sendlane's **automation and personalization capabilities** , enhancing engagement and streamlining marketing processes effectively.
- Users commend Sendlane's **exceptional customer support** , noting their high responsiveness and helpful assistance at all times.
- Users value Sendlane's **automation efficiency** , enhancing engagement and conversions with personalized campaigns effortlessly.
- Users value Sendlane's **automation features** , enhancing engagement through personalized campaigns and behavior-driven triggers.
- Users appreciate the **ease of use** of Sendlane, thanks to its intuitive design and simple setup process.

##### Cons

- Users find Sendlane **quite expensive** , making it less accessible for startups and small businesses.
- Users express frustration with **poor reporting** capabilities, limiting their ability to gain deeper insights into performance.
- Users face **campaign issues** with Sendlane, including international SMS limits and delayed pre-scheduled campaigns.
- Users note that **feature improvements** are needed, particularly for simpler setups and better reporting capabilities.
- Users find the **inefficient user interface** cluttered and challenging, especially as campaigns scale and options are limited.

#### What Are Recent G2 Reviews of Sendlane?

**["Streamlined Email + SMS Marketing with Intuitive Automation and Real-Time Segmentation"](https://www.g2.com/survey_responses/sendlane-review-12694427)**

**Rating:** 4.0/5.0 stars

_— Verified User in Oil & Energy_

[Read full review](https://www.g2.com/survey_responses/sendlane-review-12694427)

**["Streamlined Client Outreach with Strong Segmentation, Needs Better Integrations"](https://www.g2.com/survey_responses/sendlane-review-12963751)**

**Rating:** 4.5/5.0 stars

_— Camposano S._

[Read full review](https://www.g2.com/survey_responses/sendlane-review-12963751)

#### What Are G2 Users Discussing About Sendlane?

- [What is Ontraport com?](https://www.g2.com/discussions/what-is-ontraport-com)
- [How much is GetResponse?](https://www.g2.com/discussions/how-much-is-getresponse)
- [What is marketing automation software?](https://www.g2.com/discussions/what-is-marketing-automation-software)
- [Why is Sendlane so expensive?](https://www.g2.com/discussions/why-is-sendlane-so-expensive)

### [emfluence Marketing Platform](https://www.g2.com/products/emfluence-marketing-platform/reviews)

The emfluence Marketing Platform: Your All-In-One Solution for Email & Marketing Automation Success! The emfluence Marketing Platform is designed with you in mind, offering an intuitive interface and powerful features to streamline your digital marketing efforts. Whether you're launching personalized campaigns, managing multiple brands, or crafting strategies, our platform empowers you to succeed with: - Email Automation: Create automated workflows that nurture leads and drive conversions. - Email Marketing: Design and easily send impactful email campaigns, featuring advanced personalization options like conditional content. - Social Media Management: Schedule, publish, and monitor your social media posts from one place. - SMS Marketing: Engage your audience with timely and relevant SMS campaigns. - Landing Pages: Create high-converting landing pages to capture leads. - Automated Reporting: Understand the impact of your marketing campaigns by leveraging custom reports and analytics across channels, assets, people, and places. - Website Tracking: Track visitor interactions on your website to optimize marketing strategies. - Lead Scoring: Prioritize leads based on their engagement and interactions. - Marketing Calendar: Plan, schedule, and manage your marketing campaigns in a centralized calendar. Experience the perfect balance of usability and functionality with the emfluence Marketing Platform, and take your marketing to the next level.

**Average Rating:** 4.3/5.0

**Total Reviews:** 95

#### How Do G2 Users Rate emfluence Marketing Platform?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.0/10)
- **Customization :** 8.5/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.3/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.7/10 (Category avg: 8.5/10)

#### Who Is the Company Behind emfluence Marketing Platform?

- **Seller:** [emfluence](https://www.g2.com/sellers/emfluence)
- **Year Founded:** 2003
- **HQ Location:** Kansas City, MO
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5f9a25b63c4e65dbc28d233ef2f67cd122be3fdd649588eb4b0b779ed8e73fc7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F201590%2F&secure%5Burl_type%5D=linkedin_company_website)  
32 employees on LinkedIn®
- **Ownership:** Private
- **Phone:** 816-472-4455

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 53% Medium, 36% Small

#### What Are Recent G2 Reviews of emfluence Marketing Platform?

**["Robust Compliance and Streamlined B2B Marketing"](https://www.g2.com/survey_responses/emfluence-marketing-platform-review-12955503)**

**Rating:** 4.0/5.0 stars

_— Verified User in Medical Devices_

[Read full review](https://www.g2.com/survey_responses/emfluence-marketing-platform-review-12955503)

**["Streamlined Marketing with GDPR Compliance"](https://www.g2.com/survey_responses/emfluence-marketing-platform-review-12951994)**

**Rating:** 4.5/5.0 stars

_— Landrum L._

[Read full review](https://www.g2.com/survey_responses/emfluence-marketing-platform-review-12951994)

#### What Are G2 Users Discussing About emfluence Marketing Platform?

- [What are the benefits and drawbacks of using emfluence for your email marketing campaigns?](https://www.g2.com/discussions/what-are-the-benefits-and-drawbacks-of-using-emfluence-for-your-email-marketing-campaigns)
- [What is emfluence Marketing Platform used for?](https://www.g2.com/discussions/what-is-emfluence-marketing-platform-used-for)
- [What is the best marketing automation software?](https://www.g2.com/discussions/emfluence-marketing-platform-what-is-the-best-marketing-automation-software)
- [How do I choose a marketing automation platform?](https://www.g2.com/discussions/emfluence-marketing-platform-how-do-i-choose-a-marketing-automation-platform) - 1 comment
- [What does a marketing automation platform do?](https://www.g2.com/discussions/what-does-a-marketing-automation-platform-do)

### [Listrak](https://www.g2.com/products/listrak/reviews)

Listrak is the person-first marketing automation platform built to help retailers and ecommerce brands deliver hyper-personalized customer experiences at scale. By seamlessly integrating data, identity, and cross-channel messaging, Listrak empowers marketers to unify the customer journey and activate real-time engagement strategies that drive measurable growth and revenue. Designed for enterprise-level businesses across verticals like fashion, beauty, sporting goods, and more, Listrak goes beyond traditional marketing tools. It offers a truly unified platform that eliminates silos between channels—email, SMS, push notifications, and web—giving marketers full control over how, when, and where they connect with customers. With Listrak, brands can segment audiences with precision, personalize messaging based on predictive insights, and orchestrate campaigns that resonate deeply with individual customer needs. At the heart of Listrak’s platform is Listrak Intelligence, a suite of AI-powered capabilities including identity resolution, predictive segmentation, and recommendation engines. These tools enable marketers to anticipate customer behavior, tailor experiences in real time, and increase conversions while improving retention. Whether reactivating lapsed contacts or nurturing long-term loyalty, Listrak’s lifecycle marketing capabilities ensure brands stay connected with their customers beyond the first purchase. Listrak also stands out for its strategic partnership model. More than just a technology provider, Listrak offers hands-on guidance from retail experts who work as an extension of your team. From compliance support to campaign optimization, this collaborative approach helps brands navigate complexity and maximize impact. Efficiency is another core advantage. With an intuitive user interface, pre-built automation workflows, and real-time analytics, Listrak enables marketers to execute faster, make smarter decisions, and scale seamlessly. Its enterprise-grade infrastructure ensures reliability, security, and scalability—delivering billions of messages across channels with confidence. Ultimately, Listrak is built for marketers who demand results. Every feature is designed to increase engagement, reduce churn, and accelerate profitability. By turning insights into action and delivering deeply personalized experiences, Listrak helps brands build stronger customer relationships and achieve lasting business success.

**Average Rating:** 4.5/5.0

**Total Reviews:** 300

#### How Do G2 Users Rate Listrak?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)
- **Customization :** 8.0/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.8/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Listrak?

- **Seller:** [Listrak](https://www.g2.com/sellers/listrak)
- **Company Website:** www.listrak.com
- **Year Founded:** 1999
- **HQ Location:** Lititz, PA
- **Twitter:** @Listrak  
3,182 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=104945efaae81184c7477285bf63c97327eb36d00bbf5a312777b7cadebc6e64&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F118908%2F&secure%5Burl_type%5D=linkedin_company_website)  
246 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Digital Marketing Manager
- **Top Industries:** Retail, Consumer Goods
- **Company Size:** 56% Medium, 33% Small

#### What Do G2 Reviewers Say About Listrak?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend Listrak for its **exceptional customer support** , praising their knowledgeable and responsive team dedicated to client success.
- Users find Listrak to be **easy to navigate** , efficiently consolidating marketing efforts across multiple channels in one platform.
- Users value the **exceptional account management support** from Listrak, fostering strong partnerships and enhancing their marketing efforts.
- Users appreciate Listrak for its **unified cross-channel experience** , enhancing marketing efficiency through integrated email and SMS capabilities.
- Users value the **automation efficiency** of Listrak, streamlining marketing efforts through a seamless cross-channel experience.

##### Cons

- Users often find the **learning curve steep** , requiring significant support to navigate Listrak's complex features.
- Users find Listrak's interface **not intuitive** , leading to cumbersome navigation and frustrating user experiences.
- Users find Listrak to have a **difficult learning curve** , requiring extensive support and technical knowledge for effective use.
- Users find Listrak's **limited features** challenging, especially for advanced design and campaign setup without technical support.
- Users report **slow performance** in Listrak, affecting usability and the effectiveness of product recommendations across browsers.

#### What Are Recent G2 Reviews of Listrak?

**["Game-Changer for B2B E-Commerce Automation"](https://www.g2.com/survey_responses/listrak-review-12448237)**

**Rating:** 4.0/5.0 stars

_— Hagner H._

[Read full review](https://www.g2.com/survey_responses/listrak-review-12448237)

**["Unifies E-commerce Marketing, Boosting Sales"](https://www.g2.com/survey_responses/listrak-review-12449307)**

**Rating:** 4.0/5.0 stars

_— Sebastian R._

[Read full review](https://www.g2.com/survey_responses/listrak-review-12449307)

#### What Are G2 Users Discussing About Listrak?

- [What is Listrak used for?](https://www.g2.com/discussions/what-is-listrak-used-for)

### [Inflection.io](https://www.g2.com/products/inflection-io/reviews)

Inflection.io is an AI-native marketing automation product. It's an alternative or replacement for legacy products such as Marketo and Pardot. Inflection is used by product-led, sales-led, and AI-native companies, such as Twilio, Mural, Postman, Sendoso, Sentry, Bill.com, Clay and more.

**Average Rating:** 4.9/5.0

**Total Reviews:** 30

#### How Do G2 Users Rate Inflection.io?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10)
- **Customization :** 8.8/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.4/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.4/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Inflection.io?

- **Seller:** [Inflection.io](https://www.g2.com/sellers/inflection-io)
- **Company Website:** www.inflection.io
- **Year Founded:** 2020
- **HQ Location:** Seattle, Washington
- **Twitter:** @Inflection\_Io  
111 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0c9b0b6897161e31030601e92ef769375548a13c8d7b5e06d59db9510045314b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finflection-io%2F&secure%5Burl_type%5D=linkedin_company_website)  
47 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 57% Medium, 40% Small

#### What Do G2 Reviewers Say About Inflection.io?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of Inflection.io, enhancing data management and campaign creation effortlessly.
- Users love the **seamless integrations** of Inflection.io, enhancing data activation and campaign effectiveness effortlessly.
- Users love how Inflection.io offers **effortless campaign building** through its AI capabilities and deep customer insights.
- Users highlight the **easy integration** of Inflection.io, making data workflows and marketing strategies seamless and efficient.
- Users benefit from the **engagement efficiency** of Inflection.io, enabling tailored communications based on real-time product activity.

##### Cons

- Users note the **lack of features** for smaller teams, requiring adjustments when transitioning from legacy systems.
- Users experience a **learning curve** when transitioning from legacy MAPs to Inflection.io's modern approach.
- Users note the **limited features** of Inflection.io, expressing hope for upcoming improvements as development progresses.

#### What Are Recent G2 Reviews of Inflection.io?

**["Left Marketo and have not looked back"](https://www.g2.com/survey_responses/inflection-io-review-13074498)**

**Rating:** 5.0/5.0 stars

_— Doug P._

[Read full review](https://www.g2.com/survey_responses/inflection-io-review-13074498)

**["Powerful Platform with Outstanding Support"](https://www.g2.com/survey_responses/inflection-io-review-13074559)**

**Rating:** 5.0/5.0 stars

_— Doug P._

[Read full review](https://www.g2.com/survey_responses/inflection-io-review-13074559)

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