The Top 20 Easiest To Use Cross-Channel Advertising Software

See the top Cross-Channel Advertising Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

Compare

StackAdapt

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.2

Ease of Use

Average: 8.5

9.1

Meets Requirements

Average: 8.7

9.3

Customer Segment Breakdown

Small Business

63%

Mid Market

31%

Enterprise

Simpli.fi

8.7

Overall Usability Score

8.7

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.4

Ease of Use

Average: 8.5

8.9

Meets Requirements

Average: 8.7

9.2

Customer Segment Breakdown

Small Business

58%

Mid Market

36%

Enterprise

RollWorks Account-Based Platform

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.7

Ease of Use

Average: 8.5

8.5

Meets Requirements

Average: 8.7

8.5

Customer Segment Breakdown

Small Business

30%

Mid Market

55%

Enterprise

15%

Flashtalking by Mediaocean

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.2

Ease of Use

Average: 8.5

8.5

Meets Requirements

Average: 8.7

8.8

Customer Segment Breakdown

Small Business

15%

Mid Market

41%

Enterprise

44%

AdLib DSP

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.3

Ease of Use

Average: 8.5

9.2

Meets Requirements

Average: 8.7

8.7

Customer Segment Breakdown

Small Business

83%

Mid Market

17%

Basis

8.5

Overall Usability Score

8.5

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.1

Ease of Use

Average: 8.5

8.8

Meets Requirements

Average: 8.7

9.2

Customer Segment Breakdown

Small Business

64%

Mid Market

28%

Enterprise

Bloomreach

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.2

Ease of Use

Average: 8.5

8.1

Meets Requirements

Average: 8.7

8.7

Customer Segment Breakdown

Small Business

28%

Mid Market

50%

Enterprise

22%

LocaliQ

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.9

Ease of Use

Average: 8.5

9.0

Meets Requirements

Average: 8.7

8.6

Customer Segment Breakdown

Small Business

72%

Mid Market

24%

Enterprise

Facebook for Business

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.0

Ease of Use

Average: 8.5

7.9

Meets Requirements

Average: 8.7

8.4

Customer Segment Breakdown

Small Business

66%

Mid Market

26%

Enterprise

#10

AdRoll

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.7

Ease of Use

Average: 8.5

8.5

Meets Requirements

Average: 8.7

8.4

Customer Segment Breakdown

Small Business

56%

Mid Market

35%

Enterprise

#11

Mediaocean

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.5

Ease of Use

Average: 8.5

8.6

Meets Requirements

Average: 8.7

8.8

Customer Segment Breakdown

Small Business

14%

Mid Market

38%

Enterprise

48%

#12

Placements.io

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.1

Ease of Use

Average: 8.5

8.9

Meets Requirements

Average: 8.7

9.1

Customer Segment Breakdown

Small Business

15%

Mid Market

80%

Enterprise

#13

Bidtheatre

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.7

Ease of Use

Average: 8.5

9.1

Meets Requirements

Average: 8.7

9.0

Customer Segment Breakdown

Small Business

89%

Mid Market

Enterprise

#14

The Trade Desk

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.2

Ease of Use

Average: 8.5

8.2

Meets Requirements

Average: 8.7

8.7

Customer Segment Breakdown

Small Business

26%

Mid Market

46%

Enterprise

27%

#15

Viant Technology

8.1

Overall Usability Score

8.1

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.3

Ease of Use

Average: 8.5

7.9

Meets Requirements

Average: 8.7

8.1

Customer Segment Breakdown

Small Business

40%

Mid Market

40%

Enterprise

20%

#16

ROI Hunter

8.0

Overall Usability Score

8.0

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.2

Ease of Use

Average: 8.5

8.4

Meets Requirements

Average: 8.7

8.9

Customer Segment Breakdown

Small Business

29%

Mid Market

36%

Enterprise

35%

#17

illumin

8.0

Overall Usability Score

8.0

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.2

Ease of Use

Average: 8.5

8.2

Meets Requirements

Average: 8.7

8.4

Customer Segment Breakdown

Small Business

58%

Mid Market

30%

Enterprise

13%

#18

CHILI GraFx

7.9

Overall Usability Score

7.9

Usability Score Breakdown

Ease of Admin

Average: 8.6

9.3

Ease of Use

Average: 8.5

8.2

Meets Requirements

Average: 8.7

8.7

Customer Segment Breakdown

Small Business

33%

Mid Market

33%

Enterprise

33%

#19

Choozle

7.9

Overall Usability Score

7.9

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.2

Ease of Use

Average: 8.5

8.3

Meets Requirements

Average: 8.7

8.4

Customer Segment Breakdown

Small Business

74%

Mid Market

21%

Enterprise

#20

Quantcast Platform

7.9

Overall Usability Score

7.9

Usability Score Breakdown

Ease of Admin

Average: 8.6

8.2

Ease of Use

Average: 8.5

8.4

Meets Requirements

Average: 8.7

8.1

Customer Segment Breakdown

Small Business

30%

Mid Market

43%

Enterprise

27%