# Best CRM Software - Page 19

## How Many CRM Software Products Does G2 Track?

**Total Products under this Category:** 1,084

### Category Stats (Jul 2026)

- **Average Rating:** 4.38/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** PipelinePRO (+52.73%) - Among all products in this category, PipelinePRO recorded the largest rating increase compared to last month

_Last updated: July 21, 2026_

## How Does G2 Rank CRM Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 121,700+ Authentic Reviews
- 1,084+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for CRM Software
 ![G2 Grid® for CRM Software plotting products by satisfaction and market presence](https://www.g2.com/categories/crm/grids.png?focus%5B%5D=506&focus%5B%5D=6227&focus%5B%5D=1619&focus%5B%5D=1174041&focus%5B%5D=576&focus%5B%5D=3296&focus%5B%5D=128650&focus%5B%5D=1934)

Highlighted products: Agentforce Sales (formerly Salesforce Sales Cloud), HubSpot Sales Hub, Pipedrive, monday CRM, Zoho CRM, Close, Bigin by Zoho CRM, and ActiveCampaign.

Underlying data: [Grid® JSON](https://www.g2.com/categories/crm/grids.json?focus%5B%5D=agentforce-sales-formerly-salesforce-sales-cloud&focus%5B%5D=hubspot-sales-hub&focus%5B%5D=pipedrive&focus%5B%5D=monday-crm&focus%5B%5D=zoho-crm&focus%5B%5D=close&focus%5B%5D=bigin-by-zoho-crm&focus%5B%5D=activecampaign)

**Sponsored**

### Nutshell

Founded in 2010, Nutshell is an all-in-one sales, marketing and engagement platform that helps B2B organizations work together to win more deals. Simple enough for any user and sophisticated enough for any business, Nutshell is built for teams who are tired of juggling separate sales and marketing tools and don’t want to pay a full-time admin to manage their software. If you're aiming to boost revenue, streamline your sales process, or craft engaging marketing messages, Nutshell could be the solution. Every Nutshell subscription includes unlimited CRM contacts and data storage, fully customizable reporting tools, free data migration assistance, and world-class live support, all at an extremely affordable price. In 2024, Nutshell introduced Nutshell Marketing and Nutshell Engagement. Nutshell Marketing helps businesses create compelling email campaigns and landing pages to drive audience engagement, while Nutshell Engagement connects you with leads and customers throughout the sales journey via web chat and text messaging. Nutshell also integrates with popular tools like Google Workspace/Gmail, Microsoft Office/Outlook, QuickBooks Online, Intercom, and Slack. Nutshell also offers a mobile version, allowing sales reps to create, search, and edit contact information while in the field. Nutshell serves thousands of businesses around the world and has been named a top CRM for both user-friendliness and affordability. Nutshell has been honored as a "Leader" in G2's Grid® Report for CRM every quarter since Fall 2020.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=paid_promo&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=179&secure%5Bchosen_at%5D=2026-07-30T01%3A33%3A01Z&secure%5Bmedium%5D=sponsored&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1589&secure%5Bresource_id%5D=179&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fcrm%3Fpage%3D19%26trk%3Dpublic_post_share-update_update-text&secure%5Btoken%5D=15d1ee7ccec1ad495689bb118f64aa1175a5b4349a3a03dc70c09f22a45e1544&secure%5Burl%5D=https%3A%2F%2Fwww.nutshell.com%2Flp%2Fcrm%3Futm_source%3Dg2%26utm_medium%3Dpaid%26utm_campaign%3Dpaid-promotions%26utm_term%3Dcrm&secure%5Burl_type%5D=paid_promos)

### [Team365 CRM](https://www.g2.com/products/team365-crm/reviews)

What is Team365 CRM? Team365 CRM is a cloud-based, integrated customer relationship management platform that caters to the needs of businesses and industries of all sizes and types. Over 150,000 businesses across the world use Team365 CRM to build lasting customer relationships and maximize team productivity. Our expanded support for phone, email, live chat and in-person meetings make Team365 CRM the most tightly integrated system in the market. Team365's AI-powered sales assistant, AI provides advanced interpretations, solutions and predictions for salespeople. Your sales team can spend more time selling instead of entering data with the help of workflow automation, lead scoring, real-time notifications and built-in gamification. Our key features include: - Lead Management - Workflow Automation - Advanced Analytics - Process Management - Marketing Automation - Pipeline Management Automate routine sales, marketing, and support functions using Team365 CRM, giving you more time to concentrate on your customers. Create optimized workflows that help you reduce manual data entry, eliminate redundancies, and speed up your overall process. Accelerate your sales team's productivity with accurate forecasts of potential revenue, and make use of productivity games to exceed your sales quotas. Set up multiple currencies, use AI predictions to prioritize leads and deals likely to convert, and track website visitors to convert more prospects. Get your marketing and sales teams on the same page. Generate new leads, execute targeted email marketing campaigns, and compare ad spending to sales revenue using the Google Ads integration. Your security is our top priority. We understand that every organization needs to strike the right balance between protecting their customers' data and giving employees the freedom to get their work done. Team365 CRM succeeds in meeting both of these requirements.

**Average Rating:** 4.4/5.0

**Total Reviews:** 7

#### How Do G2 Users Rate Team365 CRM?

- **Workflow Capability:** 8.3/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 7.1/10 (Category avg: 8.7/10)
- **Opportunity & Pipeline Mgmt.:** 8.8/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Team365 CRM?

- **Seller:** [Allegiet Unified Technology Pvt Ltd](https://www.g2.com/sellers/allegiet-unified-technology-pvt-ltd)
- **Year Founded:** 2009
- **HQ Location:** New Delhi, IN
- **Twitter:** @team365\_crm  
4 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6e1c000d542c91c5ac1c85c15c593385389fc087936636430066c016466414f5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fteam365crm&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 50% Small

#### What Do G2 Reviewers Say About Team365 CRM?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Team365 CRM, which promotes organization and clarity in task management.
- Users appreciate the **organization efficiency** of Team365 CRM, which simplifies task management and follow-ups beautifully.
- Users appreciate the **easy-to-use task management** features of Team365 CRM, enhancing organization and clarity in their workflow.

##### Cons

- Users often experience **slow loading times** with Team365 CRM, which can impact their overall efficiency and satisfaction.
- Users experience **slow performance** at times, with some features taking longer to load, affecting usability.

#### What Are Recent G2 Reviews of Team365 CRM?

**["Stellar simplified CRM for all scale of business"](https://www.g2.com/survey_responses/team365-crm-review-9306915)**

**Rating:** 5.0/5.0 stars

_— Vivek M._

[Read full review](https://www.g2.com/survey_responses/team365-crm-review-9306915)

**["Team365 CRM: A Vital, Cloud-Based Pipeline That Boosts Productivity"](https://www.g2.com/survey_responses/team365-crm-review-12643026)**

**Rating:** 5.0/5.0 stars

_— Florence N._

[Read full review](https://www.g2.com/survey_responses/team365-crm-review-12643026)

### [work4all](https://www.g2.com/products/work4all/reviews)

work4all is the award-winning all-in-one software that combines commercial functions, communication and document storage, and project management. The clearly arranged work4all desktop displays all information on customers, suppliers or projects as a digital file. Additional functions such as time tracking, warehouse management, ticket management as well as many industry-specific extensions make work4all the central control element of your company. Founded in 1990, with over 1.000 clients and 30 years of experience we are one of the leading CRM/ERP providers in Germany.

**Average Rating:** 4.7/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate work4all?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)
- **Workflow Capability:** 7.2/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 8.9/10 (Category avg: 8.7/10)
- **Opportunity & Pipeline Mgmt.:** 8.3/10 (Category avg: 8.6/10)

#### Who Is the Company Behind work4all?

- **Seller:** [work4all](https://www.g2.com/sellers/work4all)
- **Year Founded:** 1990
- **HQ Location:** Koln, NRW
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7f66ad0cc753a93de4136d7648d41368906c6017830ca7d3baca16edec2f12d7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwork4all-gmbh-koeln%2F&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 91% Small, 9% Medium

#### What Do G2 Reviewers Say About work4all?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of work4all, thanks to its clean menu and simple onboarding process.
- Users appreciate the **smooth integration** of work4all, effectively consolidating CRM and ERP functionalities in one place.
- Users find the **intuitive interface** of work4all to be clean and easy to navigate, enhancing usability.
- Users appreciate the **simplicity of the interface** , making it easy to navigate and streamline operations.
- Users find the **user-friendly interface** of work4all makes it simple to navigate and manage tasks efficiently.

##### Cons

- Users experience a **lack of comprehensive customer data layout** , making onboarding and training time-consuming and inefficient.
- Users find the **incomplete information** regarding customer data tedious, complicating onboarding and training processes for employees.
- Users feel the lack of **language features** in work4all hinders their translation efficiency and productivity.
- Users find the **steep learning curve** challenging, as onboarding and training can be time-consuming and inefficient.
- Users struggle with the **lack of language features** , finding translation time-consuming and inefficient for their needs.

#### What Are Recent G2 Reviews of work4all?

**["We started with Work4All 8 years ago, we were able to grow with it and adapt to all circumstances."](https://www.g2.com/survey_responses/work4all-review-8486703)**

**Rating:** 5.0/5.0 stars

_— Dr. Louis B._

[Read full review](https://www.g2.com/survey_responses/work4all-review-8486703)

**["Perfect for medium-sized businesses with growth plans"](https://www.g2.com/survey_responses/work4all-review-8379294)**

**Rating:** 5.0/5.0 stars

_— Lennart K._

[Read full review](https://www.g2.com/survey_responses/work4all-review-8379294)

### [Zenible](https://www.g2.com/products/zenible/reviews)

The intelligent platform for solo founders, freelancers & consultants - CRM, finances, bookings, meetings, insights & intelligence in one.

**Average Rating:** 5.0/5.0

**Total Reviews:** 7

#### Who Is the Company Behind Zenible?

- **Seller:** [SAS Data Services](https://www.g2.com/sellers/sas-data-services)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Zenible?

**["Zenible Centralizes and Simplifies Your Workflow"](https://www.g2.com/survey_responses/zenible-review-12793750)**

**Rating:** 5.0/5.0 stars

_— Adel S._

[Read full review](https://www.g2.com/survey_responses/zenible-review-12793750)

**["Zenible: All-in-One Solution for Social Media Managers"](https://www.g2.com/survey_responses/zenible-review-12818468)**

**Rating:** 5.0/5.0 stars

_— Xaramaya K._

[Read full review](https://www.g2.com/survey_responses/zenible-review-12818468)

### [aACE](https://www.g2.com/products/aace/reviews)

aACE is a comprehensive business management solution designed for companies that have outgrown small-business packages and patchwork solutions or are frustrated by the poor performance of expensive ERP systems. aACE’s core functionality includes: • Accounting • Customer Relationship Management (CRM) • Enterprise Resource Planning (ERP) • Material Requirements Planning (MRP) • Inventory Management • Order Management • Production Management • Shipping and Receiving Management • Calendar and Scheduling Management As the letters in our name suggest, aACE unifies A-ccounting, C-ustomer relationship management, and E-nterprise resource planning into an integrated package. The accounting module provides completely auditable general ledger, payables, receivables, inventory and balance sheet capabilities. The CRM module allows users to manage relationships with vendors and partners, as well as monitor leads, sales, quotes and overall business performance. The ERP module integrates sales, operations and accounting tools. aACE also offers integrations with payment processing, email marketing, shipping, e-commerce, and other tools. aACE offers on-premise, cloud-based, and browser-based business management software for small and midsize manufacturing, distribution, and professional services businesses. aACE is available with monthly subscription pricing. iOS mobile apps are also available. FLEXIBILITY aACE accommodates most client needs right out of the box. And because it is built on the Claris FileMaker platform, aACE can be customized easily, efficiently, and cost effectively. Each business has unique in-house expertise acquired during their years in business, and aACE makes it simple to translate those insights into custom apps that streamline processes, boost productivity, and maximize a company’s competitive advantage. VERSATILITY Our track record of enthusiastic customers spans a wide range of industries, including professional services, wholesale distribution, and light manufacturing. These organizations have as few as five and as many as 500 personnel. But they all share the same need for an integrated, cost-effective, cross-platform suite of business management software that is robust enough to support their entire operation — and that’s where aACE comes in. TESTIMONIALS aACE clients have called our solution “the best in everything,” “a major improvement over QuickBooks,” and “a critical component to the success of our company’s future.” We’re constantly hearing from our clients that their day-to-day operations have improved since implementing aACE. For example: • Derek Navratil from Essential Water Solutions Inc.: “[The aACE team] initially struck me as unique, refreshingly knowledgeable, and very in-tune with the modern demands of an ERP software package – solving problems with their software that no one else seemed to give a second thought.” • Daniel Chapman from Redd Remedies: “aACE software is easy to use, intuitive, logical, and easily customized. It is clear that the architecture of aACE has been very well thought out. We were able to automate some previously manual processes that is resulting in literally hundreds of saved labor hours each month." PAIN-POINTS SOLVED aACE offers a compelling alternative for business owners who question the ROI from other software: • Browser-based packages like NetSuite • Open-source packages like xTuple • Client/server packages like QuickBooks, Dynamics, and Sage aACE provides greater visibility, accuracy, and velocity in your operations, solving the inefficiencies and lost opportunities that arise from a software package not carefully fitted to your business’ unique needs. To see aACE in action, visit showme.aacesoft.net.

**Average Rating:** 4.8/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate aACE?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)
- **Workflow Capability:** 8.3/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 8.3/10 (Category avg: 8.7/10)
- **Opportunity & Pipeline Mgmt.:** 6.7/10 (Category avg: 8.6/10)

#### Who Is the Company Behind aACE?

- **Seller:** [aACE Software](https://www.g2.com/sellers/aace-software)
- **Year Founded:** 2002
- **HQ Location:** Boise
- **Twitter:** @aACEsoft  
226 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=42345ecbd12bded560cfafb63225d512979a6f56fe07df152463b552deaa9d9f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Favant-garde-information-solutions-llc%2F&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 64% Small, 27% Medium

#### What Do G2 Reviewers Say About aACE?

_AI-generated summary from verified user reviews_

##### Pros

- Users find aACE to be **extremely user-friendly** , simplifying operations and enhancing overall business efficiency.
- Users find aACE provides **seamless accounting solutions** , enhancing efficiency and unifying business management on one platform.
- Users appreciate the **unified accounting management** of aACE, enhancing efficiency and simplifying data entry for growing businesses.
- Users appreciate the **all-in-one solutions** of aACE, simplifying management tasks and improving overall business efficiency.
- Users value aACE for its **comprehensive business management solutions** , enhancing efficiency and data integration for growing companies.

##### Cons

- Users find the **inadequate reporting** options frustrating, lacking necessary detail and flexibility for effective data analysis.
- Users find the **limited reporting options** frustrating, requiring manual workarounds for detailed analysis.
- Users feel let down by the **limited reporting features** in aACE, finding them basic and lacking flexibility.
- Users find the **poor reporting** functionality frustrating, lacking the detail and flexibility required for effective analysis.
- Users find the **report customization options lacking** , struggling with basic features and tedious export processes for detailed analysis.

#### What Are Recent G2 Reviews of aACE?

**["Strong Tool for Cross-Border Data Compliance, Held Back by Imports & Local Support Gaps"](https://www.g2.com/survey_responses/aace-review-12970294)**

**Rating:** 4.0/5.0 stars

_— Wasserman A._

[Read full review](https://www.g2.com/survey_responses/aace-review-12970294)

**["Customize to fit out distinctive business requirements"](https://www.g2.com/survey_responses/aace-review-10364788)**

**Rating:** 4.5/5.0 stars

_— George M._

[Read full review](https://www.g2.com/survey_responses/aace-review-10364788)

#### What Are G2 Users Discussing About aACE?

- [What is aACE used for?](https://www.g2.com/discussions/what-is-aace-used-for)

### [absoluteBUSY](https://www.g2.com/products/absolutebusy/reviews)

absoluteBUSY -web CRM" is a web based CRM solution for contact management, marketing and sales support, project tracking and other CRM related tasks.

**Average Rating:** 4.7/5.0

**Total Reviews:** 6

#### How Do G2 Users Rate absoluteBUSY?

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 8.9/10)
- **Workflow Capability:** 10.0/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 10.0/10 (Category avg: 8.7/10)
- **Opportunity & Pipeline Mgmt.:** 8.3/10 (Category avg: 8.6/10)

#### Who Is the Company Behind absoluteBUSY?

- **Seller:** [Absolutebusy](https://www.g2.com/sellers/absolutebusy)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 33% Large

#### What Are Recent G2 Reviews of absoluteBUSY?

**["It's great"](https://www.g2.com/survey_responses/absolutebusy-review-7637486)**

**Rating:** 5.0/5.0 stars

_— Verified User in Accounting_

[Read full review](https://www.g2.com/survey_responses/absolutebusy-review-7637486)

**["A great overall user experience!"](https://www.g2.com/survey_responses/absolutebusy-review-7365310)**

**Rating:** 4.5/5.0 stars

_— Rai G._

[Read full review](https://www.g2.com/survey_responses/absolutebusy-review-7365310)

#### What Are G2 Users Discussing About absoluteBUSY?

- [What is absoluteBUSY used for?](https://www.g2.com/discussions/what-is-absolutebusy-used-for)

### [Meritto](https://www.g2.com/products/meritto/reviews)

Meritto is a flagship product of NoPaperForms, empowering over 1200 educational organizations across the globe to grow their enrollments. Our comprehensive suite of purpose-built tools – Enrollment Cloud, Education CRM, Application Platform, Education Payment Cloud, and Modern Engagement Suite – functions like a well-oiled Operating System for Student Recruitment and Enrollment, seamlessly addressing every aspect of the enrollment process. Everybody from EdTech Companies, Coaching & Training Institutes, Study Abroad Consultants, K12 Schools, Play & Pre-Schools to Higher Education Institutions, love us for what we do. The reason? It’s how we purpose-build to keep them enrolling with insights gained from serving hundreds of educational organizations. Whatever the challenge is, it’s likely we already have a solution for it.

**Average Rating:** 4.8/5.0

**Total Reviews:** 20

#### How Do G2 Users Rate Meritto?

- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 8.9/10)
- **Workflow Capability:** 10.0/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 10.0/10 (Category avg: 8.7/10)
- **Opportunity & Pipeline Mgmt.:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Meritto?

- **Seller:** [NoPaperForms](https://www.g2.com/sellers/nopaperforms)
- **Year Founded:** 2016
- **HQ Location:** Gurugram, Haryana
- **Twitter:** @merittoofficial  
190 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b6370c3cd5170481b0fac2c198e59f2be919abd39eab88dace8776205f2f050b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmeritto&secure%5Burl_type%5D=linkedin_company_website)  
550 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Education Management, Higher Education
- **Company Size:** 70% Medium, 15% Small

#### What Do G2 Reviewers Say About Meritto?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **centralized lead management** of Meritto, streamlining organization and enhancing follow-up efficiency.
- Users value the **efficiency** of Meritto, as it streamlines lead management and enhances team productivity effortlessly.
- Users appreciate the **centralized tracking and automation** of leads in Meritto, enhancing their efficiency and organization.
- Users value the **ease of use** of Meritto, which streamlines lead management and enhances team productivity effortlessly.
- Users value the **organizational efficiency** of Meritto, enabling streamlined lead management and improved communication.

##### Cons

- Users find the **learning curve steep** with Meritto, especially when navigating complex features and settings.
- Users find **limited customization** of reports challenging, making it difficult to obtain specific insights effectively.
- Users find Meritto's **interface complex and confusing** , particularly for those unfamiliar with CRM tools, hindering ease of use.
- Users find **reporting inadequate** , as customization is challenging and insights require external support, complicating the user experience.
- Users experience **slow performance** with Meritto, especially when managing large numbers of leads, impacting efficiency.

#### What Are Recent G2 Reviews of Meritto?

**["Easy Lead Filtering and Pipeline Creation in Meritto"](https://www.g2.com/survey_responses/meritto-review-12947104)**

**Rating:** 5.0/5.0 stars

_— Yatender R._

[Read full review](https://www.g2.com/survey_responses/meritto-review-12947104)

**["Purpose-Built for Education Admissions"](https://www.g2.com/survey_responses/meritto-review-11887944)**

**Rating:** 4.5/5.0 stars

_— Komal W._

[Read full review](https://www.g2.com/survey_responses/meritto-review-11887944)

#### What Are G2 Users Discussing About Meritto?

- [What is NoPaperForms used for?](https://www.g2.com/discussions/what-is-nopaperforms-used-for)

### [Olqan](https://www.g2.com/products/olqan/reviews)

The Complete All-in-One Business Management Platform Olqan is the revolutionary all-in-one business management software that transforms chaotic operations into streamlined success. This comprehensive business platform eliminates the frustration of juggling multiple tools by centralizing everything you need to manage and grow your business in one powerful dashboard. The Ultimate Business Management Solution Think of Olqan as your business command center – a unified platform where project management, team collaboration, customer relationship management, and business analytics work seamlessly together. Whether you're a small business owner, entrepreneur, or growing company, Olqan adapts to your unique workflow and scales with your success. Solving Critical Business Management Challenges Traditional business software forces you to switch between countless applications, creating data silos and workflow inefficiencies. Olqan's integrated business platform eliminates these pain points by offering: Centralized business operations that connect all departments Process automation that saves hours of manual work Real-time business analytics for data-driven decisions Team collaboration tools that boost productivity Scalable business solutions that grow with your company Who Benefits from Olqan's Business Management Platform? This all-in-one business tool serves diverse professionals including business owners, CEOs, operations managers, department heads, solopreneurs, and freelancers. Companies across industries use Olqan to replace fragmented business software with one comprehensive solution. Key Features of Olqan Business Platform Olqan's business management software includes essential modules for project management, customer relationship management (CRM), workflow automation, business intelligence, and team collaboration. This integrated approach ensures your business processes flow smoothly without data loss or communication gaps. Why Choose Olqan Over Other Business Management Tools? Unlike point solutions that require multiple subscriptions, Olqan provides complete business management in one platform. The user-friendly interface requires minimal training, while flexible architecture customizes to any industry. Most importantly, this cost-effective solution replaces numerous business applications with one powerful platform. Transform Your Business Operations Today Olqan revolutionizes how modern businesses operate by turning fragmented workflows into efficient, automated business processes. Experience what business management should feel like with a platform designed for business growth, operational efficiency, and long-term success. Ready to streamline your business operations? Discover how Olqan's all-in-one business platform can transform your company's productivity and growth potential.

**Average Rating:** 5.0/5.0

**Total Reviews:** 6

#### How Do G2 Users Rate Olqan?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)
- **Workflow Capability:** 10.0/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 10.0/10 (Category avg: 8.7/10)
- **Opportunity & Pipeline Mgmt.:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Olqan?

- **Seller:** [Olqan](https://www.g2.com/sellers/olqan)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bc453ea52f1ee66b09f9bd2bfbe5c74ae6e838e5bf9c17bca00fd85a42af7bc4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Folqan%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About Olqan?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Olqan to be **exceptionally easy to use** , streamlining multiple functions into a clean, efficient interface.
- Users appreciate the **automation features** of Olqan, saving them significant time and streamlining their processes.
- Users value the **time-saving automation** of Olqan, streamlining their tasks across various functions efficiently.
- Users commend the **helpful customer support** from the Olqan team, assisting with account setups and operations.
- Users find Olqan's **easy setup** process efficient, complemented by supportive team assistance for smooth account configuration.

##### Cons

- Users find the **integration issues** with Olqan frustrating due to the absence of a mobile app and limited compatibility.
- Users are disappointed by the **missing features** , particularly the absence of a mobile app and limited integrations.

#### What Are Recent G2 Reviews of Olqan?

**["Highly Versatile with Excellent Support"](https://www.g2.com/survey_responses/olqan-review-12610450)**

**Rating:** 5.0/5.0 stars

_— Sochenda H._

[Read full review](https://www.g2.com/survey_responses/olqan-review-12610450)

**["Comprehensive Platform for Small Business"](https://www.g2.com/survey_responses/olqan-review-12961108)**

**Rating:** 5.0/5.0 stars

_— Ibrahim B._

[Read full review](https://www.g2.com/survey_responses/olqan-review-12961108)

### [Outseta](https://www.g2.com/products/outseta/reviews)

Outseta is an all-in-one platform that brings together the core tools needed to run many types of small businesses—including payments, authentication, CRM, email, and help desk tools. Most of our customers are building online businesses and charge their customers using a subscription or membership model—although we support one-time payments, too. Outseta is commonly used to build membership websites, SaaS products, online courses, online communities, and sell productized services.

**Average Rating:** 4.6/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Outseta?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Outseta?

- **Seller:** [Outseta](https://www.g2.com/sellers/outseta)
- **Year Founded:** 2016
- **HQ Location:** San Diego, US
- **Twitter:** @outseta  
6,499 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=730ae07a0927ad6cfcb6d63a20e6adfcc9b086f2822b48194c780e06e9546733&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Foutseta&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 82% Small, 9% Medium

#### What Do G2 Reviewers Say About Outseta?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **fast and helpful customer support** from Outseta, making onboarding and integration seamless and efficient.
- Users praise Outseta for its **ease of use** due to a simple UI and intuitive layout, ensuring smooth onboarding.
- Users commend Outseta's **easy implementation** , appreciating the intuitive interface and supportive onboarding process.
- Users value the **easy integrations** with Outseta, finding implementation straightforward and support highly responsive.
- Users commend the **easy setup** process of Outseta, appreciating intuitive design and responsive support during onboarding.

##### Cons

- Users find the **steep learning curve** challenging, especially transitioning from Webflow due to unfamiliar concepts.
- Users find it **difficult to learn** Outseta, especially transitioning from Webflow, which increases the learning curve.
- Users find the **learning curve steep** when transitioning from Webflow to Outseta, affecting usability.
- Users find the **learning difficulty** challenging when transitioning from Webflow to Outseta, impacting their overall experience.
- While suitable for small startups, users find **limited features** may not meet the needs of larger businesses.

#### What Are Recent G2 Reviews of Outseta?

**["First-Class Experience with Outseta — One of the Best Providers I've Used"](https://www.g2.com/survey_responses/outseta-review-13047830)**

**Rating:** 5.0/5.0 stars

_— Verified User in Financial Services_

[Read full review](https://www.g2.com/survey_responses/outseta-review-13047830)

**["Easy Setup and a User-Friendly Experience"](https://www.g2.com/survey_responses/outseta-review-12639263)**

**Rating:** 5.0/5.0 stars

_— Tyler M._

[Read full review](https://www.g2.com/survey_responses/outseta-review-12639263)

#### What Are G2 Users Discussing About Outseta?

- [What is Outseta used for?](https://www.g2.com/discussions/what-is-outseta-used-for)

### [Reevo](https://www.g2.com/products/reevo/reviews)

Reevo is the AI-native sales platform that runs prospecting, outreach, conversation intelligence, deal management, forecasting, and coaching on the full context of your business. Because every call, email, meeting, and deal update lives in a single memory, Reevo AI has a complete view of every account and can act on it – drafting follow-ups, updating the CRM, and flagging deal risk across the pipeline. Over time it learns how your team actually sells – your stages, signals, and patterns – and gets more accurate about your buyers. That shared memory also carries your team's knowledge, so new sellers ramp with the same account context and institutional know-how your top reps have, instead of rebuilding it from scratch. Layer Reevo over the tools you already use, or run it as your CRM and system of record out of the box. Because it works from one source of truth rather than partial views, your team spends less time on manual updates and makes decisions on the full picture.

**Average Rating:** 4.9/5.0

**Total Reviews:** 6

#### How Do G2 Users Rate Reevo?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)
- **Workflow Capability:** 10.0/10 (Category avg: 8.5/10)
- **Opportunity & Pipeline Mgmt.:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Reevo?

- **Seller:** [Reevo](https://www.g2.com/sellers/reevo)
- **Company Website:** reevo.ai
- **Year Founded:** 2024
- **HQ Location:** Santa Clara, California, United States
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cfa279f87f58526466111de04220818d863f740c4ac6ac48edc18ebd89805471&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Freevo-ai%2F&secure%5Burl_type%5D=linkedin_company_website)  
57 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Reevo?

**["Next Level CRM - Meeting Notes + Opportunity Tracking with AI Summaries"](https://www.g2.com/survey_responses/reevo-review-12634730)**

**Rating:** 5.0/5.0 stars

_— Tim H._

[Read full review](https://www.g2.com/survey_responses/reevo-review-12634730)

**["Fast-Moving, AI-Powered CRM That Simplifies Our Stack"](https://www.g2.com/survey_responses/reevo-review-12613107)**

**Rating:** 4.5/5.0 stars

_— Oliver G._

[Read full review](https://www.g2.com/survey_responses/reevo-review-12613107)

### [Serviceform](https://www.g2.com/products/serviceform/reviews)

Serviceform – The only software your business needs for Sales, Support and Marketing Have website visitors but not converting them into customers? Let's change that! Serviceform helps businesses around the world to convert website visitors into revenue. This is done by combining lead generation tools, analytics to identify the behaviour of the website visitors and a CRM to provide a single solution for website conversion and customer management. Our vision is to be a globally leading company focused on pushing the boundaries of online lead generation and communication. We want to be the only software your business needs for Sales, Support and Marketing. Serviceform is a Finland-based SaaS company. We are committed to growing the best possible lead generation tools and analytics tools. We want to allow business owners to make educated decisions and grow their businesses predictably. About our technology, we provide an all-in-one software platform that helps companies simplify their sales, marketing, and customer support process. • The only 6 website conversion tools you'll need: Chatbot, Live chat, Dynamic form, Conversational landing page, Engagement chatbot, Popup, and Floating bar. • Management tools: Flex xRM, Ourly Meeting scheduler, Website analytics, and Cookie banner. • Communication tools: Social inbox, Email and SMS campaign builder. Check us out at Serviceform.com!

**Average Rating:** 4.8/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Serviceform?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)
- **Workflow Capability:** 10.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Serviceform?

- **Seller:** [Serviceform](https://www.g2.com/sellers/serviceform)
- **Year Founded:** 2017
- **HQ Location:** Turku, FIN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9c2f9c79701cbc29e2abaecb297de4760c9658ebb3e9b4d9c29fdec97d2a89b5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flinkedin-serviceform&secure%5Burl_type%5D=linkedin_company_website)  
80 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 90% Small

#### What Are Recent G2 Reviews of Serviceform?

**["Making our workflow easy and helps us to use our database more effectively"](https://www.g2.com/survey_responses/serviceform-review-8022885)**

**Rating:** 5.0/5.0 stars

_— Dr. Pravarti M._

[Read full review](https://www.g2.com/survey_responses/serviceform-review-8022885)

**["We use Serviceform's chatbot, cookies and lead bar on our website. Everything has worked really well"](https://www.g2.com/survey_responses/serviceform-review-7883435)**

**Rating:** 5.0/5.0 stars

_— Alina S._

[Read full review](https://www.g2.com/survey_responses/serviceform-review-7883435)

#### What Are G2 Users Discussing About Serviceform?

- [What is Serviceform used for?](https://www.g2.com/discussions/what-is-serviceform-used-for)

### [SmartSearch](https://www.g2.com/products/smartsearch-smartsearch/reviews)

SmartSearch is a leading global talent acquisition and staffing management SaaS platform that enables companies to effectively identify, recruit, onboard, and nurture top talent. We consistently drive innovation, providing scalable and configurable software for the unique needs of staffing professionals. SmartSearch is the go-to platform for hiring the right talent at the right time. We design human-centered recruitment solutions that enable organizations to hire better, faster, and smarter. Our all-in-one talent acquisition platform serves thousands of recruiting professionals worldwide, offering comprehensive applicant tracking, CRM, hiring manager collaboration, e-signature, onboarding automation, and more. SmartSearch’s flexible architecture has made the enterprise-grade solution available to organizations across all markets, delivering tailored solutions to meet diverse needs.

**Average Rating:** 4.0/5.0

**Total Reviews:** 30

#### How Do G2 Users Rate SmartSearch?

- **Has the product been a good partner in doing business?:** 7.9/10 (Category avg: 8.9/10)
- **Contact & Account Management:** 5.8/10 (Category avg: 8.7/10)
- **Opportunity & Pipeline Mgmt.:** 5.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind SmartSearch?

- **Seller:** [SmartSearch](https://www.g2.com/sellers/smartsearch)
- **Year Founded:** 1986
- **HQ Location:** Oceanside, CA
- **Twitter:** @SmartSearchATS  
1,711 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=566baf1402b32dd7c1dbd33e34f338e98dd1c564f51866ec6e6b5e4f5890fbc9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3071627%2F&secure%5Burl_type%5D=linkedin_company_website)  
32 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Staffing and Recruiting, Information Technology and Services
- **Company Size:** 50% Medium, 30% Small

#### What Are Recent G2 Reviews of SmartSearch?

**["SmartSearch does what we need!!"](https://www.g2.com/survey_responses/smartsearch-review-7615251)**

**Rating:** 5.0/5.0 stars

_— Dan F._

[Read full review](https://www.g2.com/survey_responses/smartsearch-review-7615251)

**["SEAMLESS transition from a cumberson legacy ATS to a very functional and user friendly new platform."](https://www.g2.com/survey_responses/smartsearch-review-7616138)**

**Rating:** 5.0/5.0 stars

_— David H._

[Read full review](https://www.g2.com/survey_responses/smartsearch-review-7616138)

#### What Are G2 Users Discussing About SmartSearch?

- [What is SmartSearch used for?](https://www.g2.com/discussions/what-is-smartsearch-used-for)

### [SugarCRM](https://www.g2.com/products/sugarcrm-sugarcrm/reviews)

SugarAI is an AI-native CRM platform built for B2B sales, marketing, and service teams that need more than a system of record — they need a system of action. Designed for precision selling, SugarAI transforms raw customer and prospect data into clear, guided next steps, so sellers always know where to focus, who to engage, and what to do next. At the heart of the platform is AI that works continuously in the background — surfacing high-value opportunities, flagging pipeline risks before deals slip, and pulling together the right account context before every customer conversation. Rather than adding dashboards and complexity, SugarAI simplifies the selling experience: reps spend less time searching for information and more time closing business. SugarAI is purpose-built for account-based industries with complex sales cycles, large product catalogs, and long-term customer relationships — including wholesale distribution, manufacturing, and professional services. Its deep integration with ERP systems means sales teams get a complete picture of each account, combining transactional back-office data with CRM intelligence to spot churn risks, reorder opportunities, and buying pattern changes that would otherwise go unnoticed. For sales managers, SugarAI makes coaching easier by surfacing where deals are stalled and which reps need support — turning pipeline reviews into targeted, actionable conversations. For revenue operations teams, its no-code and low-code workflow configuration, combined with seamless integration across modern and legacy systems, means faster time to value and lower total cost of ownership. Named a Leader in Sales Force Automation by Nucleus Research for 2026 and trusted by more than 4,000 companies across 120+ countries, SugarAI is backed by a community of over one million users. Customers consistently report significant improvements in sales productivity, forecast accuracy, pipeline growth, and customer retention after adopting the platform. Whether you're evaluating AI-powered CRM software, sales automation tools, revenue intelligence platforms, or looking to replace a legacy CRM with something that actually drives results — SugarAI delivers intelligence that turns signals into action, at every stage of the customer lifecycle.

**Average Rating:** 4.3/5.0

**Total Reviews:** 6

#### Who Is the Company Behind SugarCRM?

- **Seller:** [SugarAI](https://www.g2.com/sellers/sugarai)
- **Year Founded:** 2004
- **HQ Location:** Cupertino, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4e1bd8f21728ff6dc10cd57d44fb253d9aab32e296ddc23af0d3f1996bafb6e9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F17345%2F&secure%5Burl_type%5D=linkedin_company_website)  
570 employees on LinkedIn®
- **Phone:** +1 (408) 454-6900

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Are Recent G2 Reviews of SugarCRM?

**["Highly Customizable CRM with Robust AI Analytics"](https://www.g2.com/survey_responses/sugarcrm-review-12773921)**

**Rating:** 4.5/5.0 stars

_— Aakanksha S._

[Read full review](https://www.g2.com/survey_responses/sugarcrm-review-12773921)

**["Powerful SugarBPM Workflows and Surprisingly Accurate Sugar Predict 2.0 Scoring"](https://www.g2.com/survey_responses/sugarcrm-review-12383164)**

**Rating:** 4.0/5.0 stars

_— Priyeta s._

[Read full review](https://www.g2.com/survey_responses/sugarcrm-review-12383164)

### [SYDLE ONE](https://www.g2.com/products/sydle-one/reviews)

SYDLE ONE is an all-in-one corporate digital platform that provides several solutions in one place, allowing you to keep up with the digital transformation. The platform provides you with native and seamlessly integrated solutions, flexible architecture to connect other corporate systems and applications, and many extra resources to enrich your users’ experience. Take a look at a few SYDLE ONE solutions available in different plans: · BPM: business process automation and workflows. · ECM: centralized data and complete content and document management. · Analytics: real-time business indicators. · CRM: 360-degree customer relationship management. · Service Desk: complete management of your tickets and customer service. · Service Portal: next-level self-service and relationship portals. · SYBOX: solutions for shared services, such as HR, procurement, finance, and more. · E-commerce: an online sales platform with integrated front-end and back-end. · Billing: billing management, with pricing, invoicing, collecting, and more. Learn more at www.sydle.com.

**Average Rating:** 4.4/5.0

**Total Reviews:** 9

#### How Do G2 Users Rate SYDLE ONE?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.9/10)
- **Workflow Capability:** 8.3/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 5.0/10 (Category avg: 8.7/10)
- **Opportunity & Pipeline Mgmt.:** 5.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind SYDLE ONE?

- **Seller:** [SYDLE](https://www.g2.com/sellers/sydle)
- **HQ Location:** Global, OO
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e3194ad03c5e0881a7273a89ae4f6a11ed8a33653b4570bf0d999793d2f04463&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F562384&secure%5Burl_type%5D=linkedin_company_website)  
295 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 60% Medium, 40% Small

#### What Do G2 Reviewers Say About SYDLE ONE?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **centralized management** of SYDLE ONE, streamlining workflows and enhancing efficiency with ease of integration.
- Users appreciate the **configuration ease** of SYDLE ONE, finding setup intuitive and workflows easily adaptable to business needs.
- Users value the **customizability** of SYDLE ONE, enhancing workflow adaptability to meet diverse business needs effectively.
- Users value the **customization options** of SYDLE ONE, allowing easy adaptation to diverse business workflows and needs.
- Users appreciate the **deployment ease** of SYDLE ONE, highlighting its straightforward setup and intuitive onboarding process.

##### Cons

- Users find the **difficult learning curve** for SYDLE ONE challenging, suggesting improved onboarding and documentation for better understanding.
- Users face **integration issues** due to the steep learning curve and lack of documentation for advanced workflows.
- Users note a significant **lack of guidance** , finding the learning curve steep and tutorials inadequate for smooth onboarding.
- Users find a **lack of tutorials** challenging, complicating the learning process and hampering effective utilization of SYDLE ONE.
- Users note a steep **learning curve** for SYDLE ONE, suggesting improved onboarding and documentation for new users.

#### What Are Recent G2 Reviews of SYDLE ONE?

**["All-in-One Low-Code Platform That Streamlines Workflow Automation"](https://www.g2.com/survey_responses/sydle-one-review-12933204)**

**Rating:** 4.0/5.0 stars

_— Verified User in Oil & Energy_

[Read full review](https://www.g2.com/survey_responses/sydle-one-review-12933204)

**["SYDLE ONE, pretty interface, useful tools and a great CRM project."](https://www.g2.com/survey_responses/sydle-one-review-11039188)**

**Rating:** 5.0/5.0 stars

_— Dafne M._

[Read full review](https://www.g2.com/survey_responses/sydle-one-review-11039188)

#### What Are G2 Users Discussing About SYDLE ONE?

- [What is SYDLE ONE used for?](https://www.g2.com/discussions/what-is-sydle-one-used-for)

### [Acsellerate](https://www.g2.com/products/acsellerate/reviews)

Acsellerate® is a leading sales intelligence and CRM solution for small business that integrates business data helping you quickly and easily understand your customers and turn those insights into tangible results. Sales Intelligence & CRM Features: • Integrated CRM • Mobile CRM • Profitability Manager • Reporting & Analytics • Purchasing Intelligence • Graphical Dashboards

**Average Rating:** 4.2/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate Acsellerate?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.9/10)
- **Workflow Capability:** 9.2/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 8.3/10 (Category avg: 8.7/10)
- **Opportunity & Pipeline Mgmt.:** 7.5/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Acsellerate?

- **Seller:** [ECI Software Solutions](https://www.g2.com/sellers/eci-software-solutions-9e86cb19-2c01-4708-a6d8-ce055f0aff6d)
- **Year Founded:** 1999
- **HQ Location:** Westlake, US
- **Twitter:** @ECISolutions  
1,641 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cc2f759deda561674cdc97776ce299d136c66a6467afb6a426d6a2bafb683ffe&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Feci-software--solutions%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,662 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 80% Small, 20% Medium

#### What Do G2 Reviewers Say About Acsellerate?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **user-friendly interface** of Acsellerate, making sales tracking and forecasting effortless and efficient.
- Users praise Acsellerate for its **highly effective customer support** , enhancing their overall experience with the product.
- Users appreciate the **user-friendly interface and powerful analytics** of Acsellerate, making sales tracking effortless.

##### Cons

- Users experience **slow loading** of reports, which can slightly disrupt their workflow efficiency.
- Users experience **occasional lag in loading reports** , which can slightly hinder their workflow efficiency.

#### What Are Recent G2 Reviews of Acsellerate?

**["Great CRM tool and very much organized"](https://www.g2.com/survey_responses/acsellerate-review-8482611)**

**Rating:** 4.0/5.0 stars

_— Amar K._

[Read full review](https://www.g2.com/survey_responses/acsellerate-review-8482611)

**["Fabolous, of great help"](https://www.g2.com/survey_responses/acsellerate-review-11026924)**

**Rating:** 5.0/5.0 stars

_— Ashwin P._

[Read full review](https://www.g2.com/survey_responses/acsellerate-review-11026924)

#### What Are G2 Users Discussing About Acsellerate?

- [What is Acsellerate used for?](https://www.g2.com/discussions/what-is-acsellerate-used-for) - 1 comment

### [AuroCRM](https://www.g2.com/products/aurocrm/reviews)

AuroCRM is a leading CRM software that helps businesses in many ways. It's help business to make business decisions easily with features like 360-degree view customer insight, helps integrating sales, marketing, and social channels, realtime reporting, and many more features. Our custom CRM Software is designed to meet business requirements and helps businesses to manage and analyze customer data easily. Visit our website to get a free AuroCRM trial!

**Average Rating:** 3.8/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate AuroCRM?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)
- **Workflow Capability:** 8.8/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 9.2/10 (Category avg: 8.7/10)
- **Opportunity & Pipeline Mgmt.:** 9.2/10 (Category avg: 8.6/10)

#### Who Is the Company Behind AuroCRM?

- **Seller:** [Mike Rose](https://www.g2.com/sellers/mike-rose)
- **HQ Location:** Plano, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=715601e2be2fcd9f3ce21d9f90bbbdda09dd3548ac4f890bdc286bd6c50b19e6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fauro-crm&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 40% Medium, 40% Small

#### What Do G2 Reviewers Say About AuroCRM?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **centralized customer data** in AuroCRM, enhancing insights and tracking interactions across touchpoints.
- Users value the **seamless integration** of AuroCRM, which centralizes customer data for enhanced insights and tracking.

##### Cons

- Users note the **limited features** of AuroCRM compared to other CRMs, impacting their overall experience and capabilities.
- Users note the **limited advanced features** in AuroCRM compared to other CRM solutions like Salesforce or HubSpot.

#### What Are Recent G2 Reviews of AuroCRM?

**["Perfect for new business"](https://www.g2.com/survey_responses/aurocrm-review-8201117)**

**Rating:** 5.0/5.0 stars

_— Aakash T._

[Read full review](https://www.g2.com/survey_responses/aurocrm-review-8201117)

**["Key Features of AuroCRM:"](https://www.g2.com/survey_responses/aurocrm-review-10722723)**

**Rating:** 5.0/5.0 stars

_— Verified User in Consumer Services_

[Read full review](https://www.g2.com/survey_responses/aurocrm-review-10722723)

#### What Are G2 Users Discussing About AuroCRM?

- [What is Auro CRM used for?](https://www.g2.com/discussions/what-is-auro-crm-used-for)

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[Employee Communications Software](https://www.g2.com/categories/employee-communications)

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 ![Julie Jung](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie Jung")
JJ

Researched and written by [Julie Jung](https://research.g2.com/insights/author/julie-jung)

Updated March 5, 2025

Customer relationship management (CRM) software is a digital tool designed for businesses to efficiently organize, monitor, and maintain data about their existing and prospective customers. The [best CRM software](https://www.g2.com/articles/best-crm-software) centralizes data from various lead generation, traffic, campaign, and acquisition sources and creates records and profiles. The software has a repository of a complete customer database, which stakeholders use to manage long-term customer contracts and relationships.

CRM software enhances customer experience by streamlining customer support, email marketing, sales outreach, and sales cycles.

[CRM software](https://learn.g2.com/best-customer-relationship-management-software-tools) can be integrated with [call center infrastructure platforms](https://www.g2.com/categories/call-center-infrastructure-cci), digital marketing services, [ERP systems](https://www.g2.com/categories/erp-systems), [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms), marketing automation software, and [CPQ software](https://www.g2.com/categories/cpq) to reduce the risk of data silos and give real-time updates on the customer journey. Customer journey and funnel are categorized into different sub-processes in the CRM software where sales and marketing can access the data, build communication, and drive them forward to final deals.

There are many different [types of CRM software](https://learn.g2.com/types-of-crm-software) provide a collection of integrated customer-related functions or all-in-one functionality, such as marketing automation, help desk, e-commerce tools, ERP, project or website management, to replace the need for additional solutions and better serve small and mid-market businesses. Standalone CRM solutions, however, focus primarily on sales-related functions such as contact, account, and pipeline management and do not offer extensive marketing help.

The software also has help desk escalation, email automation, sales dispositions, automation workflows, and lead scoring and calling histories to help sales teams navigate to the current lead progress and establish contextual communication.

To qualify for inclusion in the CRM category, a product must:

- Provide a bounded set of sales-related functions
- Provide lead, contact, account, and opportunity management functions
- Capture and store sales activities and interactions performed
- Consolidate customer history and transactions into a single interface
- Track prospects and contacts throughout the sales pipeline
- Facilitate communication at all phases of the customer lifecycle
- Provide reporting features to track sales performance
- Provide workflow automation capabilities to streamline sales processes
- Integrate functions into a unifying database and platform

Show More

* * *

## How Do You Choose the Right CRM Software?

### Everything About CRMs

### CRM software buying insights at a glance

[Customer relationship management (CRM) software](https://www.g2.com/categories/crm) strategically manages customer interactions across marketing, sales, service, and analytics functions, using capabilities such as customer data aggregation, workflow automation, and analytics-driven insights.

Organizations primarily use CRM software to manage leads, track customer interactions, automate sales pipelines, and centralize customer data. CRM systems range from sales automation tools to specialized solutions tailored for industries such as real estate, finance, or nonprofits.

Most CRM solutions are priced per user monthly or annually, averaging approximately $35 per user/month, with free plans for small businesses and premium enterprise solutions reaching up to $3,960 per user/year.

If you’re evaluating CRM software, consider your organization's size, desired integrations, pricing transparency, ease of use, feature availability, vendor support quality, and AI capabilities. Essential questions include:

- How transparent and scalable is the pricing structure?
- What training and onboarding resources are provided?
- What integrations are supported, and how user-friendly are they?
- How responsive is the vendor to customer support issues?
- Does the CRM utilize AI to automate interactions or insights?

G2's top-rated CRM systems currently include Salesforce Sales Cloud, HubSpot Sales Hub, ActiveCampaign, ClickUp, and Close.

### What is CRM software?

G2 defines [CRM software](https://www.g2.com/categories/crm) as platforms and applications designed to strategically manage and optimize customer interactions across marketing, sales, service, and analytics functions. Effective CRM systems aggregate multiple data sources, automate customer-facing workflows, and offer insights to accelerate sales conversions.

Organizations typically source first-party customer data through call center interactions, web-based lead forms, social media engagements, and targeted marketing campaigns. CRM modules then organize this information systematically by demographic attributes, customer interactions, purchasing signals, and conversion potential.

CRM tools further simplify sales processes by automating lead nurturing, prospect outreach, and campaign management. These applications provide a centralized system to track deal progression, customer interactions, financial transactions, and post-sale support, delivering a unified, real-time view of the entire customer journey.

The CRM market is projected to reach $96.39 billion by 2026, growing at a compound annual growth rate (CAGR) of 10.6% between 2021 and 2026. ([_Source 1_](https://www.g2.com/articles/sales-statistics))

G2 currently covers 785 CRM products, with 9963 reviews published in the last 12 months, making it one of the most reviewed and comprehensive software categories on our platform. ([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies))

### What are the top reviewed CRM systems on G2?

G2 scores the top-rated CRM systems based on a [proprietary algorithm](https://documentation.g2.com/docs/research-scoring-methodologies) that factors in real-user satisfaction ratings and popularity from review data. Here are the five highest-rated CRM products G2 for this category:

#### 1. [Salesforce Sales Cloud](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews)

- Number of Reviews: 20,244
- Satisfaction: 99
- Market Presence: 99
- G2 Score: 99

#### 2. [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews)

- Number of Reviews: 9,685
- Satisfaction: 99
- Market Presence: 87
- G2 Score: 93

#### 3. [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)

- Number of Reviews: 3,503
- Satisfaction: 94
- Market Presence: 70
- G2 Score: 82

#### 4. [ClickUp](https://www.g2.com/products/clickup/reviews)

- Number of Reviews: 1,507
- Satisfaction: 93
- Market Presence: 70
- G2 Score: 81

#### 5. [Close](https://www.g2.com/products/close/reviews)

- Number of Reviews: 1,346
- Satisfaction: 98
- Market Presence: 63
- G2 Score: 81

These rankings are determined by combining verified user ratings and publicly available web search popularity data:

- The **Satisfaction Score** measures user satisfaction with software products based on user feedback, review quality, quantity, and recency. It helps buyers easily understand how well a product meets user expectations.([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies))
- The **Market Presence Score** measures a product's prominence in its market. It combines data from G2 user reviews and external sources, focusing primarily on product-specific factors to reflect real-world popularity and vendor influence.([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies))
- G2 ranks products using a unique scoring system called the **G2 Score** , calculated from real user reviews, online data, and social signals. This score makes it easy to compare and evaluate different software products within each G2 category.([_Source 2_](https://documentation.g2.com/docs/research-scoring-methodologies))

### CRM software pricing and cost considerations

CRM software pricing varies significantly depending on the vendor, scale, complexity, and deployment model. Pricing categories typically include:

- Free tier: Basic functionality suitable for startups or small businesses requiring minimal CRM capabilities.
- Entry-level and mid-market Tiers: Moderate feature sets with per-user subscription pricing targeted at mid-sized businesses.
- Enterprise-level tiers: Comprehensive, highly customizable solutions with extensive support, integrations, advanced analytics, and strategic implementation support.

Most CRM software solutions on the market are priced per–user per month, but they can also be offered at annual rates. According to G2 data covering 86 CRM products (245 editions), the average annual license cost is about $415.95, roughly $35 per user per month when paid yearly. Some products offer [free versions](https://www.g2.com/categories/crm/free), while high-end, enterprise-level solutions can cost up to $3,960 per user per year.

Organizations should carefully evaluate Total Cost of Ownership (TCO), including hidden costs such as onboarding, integrations, training, and ongoing technical support. For on-premises solutions, factor in hardware, IT resources, and ongoing maintenance.

### Types of CRM software on G2

CRM software solutions typically fall into the following categories, each with distinctive functionalities suited to specific organizational needs:

- Sales Automation CRM: Focuses primarily on automating sales processes, enhancing productivity, and streamlining pipeline management.
- Analytical CRM: Provides deep data-driven insights, predictive analytics, and customer segmentation through advanced AI-driven reporting.
- Industry-Specific CRM: This type of CRM offers specialized features tailored to industry-specific operational requirements. This includes [real estate CRM software](https://www.g2.com/categories/real-estate-crm), [construction CRM software](https://www.g2.com/categories/construction-crm), [financial services CRM software](https://www.g2.com/categories/financial-services-crm), [mortgage CRM software](https://www.g2.com/categories/mortgage-crm), [legal CRM software](https://www.g2.com/categories/legal-crm), [PR CRM software](https://www.g2.com/categories/pr-crm), and [nonprofit CRM software](https://www.g2.com/categories/nonprofit-crm).
- [Social CRM](https://www.g2.com/categories/crm/f/social-network-integration): Captures and manages customer interactions from social media channels, facilitating seamless cross-platform engagement.
- [Mobile CRM](https://learn.g2.com/mobile-crm): Enables sales and marketing teams to access CRM capabilities via mobile apps, supporting productivity on the go.
- [All-in-One CRM](https://www.g2.com/categories/crm/f/all-in-one): Combines multiple CRM functions into a unified platform, eliminating the need for disparate applications. This software supplants the need for broken software chains like standalone [ERPs](https://www.g2.com/categories/erp-systems) or [human capital management systems (HCMs)](https://www.g2.com/categories/hcm-software).
- [Standalone CRM](https://www.g2.com/categories/crm/f/standalone): Operates independently without requiring extensive integration into an existing tech ecosystem. Often found in small or mid-sized businesses that prefer simpler setups.
- Cloud-based CRM: Delivers scalable and secure solutions through cloud infrastructure, reducing IT complexity and promoting agile growth.
- [Small Business CRM](https://www.g2.com/categories/crm/small-business): This type of CRM provides accessible, intuitive CRM tools specifically designed for smaller organizations with straightforward deployment and lower costs.

### Top CRM software features rated by G2 reviewers

There is no [best CRM software](https://learn.g2.com/best-customer-relationship-management-software-tools) for everyone. Different CRM features within CRM software can help users in a few ways:

- Contact & account management: Store customer data and manage interactions centrally.
- Opportunity & pipeline management: Track sales deals through each stage from lead to close.
- Task & activity management: Schedule tasks, assign deadlines, and track activities.
- Lead management: Capture, qualify, and manage leads throughout the sales process
- Email marketing & campaign management: Create, launch, and measure email and multi-channel campaigns.
- Reporting & dashboards: Visualize performance and trends through intuitive dashboards and customizable reports.
- Mobile & social integration: Access CRM on mobile devices; engage customers through social media channels.
- Workflow automation: Automate repetitive tasks and streamline business processes.
- Customer support & case management: Track and resolve customer inquiries and issues effectively.
- Integration capabilities: Seamlessly integrate CRM with other essential software and business systems.
- AI capabilities: Use generative AI to automate text creation and enhance customer interactions.

### Top CRM software benefits identified by G2 reviewers

Effective CRM implementation can yield multiple strategic business benefits, including:

**Enhanced customer insights:** CRM systems consolidate interaction data for deeper customer understanding, enabling personalized engagements and proactive sales efforts.

_“It consolidates all customer data onto a single platform, tracking the entire customer journey within our system through a single interface. This includes all interactions from the initial point of contact, whether inbound or outbound, through marketing or direct sales, to the final outcome of either a closed win or closed loss.”_ - [Akshay S., Sales Development Manager](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews/salesforce-sales-cloud-review-10680560).

**Improved revenue growth:** CRM tools support targeted marketing campaigns, streamline lead management, and accelerate sales processes that drive increased revenue.

_“The tool helps me keep track of leads, follow-ups, and client interactions without things slipping through the cracks.”_ - [Chelsea D., CEO](https://www.g2.com/products/hubspot-sales-hub/reviews/hubspot-sales-hub-review-10856634).

**Optimized productivity and efficiency:** CRM software automates repetitive tasks, minimizing manual intervention and freeing staff to focus on high-value strategic activities.

“_The automation features save us a ton of time by cutting out manual data entry and follow-ups. This means we can focus more on growing the business and less on chasing details, which has definitely helped our team stay more productive and organized._” - [Byron S., VP, SFDC & Data Administration](https://www.g2.com/products/salesforce-salesforce-sales-cloud/reviews/salesforce-sales-cloud-review-10275142).

**Improved collaboration and transparency:** CRM solutions offer centralized visibility into customer journeys, facilitating cross-functional collaboration and aligning sales and marketing efforts.

_“The tool allows us to have transparency and a centralized location for all of our staff to store the information we need to help the customers.”_ - [Ryan L](https://www.g2.com/products/close/reviews/close-review-8802552).

### Top CRM systems challenges identified by G2 reviewers

Implementing CRM software often presents specific challenges that can impact overall success. Analyzing G2 user reviews reveals frequent issues, including pricing concerns, complexity of user experience, limited or underdeveloped features, inadequate customer support, and integration limitations. Here are the most common hurdles users face, along with practical advice to address them:

**1. Cost concerns:** Reviewers frequently identify high or unclear pricing as a barrier, particularly with enterprise-level CRM systems, making affordability an ongoing concern, especially for small or mid-sized businesses.

- **Essential questions to ask your CRM vendor:** How is your pricing structured, and what exactly is included in each tier? Are there additional costs for adding users, premium features, or customer support?
- **How to overcome the challenge:** Seek transparency from vendors upfront and consider scalable solutions or tiered pricing options that align costs with your business growth.

**2. Steep learning curve:** CRM software often introduces unfamiliar workflows, resulting in slow adoption or even resistance within teams accustomed to different processes.

- **Essential questions to ask your CRM vendor:** What training programs or onboarding resources do you provide? How do you help teams transition smoothly from their existing processes?
- **How to overcome the challenge:** To facilitate an easier transition, opt for CRM solutions that offer comprehensive onboarding materials, continuous training, and strong vendor support.

**3. Limited or underdeveloped features:** Many CRM users express disappointment regarding missing or insufficiently developed functionality, limiting effectiveness in critical business scenarios.

- **Essential questions to ask your CRM vendor:** Can you outline your current features and upcoming development roadmap? How responsive are you to customer feedback when prioritizing new features?
- **How to overcome the challenge:** Prioritize CRM providers who are transparent about feature availability and future development, ensuring alignment with your essential business needs.

**4. Support and reliability issues:** Users commonly cite inadequate customer support, slow response times, or unreliable systems as major pain points negatively affecting daily operations.

- **Essential questions to ask your CRM vendor:** What support channels are available, and what are your average response and resolution times? Do you provide clearly defined Service Level Agreements (SLAs)?
- **How to overcome the challenge:** Evaluate vendors based on proven reliability and responsive customer support. Clarify expectations with detailed SLAs.

**5. Integration limitations:** CRM solutions can become less effective when integration with existing tools is difficult, limited, or complex, reducing overall productivity.

- **Essential questions to ask your CRM vendor:** What integrations do you currently support, and how complex is the setup process? Do you assist customers with integrations and troubleshooting?
- **How to overcome the challenge:** Choose CRM software with robust, user-friendly integrations. Confirm compatibility with essential tools early in the evaluation process.

### What is CRM software used for?

Analysis of CRM software reviews reveals the following common scenarios:

- **Lead management & tracking:** Businesses use CRM tools to capture, qualify, assign, and monitor leads throughout the sales funnel, ensuring leads never slip through the cracks.
- **Centralized customer & contact data:** Reviewers say CRM solutions help store all customer interactions and communications in one centralized system, ensuring multiple departments access accurate, up-to-date records without duplication.
- **Pipeline & deal management:** CRM applications organize sales opportunities clearly by stage, value, and timeline, allowing sales teams to prioritize deals and forecast revenue effectively
- **Collaborative account & case management:** Reviewers say CRM platforms simplify customer support by enabling multiple stakeholders to collaborate on customer inquiries, case management, and issue resolution, keeping all communication records linked and up-to-date.

### Who uses CRM systems?

CRM software users span various roles, from senior executives to frontline sales and marketing professionals. Based on G2 reviewer demographics, typical users include CEOs, owners, founders, account executives, directors, and managers. Common industries include computer software, marketing and advertising, information technology, financial services, and real estate.

### Common CRM software integrations

We analyzed extensive user-review data to identify common software categories users frequently integrate with CRM:

- **Marketing automation software:** Integrating CRM software with [marketing automation tools](https://www.g2.com/categories/marketing-automation) allows businesses to automate email campaigns, streamline lead nurturing, and enhance lead scoring capabilities.
- **Email & calendar tools:** CRM integrations with [popular email](https://www.g2.com/categories/email) and [calendar platforms](https://www.g2.com/categories/calendar-software) help centralize communication, appointments, and contact management, providing a unified view of customer interactions.
- **Workflow and custom integration tools:** Flexible integrations using APIs and [workflow automation tools](https://www.g2.com/categories/workflow-management) enable businesses to synchronize CRM data seamlessly across multiple applications, enhancing operational efficiency.
- **Collaboration & communication platforms:** Connecting CRM tools with [internal collaboration and messaging platforms](https://www.g2.com/categories/internal-communications) facilitates instant communication, simplifies meeting scheduling, and enhances internal team coordination.
- **Website and lead capture software:** Integrating CRM apps with website and [form-building software](https://www.g2.com/categories/online-form-builder) allows real-time lead capture, automated follow-ups, and personalized customer engagement directly from web-based interactions.

### What's the best CRM app for small business owners?

For [small business owners](https://www.g2.com/categories/crm/small-business), I recommend exploring CRM apps specifically designed for small and medium-sized businesses (SMBs) as they focus on ease of use and cost-effectiveness, such as:&nbsp;

1. [Microsoft Dynamics CRM](https://www.g2.com/products/dynamics-365-sales/reviews)&nbsp;offers a robust solution to boost sales productivity and marketing effectiveness with social insights, business intelligence, and campaign management. It provides both on-premises and cloud solutions, with mobile CRM apps for on-the-go management.
2. [Vtiger All-In-One CRM](https://www.g2.com/products/vtiger-all-in-one-crm/reviews)&nbsp;is tailored for small to medium-sized businesses, providing a 360-degree customer view. It optimizes sales, support, and marketing touch-points with AI-powered tools and robust automation to enhance customer experiences across various channels.
3. [BSI Software](https://www.g2.com/products/bsi-software/reviews)&nbsp;delivers a comprehensive platform for the digitalization of customer relationships, with a strong CRM system supporting industries like banking, insurance, and energy. It emphasizes a 360° customer view and uses AI to improve processes and customer interactions.

### What CRM is the best for e-commerce platforms?

The best CRM software for eCommerce platforms depends on your business size, sale volume, and integration needs. With that in mind, here are some top choices to support your business based on G2 reviews:

1. [HighLevel](https://www.g2.com/products/highlevel/reviews): An all-in-one Sales & Marketing CRM with CRM, Email, 2-way SMS, consolidated messaging, outbound calling, and more.
2. [Close](https://www.g2.com/products/close/reviews): A CRM designed to help small, scaling businesses close deals fast with built-in communication, automation, and reporting tools.
3. [Agile CRM](https://www.g2.com/products/agile-crm/reviews): A fully integrated CRM with sales tracking, contact management, marketing automation, and telephony.

### Future of CRM software

- **AI-driven insights and predictive analytics:** CRM platforms increasingly leverage AI and machine learning to process vast customer data, predict behaviors, and recommend the next best actions. ([_Source 3_](https://www.sap.com/india/products/crm/what-is-crm/crm-technology-trends.html)) This helps teams identify high-value leads, reduce churn, and personalize communications. Predictive analytics accelerate sales cycles and improve marketing campaign targeting. AI-powered insights also automate manual tasks, allowing teams to focus on strategic interactions rather than data entry.
- **Omnichannel engagement and conversational interfaces:** Businesses are meeting customers on their terms, whether via chat, social media, or voice assistants. CRMs of the future will integrate new channels effortlessly and use conversational AI to streamline interactions. ([_Source 4_](https://solutionsmetrix.com/article/top-crm-trends-2024/))
- **Deeper IoT integration for real-time engagement:** With the rise of IoT (smart devices, wearables, sensors), next-generation CRMs will sync with real-time data streams. ([_Source 3_](https://www.sap.com/india/products/crm/what-is-crm/crm-technology-trends.html)) This will enable proactive customer service, automated triggers for maintenance or support, and personalized product recommendations based on real-world usage.

### CRM Software FAQs

### Most Popular FAQs

#### **Which CRM Software has the best reviews?**

Based on verified user ratings across thousands of reviews, these CRM platforms consistently earn top marks for overall satisfaction:

- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — A widely adopted CRM known for its clean interface, cross-team collaboration tools, and strong alignment between sales and marketing workflows.
- [HighLevel](https://www.g2.com/products/highlevel/reviews) — An all-in-one platform built for agencies and small businesses, praised for its automation capabilities, multi-channel communication tools, and competitive pricing.
- [Close](https://www.g2.com/products/close/reviews) — A sales-focused CRM built for speed and simplicity, highly rated by outbound teams for its integrated calling, SMS, email, and intuitive lead management.
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — A pipeline-centric CRM recognized for its visual deal management, ease of use, and robust integration ecosystem.

#### **What is CRM software used for?**

CRM (Customer Relationship Management) software is a tool that helps businesses organize, track, and manage their interactions with leads, prospects, and customers in one centralized platform. At its core, CRM software solves the problem of scattered customer data by consolidating contact records, communication history, sales pipeline stages, and task management into a single system. Users across industries rely on CRM software to automate follow-up sequences, reduce manual data entry, manage deal pipelines, generate performance reports, and improve response times. Beyond basic contact management, modern CRM platforms increasingly incorporate email and SMS marketing, AI-powered assistants, chatbots, and workflow automation — making them the operational backbone of sales, marketing, and customer support teams alike.

#### **What is the best cloud-based CRM for the service industry?**

Cloud-based CRM tools built for service-oriented businesses prioritize scheduling, client communication, and workflow visibility. The following options earn strong marks from service industry users:

- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — A cloud-native CRM that centralizes client outreach, deal tracking, and email sequences, making it a practical choice for service teams managing ongoing client relationships.
- [HighLevel](https://www.g2.com/products/highlevel/reviews) — A cloud-based platform popular with service-based agencies that need integrated appointment booking, reputation management, and automated client follow-up under one subscription.
- [OctopusPro](https://www.g2.com/products/octopuspro/reviews) — A field service management and CRM platform designed for mobile and on-site service businesses, offering ticketing, scheduling, and customizable workflow tracking.
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — A hosted CRM with strong pipeline visualization tools, activity reminders, and integration capabilities suited for service businesses managing multiple client engagements.

#### **What is the best CRM solution with marketing automation features?**

The strongest CRM platforms with embedded marketing automation go beyond basic contact management to support full campaign execution, lead nurturing, and cross-channel outreach. Top options include:

- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Offers tightly integrated sales and marketing tools including email sequences, deal tracking, and web visit tracking, with an interface designed for non-technical users.
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — A CRM and marketing automation platform built around flexible workflow builders, enabling businesses to automate complex multi-step email and SMS campaigns with conditional logic.
- [HighLevel](https://www.g2.com/products/highlevel/reviews) — An all-in-one platform that combines CRM, email, SMS, social media automation, funnel building, and AI voice agents, purpose-built for marketing agencies managing multiple clients.
- [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) — An affordable CRM suite that consolidates email marketing, contact management, landing page creation, and support ticketing in a single interface.

#### **What is the best CRM for beginners?**

New CRM users consistently prioritize ease of setup, guided onboarding, and an interface that doesn't require technical expertise. The following platforms earn high marks for accessibility among first-time CRM users:

- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Frequently cited by new users for its intuitive visual pipeline, clean drag-and-drop interface, and short onboarding curve — users routinely describe going live within a day.
- [CRMOne](https://www.g2.com/products/crmone/reviews) — A straightforward CRM praised for quick setup and a responsive support team that helps new teams get organized with minimal friction.
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — Known for its simple, navigable interface, extensive learning resources, and live webinars that help users new to CRM get up to speed quickly.
- [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — A lightweight CRM designed as an entry point into the Zoho ecosystem, offering pipeline management and contact organization with minimal setup complexity.

### Small Business FAQs

#### **What is the most affordable CRM software for SMBs?**

For small and medium-sized businesses, the best CRM at an affordable price point balances essential functionality with low total cost of ownership. These platforms consistently earn recognition from SMB users on a budget:

- [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) — One of the most cost-effective all-in-one platforms for small businesses, offering CRM, email marketing, and support features at a price point that rivals far more limited tools.
- [CRMOne](https://www.g2.com/products/crmone/reviews) — Frequently highlighted by SMB users for delivering core CRM and automation features at a price that competes favorably with enterprise-tier alternatives.
- [Bigin by Zoho CRM](https://www.g2.com/products/bigin-by-zoho-crm/reviews) — A purposefully lean and affordable CRM built for small teams, offering pipeline management, contact tracking, and the ability to scale into the broader Zoho ecosystem as needs grow.
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — A moderately priced CRM that small businesses frequently choose for its clean UI, fast implementation, and value relative to more expensive mid-market platforms.

#### **What is the best CRM software for startups?**

Startups need a CRM that can be implemented quickly, scales with growth, and doesn't require a dedicated admin to maintain. These platforms are well-suited for early-stage teams, and you can explore the full [SMB CRM software](https://www.g2.com/categories/crm?segment=small-business) category on G2 for a complete view of top-rated options:

- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — A popular choice among startups for its free tier, ease of use, and the ability to grow into more advanced sales and marketing automation as the team scales.
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Startup founders and small sales teams frequently cite Pipedrive's visual pipeline and quick setup as a practical way to get deal tracking in place immediately.
- [Close](https://www.g2.com/products/close/reviews) — Built specifically for sales-first startups, Close consolidates calling, emailing, and SMS in one interface with a fast onboarding experience and no-bloat feature set.
- [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) — Startup users appreciate its low cost and all-in-one approach to managing contacts, automating outreach, and handling support tickets without adding additional tools.

#### **Which CRM software is the most user-friendly for startups?**

Ease of use is critical for lean startup teams where no one has the bandwidth for weeks of onboarding. Among the CRM platforms reviewed, these earn the highest usability marks from small-team users:

- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Consistently cited for its visual, drag-and-drop pipeline and minimal learning curve, making it one of the most accessible CRMs for teams adopting their first dedicated sales tool.
- [CRMOne](https://www.g2.com/products/crmone/reviews) — Startup users highlight how quickly their teams got comfortable with the interface, with most reporting same-day or next-day adoption without formal training.
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — Praised for a clean, distraction-free interface and a responsive support team that guides new users through setup and configuration challenges.
- [folk](https://www.g2.com/products/folk-folk/reviews) — A CRM built around a modern, Notion-inspired interface that resonates strongly with startup founders and small teams who find traditional CRMs overly complex.

#### **What is the best CRM for small teams in financial services?**

Financial services firms at the small business level need a CRM that can reliably track client accounts, log correspondence, and support compliance-adjacent record-keeping. You can browse the full [small business CRM software](https://www.g2.com/categories/crm?segment=small-business) landscape on G2 to compare options by industry:

- [Maximizer](https://www.g2.com/products/maximizer/reviews) — A CRM used by financial advisors and insurance professionals, valued for its robust contact-to-account lifecycle tracking, task scheduling for renewals, and detailed client record storage.
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Widely used in financial services SMBs for managing client outreach, tracking deal pipelines, and aligning sales and marketing communication in a single platform.
- [Close](https://www.g2.com/products/close/reviews) — Used by small financial services sales teams for its speed of entry, multi-channel outreach, and streamlined lead management without unnecessary complexity.
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — Adopted by small financial services teams for its intuitive pipeline management and integration flexibility with quoting and productivity tools.

#### **What CRM tools are best suited for solo business owners and freelancers?**

Solo operators and freelancers need a CRM that's fast to set up, low-maintenance, and handles the essential tasks of contact management and follow-up without requiring a team to administer it. The following platforms see strong adoption among single-person operations, and you can explore the full [small business CRM](https://www.g2.com/categories/crm?segment=small-business) category for additional options:

- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — A top pick among freelancers and solo sales professionals for keeping deal pipelines organized without requiring daily admin overhead.
- [Less Annoying CRM](https://www.g2.com/products/less-annoying-crm/reviews) — Built explicitly for solopreneurs and micro-businesses, prioritizing simplicity and a flat-rate pricing model that avoids the per-feature upgrade cycle common in larger platforms.
- [folk](https://www.g2.com/products/folk-folk/reviews) — A modern, lightweight CRM designed around relationship management that resonates strongly with founders and freelancers who rely heavily on LinkedIn and email for outreach.
- [Nutshell](https://www.g2.com/products/nutshell/reviews) — Solo users highlight Nutshell's ease of implementation and task-based reminders as core value drivers for staying organized without dedicated CRM support.

### Enterprise FAQs

#### **What is the best-rated CRM software for tech enterprises?**

Technology enterprises require a CRM with deep customization, scalable architecture, and strong developer ecosystems. These platforms earn the highest marks from enterprise tech buyers, and you can explore the full [enterprise CRM software](https://www.g2.com/categories/crm?segment=enterprise) category on G2:

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — The market's most recognized enterprise CRM, built for large tech organizations that require custom objects, complex automation, AI-driven sales assistance, and broad ecosystem integrations.
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Increasingly adopted by mid-to-large tech companies for its accessible interface, cross-functional deal visibility, and tight alignment between marketing and sales data.
- [Creatio](https://www.g2.com/products/creatio/reviews) — A no-code-first CRM platform valued by enterprise tech teams for its powerful marketing suite, flexible workflow automation, and deep customization without requiring developer resources.
- [NetSuite](https://www.g2.com/products/netsuite/reviews) — An enterprise-grade platform that combines CRM capabilities with ERP, finance, and inventory management, making it a strong fit for tech companies that need unified business operations.

#### **What is the most reliable CRM software tool for enterprises?**

Enterprise buyers prioritize uptime, data integrity, and consistent performance at scale. Among platforms with significant enterprise user bases in this review dataset, the following earn recognition for reliability:

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Long the enterprise reliability benchmark, Salesforce is recognized for centralized data management, extensive uptime infrastructure, and a mature ecosystem of support and implementation partners.
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Enterprise teams frequently cite HubSpot's consistent platform availability, predictable performance, and strong user permissions and admin controls.
- [Creatio](https://www.g2.com/products/creatio/reviews) — Enterprise users highlight Creatio's stability across large user deployments, noting its hosted and on-premise options and continuous platform enhancements as drivers of long-term confidence.
- [NetSuite](https://www.g2.com/products/netsuite/reviews) — Trusted by enterprises for housing critical business data across CRM, financials, and operations in a single auditable system, with robust case-based support infrastructure.

#### **What is the best-reviewed CRM software for enterprise app integration?**

Integration depth is a top evaluation criterion for enterprise CRM buyers managing complex tech stacks. These platforms stand out for their integration ecosystems, and you can explore the [enterprise CRM software](https://www.g2.com/categories/crm?segment=enterprise) category on G2 for in-depth comparison:

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Salesforce's AppExchange and native API infrastructure make it a top choice for enterprises requiring integration with ERP, marketing, service, and analytics platforms at scale.
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Enterprise users praise HubSpot's native integrations and marketplace ecosystem for connecting sales data across business intelligence, email, and communication tools.
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — Recognized for strong third-party integrations including Salesforce and Zapier, making it a practical choice for enterprises embedding CRM and marketing automation into broader workflows.
- [Creatio](https://www.g2.com/products/creatio/reviews) — Enterprise reviewers highlight Creatio's flexible integration framework and no-code tooling as differentiators for connecting CRM processes with legacy and third-party systems.

#### **What is the best enterprise CRM for customer success teams?**

Customer success functions within enterprise organizations require a CRM layer that goes beyond pipeline management — one that tracks client health, onboarding progress, and renewal timelines. You can browse the full [enterprise CRM software](https://www.g2.com/categories/crm?segment=enterprise) category on G2 for a complete list of top-rated options:

- [Planhat](https://www.g2.com/products/planhat/reviews) — Purpose-built for enterprise customer success teams, Planhat manages the full post-sale lifecycle from onboarding through renewal with health scoring, timeline management, and proactive account planning tools.
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — Enterprise customer success teams use HubSpot for cross-department deal visibility and contact management, particularly in environments where CS and sales operate from shared data.
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Used by enterprise CS teams that need deep customization and integration to map complex customer journeys, connect service records, and track success metrics across accounts.
- [SuperOffice CRM](https://www.g2.com/products/superoffice-crm/reviews) — An enterprise CRM that centralizes account information, customer contracts, and support requests, earning high marks from administrators for its configurability and clean information architecture.

#### **What is the best enterprise CRM with AI capabilities?**

AI functionality in enterprise CRM has moved from differentiator to expectation, spanning predictive analytics, automated outreach, intelligent forecasting, and virtual sales assistants. The following platforms lead on AI maturity within the enterprise segment reviewed here, and you can explore the [enterprise CRM](https://www.g2.com/categories/crm?segment=enterprise) category on G2 for the latest AI feature comparisons:

- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — Salesforce's native AI layer, Einstein, delivers predictive lead scoring, automated data capture, and conversational AI for enterprise sales teams operating at scale.
- [Creatio](https://www.g2.com/products/creatio/reviews) — Enterprise users highlight Creatio's rapidly expanding AI capabilities integrated within its no-code workflow environment, enabling smarter automation without developer dependency.
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — HubSpot has embedded AI across email tracking, deal predictions, and content assistance — features enterprise teams are actively incorporating into daily sales workflows.
- [HighLevel](https://www.g2.com/products/highlevel/reviews) — Reviewers in tech-oriented agencies highlight HighLevel's AI voice employee and AI-driven workflow features as a meaningful competitive advantage, particularly for teams managing high volumes of inbound and outbound communication.

### Sources

1. [73+ Sales Statistics To Achieve Business Targets in 2024](https://www.g2.com/articles/sales-statistics), G2
2. G2 reviews data: G2 reviews are sourced from verified software users and factor in satisfaction ratings, market presence, and real-time popularity data. Rankings in this guide are based on an analysis of G2 user reviews published within the last 12 months. For more details, read [G2’s full scoring methodology](https://documentation.g2.com/docs/research-scoring-methodologies).
3. [CRM technology trends](https://www.sap.com/india/products/crm/what-is-crm/crm-technology-trends.html), SAP
4. [Keeping Up to Date with CRM Trends in 2025: Here’s What to Expect](https://solutionsmetrix.com/article/top-crm-trends-2024/)​, Solutions Metrix

Last Updated on 04/20/2026

_﻿Written and researched by&nbsp;_[_Blue Bowen_](https://research.g2.com/insights/author/blue-bowen)

_Reviewed and edited by&nbsp;_[_Sinchana Mistry_](https://www.linkedin.com/in/sinchana-mistry95/)