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Best Content Experience Platforms

Yukta Rustagi
YR
Researched and written by Yukta Rustagi

Content experience platforms enable companies to create personalized experiences geared toward audience engagement. These tools first provide features focused on the centralization and organization of marketing assets via tagging and categorizing based on audience or use case. Once content is organized, content experience products offer personalization functionality to create custom experiences for audiences with the intent to generate specific business outcomes. These outcomes can include capturing leads, scoring leads, or driving people to a contextual call to action, among others. Content experience platforms can also offer distribution features and analytics to track content performance and audience insights. Used by content marketing teams, these tools help businesses drive true value from their content and interactions with audiences, pushing them to actively engage.

Content experience platforms are often used alongside other content marketing tools, such as content creation software and content distribution software.

To qualify for inclusion in the Content Experience category, a product must:

Enable companies to aggregate assets in a repository, with tools to segment and organize content for various use cases, audiences, and accounts
Offer templates to customize and design personalized content experiences
Contribute to conversion via lead forms, personalized recommendations and CTAs
Provide metrics on how content is performing, including audience insights

Best Content Experience Platforms At A Glance

Best for Small Businesses:
RELAYTO
RELAYTO
Best for Mid-Market:
Allego
Allego
Best for Enterprise:
Allego
Allego
Highest User Satisfaction:
Storylane
Storylane
Best Free Software:
Bigtincan Engagement
Bigtincan Engagement
Show LessShow More
Best for Enterprise:
Allego
Allego
Highest User Satisfaction:
Storylane
Storylane
Best Free Software:
Bigtincan Engagement
Bigtincan Engagement

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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102 Listings in Content Experience Platforms Available
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Allego
By Allego
(569)4.6 out of 5
Optimized for quick response
5th Easiest To Use in Content Experience Platforms software
View top Consulting Services for Allego
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Allego is the leading provider of modern revenue enablement software. GO, Allego’s Modern Revenue Enablement platform, brings together sales, enablement, and marketing teams to deliver the experience

    Users
    • Account Executive
    • Sales Enablement Manager
    Industries
    • Financial Services
    • Computer Software
    Market Segment
    • 47% Mid-Market
    • 37% Enterprise
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Allego is a sales enablement platform that provides training modules, video materials, and a space for sharing internal and customer information in a streamlined way.
    • Reviewers like Allego's user-friendly interface, robust features, and the ability to easily share product and services information with customers and prospects, as well as its strong customer support.
    • Reviewers experienced challenges with the initial setup and customization, some found the platform's navigation and editing features to be difficult, and others mentioned that the amount of content can be overwhelming for new users.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Allego Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    124
    Customer Support
    69
    Helpful
    64
    Intuitive
    45
    Time-saving
    40
    Cons
    Learning Curve
    35
    Missing Features
    18
    Not Intuitive
    14
    Layout Issues
    12
    Steep Learning Curve
    12
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Allego features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.3
    8.8
    Ease of Use
    Average: 8.9
    9.2
    Content Management
    Average: 8.8
    8.1
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Allego
    Company Website
    Year Founded
    2013
    HQ Location
    Waltham, Massachusetts
    Twitter
    @allegosoftware
    1,075 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    196 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Allego is the leading provider of modern revenue enablement software. GO, Allego’s Modern Revenue Enablement platform, brings together sales, enablement, and marketing teams to deliver the experience

Users
  • Account Executive
  • Sales Enablement Manager
Industries
  • Financial Services
  • Computer Software
Market Segment
  • 47% Mid-Market
  • 37% Enterprise
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Allego is a sales enablement platform that provides training modules, video materials, and a space for sharing internal and customer information in a streamlined way.
  • Reviewers like Allego's user-friendly interface, robust features, and the ability to easily share product and services information with customers and prospects, as well as its strong customer support.
  • Reviewers experienced challenges with the initial setup and customization, some found the platform's navigation and editing features to be difficult, and others mentioned that the amount of content can be overwhelming for new users.
Allego Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
124
Customer Support
69
Helpful
64
Intuitive
45
Time-saving
40
Cons
Learning Curve
35
Missing Features
18
Not Intuitive
14
Layout Issues
12
Steep Learning Curve
12
Allego features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.3
8.8
Ease of Use
Average: 8.9
9.2
Content Management
Average: 8.8
8.1
ROI Reporting
Average: 8.2
Seller Details
Seller
Allego
Company Website
Year Founded
2013
HQ Location
Waltham, Massachusetts
Twitter
@allegosoftware
1,075 Twitter followers
LinkedIn® Page
www.linkedin.com
196 employees on LinkedIn®
Get a quote
Consensus
By Consensus
(809)4.8 out of 5
Optimized for quick response
6th Easiest To Use in Content Experience Platforms software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Consensus is leading the world into a new era of demo automation. Our platform gets your buyers what they need when they need it. It then multiplies your revenue team's impact with unique insights on

    Users
    • Account Executive
    • Account Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 57% Enterprise
    • 35% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Consensus is a software tool that enables sales teams to send personalized demo videos to prospective clients and track their engagement.
    • Reviewers frequently mention the ease of use, the ability to personalize demos, the valuable insights provided by the tracking metrics, and the efficiency it brings to the sales process.
    • Reviewers experienced some difficulties with the software, such as the time-consuming process of setting up demo boards, occasional issues with video uploading and integration, and a desire for more features and content.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Consensus Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    253
    Demos
    207
    Sales Efficiency
    153
    Time-saving
    148
    Features
    137
    Cons
    Demos Management
    81
    Demo Issues
    69
    Demo Management
    53
    Usability Issues
    51
    Organizational Issues
    34
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Consensus features and usability ratings that predict user satisfaction
    9.7
    Has the product been a good partner in doing business?
    Average: 9.3
    9.1
    Ease of Use
    Average: 8.9
    9.1
    Content Management
    Average: 8.8
    8.3
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Consensus
    Company Website
    Year Founded
    2013
    HQ Location
    Orem, UT
    Twitter
    @goconsensus
    3,046 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    277 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Consensus is leading the world into a new era of demo automation. Our platform gets your buyers what they need when they need it. It then multiplies your revenue team's impact with unique insights on

Users
  • Account Executive
  • Account Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 57% Enterprise
  • 35% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Consensus is a software tool that enables sales teams to send personalized demo videos to prospective clients and track their engagement.
  • Reviewers frequently mention the ease of use, the ability to personalize demos, the valuable insights provided by the tracking metrics, and the efficiency it brings to the sales process.
  • Reviewers experienced some difficulties with the software, such as the time-consuming process of setting up demo boards, occasional issues with video uploading and integration, and a desire for more features and content.
Consensus Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
253
Demos
207
Sales Efficiency
153
Time-saving
148
Features
137
Cons
Demos Management
81
Demo Issues
69
Demo Management
53
Usability Issues
51
Organizational Issues
34
Consensus features and usability ratings that predict user satisfaction
9.7
Has the product been a good partner in doing business?
Average: 9.3
9.1
Ease of Use
Average: 8.9
9.1
Content Management
Average: 8.8
8.3
ROI Reporting
Average: 8.2
Seller Details
Seller
Consensus
Company Website
Year Founded
2013
HQ Location
Orem, UT
Twitter
@goconsensus
3,046 Twitter followers
LinkedIn® Page
www.linkedin.com
277 employees on LinkedIn®
Get a quote

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Showpad Content
By Showpad
(1,730)4.6 out of 5
Optimized for quick response
8th Easiest To Use in Content Experience Platforms software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Showpad, the world’s leading AI-powered Enablement Operating System (eOS™), aligns sales and marketing teams for high-impact buyer interactions. This AI-driven platform boosts conversion rates, enabli

    Users
    • Account Executive
    • Account Manager
    Industries
    • Information Technology and Services
    • Medical Devices
    Market Segment
    • 43% Mid-Market
    • 41% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Showpad Content Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    46
    Easy Sharing
    25
    Content Management
    22
    Content Quality
    21
    Customer Support
    14
    Cons
    Limited Features
    10
    Limitations
    9
    Content Management
    8
    Poor Search Functionality
    8
    Not Intuitive
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Showpad Content features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.3
    9.1
    Ease of Use
    Average: 8.9
    9.2
    Content Management
    Average: 8.8
    8.2
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Showpad
    Company Website
    Year Founded
    2011
    HQ Location
    Ghent
    Twitter
    @showpad
    4,366 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    404 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Showpad, the world’s leading AI-powered Enablement Operating System (eOS™), aligns sales and marketing teams for high-impact buyer interactions. This AI-driven platform boosts conversion rates, enabli

Users
  • Account Executive
  • Account Manager
Industries
  • Information Technology and Services
  • Medical Devices
Market Segment
  • 43% Mid-Market
  • 41% Enterprise
Showpad Content Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
46
Easy Sharing
25
Content Management
22
Content Quality
21
Customer Support
14
Cons
Limited Features
10
Limitations
9
Content Management
8
Poor Search Functionality
8
Not Intuitive
6
Showpad Content features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.3
9.1
Ease of Use
Average: 8.9
9.2
Content Management
Average: 8.8
8.2
ROI Reporting
Average: 8.2
Seller Details
Seller
Showpad
Company Website
Year Founded
2011
HQ Location
Ghent
Twitter
@showpad
4,366 Twitter followers
LinkedIn® Page
www.linkedin.com
404 employees on LinkedIn®
Get a quote
Storylane
By Storylane
(546)4.8 out of 5
Optimized for quick response
1st Easiest To Use in Content Experience Platforms software
View top Consulting Services for Storylane
Save to My Lists
Entry Level Price:$50.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Storylane lets B2B marketing and Sales Engineering teams capture their product and create engaging demos and Product Tours. Following are some of the marketing and sales use cases Storylane can help y

    Users
    • CEO
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 53% Small-Business
    • 40% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Storylane Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    334
    Demos
    171
    Easy Creation
    120
    Intuitive
    107
    Interactive Demos
    103
    Cons
    Demos Management
    52
    Limitations
    46
    Demo Issues
    41
    Limited Customization
    28
    Missing Features
    26
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Storylane features and usability ratings that predict user satisfaction
    9.7
    Has the product been a good partner in doing business?
    Average: 9.3
    9.5
    Ease of Use
    Average: 8.9
    8.9
    Content Management
    Average: 8.8
    7.6
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Storylane
    Company Website
    Year Founded
    2021
    HQ Location
    San Francisco, US
    Twitter
    @storylaneio
    192 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    45 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Storylane lets B2B marketing and Sales Engineering teams capture their product and create engaging demos and Product Tours. Following are some of the marketing and sales use cases Storylane can help y

Users
  • CEO
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 53% Small-Business
  • 40% Mid-Market
Storylane Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
334
Demos
171
Easy Creation
120
Intuitive
107
Interactive Demos
103
Cons
Demos Management
52
Limitations
46
Demo Issues
41
Limited Customization
28
Missing Features
26
Storylane features and usability ratings that predict user satisfaction
9.7
Has the product been a good partner in doing business?
Average: 9.3
9.5
Ease of Use
Average: 8.9
8.9
Content Management
Average: 8.8
7.6
ROI Reporting
Average: 8.2
Seller Details
Seller
Storylane
Company Website
Year Founded
2021
HQ Location
San Francisco, US
Twitter
@storylaneio
192 Twitter followers
LinkedIn® Page
www.linkedin.com
45 employees on LinkedIn®
Get a quote
Navattic
By Navattic
(307)4.8 out of 5
Optimized for quick response
4th Easiest To Use in Content Experience Platforms software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Seller Details
    Expand/Collapse Seller Details
Product Description
How are these determined?Information
This description is provided by the seller.

Navattic's no-code interactive product demo software lets prospects get hands-on with your product earlier in the buying journey. Create and share interactive demos that can be embedded on websites, s

Users
  • Product Marketing Manager
  • Senior Product Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 50% Mid-Market
  • 35% Small-Business
Navattic Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
146
Customer Support
97
Demos
63
Easy Creation
55
Ease of Creation
45
Cons
Demos Management
22
Demo Issues
21
Limitations
17
Missing Features
16
Learning Curve
15
Navattic features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.3
9.0
Ease of Use
Average: 8.9
8.7
Content Management
Average: 8.8
7.7
ROI Reporting
Average: 8.2
Seller Details
Seller
Navattic
Company Website
Year Founded
2020
HQ Location
New York, US
Twitter
@navattic
186 Twitter followers
LinkedIn® Page
www.linkedin.com
51 employees on LinkedIn®
Get a quote
Adobe Experience Manager
By Adobe
(328)4.0 out of 5
View top Consulting Services for Adobe Experience Manager
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adobe Experience Manager, part of Adobe Experience Cloud, combines digital asset management with the power of a content management system. Adobe Experience Manager Sites is an AI-powered content m

    Users
    • Software Engineer
    Industries
    • Information Technology and Services
    • Marketing and Advertising
    Market Segment
    • 45% Enterprise
    • 27% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Adobe Experience Manager Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    48
    Content Management
    36
    Features
    29
    Integrations
    26
    Easy Integrations
    24
    Cons
    Complex Usability
    27
    Learning Curve
    23
    Expensive
    22
    Cost Issues
    19
    Complexity
    16
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Adobe Experience Manager features and usability ratings that predict user satisfaction
    8.1
    Has the product been a good partner in doing business?
    Average: 9.3
    7.7
    Ease of Use
    Average: 8.9
    8.7
    Content Management
    Average: 8.8
    8.0
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    973,290 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    42,285 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adobe Experience Manager, part of Adobe Experience Cloud, combines digital asset management with the power of a content management system. Adobe Experience Manager Sites is an AI-powered content m

Users
  • Software Engineer
Industries
  • Information Technology and Services
  • Marketing and Advertising
Market Segment
  • 45% Enterprise
  • 27% Mid-Market
Adobe Experience Manager Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
48
Content Management
36
Features
29
Integrations
26
Easy Integrations
24
Cons
Complex Usability
27
Learning Curve
23
Expensive
22
Cost Issues
19
Complexity
16
Adobe Experience Manager features and usability ratings that predict user satisfaction
8.1
Has the product been a good partner in doing business?
Average: 9.3
7.7
Ease of Use
Average: 8.9
8.7
Content Management
Average: 8.8
8.0
ROI Reporting
Average: 8.2
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
973,290 Twitter followers
LinkedIn® Page
www.linkedin.com
42,285 employees on LinkedIn®
Get a quote
RELAYTO
By Relayto
(447)4.7 out of 5
3rd Easiest To Use in Content Experience Platforms software
Save to My Lists
DealsSpecial offer!
20% off
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    How do you 100X you content? RELAYTO is the #1 Interactive Experience platform that transforms your static content (PDFs, MP4s, images) into engaging interactive experiences, enabling viewers to choos

    Users
    • Executive Assistant
    • Student
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 60% Small-Business
    • 24% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • RELAYTO Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    119
    Quality
    72
    Easy Creation
    69
    Features
    68
    Ease of Creation
    63
    Cons
    Learning Curve
    44
    Learning Difficulty
    36
    Steep Learning Curve
    29
    Initial Difficulty
    23
    Initial Usage Difficulty
    23
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • RELAYTO features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.3
    9.4
    Ease of Use
    Average: 8.9
    9.6
    Content Management
    Average: 8.8
    9.3
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Relayto
    Year Founded
    2023
    HQ Location
    San Francisco , California
    Twitter
    @relayter
    2,283 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    48 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

How do you 100X you content? RELAYTO is the #1 Interactive Experience platform that transforms your static content (PDFs, MP4s, images) into engaging interactive experiences, enabling viewers to choos

Users
  • Executive Assistant
  • Student
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 60% Small-Business
  • 24% Mid-Market
RELAYTO Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
119
Quality
72
Easy Creation
69
Features
68
Ease of Creation
63
Cons
Learning Curve
44
Learning Difficulty
36
Steep Learning Curve
29
Initial Difficulty
23
Initial Usage Difficulty
23
RELAYTO features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.3
9.4
Ease of Use
Average: 8.9
9.6
Content Management
Average: 8.8
9.3
ROI Reporting
Average: 8.2
Seller Details
Seller
Relayto
Year Founded
2023
HQ Location
San Francisco , California
Twitter
@relayter
2,283 Twitter followers
LinkedIn® Page
www.linkedin.com
48 employees on LinkedIn®
Read RELAYTO Reviews
Aligned
By Aligned
(467)4.8 out of 5
2nd Easiest To Use in Content Experience Platforms software
Save to My Lists
DealsSpecial offer!
10% off: $26-54 per month
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Aligned is a customer-facing collaboration platform; a Digital Sales Room and a Client Portal that helps GTM teams run a better Sales & CS process, orchestrate complex deals, increase buyer engage

    Users
    • Account Executive
    • Enterprise Account Executive
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 47% Small-Business
    • 42% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Aligned is a digital sales tool that centralizes all deal-related communication and resources in one place, providing transparency and fostering better collaboration with clients and teams.
    • Reviewers like the tool's ability to track user engagement, quickly deploy rooms, and centralize all relevant collateral, making the sales process more streamlined and efficient.
    • Reviewers mentioned some issues with the tool, such as occasional glitches, misleading analytics, limited customization options, and difficulties with certain integrations.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Aligned Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    235
    Team Collaboration
    122
    Sales Efficiency
    121
    Efficiency
    118
    Centralization
    96
    Cons
    Missing Features
    36
    Learning Curve
    24
    Limited Features
    22
    Integration Issues
    21
    Slow Loading
    17
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Aligned features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.3
    9.5
    Ease of Use
    Average: 8.9
    9.5
    Content Management
    Average: 8.8
    8.7
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Aligned
    Company Website
    Year Founded
    2021
    HQ Location
    Tel Aviv
    Twitter
    @Aligned_up
    3 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    42 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Aligned is a customer-facing collaboration platform; a Digital Sales Room and a Client Portal that helps GTM teams run a better Sales & CS process, orchestrate complex deals, increase buyer engage

Users
  • Account Executive
  • Enterprise Account Executive
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 47% Small-Business
  • 42% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Aligned is a digital sales tool that centralizes all deal-related communication and resources in one place, providing transparency and fostering better collaboration with clients and teams.
  • Reviewers like the tool's ability to track user engagement, quickly deploy rooms, and centralize all relevant collateral, making the sales process more streamlined and efficient.
  • Reviewers mentioned some issues with the tool, such as occasional glitches, misleading analytics, limited customization options, and difficulties with certain integrations.
Aligned Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
235
Team Collaboration
122
Sales Efficiency
121
Efficiency
118
Centralization
96
Cons
Missing Features
36
Learning Curve
24
Limited Features
22
Integration Issues
21
Slow Loading
17
Aligned features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.3
9.5
Ease of Use
Average: 8.9
9.5
Content Management
Average: 8.8
8.7
ROI Reporting
Average: 8.2
Seller Details
Seller
Aligned
Company Website
Year Founded
2021
HQ Location
Tel Aviv
Twitter
@Aligned_up
3 Twitter followers
LinkedIn® Page
www.linkedin.com
42 employees on LinkedIn®
Sprinklr Marketing
By Sprinklr
(105)4.0 out of 5
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Sprinklr Marketing is a unified marketing and advertising platform that brings together planning, publishing and reporting for campaigns across 30+ channels, with powerful workflow automation, integra

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 43% Enterprise
    • 34% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Sprinklr Marketing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    20
    Automation
    8
    Efficiency
    8
    Time-Saving
    8
    Time-saving
    7
    Cons
    Learning Curve
    9
    Steep Learning Curve
    7
    Expensive
    6
    Learning Difficulty
    6
    Limited Features
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Sprinklr Marketing features and usability ratings that predict user satisfaction
    8.2
    Has the product been a good partner in doing business?
    Average: 9.3
    7.6
    Ease of Use
    Average: 8.9
    9.4
    Content Management
    Average: 8.8
    9.3
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Sprinklr
    Company Website
    Year Founded
    2009
    HQ Location
    New York
    Twitter
    @Sprinklr
    38,907 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4,628 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Sprinklr Marketing is a unified marketing and advertising platform that brings together planning, publishing and reporting for campaigns across 30+ channels, with powerful workflow automation, integra

Users
No information available
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 43% Enterprise
  • 34% Small-Business
Sprinklr Marketing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
20
Automation
8
Efficiency
8
Time-Saving
8
Time-saving
7
Cons
Learning Curve
9
Steep Learning Curve
7
Expensive
6
Learning Difficulty
6
Limited Features
6
Sprinklr Marketing features and usability ratings that predict user satisfaction
8.2
Has the product been a good partner in doing business?
Average: 9.3
7.6
Ease of Use
Average: 8.9
9.4
Content Management
Average: 8.8
9.3
ROI Reporting
Average: 8.2
Seller Details
Seller
Sprinklr
Company Website
Year Founded
2009
HQ Location
New York
Twitter
@Sprinklr
38,907 Twitter followers
LinkedIn® Page
www.linkedin.com
4,628 employees on LinkedIn®
Issuu
By Issuu
(110)4.7 out of 5
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Issuu connects content with people, making it easy for 1M+ users worldwide to transform and publish digital content that resonates with their audience. With 60M+ publications, Issuu is the world’s lar

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Non-Profit Organization Management
    Market Segment
    • 70% Small-Business
    • 23% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Issuu Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    5
    Content Quality
    3
    Visual Appeal
    3
    Audience Engagement
    2
    Features
    2
    Cons
    Limited Features
    2
    Software Bugs
    2
    Access Restrictions
    1
    Bug Issues
    1
    Bugs
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Issuu features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.3
    9.0
    Ease of Use
    Average: 8.9
    10.0
    Content Management
    Average: 8.8
    10.0
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Issuu
    Year Founded
    2006
    HQ Location
    Palo Alto, California
    Twitter
    @issuu
    81,227 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    124 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Issuu connects content with people, making it easy for 1M+ users worldwide to transform and publish digital content that resonates with their audience. With 60M+ publications, Issuu is the world’s lar

Users
No information available
Industries
  • Marketing and Advertising
  • Non-Profit Organization Management
Market Segment
  • 70% Small-Business
  • 23% Mid-Market
Issuu Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
5
Content Quality
3
Visual Appeal
3
Audience Engagement
2
Features
2
Cons
Limited Features
2
Software Bugs
2
Access Restrictions
1
Bug Issues
1
Bugs
1
Issuu features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.3
9.0
Ease of Use
Average: 8.9
10.0
Content Management
Average: 8.8
10.0
ROI Reporting
Average: 8.2
Seller Details
Seller
Issuu
Year Founded
2006
HQ Location
Palo Alto, California
Twitter
@issuu
81,227 Twitter followers
LinkedIn® Page
www.linkedin.com
124 employees on LinkedIn®
Read Issuu Reviews
ON24
By ON24
(1,134)4.3 out of 5
Optimized for quick response
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables cus

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 41% Enterprise
    • 40% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • ON24 is a system designed to integrate with marketing automation systems and host webinars, offering features such as customization, branding, and audience engagement tools.
    • Reviewers like the platform's ease of use, the ability to customize and brand their webinars, the integration with other systems like Salesforce and HubSpot, and the responsive and helpful customer support.
    • Users mentioned some negative aspects such as the platform being fairly expensive, the user interface sometimes feeling outdated and not intuitive, technical issues with features, and the need for extensive manual work in setting up and editing webinars.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • ON24 Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    57
    Customer Support
    49
    Webinars
    47
    Customization
    25
    Features
    24
    Cons
    Missing Features
    21
    Expensive
    17
    Improvement Needed
    16
    Learning Curve
    15
    Upload Issues
    15
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • ON24 features and usability ratings that predict user satisfaction
    8.5
    Has the product been a good partner in doing business?
    Average: 9.3
    8.3
    Ease of Use
    Average: 8.9
    8.3
    Content Management
    Average: 8.8
    7.2
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    ON24
    Company Website
    Year Founded
    1998
    HQ Location
    San Francisco, CA
    Twitter
    @ON24
    21,665 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    656 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables cus

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 41% Enterprise
  • 40% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • ON24 is a system designed to integrate with marketing automation systems and host webinars, offering features such as customization, branding, and audience engagement tools.
  • Reviewers like the platform's ease of use, the ability to customize and brand their webinars, the integration with other systems like Salesforce and HubSpot, and the responsive and helpful customer support.
  • Users mentioned some negative aspects such as the platform being fairly expensive, the user interface sometimes feeling outdated and not intuitive, technical issues with features, and the need for extensive manual work in setting up and editing webinars.
ON24 Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
57
Customer Support
49
Webinars
47
Customization
25
Features
24
Cons
Missing Features
21
Expensive
17
Improvement Needed
16
Learning Curve
15
Upload Issues
15
ON24 features and usability ratings that predict user satisfaction
8.5
Has the product been a good partner in doing business?
Average: 9.3
8.3
Ease of Use
Average: 8.9
8.3
Content Management
Average: 8.8
7.2
ROI Reporting
Average: 8.2
Seller Details
Seller
ON24
Company Website
Year Founded
1998
HQ Location
San Francisco, CA
Twitter
@ON24
21,665 Twitter followers
LinkedIn® Page
www.linkedin.com
656 employees on LinkedIn®
Get a quote
FlippingBook
By FlippingBook
(290)4.7 out of 5
Optimized for quick response
10th Easiest To Use in Content Experience Platforms software
Save to My Lists
Entry Level Price:$25.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    FlippingBook is an online tool and desktop software for creating professional digital flipbooks. It makes your PDF ebooks, e-catalogs, digital brochures, annual reports, presentations, magazines, and

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Marketing and Advertising
    • Real Estate
    Market Segment
    • 57% Small-Business
    • 32% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • FlippingBook is a digital publishing tool that converts PDFs into interactive, online flipbooks for various purposes such as business presentations, catalogs, and marketing materials.
    • Users like the user-friendly interface, the ability to customize their publications, the interactive features, and the excellent customer service provided by the FlippingBook team.
    • Users reported issues with the design customization not being as robust as they would like, the lack of a customizable URL without being on the most expensive tier, and discrepancies in data reporting.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • FlippingBook Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    44
    Intuitive
    27
    Quality
    23
    Features
    20
    Simple
    18
    Cons
    Missing Features
    11
    Limited Features
    10
    Expensive
    9
    Pricing Issues
    8
    Lacking Features
    7
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • FlippingBook features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.3
    9.3
    Ease of Use
    Average: 8.9
    9.5
    Content Management
    Average: 8.8
    7.9
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    FlippingBook
    Company Website
    Year Founded
    2004
    HQ Location
    Cospicua, Malta
    Twitter
    @flippingbook
    1,153 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    48 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

FlippingBook is an online tool and desktop software for creating professional digital flipbooks. It makes your PDF ebooks, e-catalogs, digital brochures, annual reports, presentations, magazines, and

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Marketing and Advertising
  • Real Estate
Market Segment
  • 57% Small-Business
  • 32% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • FlippingBook is a digital publishing tool that converts PDFs into interactive, online flipbooks for various purposes such as business presentations, catalogs, and marketing materials.
  • Users like the user-friendly interface, the ability to customize their publications, the interactive features, and the excellent customer service provided by the FlippingBook team.
  • Users reported issues with the design customization not being as robust as they would like, the lack of a customizable URL without being on the most expensive tier, and discrepancies in data reporting.
FlippingBook Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
44
Intuitive
27
Quality
23
Features
20
Simple
18
Cons
Missing Features
11
Limited Features
10
Expensive
9
Pricing Issues
8
Lacking Features
7
FlippingBook features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.3
9.3
Ease of Use
Average: 8.9
9.5
Content Management
Average: 8.8
7.9
ROI Reporting
Average: 8.2
Seller Details
Seller
FlippingBook
Company Website
Year Founded
2004
HQ Location
Cospicua, Malta
Twitter
@flippingbook
1,153 Twitter followers
LinkedIn® Page
www.linkedin.com
48 employees on LinkedIn®
Bynder
By Bynder
(922)4.5 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Bynder’s leading digital asset management software powers 4000+ of the world’s most iconic brands to conquer content chaos and deliver exceptional content experiences. Recognized for its usability and

    Users
    • Project Manager
    • Graphic Designer
    Industries
    • Marketing and Advertising
    • Consumer Goods
    Market Segment
    • 50% Mid-Market
    • 32% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Bynder Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    271
    Customer Support
    201
    Asset Management
    194
    Intuitive
    118
    Onboarding
    116
    Cons
    Missing Features
    83
    Learning Curve
    56
    Limited Customization
    44
    Limited Features
    44
    Limitations
    43
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Bynder features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.3
    8.8
    Ease of Use
    Average: 8.9
    9.2
    Content Management
    Average: 8.8
    8.3
    ROI Reporting
    Average: 8.2
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
    • User Sentiment
    How are these determined?Information
    These insights are written by G2's Market Research team, using actual user reviews for Bynder, left between November 2021 and September 2022.
    • Reviewers value the logical asset organization of Bynder and like that their files are easy to find, manage, and share.
    • Reviewers have good things to say about the discovery, sales, and onboarding processes for the tool, but some found the asset upload and tagging processes inconvenient.
    • Reviewers say the user interface is simple and intuitive when uploading and finding assets, but could use some improvements when working in admin or with plug-ins.
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Bynder
    Company Website
    Year Founded
    2013
    HQ Location
    Amsterdam
    Twitter
    @bynder
    2,676 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    604 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Bynder’s leading digital asset management software powers 4000+ of the world’s most iconic brands to conquer content chaos and deliver exceptional content experiences. Recognized for its usability and

Users
  • Project Manager
  • Graphic Designer
Industries
  • Marketing and Advertising
  • Consumer Goods
Market Segment
  • 50% Mid-Market
  • 32% Enterprise
Bynder Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
271
Customer Support
201
Asset Management
194
Intuitive
118
Onboarding
116
Cons
Missing Features
83
Learning Curve
56
Limited Customization
44
Limited Features
44
Limitations
43
Bynder features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.3
8.8
Ease of Use
Average: 8.9
9.2
Content Management
Average: 8.8
8.3
ROI Reporting
Average: 8.2
User Sentiment
How are these determined?Information
These insights are written by G2's Market Research team, using actual user reviews for Bynder, left between November 2021 and September 2022.
  • Reviewers value the logical asset organization of Bynder and like that their files are easy to find, manage, and share.
  • Reviewers have good things to say about the discovery, sales, and onboarding processes for the tool, but some found the asset upload and tagging processes inconvenient.
  • Reviewers say the user interface is simple and intuitive when uploading and finding assets, but could use some improvements when working in admin or with plug-ins.
Seller Details
Seller
Bynder
Company Website
Year Founded
2013
HQ Location
Amsterdam
Twitter
@bynder
2,676 Twitter followers
LinkedIn® Page
www.linkedin.com
604 employees on LinkedIn®
Get a quote
Contentstack
By Contentstack
(196)4.4 out of 5
Optimized for quick response
View top Consulting Services for Contentstack
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Contentstack is the creator of the headless CMS and is the Composable Digital Experience Platform (DXP) category leader. Iconic brands around the world, such as Alaska Airlines, ASICS, Burberry, Matte

    Users
    • Software Engineer
    Industries
    • Retail
    • Computer Software
    Market Segment
    • 42% Mid-Market
    • 40% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Contentstack Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    84
    Content Management
    48
    Intuitive
    41
    Features
    39
    Simple
    31
    Cons
    Content Management
    28
    Limitations
    21
    Learning Curve
    19
    Missing Features
    18
    Difficult Usability
    17
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Contentstack features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.3
    8.6
    Ease of Use
    Average: 8.9
    8.5
    Content Management
    Average: 8.8
    6.6
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Contentstack
    Company Website
    Year Founded
    2018
    HQ Location
    Austin, TX
    Twitter
    @Contentstack
    2,423 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    581 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Contentstack is the creator of the headless CMS and is the Composable Digital Experience Platform (DXP) category leader. Iconic brands around the world, such as Alaska Airlines, ASICS, Burberry, Matte

Users
  • Software Engineer
Industries
  • Retail
  • Computer Software
Market Segment
  • 42% Mid-Market
  • 40% Enterprise
Contentstack Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
84
Content Management
48
Intuitive
41
Features
39
Simple
31
Cons
Content Management
28
Limitations
21
Learning Curve
19
Missing Features
18
Difficult Usability
17
Contentstack features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.3
8.6
Ease of Use
Average: 8.9
8.5
Content Management
Average: 8.8
6.6
ROI Reporting
Average: 8.2
Seller Details
Seller
Contentstack
Company Website
Year Founded
2018
HQ Location
Austin, TX
Twitter
@Contentstack
2,423 Twitter followers
LinkedIn® Page
www.linkedin.com
581 employees on LinkedIn®
OneMob
By OneMob
(143)4.9 out of 5
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Introducing OneMob - the ultimate all-in-one platform for creating, sharing and tracking beautiful Microsites in seconds! Whether you're in sales, marketing, customer success or you're a content creat

    Users
    No information available
    Industries
    • Information Technology and Services
    • Sports
    Market Segment
    • 39% Enterprise
    • 31% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • OneMob Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    13
    Client Interaction
    6
    Personalization
    6
    Analytics
    5
    Prospecting Growth
    5
    Cons
    Learning Curve
    3
    Limitations
    3
    Link Issues
    3
    Form Design
    2
    Improvement Needed
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • OneMob features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.3
    9.5
    Ease of Use
    Average: 8.9
    9.5
    Content Management
    Average: 8.8
    7.4
    ROI Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    OneMob
    Year Founded
    2014
    HQ Location
    San Francisco, CA
    Twitter
    @OneMob
    1,835 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    24 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Introducing OneMob - the ultimate all-in-one platform for creating, sharing and tracking beautiful Microsites in seconds! Whether you're in sales, marketing, customer success or you're a content creat

Users
No information available
Industries
  • Information Technology and Services
  • Sports
Market Segment
  • 39% Enterprise
  • 31% Mid-Market
OneMob Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
13
Client Interaction
6
Personalization
6
Analytics
5
Prospecting Growth
5
Cons
Learning Curve
3
Limitations
3
Link Issues
3
Form Design
2
Improvement Needed
2
OneMob features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.3
9.5
Ease of Use
Average: 8.9
9.5
Content Management
Average: 8.8
7.4
ROI Reporting
Average: 8.2
Seller Details
Seller
OneMob
Year Founded
2014
HQ Location
San Francisco, CA
Twitter
@OneMob
1,835 Twitter followers
LinkedIn® Page
www.linkedin.com
24 employees on LinkedIn®
Read OneMob Reviews
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Content Experience Platforms Topics

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Learn More About Content Experience Platforms

What is Content Experience Platforms?

Content experience platforms provide a platform where content is structured and personalized in a way that allows customers to engage with content and improves their interaction with the company. This software focuses on creating custom experiences for audiences by offering personalization functionality. This personalized content helps to drive business outcomes like driving lead acquisition and conversion. Content experience platforms impact customer engagement and helps in streamlining a buyer’s journey by allowing leads to advance their own journeys at their ideal pace.

Content experience platforms are often part of a company's customer experience and digital experience strategy. The content experience created influences in retaining or converting customers by making a brand cohesive throughout the customer experience. Content experience platforms help companies track the time consumers spend with each content asset, and then trigger the next best action in the buyer’s journey.

Key Benefits of Content Experience Platforms

  • Enables businesses to create personalized content experiences geared toward audience engagement and offers tools to centralize and organize marketing assets via tagging for its audiences
  • Provides metrics on how content is performing, including content engagement metrics like the amount of time a company's accounts, contacts, and leads spent on all marketing content, thus offering the ability to personalize the buying experience to increase content engagement

Why Use Content Experience Platforms?

Content experience platforms help businesses implement account-based marketing strategies, improve sales and marketing alignment, and also assist with content or product recommendations. Dynamic content creates more personalized, one-to-one sales experiences for each consumer and helps businesses centralize and organize content in a repository.

Lead conversion — Content experience platforms contribute to lead conversion via lead forms and personalized call to actions (CTAs). This software also focuses on lead analysis by prioritizing leads through market insights and account-level insights.

Increased brand authority — Brands generate and distribute various kinds of content for their customers across an abundance of channels. Utilizing content experience platforms improve credibility and reputation for a brand. With this content-centric approach, marketers focus more on creating unique customer experiences, which differentiates their brand from others and helps businesses drive true value from their audiences.

Who Uses Content Experience Platforms?

Content experience platforms provides a platform where marketers are given the ability to create and control content experiences. Marketers use tools that help generate leads, boost engagement, and improve demand generation. Content experience platforms help overcome problems like cumbersome landing pages by creating curated content experiences to drive sales for the company.

Marketing teams — Content marketers use content experience platforms to involve their audience by branding and nurturing leads to ensure consistent customer experiences. Content marketers rely on metrics like audience insights to understand how their content is performing. Content marketers are able to add value to their social media strategy by personalizing content with the help of content experience platforms. Additionally, demand generation marketers use content experience platforms to support their company’s growth opportunities by identifying prospective customers through content. This software helps marketers to focus on lead conversions and sales cycles which ultimately increases the growth opportunities of an organization.

Content Experience Platforms Features

Common features for content experience platforms include the following:

Content curation tools — Content experience platforms helps companies create personalized curated content for customers and prospects to generate specific business outcomes. An ideal content experience platform bridges the gap between sales and marketing so that content is produced in a collaborative process. Content experience platforms offers features to curate and share third party content, as well as schedule content so that it is accessible by multiple users. Content curation tools help businesses drive true value by providing relevant content to its prospects.

Audience targeting — Audience targeting allows companies to help prospective customers by delivering personalized experiences based on their interests. Content experience platforms help data-driven content marketers to engage the target audience by providing them digital, personalized content. It enables marketers to create digital experiences for every stage of the buyer journey. To boost content performance and content quality, it is important to create engaging content for a specific target audience as it helps to increase conversions.

Search engine optimization (SEO) tools — Centralizing content by category or topic makes it easier to organize content. SEO brings in traffic that takes less effort and time, thus making it convenient for buyers to find their desired pieces of content. SEO helps to transform the content which is viewed online by increasing search engine result rankings. It makes it easy for users to find relevant content that they are interested in.

Personalization — Content experience products offer personalization functionality to create custom experiences for audiences to impact desired business outcomes. Personalization helps dynamically serve content and calls to action.

A/B testing — A/B testing is one of the most important ways to optimize website funnel in digital marketing. To achieve a higher conversion rate, businesses should optimize their content on the website to its maximum potential. Optimizing content on the site leads to websites getting good traffic and converting more visitors. Marketers use A/B testing to deploy different versions of digital content like a call to action (CTA) or images and track the conversion rate provided by them. Adding conversion focussed content to the site also helps to improve user experience by making visitors spend more time on the website. To attract target buyers and generate high-quality leads, marketing teams put relevant content on their website which results in delivering personalized experiences to each visitor.

Other Features of Content Experience Platforms: ROI reporting

Trends Related to Content Experience Platforms

Hyper-personalization — Hyper-personalization is an advanced method of providing customized and personalized experiences to online consumers. Hyper-personalization leverages artificial intelligence (AI) and real-time data to improve customer conversions, increase digital interaction, and boost content marketing ROI. Advancements in AI technology can help gather relevant data and maintain unique brand experiences for each customer.

Software and Services Related to Content Experience Platforms

Content creation platform — Users can combine content experience platforms alongside content creation platforms to create more engaging visual content. Examples for visual content include written content, images, charts, infographics, videos, etc. While content creation software is a platform that allows users to make content more effective and engaging, content experience platforms are about creating personalized content.

Content distribution platforms — Content distribution software focuses on distributing content to online audiences across a variety of communication channels, such as social networks, paid search, websites, blogs, emails, etc. Once users personalize content through content experience platforms, they can distribute such content through these channels. This allows marketers to reach a wider audience by increasing content visibility.

Content analytics software — Content analytics software focuses on employee engagement with published content like blogs, podcasts, and articles. This software provides users with detailed insights into viewer engagement and employee involvement with published content. It gathers data from a wide range of different sources and gives users insights about their websites. While content analytics software allows users to collect data on how their content is performing, content experience platforms offer analytics to track audience insights and content performance.

Account-based web and content experiences software — Account-based web and content experiences software allows marketers to create and distribute account-specific, personalized content to accelerate the sales cycle. Account-based web and content experiences software focuses on personalizing web experiences for targeted key contacts within an account-based strategy.