# Best Car Dealer Software for Small Business *By [Neya Kumaresan](https://research.g2.com/insights/author/neya-kumaresan)* Products classified in the overall Car Dealer category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Car Dealer to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Car Dealer category. In addition to qualifying for inclusion in the Car Dealer Software category, to qualify for inclusion in the Small Business Car Dealer Software category, a product must have at least 10 reviews left by a reviewer from a small business. ## Category Overview **Total Products under this Category:** 294 ## Trust & Credibility Stats **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 800+ Authentic Reviews - 294+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## Top-Rated Products (Ranked by G2 Score) ### 1. [DealerCenter](https://www.g2.com/products/dealercenter/reviews) Serving over 22,000 dealers, DealerCenter is the top-rated dealer management solution in the industry. DealerCenter centralizes your entire operation, making it easy to manage your dealership. Whether cash deals, Buy Here Pay Here or outside finance, DealerCenter has all the contracts and paperwork you need to get deals done quickly and accurately. DealerCenter also offers hosted websites, complete CRM, credit reports, auction run lists, powerful mobile solution and much more! Best For The independent used car dealer who is looking for top notch dealer management system functionalities at the most competitive price in the market. **Average Rating:** 4.6/5.0 **Total Reviews:** 36 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10) - **Quality of Support:** 9.2/10 (Category avg: 8.6/10) - **Ease of Admin:** 9.3/10 (Category avg: 8.9/10) - **Ease of Setup:** 9.4/10 (Category avg: 8.7/10) **Seller Details:** - **Seller:** [DealerCenter](https://www.g2.com/sellers/dealercenter) - **Year Founded:** 1996 - **HQ Location:** Los Angeles, California - **Twitter:** @DealerCenter (854 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/dealercenter/ (47 employees on LinkedIn®) **Reviewer Demographics:** - **Top Industries:** Automotive - **Company Size:** 86% Small-Business ### 2. [Dabadu XRM](https://www.g2.com/products/dabadu-xrm/reviews) Dabadu XRM is your all-in-one automotive command center—CRM, equity mining, digital retailing, and more—finally built to work as one. No more bouncing between tools. No lag. Just faster deals, better margins, and a system your team won’t hate using. Double your integrations. Cut your tech stack in half. Sell more cars, make more profit, and actually enjoy your tech for once. **Average Rating:** 5.0/5.0 **Total Reviews:** 129 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.0/10) - **Quality of Support:** 9.9/10 (Category avg: 8.6/10) - **Ease of Admin:** 10.0/10 (Category avg: 8.9/10) - **Ease of Setup:** 9.9/10 (Category avg: 8.7/10) **Seller Details:** - **Seller:** [Dabadu](https://www.g2.com/sellers/dabadu) - **Year Founded:** 2020 - **HQ Location:** Kitchener, Ontario - **Twitter:** @Dabadu_ai (12 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/dabadu-ai/ (18 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Finance Manager, Product Specialist - **Top Industries:** Automotive - **Company Size:** 70% Mid-Market, 24% Small-Business ### 3. [CDK](https://www.g2.com/products/cdk/reviews) CDK is a secure, SOC 2-compliant dealership software solution provider who’s fully integrated for all areas of the automotive dealership — from the Front Office, Back Office, Service and Parts, and all areas in between. Our mission is to help dealers sell and service more cars and run more efficient operations by developing solutions and services that streamline workflows, most notably the CDK Dealership Xperience Platform. The following suites are fully integrated into the Dealership Xperience Platform and thoughtfully designed to help elevate the customer experience while running a dealership more effectively: • Foundations Suite: Go beyond the DMS with everything you need to run your dealership, including unmatched multi-store Accounting and CDK SimplePay, built for enterprise dealers. • Fundamentals Suite: A more streamlined Foundations Suite, built for one-to-two site franchise, independent and used car dealers. • Vehicle Inventory Suite: Manage dealership inventory and price more profitability with the power of AI. • Modern Retail Suite: Have customers start car buying online and finish in store seamlessly with integrated CRM, Digital Retail and F&I workflows. • Fixed Operations Suite: Build trust with to-the-penny RO pricing, video and texting communication platforms, and accurate Parts ordering. • Intelligence Suite: Access advanced analytics with predictive insights, comparative analysis and total visibility to your dealership’s performance. In addition to powerful technology, CDK is known for fast, high-touch support. Dealers get chat responses in under a minute and phone assistance in under two minutes, backed by more than 400 dedicated Customer Care agents and a Services team with an average tenure of 10+ years. Over 90% of support interactions receive top satisfaction ratings, and 97% of dealers say CDK’s Customer Success teams make it easier to hit their goals. Why Dealerships Choose CDK: • Fully integrated platform across all departments • Fast, personalized support with sub-two-minute response times • Secure, SOC 2-compliant infrastructure • Role-based workflows and automotive-specific functionality • Suites tailored for enterprise, independent and multirooftop dealers • Industry-experienced support and Services teams • 50+ years of automotive expertise and 15,000+ dealerships served • Technology that improves margins, productivity and customer loyalty With 50+ years in the automotive retail industry and serving over 15,000 dealers, CDK is committed to helping dealers find success through powerful, relevant technology. **Average Rating:** 3.9/5.0 **Total Reviews:** 105 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10) - **Quality of Support:** 7.9/10 (Category avg: 8.6/10) - **Ease of Admin:** 8.9/10 (Category avg: 8.9/10) - **Ease of Setup:** 8.3/10 (Category avg: 8.7/10) **Seller Details:** - **Seller:** [CDK Global](https://www.g2.com/sellers/cdk-global) - **Company Website:** https://www.cdkglobal.com/ - **Year Founded:** 1972 - **HQ Location:** 11809 Domain Drive, Austin, Texas 78758, United States - **Twitter:** @CDKGlobal (6,418 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/cdknorthamerica/ (8,323 employees on LinkedIn®) **Reviewer Demographics:** - **Top Industries:** Automotive - **Company Size:** 64% Mid-Market, 21% Small-Business ### 4. [VinSolutions Connect CRM](https://www.g2.com/products/vinsolutions-connect-crm/reviews) As the provider of Connect CRM, Connect Automotive Intelligence, and the supporting suite of Connect solutions, VinSolutions helps more than 6,500 dealers make every connection count. VinSolutions’ industry-leading tools—including customizable customer relationship management, artificial intelligence, and desking—help dealerships drive more leads, increase profits, and accelerate the path to purchase. Founded in 2006 and headquartered in Mission, Kansas, VinSolutions fosters dealership success by providing a fully customizable suite of solutions, including equity mining, market pricing and desking tools, combined with the continuous, personal support of a designated Performance Manager. VinSolutions is OEM certified by every major manufacturer and is Autosoft, CDK, Reynolds & Reynolds and Dealertrack DMS certified. **Average Rating:** 4.2/5.0 **Total Reviews:** 106 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10) - **Quality of Support:** 8.4/10 (Category avg: 8.6/10) - **Ease of Admin:** 8.9/10 (Category avg: 8.9/10) - **Ease of Setup:** 8.3/10 (Category avg: 8.7/10) **Seller Details:** - **Seller:** [Cox Automotive](https://www.g2.com/sellers/cox-automotive) - **Year Founded:** 2009 - **HQ Location:** Atlanta, US - **Twitter:** @CoxAutomotive (11,513 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/cox-automotive-inc-/ (10,433 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Sales Consultant, Sales - **Top Industries:** Automotive - **Company Size:** 61% Mid-Market, 35% Small-Business ### 5. [PERQ](https://www.g2.com/products/perq/reviews) PERQ, a marketing technology company founded in 2001, empowers businesses and the online consumer experience through innovative solutions powered by artificial intelligence. Businesses in the home furnishings, multifamily and auto retailing industries leverage PERQ’s Marketing Cloud and technology solutions to give them more visibility into sales from their digital marketing efforts. With interactive software, we help you engage consumers on your website as they research expensive and complex purchases, such as vehicles, home furnishings or leasing an apartment, ultimately empowering consumers in their purchasing decisions. This increases time on site, turns more website traffic into leads, and gives you more consumer data that allows sales teams to personalize follow-up conversations. With PERQ, you’ll gain more visibility into leads ready to buy or rent now — helping your team prioritize leads. And you can ease workloads by automatically nurturing consumers who are still doing their research with personalized content to help move them down the buying journey and through your front door. Ultimately, you’ll be able to connect online traffic to in-store sales with valuable data to improve your digital marketing efforts and more. **Average Rating:** 4.6/5.0 **Total Reviews:** 61 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.0/10) - **Quality of Support:** 9.4/10 (Category avg: 8.6/10) - **Ease of Admin:** 9.3/10 (Category avg: 8.9/10) - **Ease of Setup:** 9.4/10 (Category avg: 8.7/10) **Seller Details:** - **Seller:** [PERQ](https://www.g2.com/sellers/perq) - **Year Founded:** 2001 - **HQ Location:** Indianapolis, IN - **Twitter:** @PerqMarketing (2,517 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/3498947/ (70 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Internet Sales Manager - **Top Industries:** Automotive, Real Estate - **Company Size:** 47% Mid-Market, 42% Small-Business ### 6. [Frazer Auto Dealer Software](https://www.g2.com/products/frazer-auto-dealer-software/reviews) Frazer provides full-featured used car dealer software to independent auto dealers. Frazer's goals have always been simple– to provide dealers with a high-quality, easy-to-use Dealer Management System, at an affordable price, while ensuring that a friendly, knowledgeable support staff is there to back it up. Visit the website to request a free trial, and see what everyone in the auto industry is talking about. **Average Rating:** 3.9/5.0 **Total Reviews:** 12 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.0/10) - **Quality of Support:** 10.0/10 (Category avg: 8.6/10) - **Ease of Admin:** 8.3/10 (Category avg: 8.9/10) - **Ease of Setup:** 8.1/10 (Category avg: 8.7/10) **Seller Details:** - **Seller:** [Frazer Computing](https://www.g2.com/sellers/frazer-computing) - **Year Founded:** 1985 - **HQ Location:** Canton, NY - **Twitter:** @FrazerDMS (649 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/1197104/ (52 employees on LinkedIn®) **Reviewer Demographics:** - **Top Industries:** Automotive - **Company Size:** 92% Small-Business, 8% Enterprise ### 7. [Autosoft](https://www.g2.com/products/autosoft-autosoft/reviews) FLEX DMS is the award-winning solution of choice for over 30,000 users in 2,000 dealerships across North America. **Average Rating:** 3.8/5.0 **Total Reviews:** 15 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 6.3/10 (Category avg: 9.0/10) - **Quality of Support:** 7.8/10 (Category avg: 8.6/10) - **Ease of Admin:** 6.7/10 (Category avg: 8.9/10) - **Ease of Setup:** 6.0/10 (Category avg: 8.7/10) **Seller Details:** - **Seller:** [AutoSoft](https://www.g2.com/sellers/autosoft) - **Year Founded:** 1988 - **HQ Location:** West Middlesex, US - **Twitter:** @AutosoftDMS (4,362 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/autosoftdms/ (183 employees on LinkedIn®) **Reviewer Demographics:** - **Top Industries:** Automotive - **Company Size:** 67% Small-Business, 33% Mid-Market ## Parent Category [Automotive Software](https://www.g2.com/categories/automotive) --- ## Buyer Guide ### What You Should Know About Car Dealer Software ### What is Car Dealer Software? Car dealer software is built to help dealerships manage their day-to-day operations and sales. Commonly known as dealership management software (DMS), car dealer software provides business administration tools, sales tools, and even auto repair tools. Many of these systems are web-based, making them easy to access from a computer or mobile device. Some dealership systems may even include a mobile app for access on the go. The best dealer management systems include a wide range of benefits. Key Benefits of Car Dealer Software - Access to your data at all times - Car inventories updated in real-time - Business management tools including accounting software and CRM features - Loan and financial processing ### Why Use Car Dealer Software? Dealership software can make it much easier to run a dealership by providing business insights and organization in one comprehensive program. **Data Reports —** Today’s market requires a huge amount of data management to stay on top of sales trends. Rather than create a spreadsheet or document to track various dealership metrics, a DMS can collect, organize, and analyze a variety of data. Businesses can then easily see where they are succeeding and where they are failing. **Customer Service —** Making the car-buying process easy for a customer should be the main priority of any dealership. The easier it is for a customer to make a purchase, the more likely they will be to do so. Car dealer management software can make it easy to stay in touch with customers, attract new customers, and process purchases so the experience is seamless and quick. And with repair shop features, it can be just as easy for a customer to bring in their new car for repairs further down the line. **Inventory Management —** Managing a dealership’s inventory is crucial for smooth operations. Knowing which cars are on the lot, which are arriving, and which can be ordered quickly makes it much easier for a customer to purchase. With dealership management software, inventory management is housed in one place, so it’s easy to know exactly which vehicles are available. Even an independent used car dealer can benefit from inventory management features. ### Who Uses Car Dealer Software? Car dealer software solutions are primarily used by businesses that sell vehicles, such as dealership management companies. Those vehicles may be used, new, or intended for commercial use. **New Car Dealers —** Dealerships specializing in the sale of new cars or specific brands of cars can benefit from dealership systems. These systems can help track inventory, sales quotas, and accounting data. **Used Car Dealers —** Used car dealers can also use a DMS the same way as new car dealers, while also keeping track of the cars they have bought and what condition they are in. Car dealer software can also maintain vehicle histories of used cars so buyers are fully informed. **Dealership Repair Shops —** Dealership repair shops can use a DMS to maintain vehicle repair histories and organize maintenance schedules. ### Car Dealer Software Features **Mobile Apps —** Mobile apps and mobile capabilities make it easy for users to access information from anywhere. Data available on the fly can help make quick sales and quicker decisions. **Inventory Management —** Inventory management makes it easy to know exactly what’s available on the lot at any given time. Repair shops can also keep track of available parts and tools. **Business Management —** Business management features help run the back-office functions of a business. These tools can include CRM features, accounting features, and employee management features. **Loan Processing —** Car sales often involve some kind of financing or loan processing. Car dealer software that contains these features can speed up the process by eliminating third parties, making it quicker and easier to close sales. **Auto Repair —** Auto repair features help organize and schedule auto repairs on site. Vehicle histories make it easy to troubleshoot, and inventory management lets mechanics see what is available on hand and what must be ordered.