--- title: Shopify Reviews meta\_title: 'Shopify Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 5126 reviews by the users' company size, role or industry to find out how Shopify works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 5126 scale: '5' date\_modified: '2026-08-11' parent\_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce ---

# Shopify Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by Shopify but has limited features.  
  
Are you part of the Shopify team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile!

Shopify is the leading cloud-based, multichannel commerce platform designed for small and medium-sized businesses. Merchants can use the software to design, set up, and manage their stores across multiple sales channels, including web, mobile, social media, marketplaces, brick-and-mortar locations, and pop-up shops. The platform also provides merchants with a powerful back-office and a single view of their business. The Shopify platform was engineered for reliability and scale, using enterprise-level technology made available to businesses of all sizes. Shopify currently powers over 800,000 businesses in approximately 150 countries and is trusted by brands such as Tesla Motors, Budweiser, Red Bull, LA Lakers, the New York Stock Exchange, GoldieBlox, and many more. For a demo, please visit: https://docs.shopify.com/webinars

* * *

Seller
[Shopify](https://www.g2.com/sellers/shopify)
Discussions
[Shopify Community](https://www.g2.com/products/shopify/discuss)
Solution Type

All-in-One

Overview by
Andy Lee

Show More

## Pricing

Pricing provided by Shopify.

### Basic

$29

/ per month

### Professional

$79

/ per month

[
View More Pricing Information
](https://www.g2.com/products/shopify/pricing)

## Top-Rated Alternatives

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 ![2Checkout Monetization Platform](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "2Checkout Monetization Platform")

2Checkout Monetization Platform

3.9/5(197)

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[

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FastSpring

4.5/5(187)

](https://www.g2.com/products/fastspring/reviews)

[

 ![Cleverbridge](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Cleverbridge")

Cleverbridge

4.4/5(59)

](https://www.g2.com/products/cleverbridge/reviews)

[
View All Alternatives
](https://www.g2.com/products/shopify/competitors/alternatives)

## User Insights

Average based on 5126 real user reviews.

Implementation Time

2 months

Perceived Cost

$$$$$

[Log in to unlock pricing and user insights](/login)

## Shopify Integrations
(129)

What do users say about integrations?

Integration information sourced from real user reviews.

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

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AiTrillion

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 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Amazon Virtual Private Cloud (Amazon VPC)

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Antavo AI Loyalty Cloud

](https://www.g2.com/products/antavo-ai-loyalty-cloud/reviews)[

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Attentive

](https://www.g2.com/products/attentive/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

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Avalara

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Awin

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Bind

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Bloom Analytics

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 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Boost AI Search & Discovery

](https://www.g2.com/products/boost-ai-search-discovery/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Bouncer

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DSers

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Facebook

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Facebook for Business

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Fast Simon

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Flexport

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Flow

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Fortnox

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Google Ads

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Google Analytics

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Gorgias

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Infobip

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LangShop

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Linnworks

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LoyaltyLion

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Lucky Orange

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meta

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Meta

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Odoo CRM

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Odoo ERP

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Okendo

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Omnisend

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OptinMonster

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Oviond

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parcelLab

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PayPal Invoicing

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PayPal Payments

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Pinterest

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Pipe17

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Pricefy

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Triple Whale

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Xero

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Yoast

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Yotpo

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Zapier

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Zoho Mail

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 ![Luz Paola Q.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Luz Paola Q.")
LQ

Luz Paola Q.

Customer Service Representative

Small-Business (50 or fewer emp.)

7/14/2026

"Shopify Keeps Our Order Management Organized and Efficient"

4/5

What do you like best about Shopify?

What I like most about Shopify is how it centralizes our order management in one platform. I use it daily to monitor new orders, verify payment status, check fulfillment progress, and review return requests. Having all of this information in one place makes it much easier to keep track of customer orders without switching between multiple systems.

One feature that has improved my workflow is the order timeline. It gives me a clear history of each order—including payment, fulfillment, tracking, and customer updates—which helps me respond to customer inquiries much faster. The search and filtering tools also save time by allowing me to quickly locate specific orders, customers, or products instead of manually sorting through records.

An unexpected benefit I've discovered is how useful Shopify is for coordinating with our warehouse and vendors. Since I can easily access order details, shipping information, and fulfillment status, I can quickly identify delays, follow up on outstanding shipments, and provide customers with accurate updates. This has made our order management process more organized and efficient while reducing the time spent handling customer support requests. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

While Shopify is a reliable platform for managing our orders, there are a few areas that could be improved. The built-in reporting can be somewhat limited for more detailed operational analysis, so I often need to export data to Excel to create custom reports. Managing large numbers of orders can also require multiple clicks when updating or reviewing them, which can slow down repetitive tasks.

Another challenge is that some advanced features and integrations require third-party apps or higher-tier plans, which can increase costs. It would also be helpful if the search and filtering options offered more flexibility for complex order management and logistics workflows.

Overall, Shopify works well for our day-to-day operations, but improvements to reporting, bulk order management, and advanced filtering would make it even more efficient. Review collected by and hosted on G2.com.

What problems is Shopify solving and how is that benefiting you?

Shopify solves the challenge of managing orders, payments, fulfillment, and returns in one centralized platform. Instead of using multiple systems to track customer information and order status, everything is available in a single dashboard.

For my role, this means I can quickly verify payment status, monitor shipments, check fulfillment progress, and process return requests. It also makes it easier to respond to customer inquiries because I can access the complete order history, tracking details, and notes in just a few clicks.

This has improved my workflow by reducing the time spent searching for information, helping me resolve customer issues faster, and keeping our order management process organized and efficient. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![eklavya s.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "eklavya s.")
ES

eklavya s.

Software Engineer

Small-Business (50 or fewer emp.)

6/3/2026

"Intuitive, User-Friendly Store Builder That Removes the Technical Headache"

4.5/5

What do you like best about Shopify?

What I like most about Shopify is how intuitive and user-friendly the interface is. You don't need a background in coding or web design to build a clean, highly professional online store. The drag-and-drop editor makes it simple to customize themes, and uploading products, managing inventory, and setting up payment gateways is incredibly straightforward. It really takes the technical headache out of running an e-commerce business. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

I dislike that Shopify charges additional transaction fees if you choose to use a third-party payment gateway instead of Shopify Payments. Additionally, some features that should be native—like advanced reporting or real-time carrier shipping rates—are locked behind their higher-tier, more expensive monthly plans, which feels restrictive for smaller operations. Review collected by and hosted on G2.com.

What problems is Shopify solving and how is that benefiting you?

Shopify solves the problem of operational fragmentation. Before using it, keeping track of inventory, processing payments, printing shipping labels, and tracking customer data required multiple disconnected tools. Shopify centralizes everything into a single dashboard. The benefit to us has been massive time savings; our team no longer wastes hours on manual data entry or syncing systems, allowing us to focus entirely on marketing and growth." Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![varma k.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "varma k.")
VK

varma k.

F

Small-Business (50 or fewer emp.)

5/13/2026

"Quick Setup, Massive Ecosystem, and Reliable Infrastructure"

5/5

What do you like best about Shopify?

Ease of setup: Even with little technical experience, I can launch a store relatively quickly thanks to the templates, built-in hosting, payments, and inventory tools.

Strong ecosystem: The app marketplace, themes, integrations, and partner ecosystem are massive. That flexibility makes it easier for businesses to expand functionality over time without having to rebuild their stack.

Reliable infrastructure: Overall, the infrastructure feels dependable and stable for running a store day to day. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

Monthly costs add up quickly. The base subscription is only one part of the total cost, and merchants often end up paying extra for premium themes, apps, transaction fees, email tools, additional subscriptions, and advanced analytics. What starts as a “simple” store can become expensive over time. Review collected by and hosted on G2.com.

What problems is Shopify solving and how is that benefiting you?

It primarily solves the problem of how difficult it used to be to launch and run an online store.

Before platforms like Shopify, businesses often had to buy hosting, configure servers, manage security, integrate payment systems, build storefronts manually, and maintain the ecommerce software themselves. Review collected by and hosted on G2.com.

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5/29/2026
Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Roy S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Roy S.")
RS

Roy S.

Customer Service Representative

Real Estate

Mid-Market (51-1000 emp.)

5/28/2026

"Easy-to-Use Platform for Managing an Online Store"

5/5

What do you like best about Shopify?

What’s actually most helpful about Shopify is how user-friendly it is for managing an e-commerce store. The feature I use the most is the product and inventory management since it’s easy to update products, track stock, and manage orders in one dashboard. I also like the app integrations and customization options because they make store setup and daily operations much more efficient. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

One downside with Shopify is that some advanced features and useful apps can add extra monthly costs over time. There’s also a bit of limitation when it comes to deeper customization unless you’re familiar with Shopify’s coding setup. But overall, it’s still very easy to use and works well for managing an online store. Review collected by and hosted on G2.com.

What problems is Shopify solving and how is that benefiting you?

It helped simplify our order and inventory management. The Admin dashboard, especially the orders and Inventory sections, made it much easier to track customer purchases, update stock levels, and manage fulfillment in one place instead of using multiple tools manually. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

LK

Laimonas K.

Marketer

Small-Business (50 or fewer emp.)

7/27/2026

"Easy Store Setup and Management with a Flexible App Ecosystem"

5/5

What do you like best about Shopify?

What I like best about Shopify is how easy it is to set up and manage an online store without needing much technical knowledge. The dashboard is clear, product and order management are straightforward, and the large app ecosystem makes it easy to add new functionality as the business grows. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

Some useful features require additional paid apps, so the overall monthly cost can increase as the store grows. However, this has not been a major issue for us. Review collected by and hosted on G2.com.

What problems is Shopify solving and how is that benefiting you?

Shopify gives us one place to manage products, payments, orders, and customer information. It reduces the technical work required to run an online store, saves time on daily operations, and makes it easier to launch new products or update the website quickly. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Abdullah K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Abdullah K.")
AK

Abdullah K.

Graphic Designer Video Editor &amp; SEO Expert

Small-Business (50 or fewer emp.)

8/7/2026

"Easy, Reliable Platform for Online Stores"

5/5

What do you like best about Shopify?

Shopify has been an excellent platform for building and managing an online store. The interface is easy to use, the store customization options are great, and there are plenty of apps and integrations available to expand your business.

I especially like how simple it is to manage products, orders, payments, and customers from one place. The overall experience feels professional and reliable, even if you’re just starting out.

Highly recommended for anyone who wants to create and grow an e-commerce business without dealing with complicated technical setup. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

Shopify is easy to use, fast, reliable, and has great features. Review collected by and hosted on G2.com.

What problems is Shopify solving and how is that benefiting you?

Before Shopify, managing products, orders, payments, and customers was much more complicated. Shopify brings everything into one simple platform, making it easier to manage my store and process orders efficiently. The integrations are also helpful for connecting other tools, while the overall performance is reliable. It saves time, reduces manual work, and makes running an online store much more organized and scalable. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Darrell G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Darrell G.")
DG

Darrell G.

Owner

Marketing and Advertising

Small-Business (50 or fewer emp.)

5/1/2026

"User-Friendly eCommerce Platform with Seamless Integrations"

5/5

What do you like best about Shopify?

I like that Shopify interacts and integrates with a wide variety of platforms like Alibaba, Facebook, and Twitter, allowing me to post to a lot of different sites. I can easily list and manage my inventory, which is great because I don't have to monitor it manually. The pay gate isn't overly heavy or complicated, making transactions smoother. I find it very easy to advertise using Google AdSense. Overall, it's user-friendly for e-commerce, meshes well with other platforms, and the initial setup was very easy, taking only about fifteen minutes to get up and running. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

I think the pricing could be just a little bit cheaper. They do have a discount now that is for a dollar for three months. But when you're just starting out, you just don't have the budget to pay for an expensive web. So if they could just lower that for the small businesses for the first several months. Review collected by and hosted on G2.com.

What problems is Shopify solving and how is that benefiting you?

I use Shopify because its ready-made templates, quick product uploads, inventory tracking, and integrated payment system make it easy for me to sell yoga pants globally and keep things moving at a fast pace. Review collected by and hosted on G2.com.

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5/5/2026
Current UserValidated ReviewerSource: Organic

 ![Verified User in Internet](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Internet")
UI

Verified User in Internet

Mid-Market (51-1000 emp.)

7/19/2026

"Intuitive, Scalable Platform with a Powerful Themes-and-Apps Ecosystem"

5/5

What do you like best about Shopify?

It stands out for its intuitive interface, which makes it easy to launch, manage, and scale an online store without extensive technical knowledge. It also offers a robust ecosystem of themes and apps, secure payment processing, built-in SEO tools, inventory and order management, multi-channel selling, and reliable hosting. The platform is highly scalable, so businesses can grow without having to worry about performance. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

It’s a feature-rich platform, but costs can add up when using premium themes, paid apps, and advanced features. Some customizations also require knowledge of Liquid or help from third-party developers. There are a few limitations with the native reporting and checkout customization on lower-tier plans as well, which may mean you need to upgrade or install additional apps. Review collected by and hosted on G2.com.

What problems is Shopify solving and how is that benefiting you?

It simplifies the complexities of running an ecommerce business by centralizing product management, inventory tracking, order fulfillment, payment processing, shipping, and customer management in one platform. It reduces operational overhead and saves time through automation, while also improving the customer shopping experience. Overall, it enables businesses to expand across multiple sales channels with minimal effort. Review collected by and hosted on G2.com.

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Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.G2 IconCurrent UserValidated ReviewerIncentivizedSource: G2 invite

 ![Raghav h.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Raghav h.")
RH

Raghav h.

Sales And Marketing Intern

Accounting

Small-Business (50 or fewer emp.)

6/29/2026

"Shopify: Easy, Reliable All-in-One Platform for Building Online Stores"

4/5

What do you like best about Shopify?

Shopify is a top-rated, all-in-one e-commerce platform, universally recognized as one of the best ways to build an online store without technical skills. Users love its ease of use, reliable hosting, and built-in checkout, though many note that costs can accumulate quickly with third-party apps. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

Shopify’s main disadvantages include hidden costs from paid apps and themes, expensive transaction fees if you don't use Shopify Payments, limited design customization without coding, and a steep learning curve for its proprietary Liquid programming language. Review collected by and hosted on G2.com.

What problems is Shopify solving and how is that benefiting you?

Shopify solves the core technical and logistical challenges of running a retail business by providing an all-in-one, hosted e-commerce platform. It eliminates the need for coding, handles secure payment processing, and manages backend operations, allowing merchants to focus entirely on selling. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Josh M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Josh M.")
JM

Josh M.

Owner

Small-Business (50 or fewer emp.)

4/30/2026

"Streamlined Inventory Management, Challenging Customization"

4.5/5

What do you like best about Shopify?

I love Shopify's customization abilities, particularly how I can tinker with the code to create my own style, rather than being limited to preset designs. The interface is very straightforward, which really helps. I appreciate how Shopify makes the inventory process very easy, especially when dealing with trading cards that have so many variations. The collections feature for inventory is really helpful. Additionally, the ability to export inventory via CSV makes accessing and implementing it much simpler. Lastly, the initial setup of Shopify is really simple, especially if you're using the most basic website layouts without any coding experience. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

I think that the process could be a bit more streamlined. I had a lot of trouble learning the custom liquid code. It takes a long time and there are some glitchy aspects. For example, one of my items was not being shown and it said sold out, even though the code indicated there were items left. It didn't tell me why, and I had to figure out that it was due to the shipping location. Also, the AI chatbot doesn't really help fully. Review collected by and hosted on G2.com.

What problems is Shopify solving and how is that benefiting you?

Shopify makes inventory management easy, especially for trading cards, and allows me to customize my site with Liquid code. It simplifies the importing process compared to Weebly. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

## Questions about Shopify? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
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](https://www.g2.com/products/shopify/discussions/new)

GU

Guest User
•
Last activity 3 months ago

What is Shopify used for?

5 Upvotes

6

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GU

Guest User
•
Last activity 3 months ago

How are entrepreneurs leveraging Shopify to build and grow their online retail businesses?

4 Upvotes

4

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](https://www.g2.com/discussions/how-are-entrepreneurs-leveraging-shopify-to-build-and-grow-their-online-retail-businesses)

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## Pricing Options

Pricing provided by Shopify.

### Basic

$29

/ per month

### Professional

$79

/ per month

### unlimited

$299

/ per month

[
View More Pricing Information
](https://www.g2.com/products/shopify/pricing)

Shopify Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_a2b5c8c4fbfb28dabc7a8fa25eec7a6f/magento-open-source.gif "Product Avatar Image")

Magento OS

4/5(268)

[
Compare Now
](https://www.g2.com/compare/magento-open-source-vs-shopify)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_4b28e3cdd2631bee0e36ddcf3ebd77c3/bigcommerce.png "Product Avatar Image")

BigCommerce

4.2/5(580)

[
Compare Now
](https://www.g2.com/compare/bigcommerce-vs-shopify)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_680d5c5c7fe5e939586391b032bcda0a/miva.png "Product Avatar Image")

Miva

4.4/5(190)

[
Compare Now
](https://www.g2.com/compare/miva-vs-shopify)

##### 
##### Shopify Features

Merchandising/Marketing

Storefront Design Tools

Product Visualization

Recommendations / Personalization

Product Catalog

Content Management

Product Configuration

Product Search and Filtering

Order Process

Checkout Process

Shipping Options

Tax Display and Processing

Platform

Customization

Reporting / Analytics

Performance and Reliability

[
View More Features
](https://www.g2.com/products/shopify/features)

##### Categories on G2

[E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)[Merchant of Record](https://www.g2.com/categories/merchant-of-record)

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