---
title: Mouseflow Reviews
meta_title: 'Mouseflow Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 690 reviews by the users' company size, role or industry
  to find out how Mouseflow works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 690
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Conversion Rate Optimization Tools
  url: https://www.g2.com/categories/conversion-rate-optimization-tools
---


# Mouseflow Reviews
**Vendor:** Mouseflow  
**Category:** [Session Replay Software](https://www.g2.com/categories/session-replay)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 690
## About Mouseflow
Mouseflow: Affordable Behavioral Analytics for UX Friction &amp; CRO Mouseflow is the intuitive and affordable behavioral analytics platform that cuts the fluff to reveal the truth behind user behavior. We empower businesses with data-driven behavioral analytics, helping brands like eCommerce, SaaS, and enterprise brands understand why visitors are struggling, turning complex data into actionable insights that drive revenue and growth. Since essential tools like heatmaps and friction detection come out-of-the-box, you don&#39;t need an engineering degree to get quick value. How Mouseflow Helps You Optimize Faster: We’re here to toughen up your website – and your bottom line. • Automated UX Friction Detection Detect and fix conversion killers automatically with +7 friction events and our Friction Score—focus on changes that truly matter. • Affordable User Journey Mapping Analyze effortlessly how users move from, to, and between any page. Stop struggling to track user paths; we help you give them a shortcut to checkout. • Session Replays that Listen Watch user journeys unfold with session replays to see the truth behind clicks and turn data into powerful solutions. • Heatmaps Built for Scale Get 7 types of heatmaps, generated automatically for every page. This visibility is provided right out-of-the-box. • Conversion Funnels, Forms, &amp; Analytics Pinpoint exact drop-off points using funnels and form analytics to increase conversions. • Real-Time Feedback Campaigns Understand visitor intent by asking the right questions at the right time. • Advanced Filtering, Segmentation, and Customization Advanced filtering and segmentation is available in every plan, supporting your experimentation roadmaps with the precision you need. Mouseflow is trusted by 210,000+ teams to analyze millions of visitor sessions, unlocking the fastest path to growth. We believe in making analytics approachable and fun, packed with “aha” moments. Are you ready to reveal the truth behind your user experience?



## Mouseflow Pros & Cons
**What users like:**

- Users love the **ease of use** of Mouseflow, facilitating insightful analytics and quick adjustments for effective marketing strategies. (44 reviews)
- Users value the **easy qualitative insights** from Mouseflow, significantly enhancing marketing analytics and user engagement strategies. (31 reviews)
- Users value the **insightful heatmaps** of Mouseflow, enhancing understanding of user behavior and driving conversions. (26 reviews)
- Users love the **Session Replay** feature of Mouseflow for gaining insights into user behavior and improving engagement. (23 reviews)
- Users find the **easy setup** of Mouseflow beneficial, enabling quick integration and effective tracking of user behavior. (22 reviews)
- Users find Mouseflow&#39;s **clear interface and helpful customer support** instrumental in enhancing user experience and understanding behavior. (20 reviews)
- Users appreciate the **deep insights** provided by Mouseflow, enhancing website analysis and user experience optimization. (19 reviews)
- Recording Features (19 reviews)
- Customer Insights (18 reviews)
- Recording (17 reviews)

**What users dislike:**

- Users find the **missing features** in Mouseflow limiting, especially regarding its outdated plugins and survey options. (13 reviews)
- Users face **limitations in plugin updates and features** , affecting overall functionality and user experience with Mouseflow. (12 reviews)
- Users find Mouseflow to be **expensive** , especially for small businesses with limited budgets and traffic volumes. (10 reviews)
- Users report **data inaccuracy** in Mouseflow, citing issues with loading and discrepancies in click tracking. (9 reviews)
- Users experience **filtering issues** in Mouseflow, making it difficult to navigate and locate important session recordings. (7 reviews)
- Users find a **lack of information** on behavior patterns, which complicates their understanding of customer journeys. (7 reviews)
- Not Intuitive (7 reviews)
- Users struggle with **session management** , finding it tedious to filter recordings and frustrated by frequent logins. (7 reviews)
- Credit Issues (6 reviews)
- Heatmap Issues (6 reviews)

## Mouseflow Reviews
  ### 1. Mouseflow are so expensive

**Rating:** 2.5/5.0 stars

**Reviewed by:** Carlos P. | Lead Ux Researcher, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 10, 2022

**What do you like best about Mouseflow?**

Mouseflow is good, but free competitors making these solution so expensive

**What do you dislike about Mouseflow?**

Their pricing model, is so expensive in 2025

**What problems is Mouseflow solving and how is that benefiting you?**

To increase our knowledge about of users behavior

**Official Response from Eddie Casado:**

> Hola Carlos,

Thank you very much for sharing your honest opinion about Mouseflow.

We are committed to making behavior analytics accessible to everyone, regardless of their size or industry. Not capping our product features honors that commitment :). 

We are making gradual improvements to our UI, so make sure you stick around for our latest updates.

  ### 2. Helpful depending on the User Research Task

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 22, 2024

**What do you like best about Mouseflow?**

Mouseflow is a tool with various features, that complement each other. It can support the life of a user researcher, if understanding what possibilites Mouseflow has.

With help, the implementation is doable and the customer support is very good.

**What do you dislike about Mouseflow?**

For every day User Research tasks, it can be a little bit over engineered - as a User Researcher you may need extra help, to get all the value out of Mouseflow. Since it is only one out of mny tools and methods for a researcher, it sometimes gets a little bit lost in the daily work. 

For some Research questions it's very helpful, for others it's not that easy to synthesize clear key insights. It is really depending on the daily research questions, some would have. For an User Researcher it's not that easy to use. And not that frequent in usage.

**What problems is Mouseflow solving and how is that benefiting you?**

We can see, when User leave a specific flow. We can see clickrates and scrollrates on different subpages.

**Official Response from Kae Schrattenholzer:**

> Hi there – thanks for sharing your experience! 👋

It's great to hear that the range of features supports your user research tasks and that our Support team has been helpful in the process.
If you ever need help or run into questions about how to access the information you need, don't hesitate to reach out to our Support team at support@mouseflow.com; we’d love to offer any guidance we can to help you get the most out of Mouseflow.

Thanks again for taking the time to share your insights—your feedback is invaluable to us, and we’re here to support you in any way we can!

  ### 3. normal

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 22, 2024

**What do you like best about Mouseflow?**

explicit and detailed data about user experience

**What do you dislike about Mouseflow?**

everything is  ok. I have nothing to add

**What problems is Mouseflow solving and how is that benefiting you?**

understanding of UX

**Official Response from Kae Schrattenholzer:**

> Hi there - thanks for sharing your experience with the G2 community!👋

We’re glad to know Mouseflow is providing valuable data for your UX needs. If there’s anything we can do to improve your experience further, or if you’re not getting the insights you're looking for, please don’t hesitate to reach out to our Support team at support@mouseflow.com. 
We’d be happy to help address any specific challenges and ensure you’re getting everything you need from Mouseflow. 

Thanks again for taking the time to share - your feedback is important to us, and we’re here to support you!

  ### 4. A good product ruined by recent recording rate limits on plans

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Sporting Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 13, 2023

**What do you like best about Mouseflow?**

It's easy to setup and communication from the support team is good.

**What do you dislike about Mouseflow?**

They have recently added minimum recording rates to their plans. We've gone from being able to record 20% of our traffic which allowed us to capture some insight throughout the month, to being limited to a minimum of 75% of traffic which lasts  a week then it stops recording until the credits refresh the following month. Makes the product unsusable for us. Introducing a daily recording limit would have been a better solution.

**What problems is Mouseflow solving and how is that benefiting you?**

I'ts helping us uncover potential UX problems with our website.

**Official Response from Lindsay Taylor:**

> Hi There,

Thank you so much for taking the time to share your honest feedback with us. 

At Mouseflow, we aim to provide you with high-quality data and establish a basis for identifying areas of potential improvement. Changing the recommended recording rate from 100% can significantly impact data accuracy. Because of this, our new recording limits were released to ensure that all users can collect valuable, accurate data, to better identify impactful improvements across your website and user journey. 

We offer a number of alternative options to further reduce recording, such as setting a monthly limit: https://help.mouseflow.com/en/articles/4277814-how-to-limit-the-number-of-recordings-captured-each-month

Or customizing where you're recording: https://help.mouseflow.com/en/articles/4277855-how-to-record-only-certain-pages

Regardless, we want to make sure Mouseflow can best support your needs. Please email our team at support@mouseflow.com and we'd be happy to help out. 

Thank you again. ✨

  ### 5. Useful, has potential

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Mechanical or Industrial Engineering | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 18, 2023

**What do you like best about Mouseflow?**

As a software it has great potential but if you use it you can tell it needs more thime to develop. They are doing great collecting feedback to improve in a market full of competitors.

**What do you dislike about Mouseflow?**

Some commands in the recording panel dont always work. I previoulsy tried open replay and I prefered the interface there. The funnel function is a great idea even if I havent learned how to use it yet.

**What problems is Mouseflow solving and how is that benefiting you?**

Understand users' pain points and monitor new features we launch on our website. Heat maps are useful but only if you have great number of users every month to make the data usable.

**Official Response from Salma Hussien:**

> Hey there,

Thanks for your honest feedback! We're glad to hear that you see the potential in Mouseflow, we always value and appreciate our customers' feedback, as this is what gives us a better understanding of our customers' needs.

We're sorry to hear about the issues you've experienced with some commands in the recording panel. We're always working on improving the user experience, and your feedback is invaluable in helping us do that. We'll definitely be reaching out to your in order to resolve this as soon as possible.

If you need any help or guidance while learning about our Funnel feature, then please don't hesitate to reach out. We're here to support you!

Thanks again for taking the time to share your experience. Your feedback is greatly appreciated.

Cheers!

  ### 6. MouseFlow Review

**Rating:** 2.5/5.0 stars

**Reviewed by:** ADIL K. | Enterprise (> 1000 emp.)

**Reviewed Date:** August 25, 2023

**What do you like best about Mouseflow?**

Friction Report and Heatmaps. In tracking user behaviour

**What do you dislike about Mouseflow?**

Does give details how to analyze the Friction reports

**What problems is Mouseflow solving and how is that benefiting you?**

Heatmaps to see which section  on website users are visiting most

**Official Response from Lindsay Taylor:**

> Hi Adil,

Thank you so much for taking the time to share your honest feedback with us. 

Most importantly, we're sorry to hear that you've had a less than ideal experience with Mouseflow. Ensuring our customers can get the most out of our platform, is extremely important to us. We'll be reaching out to you shortly to provide additional support and information on how to analyze friction in your recordings.  

If you ever have any questions (or suggestions!) please don’t hesitate to reach out to us at support@mouseflow.com. We're always looking for ways to improve! 

Thank you again Adil!

Best,

  ### 7. it is decent, can be a bit hard to navigate at times.

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 22, 2022

**What do you like best about Mouseflow?**

the video recordings are helpful how they allow you to skip parts that arent overly relevant

**What do you dislike about Mouseflow?**

i don't like that there is no real advice on how to action the insights gaining

**What problems is Mouseflow solving and how is that benefiting you?**

it allows me to view my users interactions with our product, it lets me see how they are using features.

**Official Response from Eddie Casado:**

> Hello there,

Thank you very much for taking the time to review us. We appreciate your feedback!

You can get a few ideas on how to weaponize your insights by following the link below on "See How Mouseflow Improved" that will get you to our training hub.

Please reach out to our support team over chat or email at support@mouseflow.com if you run into any roadblocks.

See you around!

  ### 8. Honest Option

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Architecture & Planning | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 14, 2022

**What do you like best about Mouseflow?**

Level of analysis. The tags and all the information supplied

**What do you dislike about Mouseflow?**

It's complicated to setup, and I haven't found any training for it.

**What problems is Mouseflow solving and how is that benefiting you?**

Watching customer UX and updating the page to iron out issues

**Official Response from Eddie Casado:**

> Hi there,

We take our reviews and the experience of our users very seriously, and it looks as if you had a subpar time with Mouseflow.

Depending on your set up, there may challenges to installing Mouseflow. Yet, our A+ support team is always available to help you get it configured. Additionally, you can check out the link below "See How Mouseflow Improved" to take you to our training section to make you a Mouseflow expert in no time!

We'd love the opportunity to turn this experience around. Please reach to support via the chat inside the app or by email at support@mouseflow.com so that we can take a look at your account and help you configure it.

We look forward to your message.




  ### 9. UX-Design is not the best but the feature set is sufficient

**Rating:** 3.0/5.0 stars

**Reviewed by:** Sebastian G. | Online Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 15, 2022

**What do you like best about Mouseflow?**

I like the form tracking feature and funnel feature since those are rare among user behavior tracking tools nowadays. Also, the heatmaps are showing more than competitor's do.

**What do you dislike about Mouseflow?**

I dislike the interface. It seems old-fashioned and not aesthetically pleasing. A more common flat design with vibrant colors, better call to action buttons would be nice. A good example is hotjar for that.

**Recommendations to others considering Mouseflow:**

You shouldn't be daunted by the ulgy interface. The tool has a variety of useful features, and those features are not just scratching at the surface of data but allow a deeper look in your user's behavior.

**What problems is Mouseflow solving and how is that benefiting you?**

We don't know how our users interact with our website. Especially the checkout process is a blackbox to us. So we need a tool to record the form interactions, click and attention heatmaps and recordings to learn from them.

**Official Response from Eddie Casado:**

> Hi Sebastian,

Thank you very much for your feedback.

We are glad you are enjoying and noticing the potential that Mouseflow has over its competitors.

We've been making an effort to improve our interface design and will slowly but surely rollout new changes in the coming months. The team appreciated the insightfulness of your feedback, as it will allow them to plan what to address next.

We look forward to having you stay with us to experience what's coming ;)

  ### 10. Easy to use. Good heatmaps

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Human Resources | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Mouseflow?**

Heatmaps for multiple subpages and video recordings.

**What do you dislike about Mouseflow?**

Not all recordings can be displayed at all time. Sometimes buggy.

**What problems is Mouseflow solving and how is that benefiting you?**

Getting information about the users on our site

**Official Response from Eddie Casado:**

> Hi there,

Thank you for taking the time to review us, although it seems like you are not having the best experience.

We'd love to take a look under the hood to see if everything is working as it should, or if your website setup requires a bit a of configuration. 

Could you reach out to us via chat in the app or by writing us at support@mouseflow.com?

We look forward to your message!

  ### 11. Nate Reviews MF

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 23, 2022

**What do you like best about Mouseflow?**

I'm not sure yet, I'm new and am trying to figure it out still

**What do you dislike about Mouseflow?**

how the insights are organized and where the links take me.  Also, some data is not labelled as intuitively as I'd like

**What problems is Mouseflow solving and how is that benefiting you?**

It's helping me to prioritize the work in my backlog

**Official Response from Eddie Casado:**

> Hi Nate,

Thank you for sharing your feedback with us. We take our reviews very seriously, especially when they fall below 4 stars. 

We'd like to hear more about the challenges you are facing with the interface and the journeys.  Perhaps we could connect over chat inside the app or through support@mouseflow.com?

In the meantime, I'd like to invite you to check out our training hub where you can potentially address some of the challenges you are facing. Please follow the link under "See how Mouseflow improved" to get there

We look forward to talking to you soon, and we hope that you give us another chance to turn your experience around.

Thank you!

  ### 12. Still new to the software, so I haven't formed an opinion yet

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 22, 2022

**What do you like best about Mouseflow?**

I like the heatmapping - it helps with UX

**What do you dislike about Mouseflow?**

The credit system is confusing and annoying

**What problems is Mouseflow solving and how is that benefiting you?**

UX analysis - understanding user journey and showing value of content

**Official Response from Eddie Casado:**

> Hi there,

Thank you for taking the time to review us and share your feedback.

We are sorry that you find our credit system confusing. We'd love to have the opportunity to clear up any questions you have. Could you please email us at support@mouseflow.com?

We look forward to your message.

  ### 13. Works great for filtering options are limited

**Rating:** 3.0/5.0 stars

**Reviewed by:** Parikshat H. | founder, product head, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 03, 2022

**What do you like best about Mouseflow?**

the easy set-up and the clarity with which the recordings are shown

**What do you dislike about Mouseflow?**

filtering options are very limited and also hard to find at times; need tutorials on the filters

**What problems is Mouseflow solving and how is that benefiting you?**

I am able to track consumer sessions and understand how they use the software

**Official Response from Eddie Casado:**

> Hello there, Parikshat

We have one of the most complete suite of filtering available in the market, but we'd love to learn how much more we can improve. Perhaps you could fire up a chat and start a conversation with us? We'd appreciate it!

In the meantime, you can most definitely check out our video tutorials for our filters. Check out the link below

  ### 14. Automated Processes Open Up Possibilities

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 11, 2020

**What do you like best about Mouseflow?**

We are in extremely novice stages of using Mouseflow. However, I am impressed by its ease of use so far. Adding the plugin to our website to begin to record data was a seamless process, and data collection began quickly thereafter. The amount of records we have the potential to gather is amazing. I look forward to seeing how it helps us understand the user's journey on our website better.

**What do you dislike about Mouseflow?**

It is too early to tell, though, through internal discussions, we are not huge fans of the pricing model. There is a limited amount of recordings in the beginner/starter stages. Whereas we'd have to upgrade a lot in order to see every visitor's journey, and it may be out of scope for us to do so. We are still in the analysis phase, but continue to use the forever free for now.

**Recommendations to others considering Mouseflow:**

The free trial of Mouseflow is a good way to get started to see if it's right for you. From there,  you will have to consider whether staying on the "forever free" version or upgrading to a paid plan is the best for your business. Think process before technology. How will this help you achieve your marketing goals? For us, I feel it will make sense to eventually upgrade to a paid version so we can understand how every user going to our website navigates through it.

**What problems is Mouseflow solving and how is that benefiting you?**

We hope to identify how users are navigating through our website and use the data we collect to create a better website experience for every user. Mouseflow was recommended to us for these reasons and more.

**Official Response from Eddie Casado:**

> Hello there,

We must apologize for not replying to your review sooner.

To begin, we'd like to thank you for being part of Mouseflow. We are glad to read that you found the installation a seamless experience, and hopefully by now you've started gathering some great insights to improve your site.

With regards to our pricing model, our plans have been carefully crafted to fit our customers' needs so that they can take advantage of Mouseflow's powerful capabilities. However, we understand that companies sometimes break the mold, and in these cases our sales team is always available to work on custom plans that fit your project's need. 

Perhaps you could drop us an email at support@mouseflow.com so that we can find out more about your project and come up with a plan together? We look forward to your message :). We would also love to learn what can we do to improve our rating.

We appreciate your recommendations for people looking into using Mouseflow to improve their website experience. Starting with the Free 14-day trial is definitely a good way to test Mouseflow out.

While we feel a little disappointed about the overall rating of your review, we are most grateful for your feedback and for providing guidance to those thinking about Mouseflow as a solution. We appreciate your comments and will take them into consideration to make our pricing options more visible.

See you around!




## Mouseflow Discussions
  - [What is Mouseflow used for?](https://www.g2.com/discussions/what-is-mouseflow-used-for) - 2 comments, 1 upvote
  - [Refund Policy](https://www.g2.com/discussions/mouseflow-refund-policy) - 1 comment, 1 upvote
  - [Do you have special plans or programs for agencies?](https://www.g2.com/discussions/do-you-have-special-plans-or-programs-for-agencies) - 1 comment, 1 upvote
  - [When will I be able to expert heatmap data as an excel file?](https://www.g2.com/discussions/when-will-i-be-able-to-expert-heatmap-data-as-an-excel-file) - 1 comment, 1 upvote
  - [Is there a way to cluster returning users and create info of unique users and not just sesions?](https://www.g2.com/discussions/is-there-a-way-to-cluster-returning-users-and-create-info-of-unique-users-and-not-just-sesions) - 1 comment, 1 upvote

- [View Mouseflow pricing details and edition comparison](https://www.g2.com/products/mouseflow/reviews?filters%5Bnps_score%5D%5B%5D=3&section=pricing&secure%5Bexpires_at%5D=2026-08-12+10%3A58%3A32+-0500&secure%5Bsession_id%5D=5d47fe10-bba8-4dfb-81ef-74c6e763a3c0&secure%5Btoken%5D=f4579b703fcfebec9d346167505255b0fb7598c3683b94956f173b41785dfb94&format=llm_user)
## Mouseflow Integrations
  - [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
  - [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews)
  - [Unbounce Landing Pages](https://www.g2.com/products/unbounce-unbounce-landing-pages/reviews)
  - [VWO Testing](https://www.g2.com/products/wingify-vwo-testing/reviews)
  - [Woodpecker.co](https://www.g2.com/products/woodpecker-co-woodpecker-co/reviews)

## Mouseflow Features
**Metrics**
- Sessions - Digital Analytics
- Engagement
- Entry and Exit Pages
- Standard Event Tracking
- Custom Event Tracking
- Retention
- Return
- Conversions
- Funnels

**User Behavior**
- Click Tracking
- Mouse Movement 
- Frustration Tracking

**Product Analytics**
- Account-Level Analytics
- User-Level Analytics
- Segmentation
- Funnels
- Alerts
- Multi-Product Analytics
- User Scoring
- Integrations
- Usage Tracking/Analytics

**Analytics**
- Reports
- Dashboard
- Web Analytics
- Campaign Tracking
- Customer Demographics

**Platform Basics**
- Customizable Templates
- Exporting
- Multi-user Access and Collaboration
- Multiple Personas
- Data Analytics 
- Predictive Analytics
- Behavioral Analytics
- Campaign Analytics
- Website Analytics
- Visual Analytics

**Generative AI**
- AI Text Generation
- AI Text Summarization
- Generative AI

**Agentic AI - Heatmap Tools**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Decision Making
- Third-Party Integrations

**Reporting**
- Trending
- Segmentation
- Mobile Reporting
- Unification Across Devices
- Custom Reports and Dashboards

**Survey Management**
- Brand Design Consistency
- Survey Deployment
- Feedback Collection
- Device Responsiveness
- Surveys & Feedback
- Mobile Survey
- Pulse Surveys

**Analysis**
- Conversion Opportunities
- Side-By-Side Analysis
- Mobile Device Analysis
- Data Quantification
- Webpage Element Analysis
- Funnel Analysis
- Sales Trend Analysis

**Marketing Operations**
- ROI Tracking
- Data Collection
- Customer Insights
- Multi-User Access
- Spend Management
- Multi-Channel Data Collection
- Engagement Tracking
- Keyword Tracking
- Behavior Tracking
- Campaign Tracking
- Conversion Tracking
- SEO Management
- Tag Management
- Real-Time Data
- Activity Tracking
- Click Tracking
- Contact Management
- Content Management
- Lead Management
- Email Management
- Campaign Management
- Channel Management
- Template Management
- Workflow Management

**A/B Testing **
- Error and Bug Tracking
- Split URL Testing
- Data Analysis
- Notes

**Administration**
- Data Storage
- A/B Testing
- Integrations

**Agentic AI - Product Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Machine Learning

**Agentic AI - Customer Journey Mapping**
- Autonomous Task Execution

**Additional Functionality**
- Multi-Channel Marketing
- Map Creation
- Email Marketing
- Single Sign On
- Performance Metrics
- Customer Database
- API
- Activity Dashboard
- Data Linking
- Whiteboard
- Drag & Drop
- Data Visualization
- Collaboration Tools
- Brainstorming
- Conversion Tracking
- Workflow Management
- Activity Tracking
- Behavior Tracking
- Personalization
- Customizable Reports
- Customer Journey Mapping
- Customer Profiles
- AI Copilot
- Third-Party Integrations
- Real-Time Notifications
- Tagging
- Audience Targeting
- CRM
- Surveys & Feedback
- Data Import/Export
- Reporting & Statistics
- Communication Management
- Attribution Modeling
- Action Management
- Map Sharing
- Engagement Tracking
- Customizable Branding
- Generative AI
- Customer Touchpoints
- Customer Experience Management
- Diagramming
- Campaign Management
- A/B Testing
- Storyboarding
- Customer Segmentation

**Other**
- Campaign Tracking
- Promotional Messages

**Process Management**
- Feedback Aggregation
- Trigger Alerts
- Real-Time Analysis
- 360 Degree Feedback
- Anonymous Feedback
- Real-Time Analytics
- Trend Analysis
- Real-Time Data
- Text Analysis
- Sentiment Analysis

**Reporting**
- Heat Maps
- Session Replays
- Monitoring
- Data Segmentation
- Real-Time Data
- Customer Segmentation
- Scroll Maps
- Geographic Maps
- Floor Plans & Maps
- Hover Maps

**Visitor Information**
- User Identification
- Search Box

**Generative AI**
- AI Text Generation

**Behavioral Analytics - Product Analytics**
- Multi-Product Analytics
- User level Analytics
- Account level Analytics
- Segmentation
- Funnels

**Additional Functionality**
- Web Traffic Reporting
- Customer Activity Tracking
- AI Copilot
- Activity Tracking
- Image Overlay
- Visitor Tracking
- Engagement Tracking
- Dynamic Content
- Data Visualization
- Drag & Drop
- Real-Time Analytics
- Customer Journey Mapping
- Embeddable Widget
- Conversion Tracking
- Search/Filter
- Generative AI
- Behavior Tracking
- Customizable Reports
- A/B Testing
- Access Controls/Permissions
- Alerts/Escalation
- Hierarchical Mapping
- Radial Mapping
- For Science
- Conversion Rate Optimization
- Screen Activity Recording
- Dashboard
- Surveys & Feedback
- Website Analytics
- Form Analytics
- Templates
- Behavioral Analytics
- Customizable Templates
- API
- Tagging
- For Sales Teams/Organizations
- Reporting & Statistics
- Data Analysis Tools
- Element Analytics
- Mobile Access
- Visual Analytics
- Territorial Mapping
- Embeddable

**System Management**
- Security
- SSL Security
- GPS

**Campaign Activity**
- Campaign Insights
- Reports and Dashboards
- Campaign Stickiness
- Multichannel Tracking
- Brand Optimization
- Multi-Campaign
- Campaign Analytics
- Website Analytics
- Conversion Rate Optimization
- Drip Campaigns
- Visual Analytics
- Real-Time Analytics
- Customizable Reports

**Agentic AI - Session Replay**
- Cross-system Integration

**Agentic AI - Marketing Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Third-Party Integrations
- Social Media Integration

**Agentic AI - Digital Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Decision Making

**Agentic AI - E-Commerce Analytics**
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Platform Infrastructure - Product Analytics**
- Cross System integrations
- Alerts
- Integrations

**Additional Functionality**
- Customer Experience Management
- NPS of Employees
- Real-Time Notifications
- Question Library
- CRM
- Data Visualization
- Multi-Channel Distribution
- Ratings/Reviews
- Negative Feedback Management
- Activity Dashboard
- Email Management
- Commenting/Notes
- AI Copilot
- Third-Party Integrations
- Template Management
- Reporting & Statistics
- Social Media Integration
- Text Fields
- Customizable Questions
- Reporting/Analytics
- Real-Time Reporting
- Customizable Branding
- Conditional Logic
- Website Integration
- Search/Filter
- Collaboration Tools
- API
- NPS of Customers
- Multi-Language
- Survey/Poll Management
- Segmentation
- Customer Segmentation
- Reminders
- NPS Survey Structure
- Access Controls/Permissions
- Widgets
- Customizable Templates
- Feedback Management
- Customizable Fields
- Question Branching

**Additional Functionality**
- Event Marketing
- Social Promotion
- Multi-Channel Marketing
- Generative AI
- Data Import/Export
- Lead Generation
- Campaign Segmentation
- Customizable Forms
- Reporting & Statistics
- Monitoring
- AI Copilot
- Customizable Templates
- Email Templates
- Web Forms
- Lead Capture
- Customizable Branding
- Real-Time Reporting
- Campaign Planning
- A/B Testing
- CRM
- Customer Segmentation
- Campaign Scheduling
- Alerts/Notifications
- Autoresponders
- Drag & Drop
- Event Triggered Actions
- Email Marketing
- API
- Customizable Fields
- Contact Database
- Data Visualization
- Ad hoc Reporting
- Performance Metrics
- Data Source Connectors
- Search/Filter
- Multi-Channel Attribution
- Customer Journey Mapping
- KPI Monitoring
- Cohort Analysis

**AI driven optimization - Product Analytics**
- User scoring
- Adaptive learning
- Automated insights
- Autonomous task execution

**Additional Functionality**
- Conversion Tracking
- Funnel Analysis
- Product Data Management
- Engagement Tracking
- Alerts/Notifications
- Cohort Analysis
- Session Recording
- AI Copilot
- Data Visualization
- Customer Journey Mapping
- Generative AI
- Interactive Reports
- A/B Testing

**Administration**
- API / Integrations
- QA Testing
- Performance and Reliability
- User, Role, and Access Management

## Top Mouseflow Alternatives
  - [Glassbox](https://www.g2.com/products/glassbox/reviews) - 4.9/5.0 (788 reviews)
  - [Fullstory](https://www.g2.com/products/fullstory/reviews) - 4.5/5.0 (1,033 reviews)
  - [Contentsquare](https://www.g2.com/products/contentsquare/reviews) - 4.6/5.0 (631 reviews)

